Parents Place
Parents Place is a Waukesha, Wisconsin nonprofit founded in 1983 that delivers supervised visitation, parent education, and community response services to at-risk families and families involved with the child welfare system in Waukesha County and Southeastern Wisconsin.
- Company typePrivate
- Founded1983
- HeadquartersWaukesha, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Parents Place does
Parents Place, Inc. is a Wisconsin-incorporated nonprofit social services organization founded in 1983 and headquartered at S22 W22660 Broadway, Suite 2, Waukesha, WI. It delivers family support services across three program areas: Community Education (parenting classes, Triple P Positive Parenting, parent support groups, child care staff training, and Child Care Foundational Trainings), Supervised Visitation and Safe Exchange services for court-involved families, and a Community Response Program offering short-term voluntary support to at-risk families. The organization serves families with children ages 0-18 in Waukesha County and Southeastern Wisconsin, delivering services face-to-face at its Waukesha office and virtually via Zoom and the LearningStream registration platform. Its technology footprint is minimal and operational rather than productized: a Squarespace website, Microsoft Forms, Constant Contact email newsletters, Calendly scheduling, and Zoom for virtual classes; the underlying "technology" is its licensed delivery of evidence-based curricula including Triple P, Love and Logic, and Nurturing Parenting.
The business model is a hybrid nonprofit funding structure. Primary revenue derives from government contracts and grants — Wisconsin Department of Children and Families, Waukesha County Department of Health & Human Services, the federal Community Development Block Grant via Waukesha County, and the Wisconsin Child Abuse and Neglect Prevention Board — supplemented by United Way of Greater Milwaukee and Waukesha County support and grants from the Greater Milwaukee Foundation, Waukesha County Community Foundation, Women and Girls Fund of Waukesha County, and Thriving Wisconsin. Fee-for-service revenue comes from supervised visitation ($75 non-refundable intake fee plus $75/hour), safe exchange services ($10 per exchange to the non-custodial parent), and modest parent education class fees (with scholarships available; Triple P is free). Individual donations, corporate sponsorships, and an annual North of Nash Nashville-style songwriter fundraiser at $100/ticket provide unrestricted income. Go-to-market is community-led: referrals flow from Waukesha County Human Services, courts, child protective services, United Way, and community organizations, with awareness driven by the website, Facebook, and a monthly email newsletter.
Operationally, Parents Place is a small organization led by Executive Director Raquel Mehring with a team of approximately 10 named staff covering community education, finance, supervised visitation, and community response. It holds no patents, trademarks, or formal certifications and has not been involved in mergers, acquisitions, or restructuring. Customer concentration is high on the funding side (a handful of Wisconsin state and county agencies plus United Way) but highly fragmented on the beneficiary side, with hundreds of families served annually across Waukesha County and Southeastern Wisconsin.
Parents Place firmographics
Firmographics- Name
- Parents Place
- Legal name
- Parents Place, Inc.
- Website
- https://parentsplacewi.org
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Parents Place is a Waukesha, Wisconsin nonprofit founded in 1983 that delivers supervised visitation, parent education, and community response services to at-risk families and families involved with the child welfare system in Waukesha County and Southeastern Wisconsin.
- Ownership category
- akta.pro rank
Parents Place industry classification
Industry- Product category
- Family Social Services
- NAICS
- Other Individual and Family Services (624190), Child and Youth Services (624110)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200)
- akta.pro primary industry
- Family & Parent Support Services (Parent Coaching, Advocacy) (EDAJALAK)
- akta.pro secondary industries
- Family Coaching, Parent-Mediated & Home Visiting EI Services (EDACAFAJ), Home Visiting & Parent Coaching Programs (EDACALAC)
Keywords
Where Parents Place is headquartered
LocationHeadquarters
- HQ city
- Waukesha
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Parents Place business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Government Contracts and Grants: Primary funding from Wisconsin Department of Children and Families, Waukesha County Department of Health and Human Services, Waukesha County Community Development Block Grant, and Child Abuse and Neglect Prevention Board grants.
- United Way Support: Funding from United Way of Greater Milwaukee and Waukesha County.
- Program Fees: Fees for supervised visitation services ($75 intake fee + $75/hour), safe exchange services ($10/exchange), and parent education classes.
- Community Foundation Support: Funding from Greater Milwaukee Foundation (including Doucette Family Foundation, Anthony and Andrea Bryant Family Fund), Waukesha County Community Foundation, Women and Girls Fund of Waukesha County, and Thriving Wisconsin.
- Individual Donations and Fundraising: Tax-deductible donations from individuals, corporate sponsorships, and special event fundraising including the annual North of Nash fundraiser.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Supervised Visitation - Intake and Hourly Fees |
| Unit Pricing | Pay-as-you-go | Safe Exchange - Per Exchange Fee |
| Other | Pay-as-you-go | Community Education Classes |
| One time/ perpetual license | Pay-as-you-go | North of Nash Fundraiser Tickets |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Parents Place product offering
Product offeringCore offering
Parents Place is a nonprofit social services organization that delivers supervised visitation, safe exchanges, parent education, child care professional training, Triple P parenting support, and the Community Response Program to families with children ages 0-18 in Waukesha County and Southeastern Wisconsin. Services are delivered in person at its Waukesha office and virtually, using evidence-based curricula such as Triple P, Love and Logic, and Nurturing Parenting. The organization also serves as the coordinator of Waukesha County's Family Resource Center under contract with the county.
Product overview
Parents Place is a non-profit social service organization offering a portfolio of family support programs organized into three core service areas: Community Education (parenting classes, support groups, Triple P Positive Parenting, and child care professional training), Supervised Visitation (supervised visits, safe exchanges), and Community Response Program (short-term family support services). The organization operates as a multi-program service provider rather than a software product, delivering these programs through in-person and virtual sessions, with supporting events including the annual North of Nash fundraiser. All programs are offered to families in Waukesha County and Southeastern Wisconsin, with funding from government agencies and community partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Supervised Visitation Program A program that allows children separated from their families to maintain relationships with parents while a permanency plan is being formulated; provides parent education, coaching, observation, documentation, and intervention in a safe, nurturing environment for families involved with the child welfare system.
- Safe Exchange Program Facilitates safe, non-confrontational exchanges of children between parents by providing a neutral drop-off and pick-up location for visitation compliance.
- Community Response Program A short-term, voluntary program that strengthens and supports at-risk families by working individually with families to identify needs and connect them to resources; offered at no charge and with confidentiality.
- Parent Education Classes Classes teaching parents effective ways to build positive relationships with children, covering child development, discipline, defiance, communication, stress, and anger management.
- Community Education Family resource for Waukesha County offering parenting classes, support groups, play groups, information and referral, and community awareness presentations for parents with children ages 0-18.
- Parent Support Groups On-going support groups throughout the year providing a safe, non-judgmental setting to share and learn about parent/child relationships.
- Triple P Positive Parenting Program Evidence-based, trauma-informed parenting curriculum providing practical strategies for managing life skills through one-on-one tailored support for families, offered free of charge.
- Child Care Staff Training Virtual and face-to-face training for early childhood professionals on topics including Triple P, behavior management, and parenting skills, with Wisconsin Registry credit available.
- Child Care Foundational Trainings (CCFT) State-approved foundational training courses for child care professionals including Introduction to Child Care Profession, Skills and Strategies for Child Care Teachers, and Fundamentals of Infant and Toddler Care.
- North of Nash Fundraiser Annual fundraising event featuring Nashville-style songwriter showcase with country music artists, complimentary food, and drinks; ticket price $100 per attendee.
Quantifiable outcome
- Maintain and strengthen family relationships
- +3 more outcomes
Companies that use Parents Place
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles4 records
Parents Place technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Parents Place partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Wisconsin Department of Children and FamiliescorePrimary government funder and program administrator. Created the Community Response Program which is supported by the State of Wisconsin Division of Children and Families.
- Waukesha County Department of Health & Human ServicescoreOriginal requestor of Supervised Visitation Program. Ongoing contract for family services and community response program coordination.
- Supervised Visitation NetworkminorProfessional network for supervised visitation providers, part of advocacy network for children.
- Professional Development Network (PDN) at UW-MilwaukeeminorWill serve as Child Care Foundational Training (CCFT) administrator beginning July 1, 2026, transitioning from The Wisconsin Registry.
- The Wisconsin RegistryminorCurrent administrator for Child Care Foundational Training courses offering Wisconsin Registry credit. Transitioning to PDN at UW-Milwaukee in 2026.
- Trauma-Informed Care Partnership of Waukesha CountyminorCollaborative network for trauma-informed care implementation in Waukesha County.
- Waukesha County Drug-Free CommunitiesminorCoalition addressing substance abuse prevention in Waukesha County.
- Wisconsin Prevention NetworkminorStatewide prevention network supporting community-based prevention efforts.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Parents Place competitors and assessment
Company assessmentDirect peers
- Family Services of Southeast Wisconsin: Regional human-services nonprofit serving Waukesha and surrounding counties with family counseling, parenting support, and case-management — directly comparable mission, geography, and funder mix to Parents Place.
- Meta House: Milwaukee-based nonprofit providing family-focused treatment and prevention services including parenting education and family reunification support, overlapping with Parents Place's prevention/intervention continuum.
- Pathfinders Milwaukee: Milwaukee nonprofit serving youth and families through crisis intervention, housing, and case management; comparable in serving at-risk families in Southeastern Wisconsin through referrals and grant funding.
- Wisconsin Court Appointed Special Advocates (CASA): Statewide association of court-affiliated volunteer advocacy programs for children in foster care; directly comparable to Parents Place's court-ordered supervised visitation and safe exchange work.
- La Causa: Milwaukee-based nonprofit providing early childhood education, family services, and case management to at-risk families; comparable in serving Waukesha/Milwaukee families through state/county contracts.
Broad incumbents
- Children's Hospital of Wisconsin Community Services: Large Wisconsin health-affiliated organization running child welfare, family preservation, and community-based prevention programs statewide, partially overlapping with Parents Place's supervised visitation and prevention offerings.
- Easter Seals Southeast Wisconsin: Established regional nonprofit providing family and disability services including parenting education and case management, with overlapping funder relationships across Wisconsin.
- Prevent Child Abuse Wisconsin: State chapter focused on child abuse prevention, parent education, and family support — Parents Place is a grantee of the Child Abuse and Neglect Prevention Board that funds this network.
Regional players
- YMCA of Greater Waukesha County: Community-based nonprofit delivering youth, family, and parent education programs in Waukesha County, often serving overlapping referral populations through similar county/United Way funding channels.
Emerging players
- Big Brothers Big Sisters of Metro Milwaukee: Regional youth-development nonprofit operating mentor programs funded by United Way and county sources; comparable funding model and community-led GTM motion.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Parents Place social profiles
Digital presenceParents Place financial estimates
Financial estimateRevenue estimate
Valuation estimate
Parents Place leadership team
Management profileNumber of profiles
Profiles5 records
Parents Place funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Parents Place M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Parents Place
What does Parents Place do?
Parents Place is a nonprofit social services organization that delivers supervised visitation, safe exchanges, parent education, child care professional training, Triple P parenting support, and the Community Response Program to families with children ages 0-18 in Waukesha County and Southeastern Wisconsin. Services are delivered in person at its Waukesha office and virtually, using evidence-based curricula such as Triple P, Love and Logic, and Nurturing Parenting. The organization also serves as the coordinator of Waukesha County's Family Resource Center under contract with the county.
Is Parents Place a public or private company?
Parents Place is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Parents Place founded?
Parents Place was founded in 1983. It employs 1 to 10 people.
Where is Parents Place based?
Parents Place is headquartered in Waukesha, United States, in the North America region.
How does Parents Place make money?
Five revenue lines are on record. Government Contracts and Grants are the primary driver. The others are united Way Support, program Fees, community Foundation Support and individual Donations and Fundraising.
Who are Parents Place's main competitors?
Direct peers on record are Family Services of Southeast Wisconsin, Meta House, Pathfinders Milwaukee, Wisconsin Court Appointed Special Advocates (CASA) and La Causa. Broad incumbents are Children's Hospital of Wisconsin Community Services, Easter Seals Southeast Wisconsin and Prevent Child Abuse Wisconsin. YMCA of Greater Waukesha County is listed as a regional player. Big Brothers Big Sisters of Metro Milwaukee is listed as an emerging player.
Does Parents Place have an API?
No public API is recorded for Parents Place.
What industry is Parents Place in?
Parents Place's product category is Family Social Services. Its primary akta.pro industry code is EDAJALAK, Family & Parent Support Services (Parent Coaching, Advocacy), with a secondary code of EDACAFAJ, Family Coaching, Parent-Mediated & Home Visiting EI Services. Its NAICS code is 624190 and its SIC code is 8300.