AgraCity Crop & Nutrition

What AgraCity Crop & Nutrition does

AgraCity Crop & Nutrition Ltd. was a privately-held Canadian agricultural inputs company headquartered in Saskatoon, Saskatchewan, that formulated, packaged, and distributed generic crop protection products (herbicides, fungicides, insecticides, desiccants), micronutrient fertilizers (MicroPhos, MicroPhos Canola, MicroPhos MicroPack, MicroPhos S using Power Phos technology), and foliar nutrition products (Protein Max, Pod Max, Health Max, Canola Max, Pulse Max) to Western Canadian farmers growing wheat, canola, barley, corn, flax, soybeans, oats, and pulse crops. Founded in 2004, it operated a hub-and-spoke distribution model centered on a 68,000 sq ft Saskatoon warehouse supported by a logistics team of more than 25 staff, 15 tractor-trailer units, and 3- and 5-ton trucks for hotshot delivery, and was the first company in Western Canada to deliver crop inputs directly to farmers, bypassing traditional multi-tier distribution. The company monetized exclusively through one-time, quote-based unit sales with no disclosed public pricing, supported by agronomic support lines, email newsletter, content marketing, and a downloadable annual product guide. In April 2026, following court-supervised proceedings under the Companies' Creditors Arrangement Act, UFA Co-operative Ltd. acquired AgraCity's key operating assets — including generic crop protection product registrations, the Saskatoon packaging facility, the distribution fleet, and the Belle Plaine fertilizer blending facility — in a transaction described by UFA as one of the largest strategic investments in its 117-year history, effectively transferring the AgraCity product portfolio and distribution infrastructure into UFA's cooperative network.

Name

AgraCity Crop & Nutrition

Legal name

AgraCity Crop & Nutrition Ltd.

Website

https://agracity.com

Company type

Private

Founded year

2004

Operating status

Acquired

Headcount range

51–100 employees

Short description

AgraCity Crop & Nutrition Ltd. was a Saskatoon-based, privately-held Canadian generic crop inputs distributor that formulated and directly delivered herbicides, fungicides, insecticides, fertilizers, and foliars to Western Canadian farmers through a proprietary hub-and-spoke logistics network before its core assets were acquired by UFA Co-operative Ltd. in April 2026.

Ownership category

akta.pro rank

Product category

Agricultural Crop Inputs

NAICS

Support Activities for Crop Production (11511)

SIC

Agricultural Services (700), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Agronomy Advisory & Field Services (Retailer-Affiliated) (AFABAJAH)

akta.pro secondary industries

Fertilizer & Micronutrient Formulations (NPK blends, chelates, suspensions) (AFABAIAB), Fertilizer Production & Granulation Services (Tolling, Compaction, Prilling) (AFABABAI)

Keywords

• Crop protection products
• Agricultural inputs distribution
• Generic herbicides fungicides
• Micronutrient fertilizers
• Foliar crop nutrition

Headquarters

HQ city

Saskatoon

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Crop Protection Products: Sale of proprietary and generic crop protection products including herbicides, fungicides, insecticides, and desiccants to Canadian farmers through direct-to-farmer and cooperative distribution channels.
2. Fertilizer Products: Sale of micronutrient fertilizers including MicroPhos, MicroPhos Canola, MicroPhos MicroPack, and MicroPhos S to Canadian growers.
3. Foliar Products: Sale of foliar nutrition products including Protein Max, Pod Max, Health Max, Canola Max, and Pulse Max for various crop types.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

AgraCity Crop & Nutrition is a Canadian agricultural inputs company that develops, packages, and distributes generic and proprietary crop protection products (herbicides, fungicides, insecticides, desiccants), micronutrient fertilizers (MicroPhos family), and foliar nutrition products (Protein Max, Canola Max, Pulse Max, Health Max, Pod Max) directly to Western Canadian farmers. The company operates a hub-and-spoke distribution network anchored by a 68,000 sq ft warehouse in Saskatoon, Saskatchewan, and was the first firm in Western Canada to deliver crop inputs directly to growers, bypassing traditional multi-tier retail channels.

Product overview

AgraCity Crop & Nutrition is a Canadian crop inputs company offering a broad portfolio of branded agricultural products organized across five core categories: herbicides (including REVENGE, CANUCK, AMMO C, FOXXY, ANACONDA, VICTUS, and many more), fungicides (TORNADO, RAMBLER, MODO, SPADE, SPADE PLUS), insecticides (VERMIS, DECIMATE), desiccants (Clone), and foliar/fertilizer micronutrient products (MicroPhos family, Pulse Max, Canola Max, Health Max, Protein Max, Pod Max). Products are distributed through a proprietary hub-and-spoke logistics network directly to Canadian farmers, with facilities in Saskatoon and Belle Plaine, Saskatchewan. The company was acquired by UFA Co-operative Ltd. in April 2026 through a court-supervised process. Key product differentiators include industry-leading performance guarantees, multiple modes of action for resistance management, and a direct-to-farmer distribution model that reduces costs. Notable trademarks include ASSASSIN, AMMO, BATTLEFRONT, CANUCK, FOXXY, REVENGE, VICTUS, and TORNADO among others.

Differentiator

Problem solved

Functional benefit

Products and services

• Herbicides Broad-spectrum herbicide solutions for pre-seed, in-crop, and post-harvest weed control across cereals, canola, corn, soybeans, and pulses. Sold to Western Canadian farmers through direct delivery and the cooperative channel.
• Fungicides Fungicide products including TORNADO, RAMBLER, MODO, SPADE, and SPADE PLUS for disease control in cereals, canola, corn, soybeans, and pulses. Used by Western Canadian growers for preventative and curative disease management.
• Insecticides Insect control products including VERMIS (Group 28) and DECIMATE for broad-spectrum control of diamondback moths, borers, cutworms, grasshoppers, and other pests affecting Canadian field crops.
• Desiccants Desiccant products including Clone for fast crop drydown and harvest acceleration with no re-cropping restrictions. Used by Western Canadian growers ahead of harvest.
• Foliars Foliar nutritional products including Protein Max, Pod Max, Health Max, Canola Max, and Pulse Max for crop stress recovery and yield maximization across cereal, canola, and pulse crops.
• Micronutrient Fertilizers Micro-nutrient fertilizers including MicroPhos, MicroPhos Canola, MicroPhos MicroPack, and MicroPhos S for enhanced nitrogen, phosphorus, and potassium uptake in Canadian crops, using AgraCity's proprietary Power Phos / MicroPack technology.
• REVENGE Herbicide Pre-seed herbicide (Group 14, carfentrazone-ethyl) for kochia, redroot pigweed, stinkweed, and volunteer canola control with no re-cropping restrictions. Targeted at Western Canadian growers.
• CANUCK Herbicide Broadleaf herbicide (Groups 4, 6) combining bromoxynil and MCPA ester for trusted wild buckwheat and volunteer canola control in cereals, corn, and flax. Sold to Western Canadian farmers.
• AMMO C Herbicide Pre-seed co-pack herbicide (Groups 4, 14) combining dicamba and carfentrazone-ethyl, controlling Group 2, 4, and 9 resistant kochia and 28 broadleaf weeds when mixed with glyphosate.
• TORNADO Fungicide Group 3 fungicide (tebuconazole) offering preventative and curative disease control in cereals and soybeans, including fusarium head blight, rusts, septoria, and powdery mildew.
• VERMIS Insecticide Group 28 insecticide (same active as Coragen) providing broad-spectrum control of diamondback moths, borers, cutworms, grasshoppers, and swede midge through contact and ingestion modes of action.
• Clone Desiccant Desiccant (same active as Reglone) for fast crop drydown, quick harvest, improved crop quality, with no re-cropping restrictions across all soil zones.
• Pulse Max Foliar product providing pulse crops with nutrients and plant growth regulators including boron and zinc to overcome stress and maximize growth, applied at 500-1000 mL/acre.
• Canola Max Foliar nutritional product containing boron for canola to overcome herbicide or environmental stress and maximize early season growth and pollination.
• Health Max Foliar product for use with herbicide applications to promote vigorous plant growth and alleviate stress from herbicide, frost, hail, or wind damage across a wide crop range.
• Hub-and-Spoke Distribution Network Proprietary hub-and-spoke distribution network with a 68,000 sq ft main warehouse in Saskatoon, a 25-member logistics team, and 15 tractor-trailer units plus 3- and 5-ton trucks enabling direct-to-farmer delivery and hotshot orders in Western Canada.

Quantifiable outcome

• Reduced distribution costs through hub-and-spoke model compared to traditional decentralized distribution
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• UFA Co-operative Ltd.flagshipStrategic or Co-development Partner · 1 April 2026UFA Co-operative Ltd. completed a landmark acquisition of key assets from AgraCity Crop & Nutrition Ltd. through a court-supervised SISP process under the Companies' Creditors Arrangement Act. The acquired assets include generic crop protection product registrations, a packaging facility in Saskatoon, a distribution fleet, and a fertilizer blending facility in Belle Plaine, Saskatchewan. This represents one of the largest strategic investments in UFA's 117-year history, significantly expanding UFA's crop protection and fertilizer capabilities.

Scale indicators6 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Nufarm Americas: Global crop protection manufacturer with a strong generic and branded-generic portfolio (e.g., Credit, Conquer) distributed through retail channels into Western Canada. Directly comparable to AgraCity as a supplier of multi-mode-of-action herbicide, fungicide, and insecticide products to prairie farmers.
• Wilbur-Ellis: Privately held agricultural input distributor operating across North America, supplying crop protection, fertilizer, and seed to growers. Highly comparable to AgraCity's direct-to-farmer distribution model and proprietary branded product strategy.
• Helena Agri-Enterprises: U.S.-based distributor of crop protection products, fertilizers, and specialty agronomic inputs with proprietary branded lines (e.g., Helena Products). Comparable to AgraCity as a branded generic crop input distributor serving row-crop farmers with agronomic support.
• WinField United Canada (Land O'Lakes): Crop input retailer and agronomy service provider serving Western Canadian and U.S. farmers through cooperative and dealer networks. Closely comparable to AgraCity's direct-to-farmer model with branded crop protection and micronutrient products, supported by agronomic support lines.
• Loveland Products (Nutrien): Proprietary crop input manufacturer and brand owned by Nutrien, supplying branded generic herbicides, fungicides, insecticides, and specialty fertilizers through Nutrien Ag Solutions and independent retailers. Closely comparable to AgraCity's branded generic product positioning across the same Western Canadian crop set.

Broad incumbents

• Nutrien Ag Solutions: The retail arm of Nutrien Ltd., the world's largest crop input provider, operating a direct-to-farmer retail network across North America. Directly comparable to AgraCity as a crop protection and fertilizer distributor to Western Canadian growers, but at vastly greater scale and with proprietary Loveland Products manufacturing.
• FMC Corporation (FMC Agricultural Solutions): Global crop protection manufacturer with significant branded herbicide and insecticide portfolios (e.g., Group 28 diamides such as Coragen — same active as AgraCity's VERMIS). Represents the patented-mode-of-action competitive set that AgraCity's generic portfolio must compete against.
• UFA Co-operative Ltd. 117-year-old Western Canadian farmer co-operative that acquired AgraCity's key assets in April 2026. Operates a broad farm supply, crop input, and petroleum distribution network across Alberta, Saskatchewan, and British Columbia — the same customer geography AgraCity served.
• Corteva Agriscience: Global crop protection and seed company with patented herbicide, fungicide, and insecticide portfolios widely used on Western Canadian wheat, canola, and pulses. Comparable to AgraCity in product category, though at vastly greater R&D and patent-protected scale.
• J.R. Simplot Company (Agribusiness): Diversified agribusiness with crop input retail, fertilizer manufacturing, and proprietary branded products (e.g., Apex). Comparable to AgraCity across crop protection distribution and fertilizer blending/micronutrient formulation.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/agracity_canada
• Facebookfacebook.com/agracitycropandnutrition

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AgraCity Crop & Nutrition