Cars Hangard

What Cars Hangard does

Cars Hangard (Hangard Autocars) is a family-owned French coach and bus transport company headquartered in Yvetot, Seine-Maritime, in the Normandy region. The firm was founded during World War I and formally incorporated as a Société Anonyme in 1958; it is now led by the fourth generation of the founding family. It operates a fleet of approximately 155 vehicles with roughly 150 drivers across three operational centers in Seine-Maritime, ranking as the second-largest coach operator in Normandy and the nineteenth-largest in France.

The company runs multiple service lines: long-distance coach rental and charter, organized tourism packages distributed through its Hangard Voyages and Normatour subsidiaries, regular scheduled transport for schoolchildren and the general public, the Vikibus urban transport network (launched January 2025 under a delegated public service contract), the VikiTAD on-demand mobility service, cruise-line passenger reception, and airport shuttle services. Maintenance is performed in-house by the subsidiary Le Relais du Poids Lourd. The fleet includes PMR-accessible coaches and Euro VI-compliant vehicles aligned with the ADEME Charte Objectif CO2 signed in 2020.

Revenue is generated through a mix of public-sector delegated public service (DSP) contracts with Métropole Rouen, the Département Seine-Maritime, and local communautés de communes; B2B corporate and group coach charter; B2C tourism sales via Hangard Voyages and Normatour; and cruise and airport shuttle contracts. Sales are direct, with a documented 48-hour commercial quotation turnaround. No proprietary technology platform, AI/ML capability, or disclosed financial figures appear in the available input.

Name

Cars Hangard

Legal name

HANGARD AUTOCARS

Website

https://cars-hangard.fr

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

11–50 employees

Short description

Cars Hangard is a fourth-generation, family-owned French coach transport company operating a 155-vehicle fleet from three sites in Seine-Maritime, Normandy, serving public transit, school transport, tourism, charter, and cruise/airport shuttle clients.

Ownership category

akta.pro rank

Product category

Passenger Transportation Services (Coach and Bus)

akta.pro primary industry

Coach & Bus Charter Fleet Rental (With/Without Driver) (TLABADAE)

akta.pro secondary industry

Tour & Sightseeing Coach Charters (THAIAIAB)

Keywords

• Coach rental services
• Passenger transport
• School bus transport
• Tourist coach travel
• Public transit services

Headquarters

HQ city

Yvetot

HQ country

France

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Coach rental with driver: Rental of coaches with professional drivers for day trips, stays, and circuit tours; occasional and tourist transport services
2. Regular transport services: School transport lines and regular public transport lines operated under public service delegations (DSP), including Vikibus urban network

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Cars Hangard is a French coach operator that rents out coaches with professional drivers across Seine-Maritime and Normandy. It runs regular and school public transport under public service delegations, packaged tourism (day trips, stays, circuits) via its Hangard Voyages subsidiary, urban mobility (Vikibus) and on-demand rural transport (VikiTAD), plus airport shuttles, cruise reception transport, and historic-vehicle rentals. The fleet totals 155 vehicles, with 150 drivers and 3 operational centers.

Product overview

Cars Hangard operates as a coach/bus rental company with three main service lines: (1) Location d'autocars - core rental service with drivers across a fleet of 155 vehicles; (2) Voyages en autocar - organized tourism including day trips, stays, and international circuits; (3) Transport régulier - regular transport including school lines and regional scheduled routes. The fleet is organized into three categories: Grand Tourisme (luxury with amenities), Confort (standard comfort), and ECO (economical). Special offerings include the historic 1953 Mercedes-Benz coach for events, airport shuttles, cruise reception transport, and public transport networks (Vikibus with 3 lines and VikiTAD on-demand service) under public service contracts.

Differentiator

Problem solved

Functional benefit

Brands

• Le Relais du Poids Lourd: Specialized mechanical workshop for repair of industrial vehicles and maintenance of company buses
• Hangard Voyages
• Normatour

Products and services

• Location d'autocars (Coach rental with driver) Coach rental with professional driver for groups, available across Seine-Maritime and Normandy with a homogeneous fleet of 155 vehicles ranging from 8 to 81 seats. Used by private groups, companies, schools, and associations for one-off and recurring transport.
• Voyages en autocar (Coach tours and packaged travel) Packaged coach tours from Seine-Maritime including day trips (e.g. Roland Garros & Stade de France, Paris–Montmartre, Paradis Latin cabaret), multi-day stays and longer circuits across France and Europe. Combines transport, accommodation, meals and guided visits; sold per-person through Hangard Voyages and Normatour.
• Transport régulier (Regular and school lines) Regular and school transport services operated under Public Service Delegations with Métropole Rouen Normandie, Département de Seine-Maritime, Région Normandie and Communautés de Communes. Includes the Brotonne service, Nomad Ligne 525 Yvetot–Saint-Valéry-en-Caux and school lines across multiple towns in Seine-Maritime.
• Vikibus (Yvetot Normandie urban transport network) Urban public transport network of 3 regular lines serving the Yvetot Normandie territory, operated by Hangard under a Public Service Delegation since January 2025. Replaces/extends previous network and broadens mobility coverage for residents.
• VikiTAD (On-demand rural transport) On-demand mobility service (Transport A la Demande) for rural residents of the Yvetot Normandie community, providing access to public services and cultural facilities. Launched in January 2025 as part of the same DSP.
• Car historique (1953 Mercedes-Benz heritage coach) Rental of a restored 1953 Mercedes-Benz O 3500 coach for weddings, seminars, congresses, and historic film shoots — differentiated heritage/private-event hire asset of the Hangard fleet.
• Navettes aéroports et gares (Airport and station shuttles) Door-to-airport and door-to-station shuttle services connecting customers in Seine-Maritime with Parisian and regional airports and train stations. Targeted at individuals, families and small groups.
• Réceptif croisières (Cruise-reception transport) Ground reception transport for cruise ship passengers during port-of-call stops at Normandy ports. Provides shore-excursion ground handling for international cruise lines and their DMCs (e.g., Intercruises).

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Métropole Rouen NormandiecoreChannel Partner/ Reseller/ DistributorHangard operates school transport lines within the Astuce urban transport network of the Métropole Rouen Normandie, specifically in the Seine Austreberthe sector. This is a public service delegation from a major regional authority.
• Département de Seine-MaritimecoreChannel Partner/ Reseller/ DistributorThe Department operates an extensive network of school transport lines in rural and peri-urban Seine-Maritime, with Hangard as a contracted operator on multiple lines.
• Communautés de Communes Yvetot NormandiecoreChannel Partner/ Reseller/ DistributorSince January 2025, Hangard exploits the new Public Service Delegation for Vikibus, the urban transport network of Yvetot Normandie, including 3 regular lines and VikiTAD on-demand service.
• Région NormandiecoreChannel Partner/ Reseller/ DistributorNormandy Region oversees Nomad transport lines and school transport; Hangard operates Nomad Line 525 (Yvetot–Saint-Valéry-en-Caux) and school services commissioned by the Region.
• Communauté d'agglomération Caux Vallée de SeinecoreChannel Partner/ Reseller/ DistributorOperates the Rézo'Bus regular service between Caudebec-en-Caux and the Brotonne peninsula under the Caux Seine agglomeration.
• Communauté de communes de la Côte d'AlbâtreminorChannel Partner/ Reseller/ DistributorLocal intercommunal body in the Côte d'Albâtre coastal area, likely contracting some regular or school transport services.
• Philibert Events & TravelminorStrategic or Co-development PartnerTourism and events partner listed as a partner of Hangard; likely involved in packaged travel or event transport.
• Un Monde BleuminorStrategic or Co-development PartnerTourism partner; nature/outdoor travel specialist that may collaborate on circuit packages.
• AtoumodminorChannel Partner/ Reseller/ DistributorNormandy-wide multimodal transport itinerary search platform; 38 partner networks including train, coach, and bus; Hangard participates in this ecosystem for coach connectivity.

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• RATP Dev: International public transport subsidiary of RATP Group operating bus, coach, and urban transit services through municipal and regional concessions globally. A broad incumbent with the same DSP-driven business model as Hangard, frequently competing for the same French regional contracts.
• Keolis: SNCF subsidiary and one of France's largest public transport operators, providing bus/coach networks, school transport, and on-demand mobility services under public service delegations. Directly competes with Hangard for regional DSP contracts and operates multimodal networks analogous to Hangard's Astuce/Vikibus participations.
• Transdev: French-headquartered global public transport operator that runs bus, coach, and school transport under municipal and regional DSP contracts across France and internationally. Comparable because it competes with Hangard for the same DSP tenders in Normandy and offers the full spectrum of services (school, regular lines, urban networks, charter) that Hangard provides.

Direct peers

• Transalliance: French transport and logistics group with passenger and freight road services across France and Europe, including bus/coach operations alongside logistics. Comparable to Hangard as a French road-transport group with diversified service lines including charter and scheduled services.
• Philibert Transport: French coach and tourism operator already identified as a Hangard strategic partner for events and packaged travel. Comparable mid-sized regional French operator combining charter, tourism, and group transport under a similar family/regional profile to Hangard.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cars-hangard

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cars Hangard