Breakaway
Breakaway is a non-denominational Christian ministry at Texas A&M University hosting a weekly Tuesday night Bible study in Reed Arena, serving thousands of students with worship, teaching, original music, and donor-supported operations since 1989.
- Company typePrivate
- Founded1989
- HeadquartersCollege Station, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Breakaway does
Breakaway (legally Breakaway Ministries) is a non-denominational 501(c)(3) Christian campus ministry (EIN: 74-2659738) operating on the Texas A&M University campus in College Station, TX. Founded in 1989 by Gregg Matte, Troy Mooney, Corey Walls, and Brett Wingo as an apartment Bible study, the organization has run for 35+ years and is now led by its fourth Executive Director, Brian McCormack, appointed February 2023. Its core offering is a weekly Tuesday 9PM Bible study held in Reed Arena, drawing thousands of students per gathering for worship, gospel-centered teaching, and prayer; engagement scale includes a 5,851 attendance figure at the first Breakaway of Fall 2025 and 1,485,184 cumulative Gospel presentations counted since 2008.
The product portfolio extends beyond the Tuesday night gathering to include Breakaway Worship (a sub-brand launched in 2019 producing original worship music albums with streaming distribution and resources for other musicians), an online merchandise storefront at shop.breakaway.org selling branded apparel, and livestream/podcast distribution via YouTube, Facebook Live, and podcast platforms (311,692 streams during 2024-25). The ministry also runs the Shalom Project, an annual missions and relief campaign through which students have cumulatively given over $2 million since its 2007 launch. Distribution combines an on-campus venue presence (Reed Arena as primary; Kyle Field, Front Lawn, Simpson Drill Field, Davis Diamond, and Aggie Park for special events) with digital channels (Instagram, TikTok, YouTube, Facebook, SMS text updates) and a website (breakaway.org) serving as the information hub.
The operating model is entirely donor-funded: Breakaway accepts one-time and recurring online contributions, stock donations, and donor-advised fund gifts, with merchandise sales as a secondary revenue stream. Attendance is free for all students with no dress code, ID requirement, or experience prerequisite, and there is no paid pricing tier. The organization is governed by an 8-member Board of Directors (including founder Gregg Matte, now pastor of Houston's First Baptist Church) and operates with approximately 15 staff members across executive, worship, discipleship, marketing, operations, production, and donor relations functions. Breakaway holds ECFA accreditation, has no parent company or subsidiaries, and serves a geographic footprint that is functionally single-campus (Texas A&M), with limited digital reach to alumni and remote viewers.
Breakaway firmographics
Firmographics- Name
- Breakaway
- Legal name
- Breakaway Ministries
- Website
- https://breakaway.org
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Breakaway is a non-denominational Christian ministry at Texas A&M University hosting a weekly Tuesday night Bible study in Reed Arena, serving thousands of students with worship, teaching, original music, and donor-supported operations since 1989.
- Ownership category
- akta.pro rank
Breakaway industry classification
Industry- Product category
- Campus Ministry
- NAICS
- Religious Organizations (8131), Religious Organizations (81311)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Campus Spiritual & Religious Life (EDALAHAI)
- akta.pro secondary industries
- Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA), Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE), Religious Music & Worship Broadcasting (MPABALAN)
Keywords
Where Breakaway is headquartered
LocationHeadquarters
- HQ city
- College Station
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Breakaway business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donor Contributions: Breakaway operates as a donor-funded ministry. Individuals can give one-time or recurring monthly donations online via credit/debit/ACH. Donors include alumni, parents of students, and mission partners passionate about college ministry.
- Merchandise Sales: Breakaway operates an e-commerce storefront (shop.breakaway.org) selling branded merchandise including t-shirts, apparel, and other items. Revenue is generated through direct consumer sales.
- Stock Donations: Breakaway accepts stock donations as an alternative giving method, processed through contact with the Donor Relations Lead.
- Donor Advised Fund Gifts: Breakaway receives gifts from donor advised funds at major financial institutions as another giving channel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free student attendance |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Breakaway product offering
Product offeringCore offering
Breakaway Ministries operates a weekly non-denominational Bible study for college students at Texas A&M University, held every Tuesday at 9PM in Reed Arena with worship, gospel-centered teaching, and prayer. The ministry also publishes original worship music albums under the Breakaway Worship brand, broadcasts the gatherings via livestream, sells branded apparel through an online shop, and operates annual campaigns such as the Shalom Project for global missions support.
Product overview
Breakaway is a non-denominational Christian ministry at Texas A&M University that operates as a single, unified ministry offering: the weekly Tuesday night Bible study held at Reed Arena (the core product), supplemented by Breakaway Worship (original music albums and live performances available on streaming platforms), an online merchandise shop, and live streaming/online viewing of services via YouTube and Facebook. The ministry does not operate a technology platform with multiple modules or add-ons.
Differentiator
Problem solved
Functional benefit
Brands
- Breakaway Worship: Original songs written for college students by Breakaway's worship team. Has released albums including 'More Than Anything' (2021), 'Better Than I Believed' (2023), and 'Anthem of Heaven' (Live).
Products and services
- Breakaway Bible Study (Weekly Tuesday Gathering) Weekly non-denominational Bible study held every Tuesday at 9PM in Reed Arena on the Texas A&M campus, featuring worship, gospel-centered teaching, and prayer for any and every college student. Attendance is free with no dress code, no ID, and no experience required.
- Breakaway Worship Original worship music ministry that writes songs specifically for college students about their experiences at Tuesday night gatherings. Has produced full albums including 'More Than Anything' (2021), 'Better Than I Believed' (2023), and 'Anthem of Heaven' (Live), with lyrics, chords, and multitracks available for other musicians to use.
- Breakaway Online Streaming Live streaming and on-demand viewing of Breakaway services via YouTube and Facebook, including full Tuesday night events and clip content for remote participants.
- Breakaway Merchandise Shop Online merchandise store offering Breakaway-branded apparel and items, managed by a volunteer merch team on Tuesday nights.
Companies that use Breakaway
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles2 records
Breakaway technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Breakaway partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- ECFA (Evangelical Council for Financial Accountability)coreBreakaway holds ECFA accreditation, demonstrating financial accountability, transparency, and integrity in college ministry operations. This third-party endorsement validates the ministry's responsible stewardship of donor funds.
- Local Churches in College Station/BryanminorBreakaway helps connect students with local churches for ongoing faith community beyond college ministry, serving as a bridge to the broader Christian community in the Bryan/College Station area.
Scale indicators7 records
Recent moves12 records
Expansion highlights5 records
Breakaway competitors and assessment
Company assessmentBroad incumbents
- Fellowship of Christian Athletes (FCA): FCA ministers to athletes and coaches on campuses nationwide via Bible studies, huddles, and summer camps. Comparable as a campus-focused Christian community organization; Breakaway explicitly identifies athletes as a target segment, making FCA a natural adjacent peer.
- Cru (Campus Crusade for Christ): Cru is the largest U.S. interdenominational college ministry, operating at hundreds of universities with weekly gatherings, conferences, and missions programs. Directly comparable to Breakaway as a non-denominational campus Bible study and missions mobilization organization, but with national scope and significantly larger resources.
- The Navigators: The Navigators runs small-group Bible studies, discipleship, and missions programs on hundreds of U.S. and global college campuses. Comparable in weekly teaching format and missions focus, with a distinct discipleship-centric methodology.
- Young Life College: Young Life College extends the high-school ministry's brand to campus Bible studies and discipleship programs. Comparable in weekly large-gathering model and donor-funded operations, though with a different denominational orientation.
- InterVarsity Christian Fellowship: InterVarsity runs chapters at 600+ U.S. colleges hosting weekly Bible studies, conferences (e.g., Urbana), and missions mobilization. Comparable in mission and weekly gathering format, with broader geographic footprint and longer institutional history.
- Chi Alpha (Assemblies of God): Chi Alpha is the Assemblies of God campus ministry with chapters at 300+ universities, holding weekly worship services, Bible studies, and summer missions trips. Closely comparable weekly gathering format and worship-music emphasis.
Direct peers
- Watermark Community Church (Tim Ateek): Watermark Community Church in Dallas is led by Timothy Ateek, Breakaway's 3rd Executive Director. The two organizations share direct leadership DNA and a comparable Bible-teaching, donor-funded ministry model, though Watermark operates as a multi-congregation church rather than a single campus ministry.
- Baptist Student Ministry (BSM) — Texas Baptists: Texas Baptist Student Ministry operates campus Bible studies and weekly gatherings at Texas universities including Texas A&M itself, competing for the same Texas A&M student audience. Same format (weekly worship + teaching + missions), same geography, similar donor-funded model.
- Passion City Church / 268 Generation: Ben Stuart (Breakaway's 2nd Director) now leads Passion City Church D.C. with the 268 Generation college ministry. Same DNA, same non-denominational worship-and-teaching model, same missions emphasis — making this the most lineage-comparable organization to Breakaway.
Emerging players
- Ratio Christi: Ratio Christi is a campus apologetics ministry with chapters at dozens of universities, hosting Bible studies and intellectual engagement programs for college students. Comparable audience (college students seeking intellectually rigorous Christianity) but smaller scale and apologetics focus rather than large-gathering worship.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Breakaway social profiles
Digital presenceBreakaway financial estimates
Financial estimateRevenue estimate
Valuation estimate
Breakaway leadership team
Management profileNumber of profiles
Profiles21 records
Breakaway funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Breakaway M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Breakaway
What does Breakaway do?
Breakaway Ministries operates a weekly non-denominational Bible study for college students at Texas A&M University, held every Tuesday at 9PM in Reed Arena with worship, gospel-centered teaching, and prayer. The ministry also publishes original worship music albums under the Breakaway Worship brand, broadcasts the gatherings via livestream, sells branded apparel through an online shop, and operates annual campaigns such as the Shalom Project for global missions support.
Is Breakaway a public or private company?
Breakaway is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Breakaway founded?
Breakaway was founded in 1989. It employs 1 to 10 people.
Where is Breakaway based?
Breakaway is headquartered in College Station, United States, in the North America region.
How does Breakaway make money?
Four revenue lines are on record. Donor Contributions are the primary driver. The others are merchandise Sales, stock Donations and donor Advised Fund Gifts.
Who are Breakaway's main competitors?
Broad incumbents on record are Fellowship of Christian Athletes (FCA), Cru (Campus Crusade for Christ), The Navigators, Young Life College, InterVarsity Christian Fellowship and Chi Alpha (Assemblies of God). Direct peers are Watermark Community Church (Tim Ateek), Baptist Student Ministry (BSM) — Texas Baptists and Passion City Church / 268 Generation. Ratio Christi is listed as an emerging player.
Does Breakaway have an API?
No public API is recorded for Breakaway.
What industry is Breakaway in?
Breakaway's product category is Campus Ministry. Its primary akta.pro industry code is EDALAHAI, Campus Spiritual & Religious Life, with a secondary code of BPAGAJAA, Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues). Its NAICS code is 8131 and its SIC code is 8600.