Theatre Garonne
Théâtre Garonne is a Toulouse-based contemporary performing arts venue and producer, operating since 1988 in a converted 19th-century water station, presenting theatre, dance, music, and scenography festivals while supporting artists through residencies, coproductions, and accessibility programming.
- Company typePrivate
- Founded1988
- HeadquartersToulouse, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Theatre Garonne does
Théâtre Garonne, legally 'théâtre Garonne – Scène européenne', is a contemporary performing arts venue and production house operating since 1988 in a converted 19th-century water pumping station at 1 avenue du Château d'eau in the Saint-Cyprien quarter of Toulouse, France. The institution operates as an association loi 1901 under a Board of Directors (Conseil d'Administration) presided by Richard Coconnier, with Aurélien Bory as Director since September 2024. It functions both as a presenting venue and a producer/coproducer, offering year-round programming across contemporary theatre, dance, music, circus, and visual arts, and hosting artist residencies, delegated productions, and festivals including SCÉNO (scenography) and Avant-Premières Avant Avignon. Audience segments span the general theatergoing public, school and university groups (including UT2J), professional artists and companies, and accessibility audiences served through Relax performances, French Sign Language interpretation, and audiodescription.
The venue's core products center on a main auditorium with modular staging, two rehearsal ateliers, and 6-meter-deep underground brick-vault galleries used for exhibitions, films, performances, and installations. Production services include coproduction (e.g., This & That, Borda, SEUIL, FURERU) and delegated production (e.g., The Other, Das Was Ist), alongside named residencies for artists such as Aurélien Bory/Compagnie 111, Lucie Lataste, Jur Domingo/Cridacompany, Azusa Takeuchi, and others. Online ticketing runs through theatregaronne.notre-billetterie.com; no proprietary technology platform or AI capabilities are disclosed. Distribution is supplemented by the French national PassCulture app and festival partners (festival-avignon.com, lamanufacture.org).
Théâtre Garonne's revenue model is hybrid and subsidy-anchored. Primary streams are: (1) ticket sales at €9–€27 per ticket with reduced rates for subscribers via 'carnets', school groups, and accessibility audiences; (2) multi-year public subsidies from the Ministry of Culture (DRAC Occitanie), Ville de Toulouse, Région Occitanie/Pyrénées-Méditerranée, and Département de la Haute-Garonne; (3) coproduction and delegated-production fees from partner theaters and touring companies; (4) venue rental and technical services income; and (5) corporate foundation support including Fondation d'entreprise Hermès. Commercial activity is event-driven, anchored by seasonal programming announcements, festival cycles, and European touring exports via Compagnie 111's 18-creation repertoire.
Theatre Garonne firmographics
Firmographics- Name
- Theatre Garonne
- Legal name
- théâtre Garonne - Scène européenne
- Website
- https://theatregaronne.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Théâtre Garonne is a Toulouse-based contemporary performing arts venue and producer, operating since 1988 in a converted 19th-century water station, presenting theatre, dance, music, and scenography festivals while supporting artists through residencies, coproductions, and accessibility programming.
- Ownership category
- akta.pro rank
Theatre Garonne industry classification
Industry- Product category
- Performing Arts Venue
- NAICS
- Theater Companies and Dinner Theaters (71111), Performing Arts Companies (7111), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Other Performing Arts Companies (711190)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Regional & Repertory Theatre Companies (MPAGABAB)
- akta.pro secondary industries
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Touring Theatre Productions (MPAGABAC)
Keywords
Where Theatre Garonne is headquartered
LocationHeadquarters
- HQ city
- Toulouse
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Theatre Garonne business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Ticket Sales: Primary revenue stream from ticket sales for performances, with tiered pricing based on subscriber status and performance type. Prices range from €9 to €27 per ticket.
- Public Subsidies and Grants: Substantial government funding from Ministry of Culture/DRAC Occitanie, Ville de Toulouse, Région Occitanie, and Département de la Haute-Garonne. Additional support from foundations including Fondation d'entreprise Hermès.
- Coproduction and Production Delegation: Revenue from coproduction arrangements with partner theaters and production delegation fees for shows they produce and tour.
- Venue Rental and Services: Revenue from providing venue access, rehearsal spaces (ateliers), and technical services to external companies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard adult pricing for most performances |
| Subscription | Annual | Subscription packages (carnets) for regular attendees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Theatre Garonne product offering
Product offeringCore offering
Theatre Garonne is a contemporary performing arts venue in Toulouse that presents theater, dance, and live performance productions, supports artist residencies and co-productions, and operates ancillary hospitality/venue-rental services. The venue primarily serves general audiences in the Toulouse metropolitan area and the broader Occitanie region, with programming centered on contemporary and experimental works rather than classical repertory.
Product overview
Theatre Garonne is a contemporary performing arts venue in Toulouse, France, operating in a former 19th-century water pumping station. The venue offers a diverse portfolio of productions and services organized around: (1) Main venue programming featuring theatre, dance, and performance works; (2) Production services including coproductions, delegated productions, and artist residencies; (3) Festival programming including SCÉNO (dedicated to scenography) and Avant-Premières Avant Avignon (pre-festival previews); (4) Accessibility services including audiodescription, LSF interpretation, and relaxed performances; (5) Ancillary spaces including underground galleries for installations and workshops for rehearsals. The venue is directed by Aurélien Bory since September 2024.
Differentiator
Problem solved
Functional benefit
Products and services
- Contemporary performance season programming
Quantifiable outcome
- Multiple Ubu Prize nominations (7 nominations in 2025 for 'La vegetariana')
- +1 more outcomes
Companies that use Theatre Garonne
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
Theatre Garonne technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Theatre Garonne partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and major.
- Ville de ToulousecoreMunicipal government funder and primary local authority supporting the theater's operations.
- Région Occitanie / Pyrénées-MéditerranéecoreRegional government providing operating subsidies and project funding.
- Département de la Haute-GaronnecoreDepartmental government providing financial support for cultural programming.
- Fondation d'entreprise HermèsmajorCorporate foundation supporting artistic creation. Listed as supporting specific productions including Bunker by Marion Siéfert and Silence by Mathilde Monnier.
- Festival d'AvignonmajorPremier theater festival partnership. Théâtre Garonne serves as coproducer and presenter with 5 IN coproductions and 1 OFF creation in 2026.
- Théâtre de la Cité – CDN de Toulouse OccitaniemajorKey local coproduction and co-hosting partner. Co-presenting multiple productions including Fusées, Les Gaulois, and aSH.
- Orchestre national du Capitole de ToulousemajorMajor local arts institution. Co-presenting Portrait d'orchestre with Aurélien Bory and coproduction of Eroica symphony.
- Théâtre Sorano – scène conventionnée d'intérêt nationalcoreLocal partner theater in Toulouse. Co-presenting Les Gaulois.
- La Place de la Danse – CDCN Toulouse OccitaniecoreRegional dance production center. Cultural partner for dance programming in the region.
- Festival Sign'ÔcoreSign language arts festival. Co-presenting Celui qui voit, created with deaf artist Pierre Geagea.
- Abattoirs - FRAC Occitanie ToulousemajorContemporary art museum partner. Three-year companionage with Ulla von Brandenburg beginning with SCÉNO festival.
- Université Toulouse - Jean Jaurès (UT2J)coreAcademic partner for research projects and the organized festival L'Histoire à venir.
- La Cinémathèque de ToulousecoreFilm archive partner. Hosting ScénoKino film programming with Ulla von Brandenburg.
- ONDA (Office National de Diffusion Artistique)coreNational arts promotion office supporting touring and international distribution of French performances.
- FONDOC / SYNDÉAC / Scènes inclusivescoreProfessional network memberships for French performing arts venues, including accessibility-focused network.
Scale indicators5 records
Recent moves2 records
Expansion highlights5 records
Theatre Garonne competitors and assessment
Company assessmentDirect peers
- Théâtre de Liège: Belgian national theatre presenting contemporary creation with strong French-language programming and European coproductions. Comparable artistic mission, scale, and public subsidy structure.
- MC2 - Maison de la Culture de Grenoble: Scène nationale in Grenoble combining theatre, dance, and music programming with European coproductions and artist residencies. Operates at similar scale and institutional role to Théâtre Garonne with comparable public funding.
- Théâtre National de la Colline: Paris-based national theatre dedicated to contemporary creation with strong focus on emerging artists and international coproductions. Comparable artistic positioning and CDN-style operating model.
- La Manufacture - Lausanne: Swiss venue and school dedicated to contemporary performing arts creation with theatre, dance, and festival programming (Avignon OFF partner). Operates a venue-plus-production model analogous to Théâtre Garonne.
- Schaubühne Berlin: Major European theatre renowned for contemporary and physical theatre productions with extensive international touring. Operates as a producing venue with European coproduction partnerships analogous to Garonne's ambition.
- Le Maillon - Théâtre de Strasbourg: European theatre venue in Strasbourg presenting contemporary creation across theatre, dance, and circus with European Union co-production partnerships. Similar programming scope and international scope.
- Théâtre Sorano: Toulouse scène conventionnée d'intérêt national that co-presents productions with Garonne (e.g., Les Gaulois). Comparable size, scope, and public-funding model, focused on contemporary creation with artist support programs.
- Théâtre de la Cité - CDN de Toulouse: Toulouse-based Centre Dramatique National that co-produces and co-presents multiple shows with Théâtre Garonne (Fusées, Les Gaulois, aSH). Both operate as CDN-style contemporary creation venues with public subsidy models and coproduction activity.
- Théâtre National Populaire (TNP) Villeurbanne: French national theatre in greater Lyon presenting contemporary and classical works with significant European programming and audience development. Comparable CDN-model operations and public funding base.
Broad incumbents
- Odéon - Théâtre de l'Europe: Larger Parisian national theatre explicitly positioned as 'Théâtre de l'Europe', with broader resources and EU-focused programming. Overlaps with Garonne's European positioning at greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Theatre Garonne social profiles
Digital presenceTheatre Garonne financial estimates
Financial estimateRevenue estimate
Valuation estimate
Theatre Garonne leadership team
Management profileNumber of profiles
Profiles1 record
Theatre Garonne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Theatre Garonne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Theatre Garonne
What does Theatre Garonne do?
Theatre Garonne is a contemporary performing arts venue in Toulouse that presents theater, dance, and live performance productions, supports artist residencies and co-productions, and operates ancillary hospitality/venue-rental services. The venue primarily serves general audiences in the Toulouse metropolitan area and the broader Occitanie region, with programming centered on contemporary and experimental works rather than classical repertory.
Is Theatre Garonne a public or private company?
Theatre Garonne is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Theatre Garonne founded?
Theatre Garonne was founded in 1988. It employs 11 to 50 people.
Where is Theatre Garonne based?
Theatre Garonne is headquartered in Toulouse, France, in the Europe region.
How does Theatre Garonne make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are public Subsidies and Grants, coproduction and Production Delegation and venue Rental and Services.
Who are Theatre Garonne's main competitors?
Direct peers on record are Théâtre de Liège, MC2 - Maison de la Culture de Grenoble, Théâtre National de la Colline, La Manufacture - Lausanne, Schaubühne Berlin, Le Maillon - Théâtre de Strasbourg, Théâtre Sorano, Théâtre de la Cité - CDN de Toulouse and Théâtre National Populaire (TNP) Villeurbanne. Odéon - Théâtre de l'Europe is listed as a broad incumbent.
Does Theatre Garonne have an API?
No public API is recorded for Theatre Garonne.
What industry is Theatre Garonne in?
Theatre Garonne's product category is Performing Arts Venue. Its primary akta.pro industry code is MPAGABAB, Regional & Repertory Theatre Companies, with a secondary code of MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses). Its NAICS code is 71111 and its SIC code is 7900.