Johnson Squared
Johnson Squared (J2) Architecture is a privately held architectural design firm founded in 2002 in Bainbridge Island, Washington, serving Pacific Northwest high-end residential and small commercial clients with full-service design, planning, permitting, and construction management.
- Company typePrivate
- Founded2002
- HeadquartersBainbridge Island, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Johnson Squared does
Johnson Squared Architecture (also branded J2) is a privately held architectural design firm founded in 2002 and headquartered at 595 Madison Avenue N, Bainbridge Island, Washington. The firm provides full-service architectural design, planning, permitting, construction management, and consulting services to high-end residential clients and select commercial/hospitality clients across the Pacific Northwest. Its portfolio spans custom waterfront residences, farmhouses, artist studios, guest houses, restaurant tenant improvements (e.g., Barrata Bistro, Doc's Marina Grill), and retail/grocery projects (e.g., Bay Hay and Feed, Town & Country Grocery), with project locations concentrated on Bainbridge Island, Kitsap County, the Seattle Metro area, and the Oregon Coast. The Principal Architect, Devin Johnson, is personally licensed in Washington, Alaska, and Hawaii, supporting multi-state service capacity.
The firm operates a professional-services model with a core Architecture offering bundled with add-on Planning, Permitting, Construction Management, and Consulting modules. Revenue is generated through project-based professional service fees, priced by quote on a multi-year contract cadence tied to project scope and complexity. The team of five named professionals includes Principal Architect Devin Johnson (25 years' experience), Registered Architect Michael Rausch (15+ years), Project Architect Emily Scali (6+ years), and Project Designers Robert L. Benson III (Trey) and Andy Harfst; firmographic data lists 11-50 employees, suggesting a discrepancy between the named design team and total staff. Underlying technology is standard architectural design tooling with no disclosed proprietary software, AI/ML, or platform infrastructure; competitive positioning rests on principal-level talent, regional site-specific expertise (waterfront, steep topography), and cultivated relationships with engineers, builders, developers, and artisans.
Go-to-market is sales-led and direct, relying on portfolio-driven referrals, the Houzz professional profile, a Facebook page, and the firm website as top-of-funnel channels. Brand visibility has been reinforced through features in Better Homes & Gardens, Bainbridge Island Magazine, Second Home Magazine, and the Washington Self-Help Housing Association between 2010 and 2015. Johnson Squared is founder/owner-operated with no disclosed external investors, parent company, funding rounds, acquisitions, or partnerships; it operates independently as a private professional services firm.
Johnson Squared firmographics
Firmographics- Name
- Johnson Squared
- Legal name
- Johnson Squared Architecture
- Website
- https://johnsonsquared.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Johnson Squared (J2) Architecture is a privately held architectural design firm founded in 2002 in Bainbridge Island, Washington, serving Pacific Northwest high-end residential and small commercial clients with full-service design, planning, permitting, and construction management.
- Ownership category
- akta.pro rank
Johnson Squared industry classification
Industry- Product category
- Architectural Design Services
- NAICS
- Other Specialized Design Services (54149), Landscape Architectural Services (54132)
- akta.pro primary industry
- Urban Planning & Master Planning (BPAHAKAD)
- akta.pro secondary industry
- Landscape Architecture & Site Design (BPAHAKAC)
Keywords
Where Johnson Squared is headquartered
LocationHeadquarters
- HQ city
- Bainbridge Island
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Johnson Squared business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Architectural Design Services: Full-service architectural firm providing design, planning, permitting, construction management, and consulting services for residential and commercial projects. Revenue generated through professional service fees for design and project management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom architectural services based on project scope |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Johnson Squared product offering
Product offeringCore offering
Johnson Squared provides full-service architectural design for custom residential projects (waterfront homes, farmhouses, guest houses, artist studios, remodels) and commercial spaces (restaurants, retail stores). The firm guides clients from initial concept and planning through permitting and construction management, working alongside engineers, builders, developers, and artisans to execute the design vision primarily in the Pacific Northwest region.
Product overview
Johnson Squared (J2) Architecture is a traditional architectural design firm offering a comprehensive suite of services centered around their core Architecture offering. The company operates as a platform-plus-services model, where architectural design serves as the primary service, supported by ancillary Planning, Permitting, Construction Management, and Consulting modules. Since 2002, the firm has partnered with clients from initial ideas through rough sketches to final construction, delivering residential and commercial projects throughout the Pacific Northwest, with particular focus on Bainbridge Island, Washington. Their project portfolio spans high-end custom residences (including waterfront homes, guest houses, farmhouses, and beach houses), commercial establishments (restaurants, grocery stores), and specialty projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Architectural Design Services Full-service architectural design firm providing design, planning, permitting, construction management, and consulting services for residential and commercial clients in the Pacific Northwest. The firm partners with clients from initial ideas through rough sketches to final construction, working with professional consultants including engineers, builders, developers, and artisans to execute the architectural vision. Projects include high-end custom residences (waterfront homes, farmhouses, guest houses, artist studios, remodels) and commercial spaces (restaurants, retail stores).
Companies that use Johnson Squared
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Johnson Squared technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Johnson Squared partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Johnson Squared competitors and assessment
Company assessmentDirect peers
- Suyama Peterson Deguchi: Seattle architecture firm with custom residential and cultural/institutional projects. Comparable in design philosophy and Pacific Northwest orientation.
- Olson Kundig: Seattle-based architecture firm led by Tom Kundig specializing in custom residential and commercial projects with strong site-specific design. Most direct peer given shared Pacific Northwest geography and high-end custom residential focus.
- Coates Design: Seattle architecture firm with a residential and small commercial practice. Comparable in scale, regional focus, and project typology mix.
- Graham Baba Architects: Seattle architecture firm with a similar blend of custom residential, commercial, and adaptive reuse projects. Comparable in scale and project typology.
- Miller Hull Partnership: Pacific Northwest architecture firm with a mixed residential and public/commercial portfolio. Comparable in regional focus and commitment to site-responsive design.
- SkB Architects: Seattle architecture firm with a strong custom residential practice alongside commercial work. Comparable in project mix and Pacific Northwest client base.
Broad incumbents
- LMN Architects: Large Seattle architecture firm with a primarily civic, cultural, and commercial practice. Broader incumbent with much larger scale and broader project mix.
- Mithun: Larger Seattle architecture and design firm with a broader portfolio spanning residential, commercial, education, and urban design. Broader incumbent competing for some of the same Pacific Northwest projects.
- Perkins&Will: Global architecture firm with a Seattle office. Competes for larger commercial and institutional projects in the Pacific Northwest but operates at materially greater scale than Johnson Squared.
- DLR Group: Large national architecture firm with a Seattle office. Competes for institutional and commercial commissions across the Pacific Northwest; broader incumbent rather than a direct same-size peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Johnson Squared social profiles
Digital presenceJohnson Squared financial estimates
Financial estimateRevenue estimate
Valuation estimate
Johnson Squared leadership team
Management profileNumber of profiles
Profiles5 records
Johnson Squared funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Johnson Squared M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Johnson Squared
What does Johnson Squared do?
Johnson Squared provides full-service architectural design for custom residential projects (waterfront homes, farmhouses, guest houses, artist studios, remodels) and commercial spaces (restaurants, retail stores). The firm guides clients from initial concept and planning through permitting and construction management, working alongside engineers, builders, developers, and artisans to execute the design vision primarily in the Pacific Northwest region.
Is Johnson Squared a public or private company?
Johnson Squared is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Johnson Squared founded?
Johnson Squared was founded in 2002. It employs 11 to 50 people.
Where is Johnson Squared based?
Johnson Squared is headquartered in Bainbridge Island, United States, in the North America region.
How does Johnson Squared make money?
One revenue line is on record: architectural Design Services.
Who are Johnson Squared's main competitors?
Direct peers on record are Suyama Peterson Deguchi, Olson Kundig, Coates Design, Graham Baba Architects, Miller Hull Partnership and SkB Architects. Broad incumbents are LMN Architects, Mithun, Perkins&Will and DLR Group.
Does Johnson Squared have an API?
No public API is recorded for Johnson Squared.
What industry is Johnson Squared in?
Johnson Squared's product category is Architectural Design Services. Its primary akta.pro industry code is BPAHAKAD, Urban Planning & Master Planning, with a secondary code of BPAHAKAC, Landscape Architecture & Site Design. Its NAICS code is 54149.