Compass Park

What Compass Park does

Compass Park, formally Compass Park Indiana Masonic Home, is a nonprofit senior living community located on a 320+ acre campus at 690 State St., Franklin, Indiana. Founded in 1915 (with legal records indicating 1924) as the Indiana Masonic Home, the organization has served the Franklin, Indiana region for over 100 years, originally for members of the Masonic community and now open to the broader central Indiana population. The community provides a full continuum of care delivered on a single campus, including six independent living options (Ball Brothers & Main Building, Freemason Apartments, Garden Homes, North Village, South Village, and Young's Creek Apartments), assisted living, home health, a skilled nursing and rehabilitation center, memory care, long-term care, hospice, and rehabilitation services. Community-facing amenities include a child care center, a public fitness center, and a catering and event center that together create an intergenerational campus environment.

The business model is residential and subscription-based: residents and their families pay recurring monthly fees for housing and care services, with pricing varying by accommodation type and level of care required; specific rates are not publicly disclosed and are quoted on a per-prospect basis. Compass Park distributes services through a direct-to-consumer, campus-based admissions motion — prospective residents schedule tours, meet with care coordinators, and transition into the appropriate care setting on-site. The GTM motion is local, relying on campus tours, the company website, Facebook community engagement, and third-party quality recognitions (CHAP accreditation, CMS 4-5 star rating, Medicare Top Nursing Home 2024, and Newsweek and U.S. News best nursing home awards) to drive referrals.

Operationally, the company is a labor-intensive healthcare and hospitality provider with 51-100 employees. There is no disclosed proprietary technology platform, no AI or digital product, and no app or API; operations are described in traditional senior-care terms. The organization is privately held as a nonprofit, with no disclosed parent company, no venture capital or private equity backing, and no public listing. CEO Mike Spencer leads the organization. Revenue is not publicly disclosed. Recent strategic activity has focused on physical capacity expansion and service line broadening, notably the 2025 launch of the Young's Creek II independent living complex and the introduction of Respite Care as a short-stay offering.

Name

Compass Park

Legal name

Compass Park Indiana Masonic Home

Website

https://Compasspark.Org

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

51–100 employees

Short description

Compass Park is a nonprofit senior living community on a 320+ acre campus in Franklin, Indiana, offering independent living, assisted living, skilled nursing, memory care, hospice, rehabilitation, and home health services to seniors in central Indiana.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Nursing and Residential Care Facilities (623), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-Social Services (8300)

akta.pro primary industry

Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD)

akta.pro secondary industries

Community-Based Senior Centers with Adult Day Services (HLADAIAJ), Elder Services & Aging Support (BPAGAEAF), Memory Care Care Management & Navigation (Dementia Care Coordination) (HLADACAJ)

Keywords

• Senior living services
• Independent living
• Skilled nursing care
• Assisted living
• Rehabilitation services

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Residential Living Fees: Compass Park generates revenue through recurring residential fees charged to residents for independent living apartments, assisted living, skilled nursing, and other care services. These fees are subscription-based, varying by level of care and accommodation type selected.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Compass Park (Compass Park Indiana Masonic Home) operates a senior living community on a 320+ acre campus in Franklin, Indiana, offering a full continuum of care including independent living apartments and garden homes, assisted living, skilled nursing, memory care, hospice care, long-term care, rehabilitation, and home health services. The community also provides ancillary amenities such as a fitness center, child care, and a catering and event center serving residents and the broader community.

Product overview

Compass Park is a senior living community offering a comprehensive portfolio of residential and care services across a 320+ acre campus in Franklin, Indiana. The organization provides six distinct independent living options (Ball Brothers & Main Building, Freemason Apartments, Garden Homes, North Village, South Village, and Young's Creek Apartments) featuring maintenance-free living with upscale finishes and resort-style amenities. Beyond independent living, Compass Park operates a Skilled Nursing and Rehabilitation Center that encompasses Memory Care, Hospice Care, Long Term Care, and Rehabilitation Services, alongside Assisted Living and Home Health services. The community also extends its offerings to the broader community through Child Care, a Fitness Center, and Catering & Event Center services. The portfolio is unified by a commitment to personalized care across all stages of aging, delivered on a campus that has served Franklin, IN for over 100 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Ball Brothers & Main Building Independent living option offering residential apartments with upscale finishes and maintenance-free living on the Compass Park campus for seniors.
• Freemason Apartments Independent living apartments providing maintenance-free living with resort-style amenities for seniors on the Compass Park campus.
• Garden Homes Single-family home independent living option offering private residential units with community access and amenities for seniors.
• North Village Independent living residential area on the Compass Park campus providing maintenance-free living options for seniors.
• South Village Independent living residential area offering seniors maintenance-free living with access to campus amenities.
• Young's Creek Apartments Independent living apartments for residents 55 and older, overlooking the countryside of the Compass Park campus.
• Assisted Living Assisted living services providing personalized support with daily activities such as bathing, dressing, medication management, and personal care while promoting independence for seniors.
• Home Health Home-based healthcare services providing medical and non-medical support for seniors in their residences.
• Skilled Nursing and Rehabilitation Center Comprehensive skilled nursing facility offering 24-hour medical care and rehabilitation services to residents.
• Memory Care Specialized care unit within the skilled nursing center providing services for residents with memory-related conditions such as dementia.
• Hospice Care End-of-life care services providing comfort and support for residents and their families.
• Long Term Care Extended residential care services within the skilled nursing center for residents requiring ongoing support.
• Rehabilitation Services Physical, occupational, and speech therapy services to help residents recover and regain independence.
• Child Care Quality childcare and early childhood education services in a safe, nurturing environment for community members.
• Catering & Event Center Event venue and catering services for occasions, available to residents and the broader community.
• Fitness Center Fully equipped fitness center open to residents aged 55 and older and the broader community, featuring wellness amenities.

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Trilogy Health Services: Operates senior living campuses across the Midwest offering independent living, assisted living, memory care, skilled nursing, and rehabilitation on multi-service campuses. Strong regional model overlap with Compass Park's Indiana footprint.

Direct peers

• Five Star Senior Living: Operates independent living, assisted living, and memory care communities with a multi-tier service portfolio. Overlaps Compass Park's resident segments and care-level structure.
• Sunrise Senior Living: National assisted living and memory care operator with a premium service model and strong regional presence. Closely comparable to Compass Park in assisted living, memory care, and resident experience emphasis.
• Life Care Centers of America: Operates skilled nursing, rehabilitation, and assisted living facilities across multiple states. Directly comparable to Compass Park's skilled nursing, rehabilitation, and long-term care lines.
• Genesis Healthcare: One of the largest U.S. skilled nursing and rehabilitation operators with significant rehabilitation therapy exposure. Comparable to Compass Park's Skilled Nursing and Rehabilitation Center service line.
• National HealthCare Corporation: Operates skilled nursing facilities, assisted living, and home health programs across the Southeast and Midwest. Comparable service mix to Compass Park across clinical and residential care.
• Atria Senior Living: Operates senior living communities across the U.S. with a focus on independent and assisted living plus memory care in amenity-rich settings. Highly comparable resident profile and service mix to Compass Park.
• Erickson Senior Living: Manages large-scale continuing care retirement communities with a single-campus continuum-of-care model, similar to Compass Park's 320+ acre integrated community. Strongest direct model match.

Broad incumbents

• Brookdale Senior Living: Largest U.S. senior living operator offering independent living, assisted living, memory care, and home health across hundreds of communities. Directly comparable continuum-of-care model and customer segments as Compass Park, but at national scale.
• Encompass Health: Leading provider of inpatient rehabilitation and home health services. Comparable to Compass Park's rehabilitation and home health offerings, though focused on post-acute care rather than residential living.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CompassPark

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Compass Park