Visionis

What Visionis does

Visionis Distribución, S.L. is a Spanish B2B optical products wholesaler founded in 2009 and headquartered in Sant Joanet (Valencia province), supplying optical stores across Spain through a national sales network of more than 40 professionals and an Odoo-based 24/7 e-commerce platform. Its catalog spans prescription and stock lenses (under own brands BOD, ACCTUA, ACCTUA MINERAL, OPTIMIZE), contact lenses across all replacement schedules (own brand and major laboratories), contact-lens solutions and visual-health products, eyewear frames (own brands NEDDIT, Caroche, Piamonte), reading, sports and sunglasses, accessories and consumables, workshop and cabinet equipment, audiology products (including Rayovac hearing-aid batteries), and sanitary products including anti-fog and COVID-related PPE. The company also operates proprietary remote-edging software for stock and prescription lenses, a CROMOTEC aesthetics finishing service, and a private-label personalization service that lets optical stores brand their own cases, sprays, and microfiber cloths.

The business model combines B2B wholesale distribution to optical stores, B2C e-commerce sales of reading glasses, sunglasses, and accessories, and a smaller professional-services revenue stream from remote edging, frame assembly, lens coloration, and CROMOTEC finishing. Customer service runs 9am–7pm with 24-hour delivery anywhere on the Iberian Peninsula, and the company holds a Spanish License for Distribution of Sanitary Products, which is required for handling medical-grade optical goods. Pricing is not publicly disclosed for B2B accounts (quote-based, registration-gated) and unit-priced with web discounts for retail e-commerce. The company is privately held with no disclosed parent, venture capital backing, or institutional investors.

Name

Visionis

Legal name

Visionis Distribución, S.L.

Website

https://visionis.es

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Visionis Distribución is a Spanish B2B optical products wholesaler serving optical stores across Spain via a 40+ person national sales network and Odoo-based e-commerce platform, supplying lenses, contact lenses, eyewear, audiology products, workshop equipment, and customization services.

Ownership category

akta.pro rank

Product category

Optical Products Distribution

NAICS

Ophthalmic Goods Merchant Wholesalers (42346), Ophthalmic Goods Merchant Wholesalers (423460)

SIC

Ophthalmic Goods (3851)

akta.pro primary industry

Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD)

akta.pro secondary industries

Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE), Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL)

Keywords

• Optical products distribution
• Prescription lenses wholesale
• Contact lens supply
• Optical workshop equipment
• Eyewear accessories supply

Headquarters

HQ city

Valencia

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Optical products wholesale distribution: B2B wholesale distribution of optical products to optical stores including prescription lenses, contact lenses, eyeglasses, accessories, workshop services, and audiology equipment.
2. E-commerce retail sales: Direct-to-consumer sales of reading glasses, sports glasses, sunglasses, and optical accessories through their online store.
3. Workshop services: Remote edging services for stock lenses and prescription lenses using proprietary software, coloration, and assembly services.
4. Customization services: Product customization services allowing optical stores to brand solutions, cases, cleaning cloths, and sprays with their own brand.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Visionis is a Spanish wholesale distributor of optical products serving optical stores (ópticas) across Spain. Its offering spans prescription and stock lenses, contact lenses, eyewear, optical accessories, workshop/edging services, audiology products, and cabinet equipment, complemented by private-label customization (branded cases, cloths, sprays) and remote edging services using proprietary software. The company operates a national sales network of 40+ professionals plus a B2B/B2C e-commerce platform with 24-hour delivery on the Iberian Peninsula.

Product overview

Visionis is a B2B optical products supplier operating a unified e-commerce platform (built on Odoo) for optical shops across Spain. The portfolio spans six interconnected product pillars: (1) prescription lenses — both custom-manufactured (BOD, ACCTUA, ACCTUA MINERAL, OPTIMIZE) and stock lenses (indices 1.50–1.74) with 24-hour delivery; (2) contact lenses across all replacement schedules from own brand and major laboratories; (3) solutions and visual health products; (4) own-brand eyewear (prescription, reading, sports, safety, and sunglasses under brands like NEDDIT, CAROCHE, PIAMONTE); (5) accessories and consumables with a personalization service for custom-branded cases, sprays, and microfiber cloths; and (6) audiology products including hearing aid batteries and accessories. The company also operates an internal workshop service (remote edging with proprietary software, coloring, and frame assembly) and a CROMOTEC aesthetics service. All products are sold through a web ordering platform with customer login, offering 24-hour delivery, personalized customer service from 9 to 19 hours, and a sanitary product distribution license.

Differentiator

Problem solved

Functional benefit

Brands

• Bod Lenses: Lentes de fabricación hechas en Europa.
• ACCTUA
• ACCTUA MINERAL
• OPTIMIZE (Optimizelens)
• Acctua Plus
• Nedd It
• Caroche
• Piamonte
• CROMOTEC
• Gafast
• Adore

Products and services

• Prescription Fabrication Lenses (Lentes de Fabricación)

Named customers1 record

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Hoya Corporation: Japanese optical glass and lens manufacturer with a European ophthalmic lens distribution arm that supplies Spanish optical stores with premium progressive and stock lenses — directly overlapping with Visionis's lens distribution offering.
• Carl Zeiss Vision: German optics company's ophthalmic lens division, distributing premium ZEISS lenses to opticians across Europe including Spain. Overlaps with Visionis in prescription lens supply to optical retailers.
• Marcolin: Italian eyewear manufacturer and global distributor of licensed and proprietary frame brands (Tom Ford, Ermenegildo Zegna, Guess). Overlaps with Visionis in wholesale frame distribution to Spanish optical retailers.
• Johnson & Johnson Vision (Acuvue): Major contact lens manufacturer (Acuvue) with European wholesale distribution into optical stores. Directly overlaps with Visionis's contact lens distribution business.
• De Rigo: Italian eyewear company producing and distributing licensed and proprietary frame brands (Police, Sting, Lozza). Wholesale distribution overlaps with Visionis's frame offering to Spanish optical shops.
• CooperVision: Global contact lens manufacturer with European wholesale arms distributing daily, fortnightly, and monthly lenses to optical retailers — directly overlapping Visionis's contact lens portfolio.
• EssilorLuxottica: World's largest ophthalmic lens and eyewear company, integrating Essilor's lens manufacturing with Luxottica's frame brands and wholesale distribution. Competes with Visionis on the lens and frame distribution side into Spanish optical stores, while also operating retail brands.
• Bausch + Lomb: Eye-health company with a significant contact lens and lens-care solutions portfolio distributed through European optical wholesale channels. Overlaps with Visionis's contact lens and solutions categories.
• Safilo Group: Italian eyewear manufacturer and global wholesale distributor of branded frames (Polaroid, Carrera, Hugo Boss, etc.). Overlaps with Visionis's frame distribution business to Spanish optical stores.

Regional players

• Indo Optical: Spanish optical group distributing lenses, frames, and contact lenses to optical stores across Spain. Closest regional peer to Visionis in the Spanish B2B ophthalmic distribution market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/visionissl

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Visionis