Agence Et Vous

What Agence Et Vous does

Agence Et Vous is a French B2B marketing and communications agency headquartered in Boulogne-Billancourt (Paris suburb), operating as a SARL since approximately 2007 (SIRET 494 867 559 00044) with €100,000 share capital and a headcount in the 11–50 range. The agency positions itself around a "Conversation Thinking" methodology — designing strategies and campaigns that place brands at the center of consumer conversations rather than interrupting them. Its service portfolio spans brand strategy, digital and social media management, CRM program operations, advertising campaign production, event management, podcast and content production, loyalty program operations, and bespoke digital platform development using WordPress and Symfony PHP. No proprietary technology platform or AI/ML capability is disclosed.

The agency's client base is concentrated in four verticals: food and restaurant brands (Pomme de Pain, Bistro Romain, Léon de Bruxelles, Lagardère Travel Retail), premium and luxury brands (Jaguar Land Rover, J.M. Weston, Jaeger-LeCoultre — the latter two as experiential partners in the JLR Club), lifestyle and housing (Les Estudines, Les Girandières, Promotelec, Le Veste de John Preston), and institutional and non-profit organizations (Paroles d'élus, Solidarités Nouvelles face au Chômage, La Fondation de l'Islam de France, AgroParis-Tech Fondation). The single deepest account is the Jaguar Land Rover France loyalty program — operated end-to-end since 2008/2011 with embedded on-site project management up to 3 days per week, managing 25,000+ members, 270+ annual events, and a proprietary Symfony-based webapp and back-office.

The business model is professional services with project-based and retainer engagements; pricing is quote-based and not publicly disclosed. The agency is a member of InterDirect Network, an international alliance of independent direct-marketing agencies spanning 12 countries, providing referral and capability-sharing infrastructure. Founder Guillaume Villemot established the Festival des Conversations in 2012 as a recurring public thought-leadership event. No external funding, no subsidiaries, no M&A activity, and no revenue disclosures are evidenced.

Name

Agence Et Vous

Legal name

Agence Et Vous

Website

https://agence-etvous.fr

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Agence Et Vous is a French B2B marketing and communications agency based in Boulogne-Billancourt, providing brand strategy, digital, social media, CRM, loyalty program, and event services to enterprise clients in food, luxury, lifestyle, and institutional sectors, anchored by a long-standing Jaguar Land Rover loyalty program engagement.

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Digital Marketing Strategy & Channel Mix Advisory (MPAAAFAF)

akta.pro secondary industries

Brand Activations & Experiential Campaign Design (MPAAAGAA), Event Monetization & Sponsorship Tech (Virtual Booth Leads, Ads, Sponsored Sessions) (THAHAOAK)

Keywords

• Marketing communications services
• Brand strategy consulting
• Digital marketing agency
• Loyalty program management
• Creative advertising services

Headquarters

HQ city

Boulogne-billancourt

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Marketing and Communications Services: Agence Et Vous generates revenue through professional services engagements including brand strategy, campaign development, digital and social media management, CRM program management, event management, and creative production for clients across food, premium/luxury, lifestyle, and institutional sectors.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Agence Et Vous is a sales-led marketing and communications agency that designs and executes "conversation-driven" brand strategies and campaigns for enterprise clients. It delivers digital marketing, advertising, social media management, branding, CRM, and operational marketing services, with particular depth in food/restaurant, premium/luxury (notably Jaguar Land Rover clubs), and institutional/association communications. Specific deliverables include loyalty club management, TV and digital advertising films, e-commerce site builds, custom digital platforms, menu/merchandising design, podcasts, and on-site embedded teams for key accounts.

Product overview

Agence Et Vous operates as a marketing and communication services agency, not a software product company. The agency offers a comprehensive suite of services organized around conversation-driven marketing strategies, including brand strategy, digital marketing, advertising, social media management, CRM, and operational marketing. Client-specific services include loyalty club management (JLR programs), e-commerce development, web platform creation, branded content production, podcast creation, event coverage, and institutional communications. The agency works across diverse sectors including food/restaurant, premium/luxury, lifestyle/home, and institutional/associative organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing & Communication Services
• Jaguar Land Rover Club Management
• Land Rover Club Digital Ecosystem (Webapp/Site)
• Pomme de Pain – 'Il fait faim' TV Advertising Campaign
• Bistro Romain New Concept Menu/Card Design
• Léon de Bruxelles Menu Redesign
• Léon de Bruxelles Fish & Chips Launch Campaign
• Le Veste de John Preston E-commerce Website
• Solidarités Nouvelles face au Chômage Digital Platforms (Expressions & Solidaires pour l'Emploi)
• Pomme de Pain Social Media Management (2023)
• Paroles d'élus Podcast Production (Femmes de Terrain; Vendredi ou la Ville Durable)
• Paroles d'élus Social Media & Content Production
• La Fondation de l'Islam de France – Campus Lumières d'Islam Website
• Les Estudines Brand Identity Modernization
• Les Girandières Senior Residences Recruitment Campaign & Palazzo Premium Brochure
• Promotelec Home Comfort On/Off-line Campaign
• AgroParis-Tech Fondation Branding & Publishing (Annual Report, Flyer, Invitations)
• Lagardère Travel Retail Seasonal Menu Prospecting & Merchandising
• Jaguar Land Rover Premium Event Management

Quantifiable outcome

• Jaguar Land Rover loyalty clubs: 25,000+ members in France, 270+ events per year, 5,500+ places offered, 80% reservation rate, minimum 50% newsletter open rate, 73.5% member satisfaction, 94% rate the club follow-up as effective or very effective.
• +6 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• InterDirect NetworkcoreStrategic or Co-development PartnerAgence Et Vous is a member of InterDirect Network, an international group of independent agencies specialized in direct marketing and local communication, present in 12 countries. This affiliation strengthens expertise through know-how exchange, best practice sharing, and a global view of communication trends, while allowing a tailored local approach for each client.
• Libre MullenLoweminorStrategic or Co-development PartnerAgence Et Vous co-created the 'Pomme de Pain, il fait faim!' advertising campaign with agency partner Libre MullenLowe. The two agencies jointly produced two 30-second TV films for the restaurant chain's new concept.
• J.M. WestonminorGTM or Marketing PartnerJ.M. Weston is a partner in the Jaguar Land Rover Club loyalty program managed by Agence Et Vous, offering exclusive experiences such as custom shoe fittings at their Champs-Élysées boutique as part of the Club's 'money can't buy' event offerings.
• Jaeger-LeCoultreminorGTM or Marketing PartnerJaeger-LeCoultre partnered with the Jaguar Land Rover Club managed by Agence Et Vous to offer exclusive experiences including a day at their Swiss manufacture, showcasing the brand's watchmaking craftsmanship to JLR Club members.
• Champagne BollingerminorGTM or Marketing PartnerChampagne Bollinger partnered with the Jaguar Land Rover Club managed by Agence Et Vous to offer wine harvest initiation experiences as part of the Club's exclusive event calendar.
• Domaine de NeuvicminorGTM or Marketing PartnerDomaine de Neuvic partnered with the Jaguar Land Rover Club managed by Agence Et Vous, offering experiences revealing the secrets of caviar production as part of the Club's exclusive lifestyle events.
• Le Royal Monceau – Raffles ParisminorGTM or Marketing PartnerLe Royal Monceau – Raffles Paris partnered with the Jaguar Land Rover Club managed by Agence Et Vous for exclusive events combining luxury hospitality with the Range Rover lifestyle experience.
• Orange (as part of Paroles d'élus collective)minorStrategic or Co-development PartnerOrange is a founding partner of the Paroles d'élus collective, alongside 7 national associations of elected officials. Together with Agence Et Vous, they produce content on digital uses in local government for a portal and social media channels. Orange participates in the editorial committee that defines the annual editorial strategy.
• 7 national associations of elected officials (Paroles d'élus collective)minorStrategic or Co-development PartnerSeven national associations of elected officials co-created the Paroles d'élus media platform with Orange, with Agence Et Vous providing editorial strategy, content creation, and production. The collective defines annual editorial themes at a joint editorial committee.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TBWA\Paris: Paris-based creative advertising agency offering brand strategy, advertising campaigns, and digital services to enterprise clients — comparable full-service agency model targeting similar premium/FMCG brands.
• Brainsonic: French content marketing and brand content agency with similar integrated brand/digital/content capabilities — directly comparable to Agence Et Vous's content and social media offerings.
• Herezie: Paris-based independent creative advertising agency offering brand strategy, campaigns, and digital — comparable independent French agency competing in similar premium/lifestyle brand categories.
• Eskimo: Independent French creative/advertising agency focused on brand strategy and advertising campaigns; comparable boutique agency size and similar premium/lifestyle client orientation.
• Romance: Independent French creative/advertising agency offering brand strategy, advertising, and digital campaigns — closely comparable independent-agency model serving premium and lifestyle clients.
• MullenLowe France: French arm of MullenLowe global network — already a co-creation partner with Agence Et Vous on the Pomme de Pain campaign, indicating direct service-model overlap.
• BETC: Paris-based creative advertising agency within Havas, serving premium and lifestyle brands across advertising, brand strategy, and digital — directly comparable to Agence Et Vous's core offering but at significantly larger scale.

Broad incumbents

• DDB Paris: Paris office of DDB Worldwide, providing creative advertising and integrated communications; comparable service offering across brand strategy, advertising, and digital for French enterprise clients.
• Publicis France: French arm of Publicis Groupe, one of the largest global advertising/communications networks; competes with Agence Et Vous for integrated marketing mandates from French enterprise and institutional clients.
• Havas Paris: Large incumbent Paris-headquartered agency network offering advertising, media, and communications services across multiple verticals; competes for the same enterprise client roster but at significantly broader scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/EtVousAgence
• Facebookfacebook.com/festivalconversations
• LinkedInlinkedin.com/company/l-agence-et-vous

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence Et Vous