Name

Leadership Anne Arundel

Legal name

Leadership Anne Arundel, Inc.

Website

https://leadershipaa.org

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Community Leadership Development Training

NAICS

Civic and Social Organizations (81341), Social Advocacy Organizations (8133)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Executive Leadership & C-Suite Development (EDABAAAA)

akta.pro secondary industries

Organizational Culture & Values-Based Leadership (EDABAAAE), Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH), Inclusive Leadership & Leading Diverse Teams (EDABAAAM)

Keywords

• Community leadership training
• Nonprofit leadership programs
• Professional development programs
• Leadership networking events
• Civic education programs

Headquarters

HQ city

Annapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Annual Membership Dues: Annual membership at $100 per year, with tiered upgrades (Membership Plus at $275, Membership Plus 1 at $500, and Lifetime Membership at $1,000 one-time) providing graduated access to the online community, event discounts, and signature event registration.
2. Flagship Program Tuition: Flagship Program tuition is $4,600 for the 2026-2027 cohort, with a $125 application fee. Need-based tuition assistance is available primarily for nonprofits, individuals, and small business owners.
3. Sponsorship Revenue: Corporate sponsorship packages range from $500 (Supporter) to $15,000 (Gold Leadership Partner), providing year-round visibility, event branding, and program exposure to Anne Arundel County's top decision-makers and community leaders.
4. Charitable Donations: Tax-deductible donations support the Flagship Tuition Assistance Fund (~$20,000 raised annually), the Bertina Nick Scholarship Fund, the General Fund, and the LAA Endowment managed through the Community Foundation of Anne Arundel County. One-time, recurring, and legacy contributions accepted.
5. Affiliate Membership: Annual affiliate membership at $150 for graduates of community-based leadership programs outside Anne Arundel County, providing access to the online community, member-discounted event pricing, and inclusion in the member directory.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

Leadership Anne Arundel (LAA) is a nonprofit 501(c)(3) leadership development organization offering the Flagship Program, a 10-month intensive civic leadership training, and the Neighborhood Leadership Academy, a grassroots leadership program for emerging community leaders. It also provides tiered alumni membership, signature networking events, an interest-group community, and a podcast — all designed to educate, connect, and develop community trustees across Anne Arundel County, Maryland.

Product overview

Leadership Anne Arundel operates as a nonprofit 501(c)(3) organization offering a portfolio of community leadership development programs. The core offerings include the Flagship Program (a ten-month intensive leadership training), the Neighborhood Leadership Academy (grassroots leadership training), and various membership, event, and content programs. The Flagship Program is the primary flagship offering, while NLA serves emerging grassroots leaders, and the now-discontinued Executive Leadership Series (ELS) previously served senior executives. Additional offerings include the LAA: On Leadership Podcast, Interest Groups, the Bertina Nick Scholarship, and various signature events. The organization provides tiered membership programs and sponsorship opportunities for organizational partners.

Differentiator

Problem solved

Functional benefit

Products and services

• Flagship Program A 10-month intensive leadership development program for experienced professionals from business, government, nonprofit, and community sectors across Anne Arundel County. Covers government, economic development, cultural arts, education, health & human services, law & public safety, environment, and agriculture, with a mandatory two-day opening retreat, monthly full-day session days rotating around the county, and a community class project. 45-50 participants are selected annually through a competitive application process (January-March applications; rolling waitlist). Tuition is $4,600 plus a $125 application fee, with need-based tuition assistance available for nonprofits, individuals, and small business owners.
• Neighborhood Leadership Academy (NLA) A six-session grassroots leadership training program for current and emerging community leaders in Anne Arundel County neighborhoods, particularly those from underserved communities. Runs one Saturday per month from January to June at locations throughout the county including Annapolis, Brooklyn Park, Severn, Linthicum, and Galesville. Covers communication, conflict resolution, diversity appreciation, resource access, government familiarity, and partnership building. 20-25 participants are selected annually based on community engagement and commitment; tuition is fully covered by grants and LAA membership contributions at no cost to participants. The only program of its kind in the state of Maryland.
• LAA Membership A tiered membership program for LAA program alumni (and affiliate members from other community leadership programs) providing access to the online interactive LAA Community, member-discounted event pricing, free registration to LAA Signature Events (Program Kickoff, Holiday Party, New Leader's Reception, Tribute to Community Leadership Celebration) at higher tiers, a member directory, and ongoing connection with 1,700+ graduates. Tiers include Annual ($100/year), Membership Plus ($275/year), Membership Plus 1 ($500/year), Lifetime ($1,000 one-time), and Affiliate ($150/year for graduates of other community-based leadership programs).
• LAA Signature Events A portfolio of community and alumni events including the Program Year Kickoff & Homecoming, Holiday Party, New Leader's Reception, Tribute to Community Leadership Celebration, Alumni Development Events (Leadership Speaker Series, Flagship Talks, Conversations on Leadership, Community Leadership Roundtables), Service Events, Forum Networking Events, the LAA 101 monthly community check-in, and the BoardMatch event connecting participants with nonprofits seeking board members.
• LAA: On Leadership Podcast A limited series podcast featuring conversations between LAA President & CEO Kris Valerio Shock and local executives, civic and community members sharing unique perspectives on leadership. Available on Spotify and all major podcast platforms, with three seasons released featuring guests such as Chanel Compton Johnson, Jeremiah (Peake Social), Rob Levit, and Vincent Moulden.
• Interest Groups Topic-based community groups for LAA Members covering Government, Economic Development, Arts & Culture, Education, Health & Human Services, Law & Public Safety, Environment, and Agriculture & South County, supporting ongoing member engagement and shared interest collaboration within the LAA online community.
• Bertina Nick NLA Flagship Scholarship The only full scholarship available for the LAA Flagship Program, awarded annually to a graduate of the Neighborhood Leadership Academy. Named in honor of activist Bertina Larkins Nick (1947-2004). The 2026 recipient was Timothy Boston (NLA26).

Quantifiable outcome

• 44+ AEDs placed and at least 3 lives saved through the Heart Smart / Cliff R. Roop Cardiac Support Education Foundation initiated by the FLG00 class project
• +4 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, flagship and minor.

• FellocoreStrategic or Co-development Partner · 1 January 2026Flagship Health & Human Services Day partner. Hosted the morning session of the Flagship 2026 Health & Human Services Day at Fello at the Mall, with CEO Jonathon Rauleau participating in a candid panel discussion on regional health and human services.
• Luminis Health Anne Arundel Medical CentercoreStrategic or Co-development Partner · 1 January 2026Flagship Health & Human Services Day partner and closing venue for the session. Elizabeth Gross (FLG19) serves as VP of the LHAAMC Foundation. Provided sponsorship support and hosted the closing discussion on the broader health and human services ecosystem.
• University of Maryland Baltimore Washington Medical Center (UM BWMC)coreStrategic or Co-development Partner · 1 January 2026Flagship Health & Human Services Day partner providing sponsorship and hosting site visits for Flagship participants. Part of the University of Maryland Medical System.
• Hospice of the ChesapeakecoreStrategic or Co-development Partner · 1 January 2026Flagship Health & Human Services Day partner providing sponsorship and hosting site visits for Flagship participants. Christine Wilson (FLG07) serves as Executive Director of the Hospice of the Chesapeake Foundation.
• Live! Casino & HotelflagshipGTM or Marketing Partner · 1 January 2025Gold Leadership Partner ($15,000/year) and exclusive sponsor of the Excellence in Leadership Award. Host sponsor for the 2026 Tribute to Community Leadership & Graduation ceremony held at The Hall at Live! Casino & Hotel. Provides high-impact visibility among Anne Arundel County's top decision-makers year-round.
• Alta CPA GroupcoreGTM or Marketing Partner · 1 January 2025Silver Leadership Partner ($10,000/year). Todd Frankenfield, Partner and founding member, serves as LAA Treasurer on the Board of Directors. Provides sustained annual support and visibility among the county's top business leaders.
• Capital GazettecoreGTM or Marketing Partner · 1 January 2025Star-level Media Partner providing editorial and media visibility for LAA programs, events, and alumni achievements. Featured as a Leadership Partner media sponsor.
• What's Up? MediacoreGTM or Marketing Partner · 1 January 2025Star-level Media Partner providing editorial coverage and media sponsorship for LAA programs, events, and community leadership content. Featured as a Leadership Partner media sponsor.
• Cheaper than a GeekminorGTM or Marketing Partner · 1 January 2025Heritage-level Program Partner supporting LAA events and programs. Listed among the Heritage sponsors on the Program Partners page.
• Maryland HallminorGTM or Marketing Partner · 1 January 2025Supporter-level Program Partner. LAA's physical office is located at Maryland Hall (801 Chase Street, #314A, Annapolis), making this a co-locational community partnership.
• Homestead GardensminorGTM or Marketing Partner · 1 January 2025Trustee-level Program Partner and venue sponsor for the LAA Holiday Party. Hosts signature events at their venue, providing both sponsorship revenue and in-kind venue access.

Scale indicators6 records

Recent moves3 records

Expansion highlights5 records

Broad incumbents

• American Leadership Forum: National nonprofit operating regional chapters that build cross-sector leadership networks among senior executives. Highly comparable leadership-development mission and alumni-network model, but operating at multi-state scale rather than single-county.
• Maryland Nonprofits: Statewide membership association for Maryland nonprofits, providing training, advocacy, and capacity-building resources. Comparable as a nonprofit capacity-building/membership organization, though at a much larger scale and broader remit than LAA.

Direct peers

• Leadership Howard County: Howard County, Maryland's leadership development nonprofit offering multi-month flagship programs and alumni engagement. Closely comparable in mission, program structure, and county-level geographic scope to LAA.
• Leadership Montgomery: Montgomery County, Maryland's community leadership development nonprofit. Operates the same regional leadership program model as LAA (Flagship-style multi-month curriculum, alumni network, tuition + sponsorship model), making it the closest geographic and structural peer.
• Leadership Baltimore County: Baltimore County's regional leadership development nonprofit offering a flagship leadership program and alumni network. Directly comparable in mission and program design to LAA, anchored in an adjacent Maryland county.
• Leadership Prince George's: Prince George's County, Maryland's leadership development nonprofit offering an Executive Leadership Program and alumni engagement model. Sister organization within the Maryland regional leadership ecosystem.
• Leadership Greater Washington: Multi-county/DC-area leadership development nonprofit running a flagship program and senior leadership tracks. Broader geographic scope than LAA but highly comparable mission, alumni-network model, and corporate sponsorship structure.
• Leadership Frederick: Frederick County, Maryland's community leadership institute running a flagship leadership program and youth/emerging-leader tracks. Highly comparable structure, audience, and nonprofit funding model.

Regional players

• Anne Arundel County Chamber of Commerce: The county's primary business membership organization and the entity whose community citizens originally incorporated LAA in 1993. Comparable member-based, sponsorship-driven nonprofit model serving the same geographic market, but with a broader economic-development mission rather than leadership training.

Others

• Associated Black Charities: Maryland-based nonprofit originally cited as a founding collaborator of LAA's Neighborhood Leadership Academy. Comparable nonprofit mission around community empowerment and leadership development for underserved communities, but operating with a broader grantmaking and advocacy mandate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/leadershipannearundel
• Instagraminstagram.com/leadershipannearundel
• Xx.com/LeadershipAACo

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leadership Anne Arundel