DISC

What DISC does

DISC (Diversified Integrated Sports Clinic) is a private, founder-led multi-specialty healthcare group operating five clinics across Dubai (three), Abu Dhabi (one), and Kuwait (one), serving patients in the GCC since its 2014 founding in Dubai Healthcare City. Its clinical portfolio spans ten integrated disciplines — sports medicine, family/lifestyle/longevity medicine, chiropractic and osteopathy, physiotherapy, massage therapy, orthotics and prosthetics, women's pelvic health, men's pelvic health, and corporate wellness — delivered through a consultant-led, conservative-first model where physicians, physiotherapists, chiropractors, and longevity specialists work from one shared patient chart with milestone-based treatment plans. The underlying technology layer is MedAi, a proprietary AI-powered Health Information System developed in-house since 2019 that integrates EMR, practice management, smart scheduling, tele-consultation, and automated compliance workflows; the clinics also deploy VALD force-plate systems for objective biomechanics testing and 3D foot scanning for custom orthotics.\n\nDISC's go-to-market is predominantly direct-to-consumer through a 24/7 online booking portal with instant insurance verification, supported by WhatsApp and phone channels, with an additional enterprise motion selling employer wellness programs (ergonomic screenings, on-site physiotherapy, executive check-ups) on per-program or retainer terms. Revenue is generated via fee-for-service clinical consultations and treatment sessions, supplemented by corporate wellness contracts; specific price points are not publicly disclosed and the company has not raised outside capital, operating as an independent LLC under its three co-founders — Dr. Tamara Ghazi (CMO), Michael Becker (CEO), and Talal Alnafisi (CSO).

Name

DISC

Legal name

DIVERSIFIED INTEGRATED SPORTS CLINIC LLC

Website

https://disc-me.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

DISC is a founder-led, multi-specialty integrative healthcare group operating five clinics across Dubai, Abu Dhabi, and Kuwait, delivering sports medicine, physiotherapy, chiropractic, longevity, orthotics, pelvic health, and corporate wellness services on a shared-chart, MedAi-powered platform.

Ownership category

akta.pro rank

Product category

Multi-specialty Integrative Healthcare Clinics

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Offices of Chiropractors (62131)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

Pain Management (Spine & Musculoskeletal) (HLAKALAM)

Keywords

• Integrative healthcare services
• Sports medicine clinics
• Physiotherapy services
• Chiropractic care
• Longevity medicine

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Clinical Services Revenue: Fee-for-service clinical consultations and treatments across sports medicine, physiotherapy, chiropractic, longevity medicine, and other specialties. Insurance verified at booking; self-pay and insured patients accepted.
2. Corporate Wellness Programs: Direct-to-employer corporate wellness contracts. Includes ergonomic assessments, executive health check-ups, on-site physiotherapy, injury-prevention workshops, and team fitness programs. Billed per program or retainer.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

DISC operates a multi-specialty integrative clinic group delivering consultant-led sports medicine, family/lifestyle and longevity medicine, physiotherapy, chiropractic and osteopathy, massage therapy, orthotics and prosthetics, women's and men's pelvic health, and corporate wellness services. All specialties share a single patient chart through DISC's proprietary MedAi AI-powered Health Information System, enabling coordinated multidisciplinary care across 5 clinic locations in the UAE and Kuwait.

Product overview

DISC operates as a multi-specialty integrative clinic group offering a coordinated portfolio of clinical services centered around musculoskeletal, sports, longevity, and preventive medicine. The core clinical services include Sports Medicine, Family/Lifestyle & Longevity Medicine (with Peptide Therapy Hub), Chiropractic & Osteopathy, Physiotherapy, Massage Therapy, Orthotics & Prosthetics, Women's Health, Men's Health, and Corporate Wellness. These services are supported by MedAi, DISC's proprietary AI-powered Health Information System that enables shared-chart integration, smart scheduling, coordinated records, and virtual access across all specialties. A unified Patient Booking Portal allows patients to book appointments with instant insurance verification. All services operate from a shared clinical chart, ensuring continuity and coordination across disciplines for each patient.

Differentiator

Problem solved

Functional benefit

Products and services

• Sports Medicine Consultant-led sports medicine service focusing on musculoskeletal (MSK) conditions, conservative-first approach, and image-guided injection therapies including PRP, hyaluronic acid, and corticosteroids. Fully integrated with physiotherapy, chiropractic care, and imaging on a shared chart. Targeted at athletes and active individuals.
• Family, Lifestyle & Longevity Medicine Consultant-led preventative medicine service focused on healthspan optimization, chronic disease management, hormonal optimization, and longevity programs. Includes the Peptide Therapy Hub offering evidence-supported peptide protocols (BPC-157, TB-500, CJC-1295, Ipamorelin, semaglutide, tirzepatide), GLP-1 and HRT prescription, and comprehensive biomarker panels.
• Chiropractic & Osteopathy Spinal and joint manipulation, mobilization, soft tissue therapy, and rehabilitation exercise prescription for pain management, posture correction, and nervous system regulation. Fully integrated with physiotherapy, sports medicine, and imaging on a shared chart.
• Physiotherapy Hands-on rehabilitation, exercise therapy, and progressive strength loading for acute injury, post-operative rehab, and chronic MSK pain. Incorporates VALD ForceDecks and DynaMo objective testing for return-to-sport protocols. Milestone-based plans reviewed by sports medicine consultants.
• Massage Therapy Therapeutic and recovery-focused massage including deep-tissue, sports recovery, myofascial release, trigger-point therapy, and pre/post-event massage. Prescribed as part of integrated care plans coordinated with physiotherapy and chiropractic.
• Orthotics & Prosthetics Custom 3D-printed insoles and prescription orthotic devices based on biomechanical assessment, pressure-mat scan, and 3D foot scanning. Also includes custom prosthetic devices for limb loss and congenital limb differences. Integrated with physiotherapy plans.
• Women's Health Specialized physiotherapy for pelvic floor dysfunction, urinary incontinence, prolapse, pregnancy-related pain, diastasis recti, postnatal recovery, and menopausal concerns. Includes internal/external pelvic floor assessment, biofeedback, and return-to-running postnatal programs.
• Men's Health Pelvic health services supporting pelvic floor dysfunction, post-prostatectomy recovery, urinary dysfunction, sexual dysfunction, and bowel problems. Combines hands-on therapy, biofeedback, sonograph-guided core therapy, electrotherapy, and behavioral therapy.
• Corporate Wellness Employer-facing wellness programs including ergonomic assessments, executive health check-ups, on-site physiotherapy, injury-prevention workshops, corporate longevity panels, and team fitness/nutrition programs. Delivered on-site or in-clinic with outcome dashboards.
• MedAi Health Information System Proprietary AI-powered Health Information System combining electronic medical records, practice management, and patient engagement tools. Features include optimized scheduling, care coordination through instant data sharing, virtual access (online booking and tele-consultation), and automated workflows with real-time data and compliance monitoring.
• Patient Booking Portal Online appointment booking platform enabling patients to select clinician, time, and location. Includes instant insurance verification, WhatsApp/SMS/email appointment reminders, and Patient Portal access with OTP authentication.

Quantifiable outcome

• Milestone-based discharge decisions guided by objective VALD force-plate testing data
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• United Nations Global CompactcoreStrategic or Co-development Partner · 1 January 2014DISC is a signatory member of the United Nations Global Compact, committing to uphold the highest standards of ethics, sustainability, and inclusivity. This reflects DISC's commitment to corporate social responsibility and sustainable business practices in the GCC region.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• King's College Hospital London – Dubai: UK-affiliated multi-specialty hospital in Dubai Hills offering orthopedics, sports medicine, and rehabilitation. Comparable as a premium Dubai-based multi-specialty provider targeting the same expatriate and self-pay segments DISC serves.
• Cleveland Clinic Abu Dhabi: US-affiliated multi-specialty tertiary hospital in Abu Dhabi with a dedicated orthopedics and sports medicine institute. Comparable as a premium UAE provider competing for the same insured and self-pay musculoskeletal patient pool DISC targets, though on a much broader specialty footprint.
• American Hospital Dubai: US-affiliated premium multi-specialty hospital in Dubai offering orthopedics, sports medicine, and rehabilitation. Comparable as an established Dubai premium-care incumbent competing for the same high-acuity MSK and elective patient segments.
• Medcare Hospital & Clinics: Premium UAE private healthcare network (Aster DM Healthcare) operating multi-specialty hospitals and clinics in Dubai and Sharjah with orthopedics and physiotherapy offerings. Comparable as a private multi-clinic operator in DISC's home geography.
• Saudi German Hospital Group: Largest MENA private hospital network with multi-specialty hospitals across Saudi Arabia, UAE, Egypt, and beyond. Comparable as a regional healthcare incumbent that could increasingly compete for premium MSK and longevity demand, particularly as Saudi Arabia opens to inbound medical tourism.
• Burjeel Hospital (VPS Healthcare): Major UAE private healthcare group with flagship tertiary hospitals in Abu Dhabi and Dubai offering orthopedics, sports medicine, and rehabilitation. Comparable as a scaled UAE incumbent competing for premium MSK and elective volumes.
• NMC Healthcare: UAE-headquartered multi-specialty hospital group operating across the country. Comparable as a broad private healthcare incumbent with orthopedics and rehabilitation services competing for similar insured patient demand in Dubai and Abu Dhabi.
• Mediclinic Middle East: One of the largest private hospital groups in the UAE with multi-specialty orthopedics, physiotherapy, and rehabilitation services across Dubai and Abu Dhabi. Comparable as a scaled incumbent competing for the same premium insured and self-pay MSK and elective patients as DISC.

Regional players

• PRIME Health: UAE-based private medical group with clinics and diagnostic centers across Dubai, Sharjah, and Ajman. Comparable as a UAE multi-clinic outpatient operator with primary care and specialty services overlapping DISC's general specialty footprint.

Direct peers

• Aspetar Orthopedic and Sports Medicine Hospital: Qatar-based, FIFA-accredited orthopedic and sports medicine hospital offering integrated MSK care, rehabilitation, and performance medicine to professional athletes and active individuals. The most direct regional comparable to DISC's sports-medicine-led, multi-specialty, objective-testing model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/diversified-integrated-sports-clinic
• Facebookfacebook.com/discdubai

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DISC