Magnum Packaging
South African owner-managed converter producing litho-printed folding cartons, litho-laminated packaging, shelf-ready packaging, and packaging sleeves from a 5,000 m² Roodepoort facility for domestic consumer-goods, food, tobacco, and Disney-licensed brand owners.
- Company typePrivate
- Founded1998
- HeadquartersJohannesburg, South Africa
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Magnum Packaging does
Magnum Packaging (Pty) Ltd. is a South African, owner-managed converter of printed paperboard packaging headquartered in Robertville, Roodepoort (Gauteng), operating from a single 5,000 m² integrated site that it has occupied since 1998. The company manufactures litho-printed folding cartons, litho-laminated packaging, shelf-ready packaging, and packaging sleeves, with a broad SKU portfolio spanning tuck-in top, self-erect, 4- and 6-corner glued, crash-lock, H-lock, lid-and-base, display, and tissue cartons, as well as solid board and A-/B-/E-flute solutions. Production is built on five- and six-colour Manroland presses with Brausse folder-gluers and die-cutters, a double-rotary sheet cutter (2021), X-Rite/Rutherford closed-loop colour management (2021), and a Speed Wave XL 1100 high-speed intelligent folding gluer (2023), enabling an in-house turnkey flow from sheet cutting through printing, laminating, die-cutting, and finishing.
The firm sells on a quote-based, project-by-project model directly to enterprise brand owners across South African consumer goods (notably Tiger Brands) and tobacco (Best Tobacco Company), and is qualified for higher-end regulated and multinational work through FSSC 22000, FSC, Sedex SMETA, B-BBEE Level 2 (125% procurement recognition), and Walt Disney FAMA approvals. Go-to-market is owner-led: co-owners Kobus Meyer (Technical Director) and Allan Naicker (Managing Director) — both with deep printing and packaging backgrounds inherited from founder Koot Meyer — interface directly with customers, supported by reference-driven growth and Gold Pack Awards visibility. Magnum employs roughly 75 permanent staff with additional contract labour, and reports no external investors, parent company, or public listing.
Magnum's commercial model is straightforward project-based custom manufacturing with no disclosed pricing tiers or recurring revenue: each order is quoted, produced, and delivered on a one-off basis, with competitive pricing and fast turnaround positioned as the core value proposition against alternative South African converters. Channels are exclusively direct — phone, email, contact form, or in-person — with no third-party distribution, digital self-service, or e-commerce layer; expansion has been driven entirely by reinvestment in automation and certifications rather than by sales-force scale-up or geographic push beyond the South African domestic market.
Magnum Packaging firmographics
Firmographics- Name
- Magnum Packaging
- Legal name
- Magnum Packaging (Pty) Ltd
- Website
- https://magnumpackaging.co.za
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- South African owner-managed converter producing litho-printed folding cartons, litho-laminated packaging, shelf-ready packaging, and packaging sleeves from a 5,000 m² Roodepoort facility for domestic consumer-goods, food, tobacco, and Disney-licensed brand owners.
- Ownership category
- akta.pro rank
Magnum Packaging industry classification
Industry- Product category
- Folding Carton Packaging Manufacturing
- NAICS
- Folding Paperboard Box Manufacturing (322212), Paperboard Container Manufacturing (32221), Printing and Related Support Activities (323)
- SIC
- Paperboard Containers & Boxes (2650), Papers & Allied Products (2600)
- akta.pro primary industry
- Folding Cartons (Folding Boxboard, SBS/SUS) (IMALACAB)
- akta.pro secondary industries
- Folding Carton & Paperboard Packaging Printing (IMALAKAH), Folding Cartons & Paperboard Packaging Converting (IMAMAHAB)
Keywords
Where Magnum Packaging is headquartered
LocationHeadquarters
- HQ city
- Johannesburg
- HQ country
- South Africa
- HQ region
- Africa
Offices2 records
Markets served
Magnum Packaging business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Packaging Manufacturing & Sales: Manufactures and sells custom litho-printed folding cartons, litho-laminated packaging, shelf-ready packaging and packaging sleeves. Produces high quality products with fast turnaround. Provides total turnkey in-house solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom packaging solutions - quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Magnum Packaging product offering
Product offeringCore offering
Magnum Packaging manufactures and sells custom litho-printed folding cartons, litho-laminated packaging, shelf-ready packaging, and packaging sleeves from its 5,000 m² facility in Roodepoort, Johannesburg. Production covers multiple carton constructions (tuck-in top, self-erect, 6-corner glued, H-lock, crash-lock, lid-and-base, display, tissue box, euroslot) in solid board as well as A-, B-, and E-flute substrates. The company delivers finished, in-house turnkey solutions to consumer-goods and food-and-beverage brand owners in South Africa, supported by in-house sheet cutting, automated closed-loop colour management, and high-speed gluing equipment.
Product overview
Magnum Packaging is a South African manufacturer specializing in litho-printed folding cartons and litho-laminated packaging. The company operates as a single unified manufacturing operation offering a comprehensive portfolio of carton styles including tuck-in top, self-erect, 6-corner glued, display, lid and base, tissue box, H-lock, and crash-lock cartons. Core product lines are supported by in-house sheet cutting, printing (five/six-colour Roland presses), laminating, die-cutting, and cold glue machinery. The product portfolio centers on folding cartons with supporting services like shelf-ready packaging, sleeves, and solid board/flute packaging solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Litho-Printed Folding Cartons Custom litho-printed folding cartons in multiple constructions (tuck-in top, self-erect, 6-corner glued, H-lock, crash-lock, lid-and-base, display, tissue box, euroslot) for consumer-goods, food, beverage and tobacco brand owners, produced in-house on Roland presses with closed-loop colour management.
- Litho-Laminated Packaging Litho-laminated packaging solutions combining printed substrates with additional material layers for enhanced strength, rigidity, and visual appeal, produced in-house on Magnum's litho-laminating lines.
- Shelf-Ready Packaging Retail-ready cartons designed for easy shelf placement and display, meeting modern retail and merchandising requirements for South African consumer-goods customers.
- Packaging Sleeves Sleeve-style packaging solutions for various product applications, produced in-house as part of Magnum's carton and packaging range.
- Solid Board and Flute Packaging Solutions Solid board and corrugated flute packaging in A-, B-, and E-flute configurations, including straight-line boxes, crash-lock bottom boxes, double wall boxes, tapered boxes, and 4/6-corner boxes for various protection and display requirements.
- Board Sheeting Services In-house board sheeting capability using a servo-driven double-rotary sheet cutting machine, allowing flexible sheet sizes to customer specifications with clean cutting edges and no burr or dust.
Quantifiable outcome
- 50% reduction in make-ready times through automated colour management
- +2 more outcomes
Companies that use Magnum Packaging
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Magnum Packaging technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Magnum Packaging partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- DigitalViewcoreInstalled X-Rite/Rutherford PreSet and Closed Loop colour management system on Magnum's Manroland 700 press. Provided installation, training, and ongoing technical support via WhatsApp groups for operators. System enables automated ink key setting and colour consistency throughout print runs.
- Buytendag EngineeringminorResponsible for installing and commissioning the double-rotary sheet cutting machine with assistance from Chinese technicians. Trained Coster Mehlape on the cutting machine.
- X-RitecoreSupplier of IntelliTrax colour measuring device used in Magnum's automated closed-loop colour management system. Hardware and software supplied through DigitalView.
- Rutherford Graphix SystemscoreSupplier of IntelliSet make-ready software for the closed-loop colour management system. Software processes CIP or TIFF files from prepress and enables automatic ink key setting on press.
- Alliance MachinerycoreLocal representative of Brausse (Bobst Group) machinery in South Africa. Supplied Magnum with Brausse 1060ER blanker, Brausse TB1100 folder-gluer, and Brausse die-cutter. Provides after-sales support, service, installation, commissioning, and operator training. Local technicians trained overseas by Brausse Europe.
- Chinese OEM (Clamshell and Window Patching Machine Supplier)coreSupplied clamshell erector and window patching machine in 2019. Components and spare parts can be sourced easily in South Africa. Partnership built on reliable machine performance and good relationship.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Magnum Packaging competitors and assessment
Company assessmentBroad incumbents
- Tetra Pak: Global leader in carton packaging for liquid food and beverage, with established South African operations. Adjacent rather than direct, but addresses the same food and beverage brand-owner converting budgets and competes on food-safe certification and packaging quality.
- Mondi: Global paper and packaging group with significant South African operations including containerboard, corrugated and folding cartons. Competes with Magnum for South African FMCG and brand-owner converting work, with vertically integrated paperboard supply.
- Graphic Packaging International: World-leading folding carton manufacturer serving consumer products, food and beverage brands globally. Most direct global analogue to Magnum in litho-printed folding cartons, with broader geographic reach and larger customer portfolio.
- Smurfit Westrock: Combined Smurfit Kappa and WestRock entity, the largest global paper-based packaging group with folding carton operations serving multinational FMCG customers. Represents the upper-scale end of the same product category Magnum operates in.
- Huhtamaki (South Africa / Detpak): Global food and consumer packaging group with South African foodservice and folding carton operations. Comparable in litho-printed consumer packaging and serves overlapping food and beverage brand owners.
- Nampak: South Africa's largest diversified packaging group, producing cartons, plastics, metals, glass and paper packaging. Overlaps with Magnum in folding cartons and litho-printed packaging, but at materially larger scale and across multiple substrates and geographies.
Direct peers
- Polyoak Packaging: South African manufacturer of rigid and folding plastic and paperboard packaging for food, beverage and personal care. Directly competes with Magnum for South African brand-owner converting work in similar end-markets.
- Corruseal Group: South African corrugated and paper-based packaging manufacturer including folding cartons and shelf-ready packaging. Competes with Magnum for SA FMCG accounts across adjacent paperboard packaging formats.
- PG Group (Packaging Division): South African packaging manufacturer producing folding cartons, labels and consumer packaging. Direct domestic peer in litho folding cartons serving the same Gauteng-centred FMCG customer base.
- Actus Printing: South African commercial and packaging printer offering litho printing and packaging services including folding cartons. Direct domestic peer serving similar Gauteng-based brand-owner customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Magnum Packaging social profiles
Digital presenceMagnum Packaging compliance and trust
Trust signalCompliance7 records
Magnum Packaging financial estimates
Financial estimateRevenue estimate
Valuation estimate
Magnum Packaging leadership team
Management profileNumber of profiles
Profiles4 records
Magnum Packaging funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Magnum Packaging M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Magnum Packaging
What does Magnum Packaging do?
Magnum Packaging manufactures and sells custom litho-printed folding cartons, litho-laminated packaging, shelf-ready packaging, and packaging sleeves from its 5,000 m² facility in Roodepoort, Johannesburg. Production covers multiple carton constructions (tuck-in top, self-erect, 6-corner glued, H-lock, crash-lock, lid-and-base, display, tissue box, euroslot) in solid board as well as A-, B-, and E-flute substrates. The company delivers finished, in-house turnkey solutions to consumer-goods and food-and-beverage brand owners in South Africa, supported by in-house sheet cutting, automated closed-loop colour management, and high-speed gluing equipment.
Is Magnum Packaging a public or private company?
Magnum Packaging is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Magnum Packaging founded?
Magnum Packaging was founded in 1998. It employs 51 to 100 people.
Where is Magnum Packaging based?
Magnum Packaging is headquartered in Johannesburg, South Africa, in the Africa region.
How does Magnum Packaging make money?
One revenue line is on record: packaging Manufacturing & Sales.
Who are Magnum Packaging's main competitors?
Broad incumbents on record are Tetra Pak, Mondi, Graphic Packaging International, Smurfit Westrock, Huhtamaki (South Africa / Detpak) and Nampak. Direct peers are Polyoak Packaging, Corruseal Group, PG Group (Packaging Division) and Actus Printing.
Does Magnum Packaging have an API?
No public API is recorded for Magnum Packaging.
What industry is Magnum Packaging in?
Magnum Packaging's product category is Folding Carton Packaging Manufacturing. Its primary akta.pro industry code is IMALACAB, Folding Cartons (Folding Boxboard, SBS/SUS), with a secondary code of IMALAKAH, Folding Carton & Paperboard Packaging Printing. Its NAICS code is 322212 and its SIC code is 2650.