EAGLES Charity Club

What EAGLES Charity Club does

EAGLES Charity Club is a German registered charitable association (eingetragener Verein, e.V.) founded in the early-to-mid 1990s and headquartered in Neubiberg, with an additional operational base in Garmisch-Partenkirchen, Germany. The organization operates as a charity-focused golf and events platform that connects prominent personalities from sport, media, and business with fundraising for charitable causes. Its core activities are annual and recurring golf tournaments, galas, and related events that bring together celebrities, athletes, and corporate sponsors to generate donations distributed to charitable beneficiaries in the DACH region (Germany, Austria, Switzerland) and Italy. Tax-exempt status was formally confirmed in 2014.

The business model is a pass-through fundraising model rather than a revenue-generating enterprise. Gross contributions come from corporate sponsors underwriting marquee events, individual ticket and entry fees from tournament participants, auction proceeds from galas, and ancillary donations. A representative signal of scale is the €660,000 raised at the 11th edition of the EAGLES Charity Cup Kitzbüheler Alpen in 2026, a new organizational record. Funds are directed to charitable partners selected by the club; the organization itself does not retain profits. Operations are run by a small team of 11–50 staff, supported by a celebrity-anchored board that has historically included figures such as Anke Huber, Christian Neureuther, and Michael Roll, and was expanded in February 2026 with the addition of Michael Erl.

The underlying technology stack is conventional nonprofit back-office tooling: event registration, donor management, and basic financial reporting. There is no indication of proprietary technology, AI/ML capability, or a venture-style product roadmap. The strategic value of the organization lies in its brand equity accumulated over three decades, its network of high-profile participants that drives event appeal, and its access to premium Alpine event venues. Forward growth is therefore a function of expanding the number and geographic footprint of marquee events, deepening corporate sponsor relationships, and broadening the donor base, rather than product or technology expansion.

Name

EAGLES Charity Club

Legal name

The EAGLES Charity Golf Club e.V.

Website

https://eagles-charity.de

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

EAGLES Charity Club is a German nonprofit association (e.V.) founded in the early 1990s that runs celebrity-anchored golf tournaments and galas to raise and distribute funds for charitable causes across the DACH region and Italy.

Ownership category

akta.pro rank

Product category

Charitable Fundraising Services

NAICS

Grantmaking Foundations (813211), Grantmaking and Giving Services (8132), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Civic and Social Organizations (8134)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

akta.pro secondary industries

Athletics Fundraising, Sponsorships & NIL Support (EDALAIAN), Philanthropic & Charitable Trust Services (FSAAANAI)

Keywords

• Charity fundraising events
• Golf tournament events
• Nonprofit association services
• Celebrity ambassador network
• Charitable donation management

Headquarters

HQ city

Neubiberg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Distribution channels3 records

Marketing channels4 records

Core offering

EAGLES Charity Club e.V. is a German registered nonprofit association (eingetragener Verein) that organizes celebrity-endorsed charity events—primarily golf tournaments, galas, and Schlossfestspiele—to raise donations for children, families, and people in need. The Business EAGLES members cover 100% of the club's administrative costs, ensuring all donations are routed to verified beneficiary organizations and charitable foundations.

Product overview

EAGLES Charity Club e.V. is a German charitable organization that operates as a charity golf club and event organizer. The organization facilitates fundraising through celebrity-endorsed charity events, primarily golf tournaments such as the EAGLES Charity Cup Kitzbüheler Alpen and FCR EAGLES Schlossfestspiele. The organization connects prominent athletes, celebrities, and business figures (EAGLES members) with charitable causes, directing donations to various social projects and foundations. The organization's primary offering is its charity event platform and donor network, not a technology product or software service.

Differentiator

Problem solved

Functional benefit

Products and services

• EAGLES Charity Cup Kitzbüheler Alpen Annual flagship charity golf tournament held in the Kitzbüheler Alpen (Austria) where corporate sponsors, Business EAGLES members, and celebrity ambassadors gather to raise funds for supported charitable causes; the 11th edition in 2026 raised €660,000, a new record.
• FCR EAGLES Schlossfestspiele Westerburg Annual charity festival held at a castle venue in Westerburg, Germany, organized in partnership with the FCR Andrea & Falk Charity Foundation; the 2026 edition raised €18,590.
• hiPure EAGLES Präsidenten Cup Charity golf tournament series sponsored by hiPure, hosted at Quellness Golf Resort, featuring celebrity ambassadors and Business EAGLES members.
• Charitable Donation Program Online donation program accepting individual contributions through a PayPal hosted donation button (ARPEJJYZU6U3W) and at events, with 100% of funds routed to verified beneficiary organizations after the Business EAGLES cover administrative costs.

Quantifiable outcome

• €660,000 raised at 11. EAGLES Charity Cup Kitzbüheler Alpen 2026 (new record)
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered minor and core.

• BSS groupminorGTM or Marketing PartnerCorporate sponsor supporting EAGLES Charity Club events and operations.
• CaberominorGTM or Marketing PartnerCorporate sponsor of EAGLES Charity Club.
• ERLminorGTM or Marketing PartnerCorporate sponsor of EAGLES Charity Club.
• FALKEminorGTM or Marketing PartnerCorporate sponsor of EAGLES Charity Club.
• hiPureminorGTM or Marketing PartnerSponsor of the hiPURE EAGLES Präsidenten Cup tournament series.
• Pfenning GruppeminorGTM or Marketing PartnerCorporate sponsor of EAGLES Charity Club.
• Quellness Golf ResortminorGTM or Marketing PartnerGolf resort venue partner for EAGLES events.
• SIXTminorGTM or Marketing PartnerPremium mobility partner sponsor of EAGLES Charity Club. Regine Sixt (Senior Executive President International Marketing SIXT SE) is a Business-EAGLES member.
• Franziska van Almsick StiftungcoreStrategic or Co-development PartnerFoundation established by Olympic swimmer Franziska van Almsick, supported by EAGLES Charity Club. The foundation focuses on supporting children through sports.
• Felix Neureuther StiftungcoreStrategic or Co-development PartnerFoundation established by Olympic skier Felix Neureuther, partnered with EAGLES for children's charity initiatives.
• Franz Beckenbauer-StiftungcoreStrategic or Co-development PartnerFoundation of legendary footballer Franz Beckenbauer (Bayern München), supported by EAGLES Charity Club.
• Michael Roll StiftungcoreStrategic or Co-development PartnerFoundation of former basketball player Michael Roll, supported by EAGLES for children's causes.
• Save a Child's HeartcoreStrategic or Co-development PartnerInternational humanitarian organization that has treated over 9,000 children from 76 countries for heart conditions. Supported by the €250,000 donation from the 11. EAGLES Charity Cup Kitzbüheler Alpen 2026. CEO Simon Fisher attended the event personally.
• STEP - Gesunde Erde, gesunde MenschenminorStrategic or Co-development PartnerEnvironmental charity organization supported by EAGLES Charity Club.
• FCR Andrea & Falk Charity FoundationcoreStrategic or Co-development PartnerCharitable foundation established by Falk and Andrea Raudies. Supported by FCR EAGLES Schlossfestspiele Westerburg events.
• St. Lorenz Tierpark und Begegnungsstätte e.V.minorStrategic or Co-development PartnerRegional organization supporting children, youth, and seniors in the Westerburg area, established in connection with the FCR EAGLES Schlossfestspiele.
• Sauti Kuu FoundationminorStrategic or Co-development PartnerFoundation supported by Dr. Auma Obama (sister of former US President Barack Obama). EAGLES supports this foundation's initiatives.
• Saving an AngelminorStrategic or Co-development PartnerCharitable organization supported by EAGLES Charity Club.
• Bülent Ceylan für Kinder StiftungminorStrategic or Co-development PartnerCharitable foundation supporting children, linked to comedian Bülent Ceylan.
• Matze Knop-StiftungminorStrategic or Co-development PartnerFoundation established by entertainer Matze Knop for children's charity.
• Stefanie Hertel hilft e.V.minorStrategic or Co-development PartnerCharitable association supported by EAGLES.
• Frohes Herz e.V.minorStrategic or Co-development PartnerCharitable organization supported by EAGLES.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Stiftung RTL – Wir helfen Kindern: Long-running German celebrity-and-media-driven children's charity associated with RTL television. Functions as a broad incumbent peer because it uses prominent German TV personalities to raise funds for children in a structurally similar model to EAGLES, but at much larger media scale.
• SOS Kinderdorf Deutschland: One of Germany's largest children's welfare organizations, operating villages, educational programs, and family support services nationwide. Comparable to EAGLES because both raise funds from German donors for children's causes, but SOS is a much broader service-delivery incumbent with permanent infrastructure rather than a celebrity-event-driven fundraising model.
• UNICEF Deutschland: German arm of the global children's organization, raising large-scale funds from individuals and corporations for children's causes including health (a vertical where EAGLES partners with Save a Child's Heart). Functions as a broad incumbent peer competing for the same German charitable-giving pool with significantly greater scale and brand recognition.
• Deutsche Kinderhilfswerk: Established German children's rights and welfare foundation running nationwide campaigns, grants, and advocacy programs. A broad incumbent peer because it competes for the same German donor dollars targeting children, though it operates a permanent programmatic infrastructure rather than a celebrity-ambassador-driven event platform.

Direct peers

• Aktion Kinderträume e.V. German children's charity founded in 2004 by Clemens Tönnies and Uli Hoeneß that is explicitly supported by EAGLES Charity Club. Both organizations operate the same model — bundling celebrity/athlete involvement with charitable giving to fund projects for children in need — and EAGLES channels donations to Aktion Kinderträume, making them direct functional peers in the German celebrity-led children's charity space.
• Felix Neureuther Stiftung: Foundation of Olympic skier Felix Neureuther, partnered with EAGLES for children's charity initiatives. Closely comparable peer because it is an athlete-founded, sports-anchored children's charity operating in the German-speaking market and sharing EAGLES' ambassador network and event platforms.
• Franz Beckenbauer-Stiftung: Foundation of legendary footballer Franz Beckenbauer, supported by EAGLES Charity Club. Operates the same celebrity-athlete-platform model for charitable giving in Germany and is a structural peer in terms of how donors are approached and how funds are deployed.
• Franziska van Almsick Stiftung: Foundation of Olympic swimmer Franziska van Almsick, a core EAGLES partner that supports children through sports. Functions as a directly comparable peer because it uses a celebrity athlete's name and network to raise funds for children's causes, drawing on the same donor pool and overlapping event sponsorship relationships as EAGLES.
• Sauti Kuu Foundation: Foundation supported by Dr. Auma Obama, explicitly backed by EAGLES Charity Club. Comparable peer because both rely on a prominent public figure's network to drive charitable giving, sharing event platforms and donor relationships.

Others

• Quellness Golf Resort: Golf resort venue partner of EAGLES events. Not a fundraising peer per se, but a comparable ecosystem participant because it shares the premium-golf-and-hospitality niche that underpins EAGLES' primary fundraising format.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/eaglescharity
• LinkedInlinkedin.com/company/eagles-charity-golf-club-e-v

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EAGLES Charity Club