KDLT-TV

What KDLT-TV does

KDLT-TV is the NBC-affiliated local broadcast television station serving the Sioux Falls, South Dakota Designated Market Area, operating alongside KSFY-TV under the unified Dakota News Now brand. The station is wholly owned by Gray Television (NASDAQ: GTN) through its Gray Local Media division, with operations headquartered at 325 S. 1st Avenue, Suite 100 in Sioux Falls. Geographic coverage spans Sioux Falls, Aberdeen, Pierre, Northeast SD, and Central SD, with content verticals spanning breaking news, weather, sports, politics, agriculture, consumer reporting, and investigative journalism via the First Alert Investigators unit and the InvestigateTV syndication partnership.

The station's product surface rests on three coordinated distribution layers: traditional over-the-air broadcast (now upgraded to ATSC 3.0 / NextGen TV), a livestream and on-demand video platform hosted at dakotanewsnow.com, and a long-form video gallery. The First Alert Weather brand — combining interactive radar, skycam network, road conditions, and a map room — functions as a critical regional utility given the Midwest's severe weather exposure. Adjacent content verticals are powered by syndication relationships with InvestigateTV (investigative journalism), Local News Live (national news), PowerNation (outdoor programming), and Circle Country (rural lifestyle content). Sponsored editorial segments such as Avera Medical Minute and Touchstone Energy Scholar of the Week embed enterprise advertisers into the programming fabric.

Revenue is generated almost entirely through advertising. Local advertising sales — broadcast spot inventory plus digital ad placements across the website, livestream, and video gallery — form the core stream, with GDMS Sioux Falls acting as a dedicated digital marketing services arm serving regional SMBs. Advertising rates are quote-based and not publicly disclosed. No public revenue figures, headcount figures, or financing events are disclosed for the station itself; financial outcomes are consolidated within Gray Television's corporate reporting. The customer base is structurally diversified across numerous local SMB advertisers, with two named enterprise sponsorship partners (Avera Health in healthcare, Ag Markets in agriculture) representing a subset of revenue rather than concentration risk.

Name

KDLT-TV

Legal name

Gray Local Media (operates KDLT-TV as Dakota News Now)

Website

https://kdlt.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

KDLT-TV is the NBC affiliate serving the Sioux Falls, South Dakota DMA, owned by Gray Television and operating alongside KSFY-TV under the unified Dakota News Now brand. It delivers local news, weather, sports, and community content via broadcast, NextGen TV, and digital streaming, monetized through local advertising sales and digital marketing services.

Ownership category

akta.pro rank

Product category

Local Television Broadcasting

NAICS

Television Broadcasting Stations (516120), Television Broadcasting Stations (51612)

SIC

Television Broadcasting Stations (4833)

akta.pro industry

PRIMARYMPABACAJ

Local News & Weather Stations

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Local Broadcast Stations & Affiliates (TV & Radio)

SECONDARYMPABACAA

Local TV Station Groups (Owned & Operated/Station Chains)

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Local Broadcast Stations & Affiliates (TV & Radio)

Keywords

• Local broadcast television
• Television news programming
• Weather forecasting service
• Live video streaming
• Community journalism

Headquarters

HQ city

Sioux Falls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Local Advertising Sales: Revenue generated from local businesses purchasing broadcast and digital advertising spots during news programming, sports coverage, and weather segments.
2. Digital Marketing Services: GDMSiouxFalls provides digital marketing services to local businesses, including advertising solutions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

KDLT-TV operates a local broadcast television station providing network-affiliated news, weather, and community-information programming to viewers in the Sioux Falls, South Dakota market. In addition to the linear broadcast signal, the station distributes news, video clips, and live streams via its website under the regional "Dakota News Now" brand alongside a sister station. The station also sells advertising and digital marketing services to local and regional businesses seeking audience reach in the Sioux Falls DMA.

Product overview

KDLT-TV operates as a local broadcast television station serving the Sioux Falls, South Dakota market as part of Gray Television's Gray Local Media group. The station's primary offering is Dakota News Now, a unified local news platform delivering regional news coverage through multiple channels including broadcast television, livestreaming, and a video gallery. Key products include First Alert Weather services (with interactive radar and skycam network), news programming covering local, national, crime, economy, education, entertainment, and sports content, plus specialized segments like Avera Medical Minute. The station broadcasts NextGen TV (ATSC 3.0) technology and maintains content partnerships for syndicated programming including InvestigateTV, Local News Live, PowerNation, and Circle Country.

Differentiator

Problem solved

Functional benefit

Products and services

• Local News Programming Locally produced and network-supplied broadcast news coverage for the Sioux Falls, South Dakota market, delivered over-the-air and via the station's streaming player.
• First Alert Weather Daily, multi-day, and severe-weather forecasts, radar, and alerting content provided on-air and online for viewers in the Sioux Falls market.
• Livestream Online live video player streaming the station's broadcast feed and event coverage to viewers via the website.
• Video Gallery Web-based archive of recent and topical news and weather video clips available for on-demand viewing.
• NextGen TV (ATSC 3.0) Broadcast NextGen TV service delivered over ATSC 3.0, providing enhanced broadcast picture, audio, and interactive features for viewers with compatible receivers.
• Dakota News Now regional news brand Unified regional news brand and content platform combining coverage from KDLT-TV and its sister station for the broader Sioux Falls market.

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• InvestigateTVcoreStrategic or Co-development PartnerInvestigative journalism unit of Gray Television that produces in-depth investigative reports. Dakota News Now integrates InvestigateTV content into its programming.
• Local News LiveminorStrategic or Co-development PartnerNational news content partnership providing additional national and international news coverage to supplement local reporting.
• PowerNationminorStrategic or Co-development PartnerSports and outdoor content partnership featuring hunting, fishing, and outdoor programming. Content is broadcast on Dakota News Now.
• Circle CountryminorStrategic or Co-development PartnerOutdoor and lifestyle content partnership featuring country living, agriculture, and rural lifestyle programming.
• Avera HealthcoreGTM or Marketing PartnerHealthcare system that sponsors the 'Avera Medical Minute' health reporting segment. Provides healthcare content and information to viewers in exchange for brand visibility and marketing reach.
• Touchstone EnergyminorGTM or Marketing PartnerCooperative energy brand that sponsors the 'Touchstone Energy Scholar of the Week' educational recognition segment.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Tegna Inc. Large US local broadcast group operating stations in mid-size markets. Comparable as a broad incumbent with similar local news, weather, and local advertising sales model, often used as a comp for Gray Television's market position.
• Sinclair Broadcast Group: Major publicly traded US broadcast group operating local TV stations and a national digital content network (Stirr). Comparable as a diversified local broadcast incumbent with overlapping advertising sales, syndicated content, and local news capabilities.
• Nexstar Media Group: Largest US local TV station group, owner of KELO-TV (KDLT-TV's main in-market competitor) and operator of hundreds of local broadcast stations nationwide. Comparable as a broad incumbent broadcast group with overlapping local news, advertising sales, and content syndication operations.
• Hearst Television: Major US local TV station group operating in mid-size and large markets. Comparable as a diversified local broadcast incumbent with similar NBC/ABC/CBS affiliate model, local news emphasis, and digital streaming extensions.
• Scripps Networks (EW Scripps): Diversified local broadcast group operating ABC, NBC, and CBS affiliates in mid-size US markets. Comparable as a local broadcast incumbent with similar revenue model (local ad sales, network compensation, digital).

Emerging players

• Cordillera Communications: Smaller local TV station group operating in mid-size markets, including some NBC affiliates. Comparable as a mid-market local broadcast operator with similar scale, content, and advertising sales profile to a single Gray Television station.
• NewsNet: Local TV news streaming aggregator that distributes local news content from stations nationwide, including some Gray Television stations. Comparable as an emerging digital distribution channel competing for the same local news audience and advertiser attention.

Direct peers

• KELO-TV: CBS affiliate and primary in-market competitor in Sioux Falls. Operates as a local broadcast TV station with news, weather, and sports coverage targeting the same Sioux Falls DMA and competing directly for local advertising dollars.
• KTTW-TV: Fox affiliate in the Sioux Falls market, also owned by Gray Television. Competes directly for local news, sports, and advertising share in the same DMA, sharing some corporate resources with KDLT-TV.
• KSFY-TV: ABC affiliate operating in the same Sioux Falls market under the unified Dakota News Now brand alongside KDLT-TV. Sister station with overlapping news, weather, and sports resources targeting the same local audience and advertisers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kdlt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KDLT-TV