What TerraClean does

TerraClean is a manufacturer of professional-grade automotive maintenance chemicals and service equipment, operating as a brand under CPS Products Inc., a privately held Florida corporation headquartered in Miramar. Founded in 1975, the company has built a catalog spanning fuel service, diesel service, brake fluid, power steering, cooling, A/C, transmission, engine, differential, battery, and HVAC mist services, plus dedicated capital equipment such as the TerraClean Decarbonizing Machine, MiST II Ultrasonic Cleaning Unit, BrakeVac II, TerraSteer Power Steering Service Machine, and the TerraDiesel 500-4006T diesel cleaning platform.

Its core technology rests on patented decarbonizing equipment and patent-pending chemical formulations, most notably a GDi intake valve deposit removal system combining a proprietary chemical formula with a proprietary application process that claims up to 65% better deposit removal than existing methods without requiring disassembly. Supporting technology includes OEM-specific diesel EGR cleaning adapters, ultrasonic mist delivery for HVAC antimicrobial treatment, and Safety Data Sheet coverage in six European languages.

TerraClean generates revenue through one-time sales of consumable chemical kits and hardware sales of professional service equipment, distributed exclusively through B2B channels: automotive dealerships, independent service garages, and specialty professional shops in North America and selected Western European markets (UK, France, Germany, Italy, Spain, Netherlands). The company does not sell through retail, deliberately positioning itself as a professional-grade alternative to consumer aftermarket additives, and supports its channel with a video library, EGR Application Guide tool, and a Lifetime Protection Plan warranty program. Pricing is not publicly disclosed and is handled through direct inquiry and registered service-provider accounts.

Name

TerraClean

Legal name

CPS Products Inc.

Website

https://terraclean.net

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

51–100 employees

Short description

TerraClean, a brand of CPS Products Inc., manufactures professional-grade automotive maintenance chemicals and service equipment, sold exclusively through dealerships and independent garages across North America and parts of Europe.

Ownership category

akta.pro rank

Product category

Automotive Maintenance Equipment and Chemicals

NAICS

Motor Vehicle Parts Manufacturing (3363), Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (336310)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842), Chemicals & Allied Products (2800), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Aftermarket Fluids, Lubricants & Chemical Products Manufacturing (Oils/Coolants/Additives/Cleaners) (IMACANAK)

akta.pro secondary industries

Aftermarket Tools, Equipment & Garage Accessories Manufacturing (Jacks/Lifts/Diagnostic Tools/Compressors) (IMACANAM), Aftermarket Exhaust & Emissions Components Manufacturing (Mufflers/Catalysts/DPF/EGR) (IMACANAE)

Keywords

• Automotive maintenance chemicals
• Diesel fuel system cleaning
• Engine decarbonizing equipment
• Professional auto service tools
• Vehicle emissions cleaning

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Professional Maintenance Chemicals and Additives: Sale of specialized automotive maintenance chemicals including fuel system cleaners, diesel treatments, brake fluids, power steering fluids, transmission treatments, cooling system products, and A/C maintenance solutions sold in kits and individual containers to professional automotive service providers.
2. Performance Maintenance Equipment: Sale of professional-grade equipment including the TerraClean Decarbonizing Machine, TerraSteer Power Steering Service Machine, BrakeVac II brake bleeder, MiST II Ultrasonic Cleaning Unit, and various service machines for automotive dealerships and independent shops.
3. Service Kits and Application Tools: Bundled service kits and specialized adapters/tools for performing specific maintenance procedures on various vehicle systems. Includes diesel service kits, fuel service kits, EGR cleaning tools and adapters.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

TerraClean manufactures and sells professional-grade automotive maintenance chemicals and service equipment — including fuel system cleaners, GDi intake valve cleaners, diesel treatments, EGR cleaning tools, decarbonizing machines, ultrasonic HVAC mist units, brake bleeders, power steering service machines, brake fluids, transmission treatments, and cooling, A/C, and battery service kits — exclusively through automotive dealerships, independent service garages, and professional shop networks for technicians performing vehicle maintenance on gasoline and diesel vehicles, fleets, marine, railroad, and off-road equipment.

Product overview

TerraClean is a manufacturer of professional-grade maintenance products and equipment for the automotive aftermarket industry, serving motorists since 1975. The company produces a comprehensive portfolio of chemical formulations and service equipment organized into distinct product lines: Performance Maintenance Equipment (including TerraClean Decarbonizing Machine, MiST II Ultrasonic Cleaning Unit, Brake Vac II, TerraSteer Power Steering Service Machine, and TerraDiesel 500-4006T); Fuel Service products (fuel injector cleaners, fuel system purges, GDI intake valve cleaners, tank additives, and various fuel service kits); Diesel Service products (EGR cleaning tools, C-Shot fuel supplements, diesel preventative maintenance kits); Brake Fluid Service (DOT 3 and DOT 4 high performance brake fluids); Power Steering Service (cleaning kits, fluids, and conditioners); Cooling Service (system cleaners, flushes, sealants); A/C Service (TerraGuard products, treatment cartridges, injection kits); Transmission Service (automatic transmission treatments, CVT fluids); Engine Service (oil cleaners, treatments, engine service kits); Battery Service (terminal cleaners); and Mist Service (MiST cleaning solutions, vent air fresheners). The products use patented technologies and eco-friendly solutions to deliver professional-grade results for gasoline and diesel fuel systems, emissions systems, engines, transmissions, and climate control systems.

Differentiator

Problem solved

Functional benefit

Brands

• TerraDiesel: Diesel-specific product line including fuel treatments, EGR system cleaners, fuel injector cleaners, and diesel service kits for medium and heavy-duty diesel engines.

Products and services

• TerraClean Decarbonizing Machine Part # 201160 Professional-grade fuel system decarbonizing machine that removes carbon deposits from the entire fuel system including catalytic converters and O2 sensors using technologically advanced chemistry, sold to automotive dealerships, independent service garages, and professional shops.
• MiST II Ultrasonic Cleaning Unit Part # 203160 Professional in-car air quality system that converts anti-microbial liquid into nano-droplet mist to treat mold, mildew, bacteria, and odor-causing microorganisms in vehicle HVAC systems in less than 15 minutes.
• Brake Vac II Part # 500-8100 Brake bleeder machine using pressure and vacuum simultaneously for efficient brake system flush in approximately 10 minutes, sold to professional automotive service providers.
• TerraSteer Power Steering Service Machine Part # 207100 Power steering service machine that cleans and refills power steering systems in under 10 minutes, operating on 12 volt DC power with no shop air required.
• Minor Diesel Service Kit Part # 201265 Combined diesel service kit pairing TerraDiesel Multi-function Fuel Treatment with Fuel Injector Cleaner for rapid cleanup of diesel and biodiesel engines, sold to professional diesel service operations and fleets.
• TerraDiesel 500-4006T Fuel System Cleaning Machine Fuel system cleaning tool for diesel engines using a two-line hookup with OEM-specific adapters, variable pressure up to 100 psi, and an exclusive soak mode for deep cleaning of the fuel delivery system.
• TerraDiesel C-Shot Diesel Fuel Supplement Part # 201281 Diesel fuel supplement that raises cetane, improves lubricity, reduces regeneration cycles, and improves fuel economy.
• TerraDiesel EGR Cleaning Tool Part # 201170 EGR cleaning tool that applies powerful cleaner into the EGR circuit to dissolve carbon deposits without requiring teardown and part replacement.
• GDI Intake Valve Cleaner Part # 201232 Direct injection engine intake valve cleaner using TerraClean's patent-pending chemical formula and process to remove hard baked-on carbon deposits and restore lost power and fuel economy.
• High Performance Brake Fluid Part # 205204 DOT 4 brake fluid meeting or exceeding FMVSS-116, SAE J1703, and SAE J1704 standards with a superior temperature formulation for professional brake service.
• Formula 51 Part # 203260 Specially designed cleaning solution for used cars that treats mold, mildew, and bacteria in HVAC systems, used with the MiST II Ultrasonic Cleaning Unit.
• 2 Part Power Steering Kit Part # 207200 Power steering service kit combining cleaner and conditioner to thoroughly clean systems, reduce noise, and condition seals to prevent leaks.
• Cooling System Cleaner Kit Part # 202200 Cooling system maintenance kit for cleaning and treating vehicle cooling systems, sold to professional automotive service providers.
• Professional A/C Treatment Kit Part # 203100 Professional-grade air conditioning treatment kit for A/C system maintenance and performance, sold to automotive service providers.
• Automatic Transmission Treatment Part # 204220 Transmission treatment product for automatic transmissions designed to improve performance and extend transmission life.
• 2 Part Engine Service Kit Part # 206200 Engine service kit for comprehensive engine cleaning and maintenance, sold to professional automotive service shops.
• Battery Terminal Cleaner & Leak Detector Kit Part # 208200 Battery terminal cleaner with acid leak detector that neutralizes battery acid and impedes corrosion for professional battery service.
• Synthetic Gear Oil 75W-140 Part # 204240 Synthetic 75W-140 gear oil for differential service providing high-temperature protection and performance.
• 2 Part Fuel Service Kit Part # 201290 Fuel service kit combining Fuel System Purge and Optima Fuel System Cleaner to deliver a through-rail fuel service combined with a pour-in fuel system cleaner benefit.
• 3 Part Fuel Purge Kit Part # 201206 Fuel purge kit combining Fuel System Purge, Air Intake Spray, and Silver Fuel System Cleaner for comprehensive fuel system cleaning.

Quantifiable outcome

• Up to 65% better deposit removal than existing methods for GDi intake valve cleaning
• +2 more outcomes

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• BG Products: BG Products manufactures and sells professional-grade automotive fuel, air intake, cooling, transmission, and power steering service chemicals and equipment through a similar professional service-channel model, making it the closest direct competitor to TerraClean in the U.S. automotive aftermarket.
• JLM Lubricants: JLM Lubricants supplies professional fuel additives, injector cleaners, and DPF/EGR cleaning products to the European automotive aftermarket with a similar workshop-distribution model, directly comparable to TerraClean's TerraDiesel and fuel service portfolio.
• Wynn's: Wynn's is a long-established brand of fuel additives, decarbonizing chemicals, and professional service equipment sold globally through automotive workshops, directly overlapping with TerraClean's fuel system cleaning, decarbonizing, and emissions service product lines.

Emerging players

• AMSOIL: AMSOIL is a synthetic lubricants and additives manufacturer with a strong direct-selling and installer-channel model, comparable to TerraClean in professional-channel distribution of premium automotive chemicals, though it is more focused on lubricants and oils.
• MotorVac (Fosse Mfg.): MotorVac is a smaller, niche manufacturer of fuel system cleaning machines and service equipment for automotive workshops, directly comparable to TerraClean's Decarbonizing Machine and fuel service equipment portfolio, but with a narrower product line.
• Sea Foam Sales: Sea Foam is a fuel and oil additive brand with strong DIY and small-shop presence in the U.S. market; it overlaps with TerraClean's fuel system cleaning and decarbonizing categories but skews more toward consumer/DIY and lacks TerraClean's full equipment portfolio.

Broad incumbents

• Prestone: Prestone is a large, well-known U.S. automotive chemicals brand focused on cooling, brake, and power steering fluids; it overlaps with TerraClean's Brake Fluid, Power Steering, and Cooling Service lines but is primarily a consumer-retail brand at much larger scale.
• Liqui Moly: Liqui Moly is a large, broad-line German motor oil and additive manufacturer selling a wide portfolio of automotive chemicals through both professional and retail channels; it competes with TerraClean in fuel additives and service chemicals but is much larger and operates a wider product and channel mix.
• CRC Industries: CRC Industries is a major U.S. specialty chemicals manufacturer with deep penetration in automotive maintenance chemicals (cleaners, lubricants, fuel additives) sold through professional and retail channels, overlapping with TerraClean's chemical portfolio at a much larger scale.
• Mahle Aftermarket (Service Solutions): Mahle Aftermarket is a large global automotive service equipment and parts supplier offering workshop tools and consumables including A/C service, brake bleeding, and fluid exchange equipment, directly overlapping with TerraClean's Brake Vac II, TerraSteer, and A/C service equipment categories.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/terraclean-products-div.-of-uview-ultraviolet-sytems-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TerraClean