Recreation
REC Inc is a 501(c)(3) nonprofit founded in 1994 that delivers low-cost recreation, socialization, and leadership programs to 120-170 adults with developmental disabilities each month in Marin County, California, primarily through municipal recreation department partnerships.
- Company typePrivate
- Founded1994
- HeadquartersFairfax, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Recreation does
REC Inc (Recreation, Education & Community, Incorporated) is a 501(c)(3) tax-exempt nonprofit founded in 1994 by Erin Duggan Sanders and Beth Suess and headquartered in Fairfax, Marin County, California (Federal Tax ID 33-0999031). The organization delivers low-cost recreation, socialization, and leadership programs to adults with developmental disabilities in Marin County, serving 120-170 unique participants per month. REC Inc's portfolio includes ten named programs — 3rd Friday Dance, Basketball for Winners, World Beat Dance, Party Night, Be Healthy!, Sports Night, Movie Night, Date Night, the Larkspur Champions Lions Club, and yearly events — delivered in person at facilities including Henry C. Hall Middle School, Northgate Mall, and the Corte Madera and Larkspur Recreation Department sites, with Zoom delivery added during the COVID-19 pandemic.
REC Inc has no proprietary technology platform, no mobile app, no API, and no disclosed data assets; the digital surface is limited to a static website (recinc.org), a Facebook photo gallery, and a YouTube documentary. Revenue mechanics are split across three streams: donations and grants (primary, supporting the 501(c)(3) mission), nominal program fees of $0-$6 per activity covering a fraction of program costs, and Lions Club membership dues ($50 initial, $35 per 6-month period). Distribution is entirely community-led via referrals from a network of 34+ local agencies, 22 formal partner agencies, parents, caregivers, and recreation department channels.
The go-to-market is community-led and word-of-mouth, with no paid acquisition. Programs are intentionally low-barrier: no paperwork, no clearance requirements, open to any adult with developmental disabilities regardless of agency affiliation, and pro-rated pricing to enable entry at any point. In 2020, the Corte Madera Recreation Department absorbed REC Inc programs into its permanent municipal programming line-up — a structural move that effectively institutionalized the organization within local government after a prior period when grant funding had dried up. Leadership consists of co-founders Erin Duggan Sanders (Executive Director) and Beth Suess (Board Member / Co-Founder), neither of whom draws a salary from REC Inc.
Recreation firmographics
Firmographics- Name
- Recreation
- Legal name
- Recreation, Education, & Community, Incorporated
- Website
- https://recinc.org
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- REC Inc is a 501(c)(3) nonprofit founded in 1994 that delivers low-cost recreation, socialization, and leadership programs to 120-170 adults with developmental disabilities each month in Marin County, California, primarily through municipal recreation department partnerships.
- Ownership category
- akta.pro rank
Recreation industry classification
Industry- Product category
- Disability and Community Recreation Services
- NAICS
- Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162), Other Spectator Sports (711219)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro industry
- Disability & Adaptive Sports Organizations (Paralympic, Special Olympics)Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)Parks, Recreation & Cultural ServicesBusiness & Public Services/Public Sector & Government Administration/Local/Municipal Government AdministrationArts, Sports & Recreation-Based Youth Development NonprofitsBusiness & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits
Keywords
Where Recreation is headquartered
LocationHeadquarters
- HQ city
- Fairfax
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Recreation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Others
Revenue model
- Donations and Grants: REC Inc is a 501c3 tax-exempt organization. The organization relies on donations, grants, and volunteer support. They have received grants from various sources over their 18+ years of operation.
- Program Fees: Low-cost program fees ranging from free to $55 per session. Most programs cost $0-$6 per event. These fees cover program costs but are heavily subsidized.
- Lions Club Membership Dues: The Larkspur Champions Lions Club charges $50 initial membership fee and $35 per 6-month membership period. Scholarships are available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free programs including Sports Night, Lions Club meetings, and holiday events |
| Unit Pricing | Pay-as-you-go | Basketball For Winners - $4 drop-in or $21-$27 per session |
| Unit Pricing | Pay-as-you-go | World Beat Dance - $4 drop-in or $21 per 7-week session |
| Subscription | Multi-year contract | Be Healthy program - $55 per 11-week session |
| Unit Pricing | Pay-as-you-go | 3rd Friday Dance - $6 per event |
| Subscription | Multi-year contract | Lions Club membership - $50 initial + $35 per 6 months |
| Unit Pricing | Pay-as-you-go | Party Night - $6 per event |
| Unit Pricing | Pay-as-you-go | Movie Night - ~$8-$11 per movie |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Recreation product offering
Product offeringCore offering
Recreation (REC Inc) is a nonprofit community organization that plans, produces, and delivers low-cost in-person recreation, socialization, fitness, and leadership programs for adults with developmental disabilities in Marin County, California. Offerings include monthly dances, adaptive basketball, world dance classes, themed parties, a nutrition and weight-loss program, sports nights, movie outings, and the Larkspur Champions Lions Club, with services delivered through partnerships with municipal recreation departments. Programs are open to anyone with developmental disabilities, require no paperwork, and generally cost $0–$6 per activity.
Product overview
REC Inc (Recreation, Education & Community, Incorporated) is a non-profit community organization that provides recreational programs for adults with developmental disabilities. Rather than a unified technology platform, it offers a portfolio of in-person community programs including the 3rd Friday Dance, Basketball for Winners, World Beat Dance, Party Night, Be Healthy!, Sports Night, Movie Night, Date Night, the Larkspur Champions Lions Club, and various Yearly Events. Programs are offered at low or no cost ($0-$6) with locations in Larkspur and Corte Madera, California. The organization also transitioned some programs to virtual/Zoom delivery during 2020-2021.
Differentiator
Problem solved
Functional benefit
Products and services
- 3rd Friday Dance A monthly social dance with a DJ, themed events (holiday dances, costume parties, era-themed events), and snacks for sale, open to all adults with developmental disabilities. Generally costs $6 per person per event, with the December Santa Dance offered free.
- Basketball for Winners Adaptive basketball program in which participants play games against community groups, police and fire departments, celebrities, and private companies, with the game adapted to players' abilities. Pricing: $4 drop-in (exact change) or $21 per Winter/Spring session, $27 per Fall session; free to watch.
- World Beat Dance Eclectic dance class combining stretching, drums, instruments, and music from around the world, featuring personal sharing and rhythmic activities led by an instructor. Pricing: $4 drop-in or $21 per 7-week session.
- Party Night Themed social event for young adults in their 20s–30s featuring movies, photo booths, snacks, crafts, and themed activities. Pricing: $6 per party, with reservation required at least one week in advance.
- Be Healthy! Nutrition and weight-loss program featuring weekly inspirational talks, workout challenges, healthy food discussions, and gentle movement activities. Pricing: $55 per 11-week session, pro-rated so participants can start at any time.
- Sports Night Free program featuring three wacky sports per session, including giant bowling, hockey, wiffleball, giant badminton, soccer, and kickball, led by the Herz Family coaches.
- Movie Night Social gathering at the Northgate Mall food court where participants meet friends, then attend a movie together and have dinner. Pricing set by theatres — approximately $8 before 6pm and $11 after.
- Date Night Program offering special-occasion opportunities, including free tickets to civic center events donated by Friends of Marin Center, picnics, BBQs, and movie nights in the park.
- Larkspur Champions Lions Club Lions Club chapter run by adults with developmental disabilities that performs community service, runs meetings, and attends regional Lions Club functions; also acts as the REC Inc Advisory Board. Membership: $50 initial fee plus $35 per 6-month period, with scholarships available.
- Yearly Events Special annual events including holiday parties, Halloween parties, and sponsored programs throughout the year (some free of charge).
Quantifiable outcome
- Monthly service to 120-170 people with developmental disabilities
- +1 more outcomes
Companies that use Recreation
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Recreation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Recreation partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Corte Madera Recreation DepartmentcoreThe Corte Madera Recreation Department has taken over REC Inc programs and made them part of their permanent programming lineup. They handle program coordination and facilities.
- Larkspur Recreation DepartmentcorePrograms are held at Larkspur Rec Department facilities including the Community Room at 240 Doherty Drive. REC Inc collaborates closely with the department.
- Lions Clubs InternationalcoreLions Clubs International supports the Larkspur Champions Lions Club, one of only two Lions Clubs in the world run by adults with developmental disabilities. The club has received international recognition.
- Special OlympicscoreREC Inc partners with Special Olympics for sports, competitions and leagues. They co-host annual holiday parties and basketball events.
- Golden Gate Regional CenterminorOne of the 34+ local agencies that provides services for adults with developmental disabilities. Some programs require clearance from this center.
- Local Marin County Agencies (34+)coreA network of 34+ agencies providing services to people with developmental disabilities that collaborate with REC Inc to refer clients and support programs.
- 22 Partner Agenciescore22 agencies joined REC Inc in partnership and promised to get their interested clients to events. These include various social service and disability service organizations.
- Whistlestop WheelsminorLocal and regional paratransit service (415-454-0964, 930 Tamalpias Avenue, San Rafael, CA 94901) that provides transportation for REC Inc clients.
- City of LarkspurcoreCo-sponsored all REC Inc programs and continues to support through the recreation department.
- Friends of Marin CenterminorDonates tickets to Civic Center events that REC Inc distributes to clients for date nights and special occasions.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Recreation competitors and assessment
Company assessmentBroad incumbents
- Lions Clubs International: Lions Clubs International is the global umbrella for REC Inc's Larkspur Champions Lions Club chapter. The relationship makes Lions Clubs a structural peer and partner in disability-focused community service.
- The Arc: The Arc is a national nonprofit serving people with intellectual and developmental disabilities through advocacy, programs, and services. REC Inc addresses the recreational gap that local Arc chapters often cannot fund, making it a complementary grassroots peer.
- Easterseals: Easterseals is a large national nonprofit providing disability services including recreation, therapy, and advocacy. REC Inc operates at a more local scale and a tighter recreational focus, but serves an overlapping population.
Direct peers
- Special Olympics: Special Olympics provides sports training and competition for individuals with intellectual disabilities. REC Inc is a core operational partner of Special Olympics Northern California, co-hosting holiday parties and basketball events, making it both a peer and a downstream delivery partner.
- Best Buddies International: Best Buddies creates one-to-one friendships and opportunities for socialization and employment for people with intellectual and developmental disabilities — directly parallel to REC Inc's mission of combating isolation through structured social opportunities.
Regional players
- Marin Center: Marin Center is a Marin County civic venue operator whose 'Friends of Marin Center' donates tickets to REC Inc for date-night programming. As a regional civic infrastructure partner, it is a relevant comparator for institutional collaboration.
- Golden Gate Regional Center: Golden Gate Regional Center is one of California's 21 regional centers coordinating services for people with developmental disabilities across Marin, San Francisco, and San Mateo counties. REC Inc partners with it for client referrals and clearances.
- Corte Madera Recreation Department: Corte Madera Recreation Department absorbed REC Inc's programs into its permanent lineup in 2020. As both an operational partner and the institutional delivery vehicle, it is a peer in municipal recreation delivery.
- Lifehouse: Lifehouse is a Marin County-based disability services provider that has awarded REC Inc for community inclusion work. It serves an overlapping population through housing, employment, and day programs, making it a direct regional peer.
Others
- Whistlestop Wheels: Whistlestop Wheels is a Marin-based paratransit provider that addresses transportation barriers for REC Inc clients. It is an enabling peer that supports the social-recreation mission.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Recreation social profiles
Digital presenceRecreation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Recreation leadership team
Management profileNumber of profiles
Profiles3 records
Recreation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Recreation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Recreation
What does Recreation do?
Recreation (REC Inc) is a nonprofit community organization that plans, produces, and delivers low-cost in-person recreation, socialization, fitness, and leadership programs for adults with developmental disabilities in Marin County, California. Offerings include monthly dances, adaptive basketball, world dance classes, themed parties, a nutrition and weight-loss program, sports nights, movie outings, and the Larkspur Champions Lions Club, with services delivered through partnerships with municipal recreation departments. Programs are open to anyone with developmental disabilities, require no paperwork, and generally cost $0–$6 per activity.
Is Recreation a public or private company?
Recreation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Recreation founded?
Recreation was founded in 1994. It employs 1 to 10 people.
Where is Recreation based?
Recreation is headquartered in Fairfax, United States, in the North America region.
How does Recreation make money?
Three revenue lines are on record. Donations and Grants are the primary driver. The others are program Fees and lions Club Membership Dues.
Who are Recreation's main competitors?
Broad incumbents on record are Lions Clubs International, The Arc and Easterseals. Direct peers are Special Olympics and Best Buddies International. Regional players are Marin Center, Golden Gate Regional Center, Corte Madera Recreation Department and Lifehouse. Whistlestop Wheels is listed as an others.
Does Recreation have an API?
No public API is recorded for Recreation.
What industry is Recreation in?
Recreation's product category is Disability and Community Recreation Services. Its primary akta.pro industry code is MPAKACAH, Disability & Adaptive Sports Organizations (Paralympic, Special Olympics), with a secondary code of BPAIACAI, Parks, Recreation & Cultural Services. Its NAICS code is 71394 and its SIC code is 7900.