Flanke 7

What Flanke 7 does

Flanke 7 GmbH is a German digital agency headquartered in Schorndorf (near Stuttgart) that builds Jamstack websites and runs performance marketing campaigns. Its client base is concentrated in two segments: municipal utilities and local governments (Stadtwerke und Gemeinden), and small-to-medium enterprises (KMU) across industries including consulting, real estate, landscaping, advertising, and e-commerce. Named customers include Stadtwerke Schorndorf, SCHATZ-Gruppe, Contrapunkt Consult, Garten- und Landschaftspflege Sommer, and Display 7.

The agency's core technical offering is high-performance Jamstack website development using Next.js, deployed on Netlify and Vercel edge networks, with Shopify for e-commerce and Heyflow for interactive lead-generation clickflows. Its performance marketing practice covers Google Ads (including Performance Max, where it is a certified Google Partner), Facebook/Instagram Ads, and affiliate networks, structured around a four-step methodology: concept, build-up, consulting, and optimization. The agency maintains an active content marketing engine (a blog of 38+ marketing articles updated through March 2025) and a presence across six social platforms plus email newsletters.

Flanke 7 operates as a privately held, founder-led GmbH (HRB 744542, Amtsgericht Stuttgart) with three managing directors — Carsten Czech, Marcel Rönnfeldt, and Philip Vögele — and a total headcount in the 1–10 range. It is bootstrapped with no disclosed external funding, no parent company, and no acquisitions. The go-to-market is consultative direct sales via website inquiry and personalized outreach, with quote-based (non-public) pricing and no self-serve channel. Distribution is primarily regional within Baden-Württemberg/DACH, with an English-language mirror site (flanke7.com) suggesting limited international intent.

Name

Flanke 7

Legal name

Flanke 7 GmbH

Website

https://flanke7.de/

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Flanke 7 GmbH is a Schorndorf, Germany-based digital agency that builds Jamstack websites and runs performance marketing campaigns for municipal utilities, local governments, and small-to-medium enterprises.

Ownership category

akta.pro rank

Product category

Digital Marketing and Web Development Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183)

SIC

Services-Advertising (7310)

akta.pro industry

PRIMARYBPAFAKAA

B2B Demand Generation & Lead Nurture Agencies

Business & Public Services/Marketing, Advertising & PR Services/Direct Marketing & Lead Generation (Email, Telemarketing, Demand Gen)

SECONDARYMPAAACAD

Affiliate Marketing & Partner Program Management

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Digital & Performance Marketing (SEO/SEM, Paid Social, Affiliate)

Keywords

• Jamstack web development
• Performance marketing services
• Digital agency services
• E-commerce website development
• Online marketing agency

Headquarters

HQ city

Stuttgart

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Jamstack Website Development: Project-based web development services building high-performance Jamstack websites for municipal utilities, local governments, and SMEs. Revenue is generated through one-time project fees and potentially ongoing maintenance contracts.
2. Performance Marketing Services: Ongoing performance marketing retainer and campaign management services across Google Ads, Facebook/Instagram Ads, and affiliate networks. Includes the 4-step process: marketing concept, campaign build-up, personal consulting, and continuous optimization.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Flanke 7 GmbH is a German digital agency that builds high-performance Jamstack websites (using Next.js, deployed on Netlify and Vercel) and delivers performance marketing services including Google Ads, Facebook/Instagram Ads, and affiliate campaign management. The agency serves municipal utilities (Stadtwerke), local government entities (Gemeinden), and small-to-medium enterprises (KMU), combining website development with data-driven marketing campaigns to drive measurable lead generation and conversion outcomes.

Product overview

Flanke 7 GmbH is a German digital agency offering two core service lines: Jamstack Websites (performance-oriented websites built with modern static-site architecture) and Performance Marketing (paid advertising management across Google, Facebook, and Instagram). These are complemented by a Clickflow Builder offering for interactive lead-generation forms. The agency serves municipal utilities, local government entities, and SMEs, combining website development with data-driven marketing to generate measurable customer outcomes.

Differentiator

Problem solved

Functional benefit

Products and services

• Jamstack Websites
• Performance Marketing

Quantifiable outcome

• Flanke 7 reports that interactive clickflows have significantly increased conversion rates and lead quality for client projects.
• +1 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• NetlifycoreTechnology or IntegrationNetlify is a cloud platform used by Flanke 7 for deploying and hosting Jamstack websites. As a Netlify partner, Flanke 7 leverages Netlify's edge network, continuous deployment, and serverless functions to deliver high-performance websites to their clients.
• VercelcoreTechnology or IntegrationVercel is used as the hosting platform for Flanke 7's Next.js-based Jamstack websites. The company is identified as a Vercel user in their website hosting configuration, with servers managed by Vercel Inc. (340 S Lemon Ave #4133, Walnut, CA 91789) as documented in their privacy policy.
• ShopifycoreTechnology or IntegrationFlanke 7 is a Shopify Partner, offering e-commerce website development integrated with the Shopify platform. Their portfolio includes e-commerce projects built on Shopify, and the Shopify Partner logo is prominently displayed on their website.
• IHK (Industrie- und Handelskammer)minorOthersFlanke 7 displays the IHK (German Chamber of Industry and Commerce) logo on their website, indicating membership in or accreditation by the regional Chamber of Commerce.
• HeyflowcoreTechnology or IntegrationFlanke 7 uses Heyflow (formerly Niro), a SaaS platform for creating interactive clickflows and lead-generation forms. The agency wrote a comprehensive review of Heyflow and other clickflow tools (Perspective, Smashleads, Anfrageformular), recommending Heyflow as their preferred tool for client projects. They cite its intuitive drag-and-drop builder, mobile optimization, and seamless Google Analytics integration as key benefits.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• dkd Internet Service GmbH: Frankfurt-based German digital agency offering web development, e-commerce, and digital marketing services to SMEs and enterprise clients — directly comparable in service mix (websites + marketing) and German SME/government target market to Flanke 7.
• nexum GmbH: Cologne-based digital agency combining web/portal development with digital marketing and lead generation for mid-market and enterprise German clients — comparable integrated offering and German-speaking market focus to Flanke 7.
• Elbmarketing GmbH: Hamburg-based boutique digital agency offering web design, SEO, Google Ads, and social media marketing for German SMEs — comparable service-line breadth and SME/government-adjacent target market to Flanke 7.
• Kolibri Online GmbH: Stuttgart-region digital marketing agency offering SEO, Google Ads, web development, and content marketing for SMEs — directly comparable both geographically (Baden-Württemberg) and in service mix to Flanke 7.
• 247GRAD GmbH: Cologne-based digital agency providing web design, performance marketing, and social media for SMEs and corporate clients — overlaps substantially with Flanke 7's web + performance marketing positioning in the German market.
• Interactive Pioneers GmbH: Frankfurt-based German digital agency offering performance marketing, web development, and e-commerce solutions for SMEs — comparable integrated offering and target segment to Flanke 7.

Broad incumbents

• denkwerk GmbH: Larger Cologne-based full-service digital agency offering web development, performance marketing, and digital strategy — overlaps with Flanke 7's offering but serves bigger brands with broader portfolios.
• TRG - The Reach Group: Larger German performance marketing and digital agency serving enterprise and mid-market clients with media buying and digital strategy — represents the scaled-up version of Flanke 7's performance marketing core offering.

Others

• Sitecore (now part of the digital experience suite): Digital experience platform vendor that works with German implementation partners for web CMS and personalization — comparable technology layer (headless/web CMS) underpinning agency offerings like Flanke 7's.
• Shopify Partner Agencies (comparable boutique e-comm agencies): Network of Shopify Partner agencies offering e-commerce builds — Flanke 7 is a Shopify Partner, and competing boutique Shopify agencies in Germany represent adjacent competitors for e-commerce web builds.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/flanke7
• Facebookfacebook.com/flanke7

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flanke 7