BOEMM!

What BOEMM! does

BOEMM! NV is a Belgian HR services holding company founded in July 2017 by Philip Cracco and Lieven Bonamie, headquartered in Drongen (Gent), Belgium. The group operates as a multi-brand staffing and workforce platform serving primarily Flemish SMB and mid-market employers, with revenue of approximately €92.5M in 2024 generated across more than 90 branch offices and a 137-vehicle fleet. Its portfolio comprises JobFIXers (blue-collar/construction staffing), White & Moore (white-collar staffing), Work Today (a gig-economy mobile application operated under the DPS subsidiary), and Staffler (a digital scheduling SaaS for flexible workers, launched March 2025). The holding company is also the parent of Digital Payroll Services (DPS), which provides payroll infrastructure to flexible-work arrangements and underpins the gig-worker product line.

Revenue is generated through three principal mechanics: traditional temporary staffing spreads and markups on hourly rates; payroll services fees processed through DPS for flexible and gig workers; and SaaS subscriptions from Staffler and related workforce-management tooling. Go-to-market is regionally distributed via the branch network, supplemented by digital channels for the Work Today and Staffler products. Customer segments span construction trades, white-collar professional placements, hospitality/events gig work, and any SMB or mid-market employer requiring flexible workforce supply. The 2024 launch of "Kandidaatgarantie" (candidate guarantee) re-prices placements around guaranteed outcomes rather than hours billed, signaling a margin and risk-shift in the commercial model.

The technology backbone is the proprietary EAGLE AI matching system, built under CTO Laurens Van Acker (AI/Big Data background), which operationalizes a candidate pipeline of which 86.7% is sourced from alternative channels rather than the public VDAB employment service. The company received a minority investment from Green Park Investment Partners in April 2020, providing growth capital and an explicit M&A buy-and-build mandate for the fragmented Belgian HR services market. The current CEO is Lieven Bonamie, who assumed the role in June 2019 following co-founder Philip Cracco's death in January 2020.

Name

BOEMM!

Legal name

BOEMM! NV

Website

https://boemm.eu

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

BOEMM! is a Belgian multi-brand HR services holding operating JobFIXers (construction staffing), White & Moore (white-collar staffing), Work Today (gig app), and Staffler (scheduling SaaS) across 90+ Flanders branches for SMB and mid-market employers.

Ownership category

akta.pro rank

Product category

HR Staffing and Workforce Management Services

NAICS

Temporary Help Services (561320), Payroll Services (541214), Professional Employer Organizations (56133)

SIC

Services-Employment Agencies (7361)

akta.pro industry

PRIMARYBPACAKAJ

Workforce Management & Scheduling Outsourcing (Non-payroll)

Business & Public Services/HR, Staffing & Recruitment Services/HR Outsourcing (HRO) & Shared Services

SECONDARYBPACAPAB

Payroll, Time & Attendance

Business & Public Services/HR, Staffing & Recruitment Services/Human Capital Management (HCM) & HR Tech

SECONDARYBPACAKAD

Payroll Outsourcing & Pay Administration (Multi-country/Managed Payroll)

Business & Public Services/HR, Staffing & Recruitment Services/HR Outsourcing (HRO) & Shared Services

SECONDARYFSAMAKAA

Employer Payroll Processing (SMB & Enterprise)

Financial & Insurance/Payments & Transaction Processing/Payroll & Payouts / Disbursements

Keywords

• Temporary staffing services
• Payroll administration
• Workforce management software
• Recruitment services
• HR technology platform

Headquarters

HQ city

Ghent

HQ country

Belgium

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Temporary Staffing / Uitzendarbeid: BOEMM!'s primary revenue stream comes from placing temporary workers (both blue-collar and white-collar) at client companies. JobFIXers specializes in construction and specialized labor with permanent job options; White & Moore focuses on finance, IT, technical, office management and sales management positions. Fees are charged as a margin on worker wages.
2. Payrolling Services (DPS / Digital Payroll Services): Digital Payroll Services provides payroll administration for clients who employ flexible workers. DPS handles the full payroll cycle including compliance, RSZ declarations, and Dimona. Revenue is generated through service fees on top of payroll processing.
3. Work Today App / Gig Economy Platform: Work Today generates revenue by enabling SMEs and self-employed employers to quickly onboard gig workers, students, and flexi workers via a mobile app. Contracts can be created in under 10 seconds. The platform likely charges a per-transaction or subscription fee for access to the contract management and payroll features.
4. Staffler Planning Platform: Staffler is a SaaS-style planning and payroll tool for organizations with 10+ flexible workers. It automates scheduling, time registration, and contract administration. Revenue is generated via platform subscription fees per organization or per active worker.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

BOEMM! is a Flemish HR services holding that delivers temporary staffing, permanent placement, payroll administration, and digital HR software through five sub-brands. Its subsidiaries place construction laborers and specialized workers (JobFIXers) and white-collar professionals in finance, IT and office roles (White & Moore), provide payroll and flexible employment administration (DPS), enable gig and side-income contract creation in under 10 seconds via a mobile app (Work Today), and offer a SaaS scheduling and time-registration platform for organizations with 10+ flexible workers (Staffler). The group operates 90+ branch offices across Flanders and reported approximately €92.5 million in revenue in 2024.

Product overview

BOEMM! is a multi-brand HR services holding operating as a platform of specialized subsidiaries. The group provides staffing and selection (JobFIXers for construction workers, White & Moore for office/clerical workers), digital payroll administration (Work Today for gig economy contracts, Staffler for larger organizations), all unified under the BOEMM! parent brand. The portfolio ranges from app-based gig worker onboarding (Work Today) to enterprise scheduling automation (Staffler), with each brand serving distinct market segments while sharing operational synergies.

Differentiator

Problem solved

Functional benefit

Products and services

• JobFIXers Staffing and selection agency exclusively focused on construction workers and specialized laborers seeking permanent employment. Provides full-cycle services including job matching, administrative handling, candidate follow-up, and a Safety First bonus of €1,000 per year for workers demonstrating safe work practices. Targets Belgian construction and specialized-trade employers.
• White & Moore Staffing agency specialized in placing candidates in office and administrative roles, focusing on finance, IT, technical, office management, and sales management positions. Uses screening processes (Screen It) and job testing to ensure candidate-company culture fit, with ongoing support throughout employment (Support It).
• Work Today Mobile application for SME employers and self-employed individuals enabling creation of short-term contracts with gig workers in under 10 seconds. Covers employee onboarding via itsme, contract creation, payment processing, and invoice management, all fully mobile-based.
• Staffler Digital staffing planning tool for organizations with 10 or more flexible workers. Combines drag-and-drop scheduling, real-time time tracking, digital contract signing via Itsme, automatic Dimona declarations, and payroll integration. Targets hospitality, transport, retail, sports, security, cleaning, and events sectors.
• DPS (Digital Payroll Services) Payroll services and flexible employment administration for clients employing flexible workers, handling the full payroll cycle including compliance, RSZ declarations, and Dimona. Operates the Staffler planning and payroll platform as its digital product arm.

Quantifiable outcome

• Contracts can be created in under 10 seconds via Work Today app
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Social Secretarial Office (Sociaal Secretariaat)coreOthersBOEMM! passes payroll information to its social secretarial partner to execute payroll administration and to relevant government authorities in the context of legal obligations. This is a standard operational partnership for Belgian payroll processing.
• Meal Voucher and Eco Cheque ProvidersminorOthersBOEMM! forwards employee data to providers for the granting of meal vouchers and eco-cheques as employee benefits.
• Bookkeeping/Accounting FirmminorImplementation/ SI/ Consulting PartnerBOEMM! forwards employee data to the firm supporting its administrative and bookkeeping obligations.
• Occupational Health Services (Externe Dienst voor Preventie en Bescherming)minorOthersBOEMM! forwards employee data to external occupational health and safety services when employees require a health assessment before starting employment.
• Training Fund for Temporary Workers (Vormingsfonds voor Uitzendkrachten)minorOthersBOEMM! forwards data to the training fund for temporary workers when employees are scheduled for training.
• GentrepreneurminorStrategic or Co-development PartnerBOEMM!'s Bellinzona Foundation plans to partner with Gentrepreneur to support young entrepreneurs and start-ups in the HR sector, providing mentoring, knowhow, and management support.
• Start-up School (Idea Factory)minorStrategic or Co-development PartnerBOEMM!'s Bellinzona Foundation plans to partner with the Start-up School of Idea Factory to support and incubate promising young people in the HR sector.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Robert Half: Specialist professional staffing firm focused on finance, accounting, technology and office support roles. Closest international peer to White & Moore's white-collar screening and culture-fit placement model.
• Vivaldis: Belgian staffing and HR services group with strong construction and industrial labor focus. Closest peer to JobFIXers' construction and specialized labor permanent placement business.
• SD Worx: Belgian-headquartered payroll and HR services provider serving Benelux and broader European markets. Direct peer on the payroll outsourcing (DPS), HR tech, and workforce management (Staffler) side of BOEMM!'s offering.
• Tempo-Team: Belgian/Dutch generalist staffing brand owned by Randstad, covering office, industrial and specialized staffing. Comparable as a direct Flemish competitor in the temporary employment and payrolling space.
• Accent Group: One of Belgium's largest staffing and HR services groups, where BOEMM! CEO Lieven Bonamie previously served as COO. Closest Belgian multi-segment staffing peer covering both blue-collar and white-collar placement.
• Synergie Belgium: French-headquartered staffing group with significant Belgian operations covering temporary employment, recruitment and HR outsourcing. Comparable across BOEMM!'s full staffing and HR services portfolio.
• Hays: Specialist white-collar staffing and recruitment firm with strong presence in Belgium, particularly in finance, IT, technical and sales roles. Directly comparable to BOEMM!'s White & Moore sub-brand.

Broad incumbents

• Randstad: Global staffing and HR services leader with significant Belgian/Flemish presence across temp staffing, permanent placement, and HR solutions. Directly comparable as the dominant incumbent BOEMM! competes against for mid-market and enterprise staffing accounts in Flanders.
• Adecco Group: Global staffing and workforce solutions leader with established Belgian operations. Comparable on the temporary staffing, permanent placement, and digital HR solutions side, though at significantly larger scale.
• ManpowerGroup: Global staffing, recruitment and workforce solutions provider with Belgian operations. Comparable across temp staffing, career transition, and digital workforce management, similar to BOEMM!'s full-stack offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/boemm-best-of-employment-market-and-matching

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BOEMM!