South East Catering
Sud Est Restauration is a family-owned French collective catering company founded in 1993, providing on-site meal services, dietetics, training, and quality management to healthcare facilities and schools across Bourgogne, Rhône-Alpes, and Franche-Comté.
- Company typePrivate
- Founded1993
- HeadquartersManziat, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What South East Catering does
Sud Est Restauration (SER / South East Catering) is a family-owned French collective catering company founded in 1993 by Hervé Mayeux and headquartered in Manziat (Ain), operating across the Bourgogne, Rhône-Alpes, and Franche-Comté regions. The company prepares and serves meals on-site at client establishments in two core verticals: healthcare (EHPAD/nursing homes, disability centers such as FAM, and other medical-social facilities) and education (crèches through lycées). Its portfolio is anchored by a core catering contract business, supplemented by four distinct service lines: SERFORM (a Qualiopi-certified professional training division covering HACCP, modified textures, and culinary skills), in-house dietetics services (menu validation, food plans, malnutrition prevention), the proprietary GUIDE QUALITE S.E.R. quality management framework (opening audits, semi-annual audits, monthly hygiene reviews, bacteriological sampling), and consulting/diagnostic services.
The business model is B2B managed-services contracting with institutional clients, primarily in healthcare and public education, with meals prepared in on-site kitchens staffed by SER personnel (chefs and site managers). Revenue is supplemented by training fees from SERFORM. The company emphasizes operational specialization, particularly in modified-texture meal preparation (mixée, moulue, hachée) developed since 2005 for elderly and disabled populations, in-house production (75% of pastries), regional/local sourcing, and a HACCP-compliant food safety culture supported by continuous internal training. Go-to-market is enterprise field sales with direct relationships, reinforced by community events at client sites; digital presence is limited.
SER holds Qualiopi certification for training, is GDPR-compliant, and reports strong operational metrics including 94-96% client satisfaction on training programs and a 93-94/100 gender equality index. Pricing is not publicly disclosed. The company is privately held with no external investors or parent company identified in the available data.
South East Catering firmographics
Firmographics- Name
- South East Catering
- Legal name
- Sud Est Restauration
- Website
- https://sud-est-restauration.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sud Est Restauration is a family-owned French collective catering company founded in 1993, providing on-site meal services, dietetics, training, and quality management to healthcare facilities and schools across Bourgogne, Rhône-Alpes, and Franche-Comté.
- Ownership category
- akta.pro rank
South East Catering industry classification
Industry- Product category
- Institutional / Contract Catering
- NAICS
- Food Service Contractors (72231), Special Food Services (7223)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Food Services & Catering (On-site/Corporate Dining/Vending) (IMAIAAAE)
Keywords
Where South East Catering is headquartered
LocationHeadquarters
- HQ city
- Manziat
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
South East Catering business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Collective Catering Contracts: B2B catering services provided to healthcare facilities and educational institutions through long-term contracts. Meals prepared and served on-site at client establishments.
- Training Services (SERFORM): Professional training courses in culinary arts, food safety, and service for external clients. Includes HACCP, modified textures, pastry basics, and service training.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
South East Catering product offering
Product offeringCore offering
Sud Est Restauration provides on-site collective catering services to healthcare and educational institutions across Bourgogne, Rhône-Alpes, and Franche-Comté. The company prepares and serves meals directly at client facilities, including elderly care homes (EHPAD), disability centers (FAM), and schools from crèches through lycées. Supplementary services include dietetics consulting, HACCP and modified-texture training through the SERFORM academy (Qualiopi-certified), and catering operations consulting and diagnostics.
Product overview
Sud Est Restauration operates as a family-owned collective catering company founded in 1993, offering a unified portfolio of catering services across medical-social (healthcare facilities, elderly care homes, disability centers), educational (crèches, primary, secondary, high schools), and custom catering sectors. The core offering is supplemented by SERFORM training services, dietetics consultation, quality management systems (Quality Guide S.E.R.), and consulting services. The company emphasizes traditional cooking with fresh products and regional supplier partnerships, operating across Bourgogne, Rhône-Alpes, and Franche-Comté regions.
Differentiator
Problem solved
Functional benefit
Brands
- SERform: Training division of Sud Est Restauration with Qualiopi certification offering culinary and hygiene training courses for collective catering professionals
Products and services
- Collective Catering Services On-site collective catering services for healthcare facilities (EHPAD, medical-social establishments, disability centers) and educational institutions (crèches, primary, secondary, high schools). Meals are prepared and served on-site at client establishments across Bourgogne, Rhône-Alpes, and Franche-Comté.
- SERFORM Training Services Professional training courses covering culinary skills, modified-texture food preparation, HACCP regulation and food safety, pastry basics, and service. Delivered by the Qualiopi-certified SERFORM division to industry professionals.
- Dietetics Services In-house dietitian services including menu validation, food plans, dietary consultations, and nutritional enrichment programs targeting malnutrition prevention among elderly and disabled populations.
- Consulting and Diagnostic Services Advisory and diagnostic services for establishments to improve catering operations, including operational reviews and recommendations tailored to client needs.
Quantifiable outcome
- 96.83% client satisfaction rate for HACCP training (2024)
- +5 more outcomes
Companies that use South East Catering
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
South East Catering technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
South East Catering partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
South East Catering competitors and assessment
Company assessmentDirect peers
- API Restauration: French collective catering company serving healthcare, education, and corporate sectors across multiple regions. Most directly comparable peer given similar B2B contract model and target customer segments in French institutional catering.
- Convivio: French regional collective caterer serving schools, healthcare, and corporate clients. Comparable on B2B contract structure and regional operating model with focus on institutional dining.
- Restalliance: French contract caterer specialized in healthcare, elderly care, and medical-social facilities. Highly comparable on healthcare segment focus and modified-texture expertise, both serving EHPAD and clinical establishments.
- Sogeres: French contract caterer serving corporate, healthcare, and education clients. Comparable B2B catering model with focus on institutional clients and on-site food service delivery.
- Dupont Restauration: Mid-sized French contract caterer focused on healthcare, senior care, and education sectors. Comparable on customer mix and emphasis on regional presence with medical-social specialization.
- Ansamble: French collective catering operator serving healthcare, education, and corporate clients with focus on local sourcing. Directly comparable on target segments and on-site service delivery model.
Broad incumbents
- Compass Group: World's largest contract catering company with French subsidiary operating in healthcare, education, and corporate segments. Overlaps with SER in institutional dining tenders across France.
- Elior Group: Major French-headquartered contract catering group operating across healthcare, education, and corporate dining globally. Competes with SER in French institutional tenders but at significantly larger scale and broader geographic reach.
- Sodexo: Global contract services giant with significant French healthcare and education catering operations. Competes for the same institutional contracts as SER but with national procurement scale and corporate resources.
Regional players
- Mille et un Repas: Regional French collective caterer serving schools and healthcare facilities. Comparable in size and regional model but operates in different French geographies than SER.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
South East Catering social profiles
Digital presenceSouth East Catering compliance and trust
Trust signalCompliance2 records
South East Catering financial estimates
Financial estimateRevenue estimate
Valuation estimate
South East Catering leadership team
Management profileNumber of profiles
Profiles2 records
South East Catering funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
South East Catering M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about South East Catering
What does South East Catering do?
Sud Est Restauration provides on-site collective catering services to healthcare and educational institutions across Bourgogne, Rhône-Alpes, and Franche-Comté. The company prepares and serves meals directly at client facilities, including elderly care homes (EHPAD), disability centers (FAM), and schools from crèches through lycées. Supplementary services include dietetics consulting, HACCP and modified-texture training through the SERFORM academy (Qualiopi-certified), and catering operations consulting and diagnostics.
Is South East Catering a public or private company?
South East Catering is a private company. It is classified as family owned and is currently operating.
When was South East Catering founded?
South East Catering was founded in 1993. It employs 11 to 50 people.
Where is South East Catering based?
South East Catering is headquartered in Manziat, France, in the Europe region.
How does South East Catering make money?
Two revenue lines are on record. Collective Catering Contracts are the primary driver. The others are training Services (SERFORM).
Who are South East Catering's main competitors?
Direct peers on record are API Restauration, Convivio, Restalliance, Sogeres, Dupont Restauration and Ansamble. Broad incumbents are Compass Group, Elior Group and Sodexo. Mille et un Repas is listed as a regional player.
Does South East Catering have an API?
No public API is recorded for South East Catering.
What industry is South East Catering in?
South East Catering's product category is Institutional / Contract Catering. Its primary akta.pro industry code is IMAIAAAE, Food Services & Catering (On-site/Corporate Dining/Vending). Its NAICS code is 72231 and its SIC code is 5812.