Cci Media
CCI Media, LLC is a privately held B2B media company focused exclusively on North American wood products manufacturing, operating the Woodworking Network umbrella brand across more than 30 print, digital, event, and data products serving 90,000+ manufacturing sites.
- Company typePrivate
- Founded2010
- HeadquartersNorth Liberty, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Cci Media does
CCI Media, LLC is a privately held B2B media company founded in 2010 and headquartered in North Liberty, Iowa, with an exclusive focus on wood products manufacturing in North America. The company operates under the Woodworking Network umbrella brand, which it claims reaches more than 90,000 sites in the USA, Canada, and Mexico and holds more than 70% market share in woodworking industry media following its 2015 acquisition of the Woodworking Network brand from Vance Publishing. Its product portfolio spans more than 30 print, digital, event, and data brands, including flagship print publications FDMC and Closets & Organized Storage, the woodworkingnetwork.com website (more than 350,000 monthly page views), The Daily Brief newsletter (31,000+ subscribers), podcasts (50,000+ downloads), webinar sponsorships, and a data product providing access to 200,000+ business contacts at 91,000+ sites. The company also operates five event brands, led by WMS in Toronto (Canada's largest woodworking tradeshow at approximately 75,000 square feet and 5,000+ visitors).
The business operates four integrated revenue streams: print advertising and subscriptions, digital advertising and newsletter sponsorships, event sponsorships and exhibitor fees, and data product licensing. Distribution is regional and North-America-wide, with direct enterprise sales to advertisers and suppliers seeking to reach the targeted woodworking professional audience. The content team's stated function is to amalgamate, interpret, prioritize, and present industry information to address information overload among woodworking executives and shop owners. The company is led by CEO Tim Fixmer, a B2B media executive with prior senior roles at VNU, Cygnus Business Media, IIR Publishing, Duke Communications, Johnson Hill Press, and Stamats Business Media.
CCI Media is founder/management-led, with no institutional investors or parent company identified in the available data. It has grown since founding through two anchor acquisitions (CabinetMaker+FDM from Watt Publishing in 2010 and Woodworking Network from Vance Publishing in 2015) and ongoing product launches. The current employee count is reported at 51–100, and the company actively solicitors additional media divestiture opportunities through its website, signaling a continued M&A-driven growth posture. Revenue figures are not publicly disclosed.
Cci Media firmographics
Firmographics- Name
- Cci Media
- Legal name
- CCI Media, LLC
- Website
- https://ccimedia.net
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CCI Media, LLC is a privately held B2B media company focused exclusively on North American wood products manufacturing, operating the Woodworking Network umbrella brand across more than 30 print, digital, event, and data products serving 90,000+ manufacturing sites.
- Ownership category
- akta.pro rank
Cci Media industry classification
Industry- Product category
- B2B Trade Media
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Professional & Association Conferences (MPAGAGAB)
- akta.pro secondary industry
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
Keywords
Where Cci Media is headquartered
LocationHeadquarters
- HQ city
- North Liberty
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Cci Media business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Print Publications: Revenue generated from print advertising and subscriptions across FDMC (Furniture, Displays, Millwork, Cabinetry) and Closets & Organized Storage publications. The print edition is delivered to a 100% requested audience.
- Digital Advertising: Revenue from website advertising, retargeting, and digital newsletter sponsorships. The woodworkingnetwork.com website receives more than 350,000 page views monthly.
- Event Sponsorships and Exhibits: Revenue from event brands including WMS tradeshow, Wood Pro Expo Lancaster, Closets Conference & Expo, and Executive Briefing Conference through booth sales, sponsorships, and attendee fees.
- Data Products: Access to business contact database of more than 200,000 business contacts at more than 91,000 sites in North America, sold as part of media kit offerings.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Cci Media product offering
Product offeringCore offering
CCI Media is a B2B media company that produces more than 30 print, digital, event, and data brands under the "Woodworking Network" umbrella to deliver market-specific business information to wood products manufacturing executives across North America. Its portfolio includes two print publications (FDMC and Closets & Organized Storage), a flagship website (woodworkingnetwork.com), multiple newsletters, podcasts, webinar sponsorships, five event brands (WMS, Wood Pro Expo Lancaster, Wood Pro Expo, Closets Conference & Expo, and Executive Briefing Conference), and a business contact database covering more than 200,000 contacts at 91,000+ woodworking manufacturing sites.
Product overview
CCI Media is a business-to-business media company with an exclusive focus on wood products manufacturing in North America. Under the Woodworking Network umbrella brand, CCI Media operates more than 30 print, digital, event, and data brands engineered to help wood products manufacturers grow profitably. The portfolio includes print publications (FDMC and Closets & Organized Storage), digital media (the woodworkingnetwork.com website, newsletters including The Daily Brief with 31,000+ subscribers, podcasts with 50,000+ downloads, and webinar sponsorships), five event brands (WMS tradeshow, Closets Conference & Expo, Wood Pro Expo Lancaster, Wood Pro Expo, and Executive Briefing Conference), and data products providing access to 200,000+ business contacts at 91,000+ sites. The products work together to deliver amalgamated, interpreted, prioritized, and presented essential information to woodworking executives and shop owners.
Differentiator
Problem solved
Functional benefit
Brands
- FDMC: The world's largest print publication for wood products manufacturing serving executives and shop owners who build Furniture, Displays, Millwork, Cabinetry, and specialized wood-based products.
- Closets & Organized Storage
- WMS (Woodworking Machinery Supply Conference and Expo)
- Wood Pro Expo Lancaster
- Closets Conference & Expo
- Executive Briefing Conference (EBC)
- The Daily Brief
Products and services
- FDMC (Furniture, Displays, Millwork, Cabinetry) The world's largest print publication for wood products manufacturing, serving executives and shop owners who build furniture, displays, millwork, cabinetry, and specialized wood-based products. Delivered to a 100% requested audience plus digital readers.
- Closets & Organized Storage The only publication globally dedicated to the growth of the home storage market, serving designers, fabricators, retailers, and installers of closets, garages, and home storage systems.
- Woodworking Network Website The flagship digital media property for wood products manufacturing in North America, receiving more than 350,000 page views monthly with continuously updated news and information essential to running a woodworking business.
- The Daily Brief Newsletter
- Woodworking Network Newsletter Portfolio
- Woodworking Network Podcasts
- Woodworking Network Webinars
- WMS (Woodworking Machinery Supply Conference and Expo)
- Closets Conference & Expo
- Wood Pro Expo Lancaster
- Wood Pro Expo
- Executive Briefing Conference (EBC)
- Woodworking Network Data Products
Companies that use Cci Media
Customer profileSegments3 records
Ideal customer profiles3 records
Cci Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cci Media partnerships and signals
Strategic signalScale indicators10 records
Recent moves5 records
Expansion highlights5 records
Cci Media competitors and assessment
Company assessmentDirect peers
- Endeavor Business Media: B2B media company operating a large portfolio of vertically focused brands across manufacturing, design, healthcare, and other industries. Comparable in the multi-vertical integrated B2B media approach with print, digital, events, and data products derived from serial acquisitions.
- Scranton Gillette Communications: B2B media company serving infrastructure, construction, water, and paving industries with print publications, digital platforms, and industry events. Comparable in the vertical B2B media approach serving specialized industrial segments with similar scale.
- Questex: B2B media company operating across hospitality, technology, healthcare, and industrial verticals with integrated information services including events, media properties, and data products. Comparable in integrated multi-vertical B2B media model with significant events business.
- BNP Media: B2B media company serving industrial sectors (food, beverage, packaging, HVACR, plumbing) with print magazines, digital platforms, events, and research. Similar integrated B2B media operating model with multi-vertical portfolio and similar employee scale.
- Meister Media Worldwide: B2B media company serving agriculture and horticulture verticals with integrated print publications, digital properties, newsletters, events, and data products. Closely comparable in operating model: vertical niche focus, multi-channel audience monetization, and event-driven revenue mix.
- Hatton-Brown Publishers: Independent B2B media company publishing trade magazines (Timber Harvesting, Panel World, Wood Bioenergy) covering the forest products and timber industries. Most direct peer given the same niche vertical (wood/timber manufacturing), similar integrated print + digital + event product approach, and comparable scale.
- GIE Media: B2B media company serving green industry verticals (lawn care, landscape, tree care, golf course management) with integrated print, digital, events (including major tradeshows), and data products. Closely comparable in operating model: vertical niche focus, owned tradeshows, and audience data monetization.
- Randall-Reilly: B2B media and data company serving trucking, construction, and heavy equipment industries with integrated print publications, digital platforms, lead-generation/data products, and events. Comparable in the integrated B2B media + data monetization approach serving industrial end markets.
Broad incumbents
- Foundry (formerly IDG Communications): B2B technology media company with brands including CIO, Computerworld, CSO, and industry events. Comparable as a broad B2B trade media incumbent with integrated print, digital, and event products serving a defined professional audience, though focused on IT rather than manufacturing.
- Informa: Global B2B media, events, and information services conglomerate with large portfolios in trade shows, business intelligence, and academic publishing. Comparable as a broad incumbent operating in the same B2B media + events space, though at vastly larger scale and across many more verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cci Media social profiles
Digital presenceCci Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cci Media leadership team
Management profileNumber of profiles
Profiles1 record
Cci Media subsidiaries and ownership
Company hierarchySubsidiaries2 records
Cci Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cci Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cci Media
What does Cci Media do?
CCI Media is a B2B media company that produces more than 30 print, digital, event, and data brands under the "Woodworking Network" umbrella to deliver market-specific business information to wood products manufacturing executives across North America. Its portfolio includes two print publications (FDMC and Closets & Organized Storage), a flagship website (woodworkingnetwork.com), multiple newsletters, podcasts, webinar sponsorships, five event brands (WMS, Wood Pro Expo Lancaster, Wood Pro Expo, Closets Conference & Expo, and Executive Briefing Conference), and a business contact database covering more than 200,000 contacts at 91,000+ woodworking manufacturing sites.
Is Cci Media a public or private company?
Cci Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cci Media founded?
Cci Media was founded in 2010. It employs 11 to 50 people.
Where is Cci Media based?
Cci Media is headquartered in North Liberty, United States, in the North America region.
How does Cci Media make money?
Four revenue lines are on record. Print Publications are the primary driver. The others are digital Advertising, event Sponsorships and Exhibits and data Products.
Who are Cci Media's main competitors?
Direct peers on record are Endeavor Business Media, Scranton Gillette Communications, Questex, BNP Media, Meister Media Worldwide, Hatton-Brown Publishers, GIE Media and Randall-Reilly. Broad incumbents are Foundry (formerly IDG Communications) and Informa.
Does Cci Media have an API?
No public API is recorded for Cci Media.
What industry is Cci Media in?
Cci Media's product category is B2B Trade Media. Its primary akta.pro industry code is MPAGAGAB, Professional & Association Conferences, with a secondary code of BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams). Its NAICS code is 5131 and its SIC code is 2741.