Duna Autó

Name

Duna Autó

Legal name

Duna Autó Zrt.

Website

https://dunaauto.hu

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Automotive Retail and Aftersales Services

NAICS

Motor Vehicle and Parts Dealers (441), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Automotive Parts, Accessories, and Tire Retailers (4413), Used Car Dealers (44112)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Automotive Parts, Tires & Workshop Supplies Marketplaces (CRAFAHAD)

akta.pro secondary industries

Tire Distribution & Wholesale (Regional/Local Supply) (TLAKADAH), Automotive Parts & Accessories Online Retailers (CRAFADAK)

Keywords

• Automotive retail
• Car dealership services
• Vehicle leasing
• Auto repair services
• EV charging infrastructure

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Vehicle Sales: Sale of new cars across 30+ brands (Abarth, BYD, Citroën, CUPRA, Dacia, Farizon, Fiat, Fiat Professional, Geely, Honda, Hyundai, Jeep, KGM, Kia, Leapmotor, MG, Mitsubishi, Nissan, Peugeot, Renault, SEAT, Škoda, Subaru, Suzuki, Volvo, and service-only for Alfa Romeo, Lancia, Volkswagen, VW Commercial, Tesla). Sales occur through brand-specific showrooms, the Autókereső online tool, and the online reservation system with remote purchase capability.
2. Used Vehicle Sales: Sale of used/pre-owned vehicles through a dedicated Használt autó (used car) section, with stock available at multiple locations. Vehicles range from compact city cars to premium models, with financing options and part-exchange accepted.
3. Aftersales and Service: Brand-specific authorized service centers (márkaszervizek) for all represented brands, performing ~50,000 repairs annually. Services include regular maintenance, repair, bodywork/paint (including Tesla Approved Body Shop), technical inspection (műszaki vizsga), tire hotel (gumihotel), ceramic/graphene coating, and EV-specific service.
4. Parts Wholesale and Retail: Sale of automotive parts and accessories through an alkatrész nagykereskedés (parts wholesale) operation accessible at alkatresz.dunaauto.hu. The smart warehouse enables efficient parts picking and dispatch.
5. Fleet Management and Leasing: Duna Autó Lízing (dunaautolizing.hu) provides fleet management and leasing services for corporate customers. Combined with brand-independent fleet advisory and dedicated fleet sales representatives targeting business clients.
6. Rental Car (Bérautó): Short-term and long-term vehicle rental services for customers needing a replacement car during service visits or for temporary mobility needs.
7. EV Charging Services: Sale of electric vehicle charging equipment through dunawatt.hu (including Sunnic charging stations) and utilization of the charging infrastructure at Budakalász facility.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Duna Autó operates Hungary's largest multi-brand car dealership group, retailing new and used vehicles across 30 brands through 24 brand-specific showrooms and providing authorized brand servicing, bodywork (including Hungary's only Tesla Approved Body Shop), fleet sales and leasing, vehicle rental, technical inspection, tire hotel, ceramic/graphene coating, 0-24 roadside assistance, and EV charging via its Budakalász e-mobility center. Customers can browse, reserve online for 48 hours, and complete purchases remotely with home delivery, while corporate clients access brand-independent fleet advisory and parts wholesale.

Product overview

Duna Autó is Hungary's largest automotive dealership group, operating as a multi-brand car retailer and full-service automotive center. The company offers new and used vehicle sales across 30+ brands through 24 brand-specific dealerships, combined with comprehensive after-sales services including authorized brand service centers, independent body shops (including Tesla Approved Body Shop), vehicle rental, fleet sales, leasing, technical inspection, tire storage, and EV charging. The Budakalász facility serves as the flagship e-mobility competence center with smart warehouse automation, solar-powered charging infrastructure, and 24/7 smart locker services. The company operates as a family-owned enterprise with operations since 1989, spanning multiple locations including Óbuda (Autóváros), Budakalász, and Szeged.

Differentiator

Problem solved

Functional benefit

Products and services

• New Car Sales (Új autó értékesítés) Sale of new passenger cars and commercial vehicles from 30+ brands (Abarth, BYD, Citroën, CUPRA, Dacia, Farizon, Fiat, Geely, Honda, Hyundai, Jeep, KGM, Kia, Leapmotor, MG, Mitsubishi, Nissan, Peugeot, Renault, SEAT, Škoda, Subaru, Suzuki, Volvo) plus service-only coverage for Alfa Romeo, Lancia, Volkswagen, Tesla; available through brand-specific showrooms and online reservation with home delivery.
• Used Car Sales (Használt autó) Sale of certified pre-owned vehicles with stock of approximately 400 units, ranging from compact city cars (e.g., Fiat 500C) to premium models (e.g., Nissan Navara), with financing options and part-exchange accepted.
• Authorized Brand Service Centers (Márkaszervizek) Factory-authorized maintenance, repair, and warranty service centers for all 30 represented brands, performing approximately 50,000 repair and maintenance operations per year, with locations in Budapest (Óbuda), Budakalász, and Szeged.
• Body Shop & Paint Services (Karosszéria javítás) Independent collision repair and paint services, operating as a qualified domestic body shop with locations including the Karosszéria Javítóközpont Szeged for southern Hungary customers.
• Tesla Approved Body Shop Tesla-certified collision repair facility in Hungary, offering authorized Tesla body work and painting services — the only Tesla Approved Body Shop in Hungary.
• Vehicle Rental (Bérautó) Short-term and long-term vehicle rental services for customers needing a replacement car during service visits or for temporary mobility needs.
• Fleet Sales (Flottaértékesítés) Corporate fleet vehicle sales with brand-independent fleet advisory, dedicated fleet sales representatives, and volume pricing for business customers across multiple brands and commercial vehicles.
• Duna Autó Leasing Vehicle leasing and fleet management services operated through the dunaautolizing.hu subsidiary, including tartós bérlet (long-term rental) and flottakezelés (fleet management) for business clients.
• Technical Inspection (Műszaki vizsga) Authorized vehicle inspection station for official technical examinations and certification at the Budapest headquarters and Budakalász facility.
• Tire Hotel (Gumihotel) Seasonal tire storage service allowing customers to store their tires between seasons at Duna Autó facilities.
• Dunawatt EV Charging

Quantifiable outcome

• ~50,000 repairs/year across brand-authorized service centers
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Subaru Europe / OrbeaminorStrategic or Co-development Partner · 1 July 2026Subaru Europe entered a strategic partnership with the Orbea bicycle brand, built on shared values around outdoor sports, nature-close adventures, and responsible mobility. The collaboration targets Europe's active, environmentally conscious community. The partnership includes sponsorship of two Orbea international mountain bike teams (including elite downhill riders), joint event appearances, digital content, and community activities. Duna Autó, as an authorized Subaru dealer, benefits from this brand-level partnership which reinforces Subaru's adventurous, nature-oriented brand character and its expanding zero-emission vehicle lineup in Europe.
• Sunnic (Xiaomi-CATL joint venture)coreTechnology or Integration · 24 February 2025Sunnic is a joint venture between Xiaomi and CATL (two major Chinese technology companies). Duna Autó is the Hungarian representative for the Sunnic brand, deploying Sunnic EV charging equipment at its Budakalász facility. The charging infrastructure includes 3x 160 kW DC fast chargers and 9x 22 kW AC chargers, making Duna Autó a key channel partner for Sunnic charging equipment sales and deployment in Hungary. This partnership positions Duna Autó as Hungary's leading Sunnic charging equipment distributor and supports the e-mobility center's operations.

Scale indicators10 records

Recent moves10 records

Expansion highlights6 records

Emerging players

• Auto1 Group SE: European digital used-car platform operating across 30+ markets, providing online sourcing and remarketing for used vehicles. Compares to Duna Autó's used-car and parts wholesale operations through a contrasting digital-first, capital-light model.

Direct peers

• Hedin Mobility Group: Large European multi-brand car retailer and mobility services provider with extensive brand portfolio, service operations, and EV-related offerings. Closely comparable operating model to Duna Autó as a multi-brand dealership group with growing e-mobility focus.
• Emil Frey Group: Swiss-headquartered multi-brand automotive retail and distribution group operating dozens of brand franchises and service centers across Europe. Directly comparable to Duna Autó's multi-brand dealership + aftersales + parts distribution model, with similar family-ownership heritage and cross-border footprint.
• Pendragon plc: UK-based multi-brand automotive retailer with franchised dealerships and aftersales operations. Operates a closely parallel multi-brand dealership + service model to Duna Autó, including digital used-car and fleet offerings.
• Pappas Auto: Hungarian multi-brand car dealer and authorized service operator with a similar customer profile to Duna Autó, representing several of the same European marques and operating service centers across Hungary.
• Vertu Motors plc: UK-listed multi-brand car retailer operating volume and premium franchises plus aftersales. Comparable multi-brand dealership + service + fleet structure, though at larger scale and with public-market capital access.
• Wallis Automotive: One of the largest Hungarian automotive retail groups, representing multiple premium and volume brands with sales, service, and fleet operations. Directly competes with Duna Autó in the Hungarian market across overlapping brand franchises.

Broad incumbents

• Cox Automotive: Global automotive services group providing dealer software, remarketing, parts, and fleet solutions. Overlaps with Duna Autó's parts wholesale, used-car inventory management, and fleet services from a software/services angle.
• Inchcape plc: Global automotive distributor with multi-brand retail, distribution, and aftersales operations across dozens of markets. Broader, publicly-listed incumbent with comparable multi-brand distribution DNA but at much greater scale and geographic diversity.

Others

• Sunnic: Xiaomi-CATL joint venture producing high-power EV charging equipment. Compares to Duna Autó as a strategic technology and charging equipment partner rather than a competitor — included as an adjacent/ecosystem participant shaping Duna Autó's EV charging offering.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dunaauto
• Facebookfacebook.com/dunaauto
• LinkedInlinkedin.com/company/dunaauto

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Duna Autó