Food For Friends

What Food For Friends does

Food For Friends GmbH is a full-service catering and event management company headquartered in Hamburg-Wilhelmsburg, Germany, founded in 1996 and operated as a family-owned private limited company. The company serves both private consumers (weddings, birthdays, confirmations, baptisms, anniversaries, funeral receptions) and corporate clients (conferences, workshops, Christmas parties, New Year's receptions, and company celebrations), with all operations concentrated in Hamburg and the surrounding region.

Its service portfolio spans event catering, business catering, party service, wedding catering, BBQ catering, finger food, buffets, beverages, office catering, home catering, and a mobile 'Flying Service', supplemented by specialty lines in vegan, vegetarian, and Bioland/Demeter-certified organic catering. Beyond food preparation and delivery, Food For Friends offers comprehensive event planning including concept development, location finding, decoration, equipment rental (dishes, furniture, tents), trained service staff, entertainment booking recommendations, and shuttle coordination. The company operates four proprietary venues in Hamburg-Wilhelmsburg — Die Elbinsel Hafenkantine, Der große Saal, Tagungsräume, and the Restaurant Wild & Veggie — which function as both customer-facing locations and revenue-generating event spaces.

The business model is professional services-based, with all pricing generated through individualized quotations following consultation; no standardized price list is published. Go-to-market is direct-to-consumer and direct-to-enterprise via phone, email, website contact form, SEO-optimized district landing pages, a content blog, and organic social (Facebook, Instagram), supplemented by referrals and word-of-mouth. The company is managed by three executives — Jörg Amelung, Jan Alsdorf, and Alexander Amelung — with ownership and control retained within the Amelung family; no external investors, funding rounds, or parent company were identified in the available data.

Name

Food For Friends

Legal name

Food For Friends GmbH

Website

https://foodforfriends.de

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Food For Friends GmbH is a family-owned, Hamburg-based full-service catering and event management company founded in 1996, serving private consumers and corporate clients across Hamburg and the surrounding region through event catering, venue rental, and integrated event planning.

Ownership category

akta.pro rank

Product category

Event Catering Services

NAICS

Caterers (722320), Full-Service Restaurants (722511), Food Service Contractors (722310)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Venue & Banquet Hall Catering (THAFAIAC)

akta.pro secondary industries

Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH), Special Occasion & Destination Restaurants (THAFACAK), All-Day Dining Restaurants (THAFACAJ)

Keywords

• Event catering services
• Wedding catering
• Corporate catering
• Venue rental
• Buffet catering

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Catering Services: Core revenue stream from providing catering services for private and corporate events. Services include preparation and delivery of food and beverages for various occasions such as weddings, birthday parties, corporate events, conferences, and Christmas celebrations. The company offers diverse catering formats including buffets, finger food, canapés, BBQ catering, and full-course meals.
2. Event Planning and Full Service: Revenue generated from comprehensive event planning services that extend beyond food. This includes location finding assistance, room planning, decoration procurement, equipment rental (dishes, furniture, tents), staff provision, entertainment booking recommendations, and shuttle service organization.
3. Equipment and Personnel Rental: Additional revenue from renting equipment and providing service personnel to clients who need items such as plates, cutlery, glasses, tables, seating, tents, and technical equipment for their events.
4. Restaurant Operations: The company operates its own restaurant called 'Wild & Veggie', which serves as both a customer acquisition channel for catering services and an independent revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Food For Friends is a Hamburg-based catering and events company that prepares and delivers food, beverages, equipment, and staff for private and corporate occasions. The company also provides full-service event planning, including location finding, decoration, entertainment booking, and shuttle coordination, and operates four proprietary event venues in Hamburg-Wilhelmsburg.

Product overview

Food For Friends is a catering and event company based in Hamburg, Germany, founded in 1996. The company operates as a full-service catering agency offering a comprehensive portfolio of catering solutions and event planning services. Their core offerings include Eventcatering, Business Catering, Partyservice, Hochzeitscatering (wedding catering), Barbecue Catering, and Fingerfood Catering. They specialize in dietary-specific options including Veganes Catering (vegan) and Vegetarisches Catering (vegetarian), as well as Biofood Catering with Bioland/Demeter certified ingredients. The company provides additional services such as Buffets, Getränke (beverages), Equipment/Personal rental, Home Catering delivery, Flying Service, and Office Catering. They also operate owned event venues including Restaurant Wild & Veggie and Die Elbinsel Hafenkantine, offering complete event planning from concept development through execution, including location selection, decoration, entertainment booking, and transportation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Catering (Eventcatering) Professional event catering for private and corporate events, including planning, food preparation, delivery, and on-site service.
• Business Catering Catering for business meetings, conferences, seminars, and corporate events including breakfast, lunch, and snacks.
• Party Service (Partyservice) Full-service party catering for private celebrations including birthdays, confirmations, and family events.
• Wedding Catering (Hochzeitscatering) Comprehensive wedding catering including menu planning, food preparation, service staff, and full event coordination.
• Barbecue Catering BBQ and grill catering for summer parties, including live grilling, meat, fish, vegetable options, and side dishes.
• Fingerfood Catering Finger food catering for receptions and standing parties, featuring canapés, small bites, and Flying Buffet service.
• Home Catering Catering delivery service where food is brought to the event location, buffet is set up, and dishes are cleared after the event.
• Flying Service Mobile catering service delivering finger food and snacks on small plates for standing parties, office catering, and receptions.
• Vegan Catering (Veganes Catering) Plant-based catering for events, featuring vegan finger food, canapés, and complete vegan buffets.
• Vegetarian Catering (Vegetarisches Catering) Vegetarian catering with creative dishes prepared using fresh, seasonal, and regional ingredients.
• Biofood Catering Organic food catering using ingredients from controlled biological farming, predominantly Bioland/Demeter quality.
• Christmas Party Catering (Weihnachtsfeier Catering) Specialized Christmas party catering with themed buffets including traditional German holiday dishes.
• Full Service Event Planning Complete event planning service including concept development, location search, decoration, entertainment booking, and shuttle services.
• Equipment and Personnel Rental Rental of dishes, cutlery, glasses, tables, seating, tents, and provision of trained service staff for events.
• Restaurant Wild & Veggie Company-owned restaurant venue specializing in game meat and vegetarian dishes, available for events and daily restaurant operations.
• Die Elbinsel Hafenkantine Venue Event location in Hamburg-Wilhelmsburg with multiple rooms and spaces for various event sizes.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Compass Group Germany: Global contract food services group with substantial German operations across business, event, and institutional catering. Major incumbent with overlapping catering capabilities but diversified across many service lines.
• Dussmann Group: German facility services and catering provider serving corporate, public sector, and event clients. Adjacent incumbent with significant catering overlap but operating across a much broader services portfolio.
• Sodexo Germany: Global contract food services and facilities management major with significant German operations across corporate, event, and institutional catering. Broader incumbent offering overlapping event catering services at scale.
• Aramark Germany: Global contract caterer operating in Germany across sports, corporate, and event segments. Large-scale incumbent with overlapping event catering capabilities but a much broader portfolio.

Direct peers

• Mövenpick Weinland Catering: Swiss-German catering and event services brand providing food service, event catering, and corporate hospitality. Comparable integrated catering and event service model with multi-region European footprint.
• Kofler & Kompanie: Premium German full-service event caterer handling corporate, private, and high-end venue events with integrated concept, decoration, and staff services. Directly comparable one-stop-shop positioning with Food For Friends.
• Hofmann Catering: German full-service event caterer providing menu design, logistics, and staff for corporate and private events across multiple German regions. Comparable in service breadth and full-service event model.
• Apetito Catering: German catering provider serving corporate, institutional, and event clients across multiple regions. Comparable offering scope across business catering, event catering, and dietary-specific menus.
• Söllner Party Service: Hamburg-area full-service party and event caterer offering buffets, finger food, and event staff. Closely comparable regional peer with overlapping private and corporate event catering offerings in the same metropolitan market.
• Party Service Huth: German party and event catering operator offering buffets, finger food, equipment rental, and event staff for private and corporate clients. Comparable full-service delivery model and menu breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/foodforfriends.hh
• Instagraminstagram.com/_foodforfriends_/?hl=de

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Food For Friends