Flexmetal

What Flexmetal does

Flexmetal (legal name: Flexmetal - Fábrica de Balões Metalizados) is a privately held manufacturer of metallic balloons headquartered in São Paulo, Brazil, operating from a single facility at Rua Xiró, 82, Casa Verde. The company designs, produces, and distributes a catalog of hundreds of metallic balloon models in varied formats, sizes, and colors, organized around two core lines: themed balloons for events and personalized custom balloons for brand promotion. Production capabilities include single-color printing, multi-color printing (up to three colors), and full-color Cromia printing, supported by in-house quality control, custom packaging, and logistics and delivery services. The company also manufactures proprietary branded balloons and exclusive brand lines for clients, and the platform is built around a quote-driven, direct-to-consumer model — customers request quotes via WhatsApp messaging or website contact form, with pricing not publicly disclosed. Customer segments include brand marketers, event planners and decorators, and the food, beverage, and industrial sectors using metallic balloons for packaging and promotional displays.

The business operates as a direct-to-consumer manufacturer without intermediaries, with no disclosed distribution partners, resellers, or institutional ownership. The company claims more than 30 years of European presence and Brazil operations since 2001, and positions itself as serving both South American and European markets. The marketing footprint is minimal: a company website with a product gallery, Instagram for product imagery, and WhatsApp Business as the primary bottom-of-funnel sales channel. No funding rounds, management team details, certifications, patents, partnerships, or e-commerce platform are disclosed in the available data, limiting visibility into the company's financial scale, governance, and growth investments.

Name

Flexmetal

Legal name

Flexmetal - Fábrica de Balões Metalizados

Website

https://flexmetal.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Flexmetal is a privately held São Paulo-based manufacturer of metallic balloons serving brand marketers, event planners, and food, beverage, and industrial clients with custom-printed and themed balloon products sold directly via WhatsApp and website quote requests.

Ownership category

akta.pro rank

Product category

Decorative Metallic Balloon Manufacturing

SIC

Costume Jewelry & Novelties (3960)

akta.pro primary industry

Balloon Decor & Installations (HSACAOAC)

Keywords

• Metallic balloons
• Custom balloons
• Promotional balloons
• Balloon manufacturing
• Event decoration

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Metallic Balloon Manufacturing and Sales: Flexmetal manufactures and sells metallic balloons in standard and custom formats. Revenue is generated through product sales with various customization options including single-color printing, multi-color printing (up to 3 colors), and full-color (Cromia) printing. The company offers both standard themed balloons and personalized/custom branded balloons.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Flexmetal manufactures and sells metallic balloons from its factory in São Paulo, Brazil. The portfolio includes hundreds of standard thematic balloon models in various formats, sizes, and colors, as well as made-to-order personalized and proprietary-brand metallic balloons with print customization (single-color, multi-color up to 3 colors, and full-color Cromia printing). The company also offers custom packaging, logistics, and delivery services for promotional and event clients.

Product overview

Flexmetal is a factory of metallic balloons that produces and distributes a diverse portfolio of balloon products. The company offers hundreds of models, formats, sizes, and colors of thematic metallic balloons, alongside personalized/custom balloons made to order for brand promotion and decoration. The product portfolio is structured around core balloon products (thematic balloons, personalized balloons) with complementary print customization options (single-color, multi-color, and full-color printing) and add-on services including custom packaging and logistics delivery. The company also manufactures proprietary branded balloons and exclusive brand lines for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Metallic Balloons (Balões Personalizados Metalizados)

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Betallic: Betallic is one of the largest manufacturers of foil/Mylar balloons globally, producing themed and custom-printed metallic balloons for events and brand promotion. Directly comparable to Flexmetal as a metallic balloon manufacturer serving event planners and brand marketers with custom print capabilities.
• Pioneer Balloon Company (Qualatex): Pioneer Balloon Company, owner of the Qualatex brand, is a major manufacturer of latex and foil balloons serving party retail and event decoration globally. Directly comparable to Flexmetal as a balloon manufacturer with broad product catalogs and customization services.
• Gemar Balloons: Gemar is an Italian manufacturer of latex and printed balloons with decades of European heritage, serving event and party markets across Europe and internationally. Directly comparable to Flexmetal in product type (printed/custom balloons) and in long-standing European brand heritage.
• Anagram International: Anagram International is a leading manufacturer of foil/metallic balloons, offering themed designs and custom-printed balloons for retail and promotional markets. Directly comparable to Flexmetal in product category, customization capabilities, and target customers.
• CTI Industries: CTI Industries is a US-based manufacturer specializing in foil/Mylar balloons and other consumer products under brands like Betallic and Anagram. Comparable to Flexmetal as a direct competitor in custom metallic balloon manufacturing with broad customer bases.

Broad incumbents

• Party City Holdco: Party City is a major North American specialty retailer and vertically integrated supplier of party supplies including balloons. Comparable to Flexmetal as a broad incumbent in the party balloon category, though operating primarily through retail rather than B2B manufacturing.
• Amscan: Amscan is a large global manufacturer and distributor of party goods, including balloons, decor, and tableware, serving retail and wholesale channels. Comparable to Flexmetal as a broader incumbent in the party/event supply space where balloons are a key category.

Market position

Weaknesses1 record

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Flexmetalbaloes
• Facebookfacebook.com/flexmetalbaloes

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flexmetal