Quiet Lawn

What Quiet Lawn does

Quiet Lawn is a privately held, family-owned lawn care and pest control operator headquartered in Longs, South Carolina, founded in 2017 by Michael Reed. The company serves residential homeowners — and to a lesser extent commercial properties — across roughly 10 cities in Horry County (Longs, North Myrtle Beach, Little River, Murrells Inlet, Conway), delivering weekly or bi-weekly mowing, a 7-application annual fertilization and weed control program, pest control, and a broad set of add-on services including mulch installation, gutter cleaning, shrub and palm trimming, landscape clean-up, fire ant control, bed maintenance, sod installation, tree and shrub fertilization, aeration, and seasonal Christmas light installation. The company is in the process of rebranding to Neon Pest & Lawn to reflect an expanded focus on pest control services.

The core technical proposition is the exclusive use of battery-powered electric equipment — Mean Green commercial mowers and EGO handheld tools charged via a truck-mounted system — which the company positions as quieter and zero-emission relative to gas-powered competitors. This is operational differentiation rather than proprietary IP; the moat rests on local brand reputation, the owner's 20+ years of industry experience, a highly trained small team (10+ employees), and a 100% satisfaction guarantee. Service delivery is managed through an upgraded software stack that automates customer notifications for scheduling, completion, and treatments.

The business model is a hybrid subscription and project-based revenue engine. Recurring monthly subscriptions (lawn care from $55/month, pest control from $33/month, gutter cleaning from $15/month) are billed monthly with a 3% discount for annual prepayment, supplemented by one-time project work (mulch, sod, cleanups) that requires a 50% deposit on jobs over $200, seasonal Christmas light installation under a separate brand, and third-party financing for larger projects. Customer acquisition runs through a self-serve website quote form, phone/text, Google Ads remarketing, content marketing via an active blog, and a $50 referral program, with a door-to-door sales function now being hired.

Name

Quiet Lawn

Legal name

Quiet Lawn LLC

Website

https://quietlawn.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Quiet Lawn (rebranding to Neon Pest & Lawn) is a family-owned lawn care and pest control operator in Longs, South Carolina, serving residential and commercial customers across Horry County with battery-powered equipment, monthly subscription service plans, and a growing catalog of add-on and seasonal services.

Ownership category

akta.pro rank

Product category

Lawn Care Services

NAICS

Landscaping Services (561730)

SIC

Services-To Dwellings & Other Buildings (7340), Agricultural Services (700)

akta.pro primary industry

Residential Lawn Mowing (Scheduled/Recurring) (HSAIAAAA)

akta.pro secondary industries

Turf Care (Fertilization, Aeration & Weed/Pest Control) (IMAIAIAD), Garden Cleanups & Debris Removal (Bed-focused) (HSAIAFAJ)

Keywords

• Lawn care services
• Pest control services
• Landscaping services
• Lawn mowing
• Lawn fertilization

Headquarters

HQ city

Longs

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Recurring Lawn Care Services: Monthly subscription model for ongoing lawn care services including mowing, lawn treatments, and pest control. Customers pay monthly installments to spread costs over the year, or pre-pay annually with a 3% discount.
2. One-Time Services: One-time projects such as mulch installation, sod installation, large shrub trimming jobs, and cleanups. Requires 50% deposit upfront with balance due upon completion. Prices vary by project scope.
3. Christmas Light Installation: Seasonal service offered during winter months. Includes design, installation, maintenance, removal, and storage of Christmas lights.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Quiet Lawn provides residential lawn care and pest control services using battery-powered, zero-emission equipment. Core offerings include recurring weekly/bi-weekly lawn mowing, a 7-application annual fertilization and weed control program, and pest control plans. The company also delivers supplemental landscape services such as mulch installation, gutter cleaning, shrub trimming, sod installation, and seasonal Christmas light installation, all positioned around an eco-friendly, low-noise service model.

Product overview

Quiet Lawn is a lawn care and pest control company offering a comprehensive suite of services built around battery-powered, zero-emission equipment. The core offering consists of lawn mowing (weekly or bi-weekly with 17-27 annual visits) and fertilization & weed control (7-application annual program). These are supplemented by add-on services including mulch installation, gutter cleaning, shrub/palm trimming, landscape clean-up, fire ant control, bed maintenance, sod installation, tree & shrub fertilization, and aeration. A seasonal Christmas lighting installation service is also offered. The company recently rebranded to Neon Pest & Lawn with expanded pest control services.

Differentiator

Problem solved

Functional benefit

Products and services

• Lawn Mowing Service Weekly or bi-weekly residential lawn mowing service including mowing, trimming, edging, and blowing, scheduled for 17-27 visits per year depending on the chosen cadence. Designed for homeowners in the Horry County, SC area who want a consistently maintained lawn without owning equipment.
• Fertilization & Weed Control Annual lawn treatment program of 7 applications that controls weeds, insects, and disease while using high-quality organic fertilizers to build and enrich soil. Targeted at residential homeowners in coastal South Carolina.
• Pest Control Service

Quantifiable outcome

• 1000+ projects completed
• +2 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/quietlawn
• YouTubeyoutube.com/channel/UC0zCNwVSKDXkaO-IpKtwWcQ
• Facebookfacebook.com/QuietLawn
• Instagraminstagram.com/quietlawn

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quiet Lawn