The Source

What The Source does

The Source (operating as The Source OC) is a 400,000 square foot mixed-use commercial development located at 6940 Beach Boulevard in Buena Park, California, owned by Brightland Properties and managed by MD Properties. The property is positioned as Southern California's premium Korean cultural and K-pop entertainment destination, aggregating retail, dining, entertainment, services, and office uses under a single themed roof across multiple floors. Tenant composition is heavily skewed toward Korean and Korean-American concepts — Korean BBQ (Gangnam House, M Korean BBQ, Pelicana Chicken), K-beauty and cosmetics (ARITUM, Cosmetic World, NEW ORIGIN/CELLREON), K-pop merchandise (K-Place, K-POP MUSIC TOWN, UNI:K), Korean convenience store (Seoul Stop), Korean street food and dessert concepts — alongside ancillary entertainment (CGV cinema by Regency Theatres, EKO Karaoke, Olympic Golf Zone, PLAYPIE) and service tenants (Woori America Bank, Coway, DR LAB, 17MedSpa, Covered California). Office space on floors 3–7 is leased to medical, dental, financial, and professional service providers.

Revenue is generated through four primary streams: (1) recurring retail space leasing across the 400,000 sq ft of storefronts, (2) recurring office leasing on upper floors, (3) advertising via LED pylon signage along the I-5 Freeway, street-facing billboards, and on-property LED panels, and (4) event partnership and sponsorship income from K-pop performances, artist meet-and-greets, auditions, and community gatherings. Notable infrastructure includes state-of-the-art LED display systems at the pedestrian entrance and along the freeway for high-impact advertising. Distribution is single-site and physical-foot-traffic-driven, with marketing concentrated on Instagram, Facebook, Yelp, and event-driven community engagement (#SeeYouAtTheSource). The company does not disclose pricing or financial figures publicly.

The entity is privately held with a small (1–10) management and leasing staff, no disclosed venture or private equity funding, and no public listing. Strategic partnerships with K-pop industry players (HYBE/BIGHIT MUSIC for global auditions, D'Festa's first U.S. interactive K-pop exhibition, LINE FRIENDS, Seoul Stop) anchor its positioning as a curated cultural destination rather than a generic mall.

Name

The Source

Legal name

The Source

Website

https://thesourceoc.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

The Source OC is a 400,000 square foot Korean-themed retail, dining, entertainment, and office destination in Buena Park, California, owned by Brightland Properties and managed by MD Properties, leasing space to K-pop retailers, Korean restaurants, entertainment venues, and service providers.

Ownership category

akta.pro rank

Product category

Commercial Real Estate / Shopping Center Management

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711), Amusement Parks and Arcades (7131)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYMPAIAFAB

Music Venues & Venue Operators (Clubs, Theaters, Arenas)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Live Music & Touring (Promoters, Venues, Ticketing)

SECONDARYMPAIAFAL

Event Operations & Venue Services (Box Office, FOH/BOH, Concessions)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Live Music & Touring (Promoters, Venues, Ticketing)

SECONDARYBPAFALAE

Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings)

Business & Public Services/Marketing, Advertising & PR Services/Out-of-Home (OOH) & Outdoor Advertising Services

Keywords

• Commercial retail leasing
• Shopping center management
• Event venue hosting
• Digital signage advertising
• Office space leasing

Headquarters

HQ city

Buena Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Marketing or Sales, Personnel

Revenue model

1. Retail Space Leasing: The Source generates primary revenue through leasing 400,000 square feet of commercial retail space to tenants including restaurants, entertainment venues, services, and retail shops. Tenants pay rent for retail storefronts throughout the multi-level shopping center.
2. Office Space Leasing: The mall includes office spaces on floors 3-7 leased to various businesses including medical offices, dental practices, real estate services, insurance, and professional services.
3. Advertising Platforms: The Source offers advertising platforms including LED pylon signs along the 5 Freeway, street-facing static billboard signage, LED panels facing Beach Boulevard, and various on-property advertising formats.
4. Event Partnership and Sponsorship: Revenue generated through event partnerships, sponsorships, and hosting events for brands and organizations seeking access to The Source's visitor base.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Source operates a 400,000 square foot commercial retail and entertainment destination in Buena Park, California, leasing storefront and office space to retail, dining, entertainment, and service tenants. The company also sells advertising through on-property LED and billboard signage and rents event space for performances, pop-ups, and community gatherings.

Differentiator

Problem solved

Functional benefit

Products and services

• The Source OC Retail Leasing Leasing of retail storefronts across the multi-level shopping center to retail, dining, entertainment, and service tenants on recurring lease terms.
• The Source OC Office Spaces Office space leasing on floors 3-7 of the retail center to medical offices, dental practices, real estate services, insurance, and professional service businesses.
• The Source Event Venue Rental of the Main Plaza and outdoor event spaces for K-pop performances, artist meet-and-greets, pop-up events, cultural performances, and community gatherings.
• The Source On-Property Advertising Platforms Advertising platforms including LED pylon signage along the 5 Freeway, street-facing static billboard signage along Beach Boulevard, LED panels, and various on-property advertising formats sold to brands and tenants.
• The Source Parking Services Daily parking with Tesla charging stations and ADA-accessible parking spaces, available from 6AM to 2AM each day.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Seoul StopcoreGTM or Marketing PartnerSeoul Stop operates as a Korean convenience store within The Source OC and collaborates on cultural events, pop-up events, and K-pop artist appearances at the mall.
• HYBE/BIGHIT MUSICcoreGTM or Marketing PartnerThe Source hosts BIGHIT MUSIC GLOBAL AUDITION pop-up events and auditions, attracting K-pop aspirants and fans to the venue. These events feature AI voice demos, photo booths, and entertainment.
• OCAPICAminorGTM or Marketing PartnerOCAPICA (Orange County Asian and Pacific Islander Community Alliance) partnered with The Source for the UpliftU Wellness Fest community event featuring performances and community organizations.
• OC Health Care AgencyminorGTM or Marketing PartnerCollaborated with OC Health Care Agency on the UpliftU Wellness Fest community wellness event at The Source.
• LINE FRIENDScoreGTM or Marketing PartnerLINE FRIENDS partnered with The Source for the BORN TO DANCE event featuring MANG character meet-and-greets, dance challenges, photobooths, and cup sleeves at cafes.
• D'FestacoreGTM or Marketing PartnerD'Festa, an interactive K-Pop exhibition, opened its first U.S. location at The Source in Summer 2024. Pre-opening events were hosted at the Main Plaza.
• CGV Cinemas USAcoreGTM or Marketing PartnerCGV by Regency Theatres operates the movie theater at The Source OC (3rd floor), hosting VR concerts and special screenings including TOMORROW X TOGETHER VR Concert.
• gotoegramminorGTM or Marketing PartnerCollaborated on holiday K-pop Random Play Dance event at The Source.
• Stage X StudiominorGTM or Marketing PartnerDance and vocal studio tenant at The Source that opened with a grand opening event featuring performances and classes.

Scale indicators3 records

Expansion highlights5 records

Regional players

• Downtown Disney District: An outdoor shopping, dining, and entertainment district operated by Disney in Anaheim, CA. Comparable as a lifestyle/entertainment destination in the same North Orange County submarket that combines retail leasing with entertainment tenants and event programming.
• Outlets at Orange: A large open-air outlet and entertainment center located in nearby Orange, CA. Operates as a multi-tenant retail/dining destination with entertainment tenants, making it the closest direct geographic competitor to The Source for both shoppers and tenants in Orange County.
• Lotte World Tower Mall: Korean flagship lifestyle/entertainment complex operated by Lotte Group featuring retail, dining, K-beauty, and entertainment. Conceptually comparable as a Korean cultural lifestyle destination, though primarily serves the Seoul market and operates at global mega-scale.
• Anaheim GardenWalk: An outdoor dining, shopping, and entertainment district near Disneyland in Anaheim, CA. Comparable to The Source as a multi-tenant lifestyle/entertainment destination in the same North Orange County submarket with overlapping tenant types (restaurants, entertainment venues).

Broad incumbents

• The Grove: A premier open-air lifestyle shopping, dining, and entertainment center in Los Angeles owned by Caruso. Comparable as a curated lifestyle/entertainment destination that monetizes through premium retail rents and event programming, though at a much higher-tier market position.
• Westfield Century City / Unibail-Rodamco-Westfield: Operator of large lifestyle/entertainment shopping centers including Westfield Century City and Westfield UTC in Southern California. Comparable as a multi-tenant destination mall operator, though at substantially higher scale, tier, and tenant breadth than The Source.
• H Mart (Han Ah Reum): Largest U.S. Korean grocery chain with multiple shopping plaza locations that bundle Korean supermarkets with K-beauty, dining, and services. Comparable Korean-anchored destination tenant mix, though H Mart operates the grocery anchor while The Source hosts independent Korean retailers.

Emerging players

• American Dream: Large-scale retail and entertainment complex in East Rutherford, NJ combining retail, theme-park attractions, dining, and indoor entertainment. Comparable business model that combines leasing with destination entertainment and event programming at a different scale and East Coast market.

Direct peers

• Koreatown Galleria: A Korean-anchored shopping center in Koreatown, Los Angeles with Korean dining, K-beauty, and Korean cultural retail. Direct peer in the Korean cultural destination category, comparable tenant mix and customer base though serving a different Los Angeles submarket.
• 168 Plaza: An Asian-themed shopping plaza in Rowland Heights, CA featuring Asian dining, retail, and services. Comparable as an Asian/Korean cultural destination with a curated tenant mix across F&B, beauty, and specialty retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TheSourceOC
• Instagraminstagram.com/thesourceoc
• Xx.com/thesourceoc
• LinkedInlinkedin.com/company/m-d-properties

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Source