National Museum
The National Museum, New Delhi is a government cultural institution under India's Ministry of Culture that preserves over 5,000 years of Indian heritage across 11 collection categories, serving school groups, domestic and international tourists, and researchers through on-site visits, digital platforms, and educational programmes.
- Company typePrivate
- Founded1949
- HeadquartersPrague, Czechia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What National Museum does
The National Museum, New Delhi is a government cultural institution under India's Ministry of Culture, inaugurated on 15 August 1949 and operating from its permanent Janpath campus since 18 December 1960. It preserves and exhibits one of India's largest collections of artefacts spanning over 5,000 years across 11 categories including pre-historic archaeology, arms and armour, manuscripts, paintings, numismatics, jewellery, and pre-Columbian art, with nearly 14,000 manuscripts and 17,000 paintings in its permanent holdings. The museum serves school groups, domestic and international tourists, academic researchers, and the general public through on-site visits, guided tours, certificate courses, internship programmes, and the Yuva Saathi school outreach initiative.
The museum's technology stack centres on the Jatan digital collections management system, a Google Arts & Culture virtual tour infrastructure enabling global 360-degree access, the Zoonga e-ticketing platform for visitor admissions, and the NM Virtual and Museum at Home digital engagement portals. Distribution channels include physical museum visits at Janpath, e-commerce ticket sales via Zoonga, a physical and online museum shop selling publications and merchandise, and structured educational outreach to schools. Marketing is conducted through an official website, social media on Twitter, Facebook, YouTube, and Instagram, newsletter subscriptions, and rotating special exhibitions such as Jewels of India, Baluchars, and the Peranakan World.
Revenue is generated through token-priced admissions (₹20 for Indian adults, ₹500 for foreign nationals, free for students up to Class 12), museum shop merchandise (bags from ₹125, jewellery ₹720–₹970, books ₹130–₹3,000), publications, and auditorium rentals. As a state entity, the institution is primarily funded through Union government budgetary grants rather than commercial operations, with self-generated revenue supplemented by active government recruitment across curatorial and administrative roles and ongoing gallery renovation investments.
National Museum firmographics
Firmographics- Name
- National Museum
- Legal name
- National Museum, New Delhi
- Website
- https://nationalmuseumindia.gov.in
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The National Museum, New Delhi is a government cultural institution under India's Ministry of Culture that preserves over 5,000 years of Indian heritage across 11 collection categories, serving school groups, domestic and international tourists, and researchers through on-site visits, digital platforms, and educational programmes.
- Ownership category
- akta.pro rank
National Museum industry classification
Industry- Product category
- Cultural Museum and Heritage Services
- NAICS
- Museums (712110), Museums, Historical Sites, and Similar Institutions (7121), Historical Sites (712120)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro industry
- Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations)History MuseumsArt MuseumsPerforming Arts & Cultural Event Venues (Theaters, Museums)Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)Museum, Zoo & Attraction Gift ShopsConsumer Products & Retail/Specialty Retail (Hobby, Books, Office, Pet, Toys)/Gift, Novelty & Souvenir Retail
Keywords
Where National Museum is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Markets served
National Museum business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Indian Adult Visitors |
| One time/ perpetual license | Pay-as-you-go | Foreign National Visitors |
| Freemium | Pay-as-you-go | Students (up to Class 12) |
| Unit Pricing | Pay-as-you-go | Museum Shop Merchandise |
Distribution channels5 records
Marketing channels6 records
National Museum product offering
Product offeringCore offering
The National Museum, New Delhi operates as a government-run cultural institution that preserves, exhibits and interprets India's heritage through permanent galleries across 11 collection categories (including Pre-historic Archaeology, Manuscripts, Paintings, Numismatics and Arms and Armour) and rotating special exhibitions. It supplements physical visits with Google Arts & Culture virtual tours, online e-ticketing, an on-site Museum Shop selling publications and merchandise, and structured educational programmes for school groups, families, researchers and the general public.
Product overview
The National Museum, New Delhi operates as a comprehensive cultural institution offering a unified portfolio of products and services. Its core offerings include extensive collections across 11 categories (Pre-historic Archaeology, Archaeology, Anthropology, Arms and Armour, Decorative Arts, Manuscripts, Numismatics, Painting, Jewellery, Central Asian Antiquities, Pre-Columbian and Western Art) displayed through permanent galleries and rotating special exhibitions. Digital services include Google Arts & Culture virtual tours, an e-ticketing platform via Zoonga, and the 'Museum at Home' digital engagement program. Educational offerings comprise certificate courses, internship programs, and school visit initiatives. The museum retail operation includes publications (books, catalogues, bulletins) and merchandise (apparel, jewellery). The museum was inaugurated on August 15, 1949 and moved to its permanent location on December 18, 1960.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Over 14,000 manuscripts and approximately 17,000 paintings in the permanent collection
Companies that use National Museum
Customer profileSegments4 records
Ideal customer profiles4 records
National Museum technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
National Museum partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
National Museum competitors and assessment
Company assessmentMarket position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
National Museum social profiles
Digital presenceNational Museum financial estimates
Financial estimateRevenue estimate
Valuation estimate
National Museum leadership team
Management profileNumber of profiles
Profiles1 record
National Museum funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
National Museum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about National Museum
What does National Museum do?
The National Museum, New Delhi operates as a government-run cultural institution that preserves, exhibits and interprets India's heritage through permanent galleries across 11 collection categories (including Pre-historic Archaeology, Manuscripts, Paintings, Numismatics and Arms and Armour) and rotating special exhibitions. It supplements physical visits with Google Arts & Culture virtual tours, online e-ticketing, an on-site Museum Shop selling publications and merchandise, and structured educational programmes for school groups, families, researchers and the general public.
Is National Museum a public or private company?
National Museum is a private company. It is classified as state government owned and is currently operating.
When was National Museum founded?
National Museum was founded in 1949. It employs 101 to 250 people.
Where is National Museum based?
National Museum is headquartered in Prague, Czechia, in the Europe region.
Does National Museum have an API?
No public API is recorded for National Museum.
What industry is National Museum in?
National Museum's product category is Cultural Museum and Heritage Services. Its primary akta.pro industry code is THAJADAI, Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations), with a secondary code of THAJADAB, History Museums. Its NAICS code is 712110 and its SIC code is 7900.