Highway Fuel Co.

What Highway Fuel Co. does

Highway Fuel Co. is a privately held, family-owned landscape materials supplier founded in 1928 and headquartered in Salem, Oregon. The company sells bulk landscape materials (barks and wood chips, soils and compost, rock and sand, decorative stone, manufactured hardscape products, liners/geotextiles, firewood, and retail items) and operates a vertically integrated service stack around those materials, including retail yard pickup, multi-format home delivery, blower truck installation, conveyor truck installation, custom soil blending, an on-site USCC STA-certified composting facility, and environmental/erosion control services. Its primary differentiators are a proprietary conveyor truck with a patented metering beam for one-man wireless material placement, 60+ years of continuous blower truck innovation, and pre-qualified Water Quality Soils certified to ODOT, WDOT, City of Portland BES, City of Salem, City of Keizer, and Washington County specifications.

The company serves a horizontal mix of residential homeowners (DIY garden projects, bark mulch installation, raised beds), commercial landscapers and contractors (high-volume supply plus installation equipment), and government/municipal clients (stormwater BMPs, erosion control, bioswales, rain gardens, and certified playground surfacing). Distribution is omnichannel: walk-in retail at 6242 Portland Road NE Salem, phone and email sales, online pre-order form, and field-installed services covering the Willamette Valley and Oregon Coast. Pricing is unit-based (per cubic yard, per bag, per ton) with delivery fees varying by zip code, plus custom quotes for blower and conveyor installation work.

Revenue is generated through one-time product sales (per cubic yard, per unit, per bag) and professional services for delivery and specialized installation. The unit-pricing model, pay-as-you-go billing cadence, and absence of disclosed subscription or recurring contracts indicate a transactional rather than recurring-revenue model. The customer base is broad and predominantly regional, with no large single-customer dependency evident in the available information, although named municipal engagements (ODOT, City of Portland Sellwood Bridge, Mt Hood Project, Oregon State University) suggest a meaningful commercial/government workstream alongside the long-tail residential business.

Name

Highway Fuel Co.

Legal name

Highway Fuel Co.

Website

https://highwayfuel.com

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

11–50 employees

Short description

Highway Fuel Co., a family-owned Salem, Oregon landscape materials supplier founded in 1928, sells bulk barks, soils, compost, rock, and manufactured hardscape products and provides blower truck, conveyor truck, delivery, and custom soil blending services to homeowners, commercial landscapers, and government/municipal clients across the Willamette Valley and Oregon Coast.

Ownership category

akta.pro rank

Product category

Landscape Materials Supply

NAICS

Compost Manufacturing (325315), Fertilizer and Compost Manufacturing (32531)

SIC

Trucking (No Local) (4213)

akta.pro primary industry

Biomass Transport & Haulage (In-Forest to Plant) (AFAMAGAK)

akta.pro secondary industries

Fuelwood Processing & Firewood Packaging (Cutting, Splitting, Bundling) (AFAMAGAB), Refuse-Derived Fuel (RDF) Production & Co-processing (Cement Kilns/Industrial) (BPALACAE)

Keywords

• Bulk landscape materials
• Soil and compost supply
• Blower truck installation
• Landscape delivery services
• Erosion control products

Headquarters

HQ city

Salem

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Landscape Materials Product Sales: One-time product sales of bulk landscape materials including bark, soils, compost, rock, sand, decorative stone, manufactured products (pavers, blocks), and retail items. Products sold per cubic yard, per unit, or per bag.
2. Delivery Services: Home delivery of materials using various truck types (dump trucks, flatbeds, forklift trucks, push-outs). Delivery fees based on zip code, split-load capabilities available.
3. Blower Truck Installation: Professional installation service where crews blow bark, compost, and soil blends to specified depths. Includes clean-up.
4. Conveyor Truck Installation: Material placement service using conveyor trucks for precise rock, sand, and gravel installation in hard-to-reach places.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Highway Fuel Co. supplies bulk landscape materials (barks, soils, compost, rock, sand, decorative stone, manufactured hardscaping, and retail items) along with specialized installation services delivered through its proprietary blower truck and conveyor truck fleets. The company also produces USCC-certified premium compost at its on-site facility and creates custom soil blends for residential, commercial, and government/municipal customers across the Willamette Valley and Oregon Coast.

Product overview

Highway Fuel Co. is a landscape materials supplier founded in 1928, offering a comprehensive portfolio of bulk landscape products and professional services. The product portfolio spans eight main categories: Barks & Wood Chips (16 products including fir, hemlock, cedar varieties, and playground-certified chips), Soils & Compost (16 products including custom blends, raised bed mixes, and water quality soils), Rock & Sand (21 products including quarry rock, river rock, and specialty sands), Decorative Rock & Boulders (7 products), Manufactured products (3 brands: Allan Block Collection, Oregon Block Pavers, and CASToHN wet cast architectural products), Liners and GeoTextiles (4 products), Firewood & Pellets, and Retail items (9 products). Services include Blower Truck installation for efficient bark/soil application, Conveyor Truck service for precise material placement, Environmental Services (erosion control, water quality soils, stormwater BMPs, and recycling), Home Delivery throughout the Willamette Valley, custom Planting Soil blending, Playground Surfaces meeting ASTM/ADA standards, and a Retail Yard for customer pickup.

Differentiator

Problem solved

Functional benefit

Products and services

• Barks & Wood Chips Bark dust and wood chip products for ground cover, weed control, moisture retention, and temperature protection, including Medium Fir Bark, Dark Fir, Coastal Red Fir Bark, Mocha Bark, Fir Nuggets, Fir Hog Fuel, Hazelnut Shells, Cedar products, Hemlock products, Sawdust, Playground Chips, and Fir Shavings in various sizes for residential and commercial landscaping.
• Soils & Compost Bulk soil products and compost including Raised Bed Mix, Power Plant Mix, Sandy Loam, Soil Mix, Compost, Premium Compost, Coarse Compost, Mint Conditioned Compost, Dairy Fiber, Potting Soil, Lawn Base, Water Quality Soils, Custom Blends, and Perlite for planting projects, raised beds, and municipal stormwater applications.
• Rock & Sand Bulk rock and sand products including quarry rock (1/4" Minus, 3/4" Minus, 3" Minus), river rock in various sizes, open rock products, Aspen Gold, Pea Gravel, Round River, River Blend, Decomposed Granite, Pumice, Bedding Sand, Dune Sand, Horse Arena Footing Sand, and Mason Sand for drainage, pathways, foundations, and decorative use.
• Decorative Rock & Boulders Decorative landscape stones including Boulders, Patio Stone, Ledge Stone, Wall Rock, Large Stone Slabs, Water Features, and various Pebbles & Cobbles in multiple sizes and colors for landscape accents and hardscaping.
• Manufactured Hardscaping (Allan Block, Oregon Block Pavers, CASToHN) Wet cast architectural and concrete hardscape products including Allan Block Collection (Irregular Steps, Olympic Pavers, Path Stone, Bordo), Oregon Block Pavers exceeding ASTM 936 durability standards for walkways, patios, and driveways, and CASToHN wet cast architectural products for landscape design.
• Liners and GeoTextiles Landscape installation accessories including Geo Grid, Pond Liner & Underlayment, Road Fabric, and Weed Barrier for hardscaping, water features, and erosion control projects.
• Firewood & Pellets Home heating products including firewood and fuel pellets, the company's original product line dating back to its 1928 founding.
• Retail Items Miscellaneous retail items including Edging, Grass Seed, Sod, Tools, Gloves, Pond Supplies, Tarps, and a Volume Calculator sold alongside bulk landscape materials.
• Fertilizer Plant nutrition products including 10-20-20 Fall/Starter fertilizer, 16-16-16 General purpose fertilizer, and 25-7-12 Lawn maintenance fertilizer sold in 50 lb bags.
• Blower Truck Installation Service Professional installation service using specialized blower trucks to efficiently install barks, compost, and soils to specified depths, ideal for hillsides, large areas, and hard-to-reach locations. Includes cleanup, with professional crews holding 100+ years combined experience serving residential and commercial projects.
• Conveyor Truck Installation Service Material placement service using unique conveyor trucks that haul rock, sand, or gravel up to 20.5 tons or 30 cubic yards with patented metering beam enabling wireless one-man precise material placement, capable of reaching over fences and into hard-to-access locations.
• Environmental Services Comprehensive environmental services including Erosion Control (compost blankets, compost socks, compost berms), Water Quality Soils (certified for ODOT, WDOT, City of Portland BES, City of Salem, City of Keizer, and Washington County), Erosion & Stormwater BMPs (SilTrap products), and yard debris recycling.
• Home Delivery Service Delivery service for bark, rock, compost, and landscape supplies throughout the Willamette Valley and Oregon Coast, with capabilities from 2-yard loads to 13-unit loads (nearly 100 yards), including split-load options for multiple material types and palletized deliveries for bagged materials.
• Custom Soil Blending (Planting Soils) Custom soil blending service for projects including specialty mixes like Dahlia Mix (developed in partnership with Swan Island Dahlias), Iris Mix, Rose Garden Mulch, Water Quality Mix, Clay Soil, and Build Your Own (BYOB) custom blends, including weight-sensitive blends for green roof applications.
• Playground Surfaces Engineered wood fiber playground surfacing using Playground Chips certified to ASTM (F1292, F2075, F1951) and ADA standards for fall protection, hazard reduction, and wheelchair accessibility for schools, parks, and community playgrounds.
• Retail Yard Pickup On-site retail yard at 6242 Portland Road NE, Salem, OR, with clearly labeled traffic patterns, designated load areas, and experienced sales staff specializing in planting soils, decorative rock, Allan Block, and erosion control. Minimum quantities as low as a 5-gallon bucket supported. Open Monday-Saturday 7:30am-5:00pm.

Quantifiable outcome

• Recycles thousands of tons of waste annually from going into landfills
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Swan Island DahliasminorStrategic or Co-development PartnerCollaborative product development partnership for the Dahlia Mix soil blend. Swan Island Dahlias provided input on the specific soil requirements for optimal dahlia growth, resulting in a proprietary blend of Sandy Loam, Fine Dairy Compost, and Pumice designed specifically for dahlia cultivation.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HighwayFuel
• LinkedInlinkedin.com/company/highway-fuel-co.

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Highway Fuel Co.