Jorg Lienert AG

What Jorg Lienert AG does

Jörg Lienert AG is a Swiss executive search and professional recruitment firm, founded in 1983 in Lucerne and operating as an independent, family-owned Aktiengesellschaft (Swiss public limited company). The firm operates six branch offices across Switzerland — Lucerne, Zurich (2001), Zug (2003), Basel (2010), Bern (2011), and Aarau (2019) — providing nationwide coverage including French-speaking Switzerland via Bern. Its clientele spans large corporations, SMEs, NPOs and associations, and the public sector, with mandates focused on C-level, management, and specialist positions across industries. No external shareholders, parent entity, or stock-exchange listing are indicated.

The firm's core service lines are (i) Search / Mandatssuche, a mandate-based executive and professional search practice that combines active sourcing, direct search, and cross-media job postings, and (ii) Diagnostics, an assessment practice organised around the proprietary Lienert-Loop methodology. Lienert-Loop integrates competence-based interviews, oral and written exercises, psychological test procedures, and leadership simulations to evaluate predefined competencies, and is offered both as a component of search mandates and as a standalone service for succession planning, board evaluation, and leadership development. Supporting the consulting work are two digital platforms: the Kandidatenportal for candidate self-service (search profiles, job alerts via SMS/email, application tracking) and a Kundenportal giving hiring clients confidential access to candidate dossiers.

The revenue model is professional services — fees are earned on a mandate basis with individually documented scopes and costs; no pricing is publicly disclosed, and the GTM motion is sales-led and relationship-driven, with each mandate handled personally by a designated contact person from profile definition through candidate selection. Marketing is multi-channel: a multilingual website (DE/FR/EN/IT), a recurring Wissen (knowledge) blog, LinkedIn and Xing presence, and cross-media job postings. The firm complies with both the Swiss Federal Act on Data Protection (DSG/VDSG) and GDPR. There is no AI/ML capability disclosed, no public revenue figures, no funding rounds, and no M&A activity in the source material.

Name

Jorg Lienert AG

Legal name

Jörg Lienert AG

Website

https://joerg-lienert.ch

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1–10 employees

Short description

Jörg Lienert AG is a family-owned Swiss executive search firm founded in 1983, operating six branch offices across Switzerland and offering mandate-based search plus diagnostic assessment via its proprietary Lienert-Loop methodology to large corporations, SMEs, NPOs, and the public sector.

Ownership category

akta.pro rank

Product category

Executive Search Services

NAICS

Executive Search Services (561312), Employment Placement Agencies (561311)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

C-Suite & Board Search (BPACAAAA)

akta.pro secondary industries

Confidential/Replacement & Succession Search (BPACAAAK), General Permanent Placement (Multi-Industry) (BPACAFAA)

Keywords

• Executive search services
• Professional recruitment
• Leadership assessments
• Talent acquisition
• Personnel diagnostics

Headquarters

HQ city

Basel

HQ country

Switzerland

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Executive Search Mandates: Core recruitment service for filling key positions. Individual mandates are created for each search assignment with transparent documentation of process and costs. Combines active sourcing, direct search, and cross-media postings.
2. Diagnostics & Assessments: Assessment services using the Lienert-Loop methodology to support personnel decisions. Offered both as part of search mandates and as standalone services. Used for succession planning, board evaluation, and leadership development.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Jörg Lienert AG is a Swiss executive search and professional recruitment firm that places specialists, managers, and C-level executives into key positions for SMEs, large corporations, NPOs, and public sector organizations. The firm pairs mandate-based Search services (active sourcing, direct search, cross-media job postings) with Diagnostics services using the proprietary Lienert-Loop assessment methodology to support succession planning, board evaluations, and leadership hiring decisions.

Product overview

Jörg Lienert AG operates as a unified service portfolio combining executive search (Search/Mandatssuche), diagnostic assessments (Diagnostik with the proprietary Lienert-Loop methodology), and digital platform tools. The core offerings consist of Search services for executive and professional placements, Diagnostics for assessment-backed hiring decisions, the Kandidatenportal for candidate self-service and job matching, and the Kundenportal for client access to application dossiers. The company specializes in cross-industry placement for C-level, management, and specialist positions across Swiss organizations including SMEs, large corporations, NPOs, and public institutions.

Differentiator

Problem solved

Functional benefit

Brands

• Lienert-Loop: Proprietary assessment methodology combining competence-based interviews, oral and written exercises, psychological test procedures and leadership simulations for executive evaluation.

Products and services

• Search / Mandatssuche (Executive and Professional Search) Mandate-based executive and professional search service that combines active sourcing, direct search, and cross-media job postings to identify, evaluate, and place qualified candidates into C-level, management, and specialist roles for client organizations across Switzerland.
• Diagnostik (Assessments) Assessment service that applies the proprietary Lienert-Loop methodology—combining competence-based interviews, oral and written exercises, psychological test procedures, and leadership simulations—to objectively evaluate candidates for succession planning, board appointments, and critical personnel decisions. Offered both standalone and bundled with search mandates.
• Kandidatenportal (Candidate Portal) Digital self-service platform for job seekers to create personalized search profiles, receive automated job alerts via SMS or email, apply for open positions, track application status, save favorite jobs, and manage application documents centrally.
• Kundenportal (Customer Portal) Secure client portal that gives hiring organizations confidential access to candidate profiles, application dossiers, and related recruitment documents during the executive search and selection process.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves11 records

Expansion highlights5 records

Broad incumbents

• PageGroup:
• Spencer Stuart: Global executive search firm with established Zurich office. Directly comparable in CEO, board, and senior leadership search for Swiss large-cap and mid-market clients.
• Russell Reynolds Associates: Global executive search firm focused on senior leadership. Operates in Zurich and competes for C-suite and board mandates across Swiss corporates and SMEs.
• Korn Ferry: Global organizational consulting firm with executive search and talent assessment capabilities. Competes with Lienert in leadership placement and increasingly in diagnostic/assessment services.
• Egon Zehnder: Global executive search and leadership advisory firm with strong Swiss presence. Comparable as a direct competitor in C-suite and board search mandates across all major Swiss industries.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/joerglienertag

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jorg Lienert AG