BWM Fassadensysteme

What BWM Fassadensysteme does

BWM Fassadensysteme GmbH is a German specialty manufacturer of aluminum substructure systems for ventilated rainscreen facades (VHF — vorgehängte hinterlüftete Fassade). Founded in 1978 and headquartered in Leinfelden-Echterdingen near Stuttgart, the company operates as a wholly-owned subsidiary of the diversified fischer group of companies (Unternehmensgruppe fischer). BWM's core products center on the ATK (Aluminium Tragkonstruktion) family, including wall brackets (ATK 100 Minor, ZeLa, KL variants), U-shaped wall brackets (ATK 101), facade clamps (ATK 102), agraffes for concealed fastening (ATK 103, ATK 103 EE), support systems for composite panels (ATK 107 B, 107 Clip), and renovation-specialized wall holder sets (ATK 601). The patented ZeLa Click system represents a proprietary mounting innovation featuring thermally decoupled wall holders with polyamide couplings that minimize thermal bridging, and the Fixrock BWM Brandriegel Kit (co-developed with Deutsche Rockwool) provides integrated fire barrier solutions.

The company's underlying technology is mechanical and structural rather than digital, relying on precision-engineered aluminum and stainless steel components with certifications including CE marking, EN 1090-2, EN 1090-3, and Passive House approvals for multiple products. Manufacturing and engineering capabilities support custom-designed solutions for specific building envelope requirements.

BWM operates a B2B project-based business model selling to architects and planning offices, construction companies and facade builders, and building owners/developers across Germany and 10+ international markets. Pricing is custom quote-based per project, determined by material specifications, system complexity, and engineering requirements. The company runs a 6-person German field sales team domestically and employs dedicated international key account management (Stefan Schrag covering Europe North/West), with international distribution executed through exclusive channel partners (GFT Fassaden AG in Switzerland, Leonardofix in Belgium, PRP in Finland, Málmtækni in Iceland, Masonry Fixing Services in Ireland, GFT GmbH in Austria) and fischer group subsidiaries in Sweden, Italy, Netherlands, Spain, and the USA.

Name

BWM Fassadensysteme

Legal name

BWM Fassadensysteme GmbH

Website

https://bwm.de

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

BWM Fassadensysteme GmbH is a German specialty manufacturer of aluminum substructure systems for ventilated rainscreen facades, serving architects, facade builders, and construction companies in Germany and 10+ international markets through direct field sales and channel partners.

Ownership category

akta.pro rank

Product category

Facade Substructure Systems

SIC

Prefabricated Metal Buildings & Components (3448)

akta.pro primary industry

Metal Roofing & Wall Panels (Architectural/Structural) (IMADACAG)

akta.pro secondary industry

Roofing Systems & Waterproofing (Membranes, Shingles, TPO/EPDM, Liquid-Applied) (IMAFAMAA)

Keywords

• Facade substructure systems
• Ventilated rainscreen facades
• Aluminium support brackets
• Rainscreen cladding systems
• Building envelope components

Headquarters

HQ city

Leinfelden-echterdingen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Facade System Components and Solutions: BWM generates revenue through the sale of aluminium facade support structures, wall brackets, facade clamps, profiles, and complete VHF (ventilated facade) systems to construction companies, architects, and building projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

BWM Fassadensysteme GmbH manufactures and sells aluminium facade substructure systems (ATK / Aluminium Tragkonstruktion) for vorgehängte hinterlüftete Fassaden (VHF) — suspended back-ventilated rainscreen facades — including wall brackets, support profiles, facade clamps, agraffes, and accessories for new construction and renovation projects. The product portfolio includes the ATK 100 series (Minor, ZeLa, KL variants), ATK 101, ATK 102, ATK 103, ATK 107, ATK 601, the patented ZeLa Click mounting system, and the Fixrock BWM Brandriegel Kit fire barrier developed with Deutsche Rockwool.

Product overview

BWM Fassadensysteme GmbH offers a comprehensive portfolio of facade substructure systems centered on the ATK (Aluminium Tragkonstruktion) product family. The core offering includes wall brackets, support profiles, facade clamps, and agraffes for concealed or visible fastening of various cladding materials. Key products include the ATK 100 series (Minor, ZeLa, KL variants), ATK 101, ATK 102, ATK 103, ATK 107, and ATK 601 systems, complemented by the innovative ZeLa Click patent and the Fixrock BWM Brandriegel Kit fire barrier developed with Deutsche Rockwool. All systems are designed for the vorgehängte hinterlüftete Fassade (VHF/rainscreen) construction method, which separates weather protection from thermal insulation for sustainable, energy-efficient building facades.

Differentiator

Problem solved

Functional benefit

Products and services

• ATK 100 Minor Direct fastening system for facade panels (visible or bonded), used as distance substructure and base construction for horizontal systems with concealed fastenings. Part of BWM's ATK 100 substructure family for VHF building envelopes.
• ATK 100 ZeLa Thermally decoupled wall brackets consisting of a base console and blade made of aluminium or stainless steel, separated by polyamide couplings, forming a vertical support system for VHF facades. Passive House certified.
• ATK 100 KL Facade Clamps Facade clamps for visible fastening of facade panels. The base plate is identical across variants with clips adapted for different applications and cladding materials.
• ATK 101 U-Shaped Wall Brackets U-shaped wall brackets (FUH) of the ATK 101 vertical support system made of aluminium, forming the basis for the vertical plane of the VHF substructure.
• ATK 102 Facade Clamps Facade clamps for visible fastening of facade panels, holding panels at the edge, with variants adapted for different applications and cladding materials.
• ATK 103 Agraffes Agraffes for concealed fastening in ventilated facades, transferring loads from facade panels to horizontal profiles with integrated adjustment screws.
• ATK 107 B Support System Support system for facade construction with T-profile for bonded aluminium composite panels such as Alpolic.
• ATK 107 Clip Clips for fastening metal cassettes and panels, riveted or screwed to the support structure with internal rubber fixing.
• ATK 601 Wall Holder System Wall holder sets consisting of long-shaft anchor that absorbs transverse, tensile and compressive forces, plus an attachment part and T-piece for vertical or horizontal mounting. Specialised for renovation projects. Passive House certified.
• ZeLa Click Mounting System Patented revolutionary mounting system for facades with highest assembly friendliness and flexibility. A consistent further development of the BWM ZeLa holder, representing a patented technical leap in the construction industry. Passive House certified.
• Fixrock BWM Brandriegel Kit Fire barrier kit developed in cooperation with Deutsche Rockwool, consisting of a stone wool fire barrier with two-layer characteristics and spacers made of glass-reinforced plastic. Provides a complete system solution for fire barriers in ventilated facades.
• Wood Holder Type T1/T2 Optimal solution for combining wood and aluminium substructures. T-piece used as adapter for vertical support structure base made of wood, compatible with all wall bracket systems.
• ATK 103 EE Agraffe System Agraffe system that facilitates hanging of heavy and large cladding materials into BWM agraffe systems, saving time and costs.

Quantifiable outcome

• VHF systems can reduce heating/cooling energy costs significantly compared to conventional facade systems
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Twelve partnerships are on record, tiered core.

• Deutsche RockwoolcoreStrategic or Co-development PartnerDevelopment partnership for Fixrock BWM Brandriegel Kit - a fire barrier system consisting of stone wool fire barrier with two-layer characteristics and spacers made of glass-reinforced plastic. Provides complete system solution for fire barriers in ventilated facades.
• GFT Fassaden AGcoreChannel Partner/ Reseller/ DistributorExclusive partner in Switzerland. Located at Martinsbruggstrasse 83, CH-9016 St. Gallen.
• Leonardofix NVcoreChannel Partner/ Reseller/ DistributorPartner in Belgium. Located at Winkelstraat 150, 8860 Lendelede.
• PRPcoreChannel Partner/ Reseller/ DistributorPartner in Finland. Located at Kisällintie 8, 60100 Seinäjoki.
• Málmtækni HFcoreChannel Partner/ Reseller/ DistributorPartner in Iceland. Located at Vagnhöfði 29, 110 Reykjavík.
• Masonry Fixing Services Ltd.coreChannel Partner/ Reseller/ DistributorPartner in Ireland. Located at Unit 83, Cherry Orchard Industrial Estate, Dublin 10, D10 P381.
• GFT GmbHcoreChannel Partner/ Reseller/ DistributorPartner in Austria. Located at Pichl 100, 8973 Pichl.
• fischer SverigecoreChannel Partner/ Reseller/ DistributorPart of fischer group of companies. Located at Nygatan 93, 60234 Norrköping, Sweden.
• fischer Italia S.R.LcoreChannel Partner/ Reseller/ DistributorPart of fischer group of companies. Located at Corso Stati Uniti 25, 35127 Padova Z.I. Sud, Italy.
• fischer Benelux B.V.coreChannel Partner/ Reseller/ DistributorPart of fischer group of companies. Located at Gooimeer 14, 1410 DE Naarden, Netherlands.
• fischer Ibérica S.A.U.coreChannel Partner/ Reseller/ DistributorPart of fischer group of companies. Located at Klaus Fischer 1, 43300 Mont-Roig del Camp Tarragona, Spain.
• fischer fixings LLCcoreChannel Partner/ Reseller/ DistributorPart of fischer group of companies. Located at 205 US HWY 46, Suite 4 – Totowa, 07512 New Jersey, USA.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Regional players

• ETEM Group: ETEM is a Greek-based aluminum extrusions and building systems manufacturer serving primarily Southeastern Europe and the Middle East. It is comparable to BWM in aluminum facade systems but with regional focus and broader extrusions portfolio.
• Ponzio S.r.l. Ponzio is an Italian manufacturer of aluminum profiles and systems for facades, windows, and doors. It is a regional player comparable to BWM in aluminum facade substructures with primary focus on Italian and broader European markets.
• Aluprof S.A. Aluprof is one of the largest European manufacturers of aluminum facade and window systems, headquartered in Poland. It is comparable to BWM in aluminum facade systems but operates primarily in Central and Eastern Europe with greater scale and broader product portfolio.

Direct peers

• Reynaers Aluminium: Reynaers is a Belgian manufacturer of aluminum facade, window, and door systems serving European and international markets. It is highly comparable to BWM, offering aluminum-based facade substructures and complete envelope solutions to similar construction and architecture customers.
• HUECK GmbH & Co. KG: HUECK is a German manufacturer of aluminum window, door, and facade systems. It is a direct competitor to BWM in the German market for aluminum facade substructures and complete facade solutions, with overlapping target customers.
• Alukönigstahl GmbH: Alukönigstahl is an Austrian aluminum systems provider for windows, doors, and facades, primarily serving Central and Eastern Europe. It competes with BWM in the aluminum facade substructure market with similar product offerings and customer base.
• Heroal: Heroal is a German-based manufacturer of aluminum window, door, roller shutter, and facade systems. It is comparable to BWM as a German aluminum facade systems provider with overlapping customers in construction and architecture.
• POHL Fassaden: POHL is a German specialist facade contractor and systems provider offering custom aluminum facades for complex buildings. It is comparable to BWM in the German facade market, often positioned as both customer and competitor in custom architectural projects.

Broad incumbents

• Wicona (Norsk Hydro): Wicona is the building systems brand of Norsk Hydro, offering aluminum facade and window solutions across Europe. It is comparable to BWM as a larger aluminum building systems provider with broader portfolio, deeper R&D, and global scale.
• Schüco International KG: Schüco is a major German manufacturer of aluminum facade, window, and door systems with global operations. It competes with BWM in the broader facade systems market but offers a much wider portfolio including finished panels and complete envelope systems, granting greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BWM Fassadensysteme