Blumenhaus Schlieker

What Blumenhaus Schlieker does

Blumenhaus Schlieker is a third-generation, family-owned horticultural and landscaping business based in Lügde, Germany, operating since 1921 as a sole proprietorship under owner and master gardener Michael Schlieker. The company runs three integrated service divisions: (1) Horticulture and Floristry, which includes a tree nursery, in-house plant production across 4,000m² of greenhouses cultivating 40 species, wedding and funeral floristry, and a 1,000m² retail floor stocking 500 boutique home and garden accessories; (2) Tree Services, which provides tree felling, crown pruning, root grinding, forest mulching, and wood chip production using specialized equipment including a Magni fell crane with 29.5m working height and 6-ton lifting capacity, plus a 24/7 emergency tree removal service; and (3) Garden and Landscape Construction, covering stone and paving work, earthworks and demolition, and ongoing landscape maintenance. Jonas Schlieker leads the tree and landscape construction division, indicating active generational involvement in operations.

The company operates a direct-to-consumer model serving individual residential customers and small property owners in the Lügde and Bad Pyrmont region of North Rhine-Westphalia. Revenue is generated through per-project and per-item quotes with no standard public pricing, no e-commerce platform, and no subscription software layer. The customer base includes over 200 grave maintenance contracts representing recurring service revenue. Distribution is anchored by the physical storefront and extended nationally through a partnership with Fleurop, the German flower delivery network, which allows Blumenhaus Schlieker to fulfill flower orders placed from across Germany. With over 15 employees and no external funding, parent company, or subsidiary structure, the business operates as a self-contained regional trade enterprise focused on full-service garden and landscape solutions rather than scalable technology-enabled growth.

Name

Blumenhaus Schlieker

Legal name

Blumenhaus Schlieker

Website

https://blumenhaus-schlieker.de

Company type

Private

Founded year

1921

Operating status

Operating

Headcount range

11–50 employees

Short description

Blumenhaus Schlieker is a third-generation family-owned horticulture, floristry, tree-care, and landscaping business based in Lügde, Germany, serving individual residential customers and property owners in the Lügde and Bad Pyrmont region with a physical storefront and on-site services.

Ownership category

akta.pro rank

Product category

Garden Center and Landscaping Services

NAICS

Greenhouse, Nursery, and Floriculture Production (1114), Landscaping Services (56173), Nursery, Garden Center, and Farm Supply Retailers (444240), Florists (459310)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Seasonal Color, Planting & Horticultural Services (BPABADAL)

akta.pro secondary industries

Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM), Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB), Garden Cleanups & Debris Removal (Bed-focused) (HSAIAFAJ)

Keywords

• Garden center retail
• Tree removal services
• Landscape construction
• Floristry services
• Nursery plant production

Headquarters

HQ city

Lügde

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Others

Revenue model

1. Retail Plant and Flower Sales: Sale of plants from own greenhouse production (40 species) and external suppliers, cut flowers, and nursery stock including shrubs, trees, groundcovers, and climbing plants.
2. Floristry Services: Custom floral arrangements including wedding floristry (bridal bouquets, boutonnieres, car decoration, table decoration) and funeral floristry (coffin decoration, urn decoration, funeral wreaths, memorial arrangements).
3. Tree Care and Removal Services: Tree felling using rope climbing technique and mobile elevated work platform, storm damage removal, stump grinding, and forest mulching. Emergency 24/7 tree removal service available.
4. Garden and Landscape Construction: Stone and paving work for terraces, driveways, and garden installations; earthworks and excavation for pool/pond construction and demolition; ongoing landscape and garden maintenance including hedge trimming and lawn mowing.
5. Living Accessories: Retail sale of home and garden accessories including outdoor pots, garden stakes, decorative vases, wind lights, and other home décor items.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Blumenhaus Schlieker operates a multi-division horticultural and landscaping business combining a retail garden center with greenhouse-grown plants, custom wedding and funeral floristry, professional tree felling and care with specialized heavy equipment, and full garden and landscape construction services. The company sells plants, cut flowers, and home and garden decorative accessories from its Lügde retail location, and provides on-site services including 24/7 emergency tree removal, paving and stone work, earthworks, and ongoing landscape and grave maintenance.

Product overview

Blumenhaus Schlieker is a multi-service horticultural and landscaping business operating as a single unified enterprise with three interconnected divisions: (1) Gärtnerei und Floristik (Horticulture and Floristry) covering tree nursery, in-house plant production with 40 species across 4,000m² of greenhouses, wedding floristry, funeral floristry, and living accessories; (2) Rund um den Baum (Tree Services) covering tree cutting and removal with specialized Magnifällkran equipment, tree care, root grinding, forest mulching, and wood chip production; and (3) Garten- und Landschaftsbau (Garden and Landscape Construction) covering stone/paving work, earthwork and demolition, and landscape maintenance. The company also provides 24/7 emergency tree cutting services and grave maintenance for over 200 graves. The business has operated for 3 generations in Lügde, Germany, with over 15 employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Tree Nursery (Baumschule) Retail sale of a large selection of plants for diverse garden design, including shrubs, trees, groundcovers, and climbing plants on outdoor facilities, for residential gardeners and property owners.
• In-House Plant Production (Eigenproduktion) Greenhouse-grown plant production spanning over 4,000m², cultivating 40 plant species for spring, summer, and autumn, including bee-friendly perennials grown regionally. Sold to retail customers and used in the company's own floristry work.
• Wedding Floristry (Hochzeitsfloristik) Custom wedding floral arrangements including bridal bouquets, corsages, hair accessories, car decorations, and table decorations tailored to customer wishes, for couples planning weddings.
• Funeral Floristry (Trauerfloristik) Funeral floral arrangements including coffin decorations, urn decorations, funeral wreaths, and funeral arrangements individually designed to customer specifications, for bereaved families.
• Living Accessories (Wohnaccessoires) Retail sale of 500 boutique home and garden decorative items across 1,000m² of sales floor, including outdoor pots, garden stakes, decorative planters, vases, lanterns, and wind lights, for residential customers.
• Tree Felling and Stump Removal (Baumfällung und Rodung) Professional tree cutting and stump removal services using rope climbing techniques, aerial work platforms, and a Magni fell crane, including storm damage clearance and site clearing for property owners.
• Tree Care (Baumpflege) Professional tree care services including crown reduction and pruning, deadwood removal for restoring traffic safety, and clearance pruning for property owners and municipalities.
• Root Grinding and Forest Mulching (Wurzelfräsen und Forstmulchen) Stump removal and land clearing services using a root milling machine to remove tree stumps after felling, and a forest mulcher to handle larger area clearing for property owners.
• Wood Chip Production (Hackschnitzelproduktion) Wood chip production using a large chipper that processes large quantities of trees and shrubs into wood chips, sold as a byproduct to customers.
• 24/7 Emergency Tree Felling (Notbaumfällung 24/7) Round-the-clock emergency tree cutting service available 24/7 for urgent tree removal needs following storms or hazards, contactable by phone for property owners and municipalities.
• Stone and Paving Work (Stein- und Pflasterarbeiten) Stone and paving construction for garden redesign including terrace surfaces, driveways, pathways, and garden installations, for homeowners and property managers.
• Earthworks and Demolition (Erd- und Abbrucharbeiten) Excavation and demolition services including earthworks for driveways, pool and pond installations, and demolition of garages, foundations, and similar structures, for property owners.
• Landscape and Garden Maintenance (Landschafts- und Gartenpflege) Ongoing landscape and garden maintenance services including hedge cutting, lawn mowing, and general green space care for residential property owners.
• Grave Maintenance (Grabpflege) Ongoing grave tending and landscaping services for over 200 graves, providing regular maintenance and decoration for bereaved families.

Quantifiable outcome

• Over 200 graves maintained under ongoing care contracts
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• FleuropcoreChannel Partner/ Reseller/ DistributorBlumenhaus Schlieker operates as a Fleurop partner, enabling the business to receive and fulfill flower delivery orders from customers across Germany through the Fleurop network. This partnership extends the company's reach beyond its local market in Lügde and Bad Pyrmont, allowing customers nationwide to order flowers for delivery from this florist.

Scale indicators6 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• OBI: Large German DIY and garden retailer with garden centers featuring live plants, garden accessories, and seasonal outdoor categories. Comparable to Blumenhaus Schlieker's retail offering, though positioned as a broad home improvement chain rather than a specialist garden center.
• Dehner: Germany's largest garden center chain, operating full-line garden centers with plants, floristry, garden accessories, and seasonal lines. Comparable to Blumenhaus Schlieker's garden center retail and floristry operations, but at national scale rather than a single local site.
• Hornbach: Major German DIY and garden retailer with large garden centers carrying plants, landscaping materials, and outdoor accessories. Comparable on the retail plant and garden supplies side, though with a much broader hardware/DIY focus.
• Pflanzen-Kölle: Family-owned German garden center chain headquartered in the Stuttgart/NRW region, offering plants, floristry, garden accessories, and landscaping services. Directly comparable business model combining retail nursery, floristry, and garden services, but operating across multiple sites.
• Hagebau: German cooperative of building materials and garden supply retailers with extensive garden and landscaping product ranges. Comparable to Blumenhaus Schlieker's garden supply retail business, though distributed through a network of independent member merchants.
• Bauhaus: German-speaking DIY and garden retail chain with integrated garden centers offering plants, landscaping supplies, and outdoor living products. Overlaps with Blumenhaus Schlieker's retail garden center business, though part of a much larger building supplies portfolio.

Others

• Stihl: German manufacturer of chainsaws, tree-care equipment, and outdoor power tools widely used by tree-service and landscaping professionals. Adjacent to Blumenhaus Schlieker's tree-care and landscape construction operations as the dominant equipment supplier in this category.
• Fleurop AG: Operator of the nationwide German flower delivery network in which Blumenhaus Schlieker participates as a partner florist. Relevant as the platform partner that extends the company's floristry reach beyond its local market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/blumenhausschlieker
• LinkedInlinkedin.com/company/schlieker

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blumenhaus Schlieker