Armeria Sabater

What Armeria Sabater does

Armeria Sabater is a privately held Spanish specialty retailer of hunting and shooting equipment, founded around 1974 and headquartered in Vall D'alba in the province of Castellón, Spain. The company operates a PrestaShop-based e-commerce storefront (www.armeriasabater.com) and a physical retail showroom in Castellón, the latter housing an in-house gunsmithing/repair workshop and a multi-technique product personalization service (laser engraving, diamond pantograph, screen printing, vinyl, transfer, color ink). Its catalog spans hunting and sporting firearms (shotguns, rifles, pistols, air rifles, PCP carbines, archery), ammunition, optics (day scopes, binoculars, thermal and night vision devices from brands such as HIKMICRO, Guide, Pulsar, Swarovski, Zeiss), certified gun safes (UNE EN 1143-1:2019), hunting dog accessories, clothing, footwear, knives, and a second-hand firearms section — carrying 100+ brands including Beretta, Benelli, Browning, Bergara, Sako, and Winchester.

Name

Armeria Sabater

Legal name

Armeria Sabater

Website

https://armeriasabater.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

Armeria Sabater is a privately held Spanish specialty retailer based in Castellón, selling hunting firearms, ammunition, optics (including thermal and night vision), accessories, clothing, and engraving services to licensed hunters, sport shooters, and gift buyers through e-commerce and a physical showroom.

Ownership category

akta.pro rank

Product category

Hunting Equipment Retail

NAICS

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

akta.pro primary industry

Firearms & Ammunition Retail (CRAMAKAA)

akta.pro secondary industries

Hunting, Shooting Sports & Archery Retail (CRAMABAK), Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection) (CRAMAKAG), Hunting & Shooting Specialty Knife/Tool Retail (CRAMAKAH)

Keywords

• Hunting equipment retail
• Firearms sales
• Hunting optics
• Ammunition supply
• Hunting accessories

Headquarters

HQ city

Vall D'alba

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Retail sales of hunting firearms: Armeria Sabater generates revenue through one-time retail transactions selling hunting firearms (shotguns, rifles, pistols, air rifles, carbines). All firearms sales are conducted online with mandatory government-regulated delivery to the customer's authorized Weapons Intervention Office. Prices range from entry-level products (e.g., Daisy air rifles at ~€31) to high-end Beretta shotguns and rifles priced at €2,000–€10,000+. Discounts and promotional pricing are common.
2. Retail sales of ammunition and reloading components: Sale of hunting ammunition (non-metallic and metallic cartridges), shotgun shells, bullets, and reloading components. Products range from budget shotgun shells (~€8.50 per box) to premium rifle ammunition (e.g., Sako Super Hammerhead at ~€51.87, Hornady Superformance SST at ~€59.00).
3. Retail sales of optics and thermal/night vision equipment: Sale of optics including scopes, binoculars, red dot sights, night vision and thermal imaging devices. Premium thermal scopes and night vision products (e.g., HIKMICRO Habrok HQ35L 4K at €2,969.00, Guide TU Pro 3.0 at €1,999.00) represent high-value transaction opportunities.
4. Retail sales of accessories, clothing, footwear, and archery: Broad accessory catalog including gun cases, hunting dog GPS trackers, hunting clothing (jackets, pants, vests, gloves), footwear (boots), knives, archery equipment, and personal defense spray. Additional products include gun safes, cleaning kits, hunting calls, flashlights, tripods, and surveillance cameras.
5. Second-hand / used firearms sales: Dedicated category for pre-owned firearms, including shotguns, rifles, and carbines sold at discounted prices compared to new equivalents. Provides an additional revenue stream while serving budget-conscious customers and collectors.
6. Product personalization / engraving services: In-house personalization service using multiple engraving techniques: screen printing (serigrafía), vinyl, laser engraving, diamond pantograph, transfer, color ink. Services textile products, glass, wood, steel, acrylic, and other materials. Offered as a value-added upsell for customers seeking customized gifts or branded items.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Armeria Sabater is a direct-to-consumer retailer of hunting and shooting products, operating an e-commerce store and a physical retail showroom in Castellón province, Spain. The company sells firearms (shotguns, rifles, pistols, air guns, carbines, archery), ammunition, optics (scopes, binoculars, red dots), thermal and night vision equipment, certified gun safes, hunting accessories, dog accessories, knives, and hunting clothing and footwear, plus in-house product personalization/engraving and a firearms repair/gunsmithing workshop.

Product overview

Armeria Sabater is an online hunting and shooting retail store based in Castellón, Spain, with over 50 years of experience and an on-site repair workshop. The company offers a comprehensive e-commerce platform for hunting, shooting, and outdoor products organized into distinct product categories: Weapons (shotguns, rifles, pistols, air guns, archery), Optics (thermal imaging, night vision, scopes, binoculars, red dot sights), Ammunition, Certified Gun Safes (Armeros Homologados), and Hunting Accessories (dog accessories, knives, clothing, footwear). The store features an extensive catalog of over 100 hunting equipment brands including Beretta, Benelli, Browning, Swarovski Optik, Zeiss, HIKMICRO, Guide, and many others. Additional services include product personalization through various engraving techniques and special shipping of firearms directly to authorized weapons intervention offices. The company operates both as an online store and maintains a physical store in Castellón with phone, email, and WhatsApp customer support.

Differentiator

Problem solved

Functional benefit

Products and services

• Shotguns (Escopetas) Retail range of hunting shotguns including semiautomatic, over-under, parallel, Caliber 20, and Caliber 410 models from brands such as Beretta, Benelli, Stinger, Franchi, and KRICO, sold to licensed firearms holders in Spain.
• Rifles Retail range of hunting rifles including bolt-action, semi-automatic, single-shot, and 22 LR/17HMR carbines from brands such as Beretta, Browning, Benelli, Bergara, Sako, Winchester, and CZ.
• Pistols (Pistolas) Retail handguns and pistols for hunting and shooting, including models such as the Beretta PX4 Storm.
• Air Guns (Armas de Aire Comprimido) Air-powered firearms including PCP carbines, CO2 pistols, air rifle accessories, and pellets from brands such as Stoeger XM1, Gamo, Daisy, and Hatsan.
• Archery Equipment (Arquería) Archery equipment including arrows and hunting arrowheads from brands such as Martínez Albainox.
• Thermal and Night Vision Optics (Térmicos y Nocturnos) Thermal and night vision optics including monoculars, binoculars, scopes, clip-on devices, and accessories from brands such as HIKMICRO, Guide, Conotech, PARD, and Pulsar.
• Day Optics and Mounts (Óptica y Monturas) Optical products including binoculars, hunting and shooting scopes, telescopes, red dot sights, rangefinders, collimators, and hunting mounts from brands such as Swarovski Optik, Zeiss, Steiner, Burris, and Bushnell.
• Ammunition (Munición) Hunting and shooting ammunition including non-metallic and metallic cartridges, shotgun shells, rifle bullets, and rimfire ammunition from brands such as Winchester, Sako, Geco, Hornady, Baschieri & Pellagri, Rio, and Saga.
• Certified Gun Safes (Armeros Homologados) Certified gun safes meeting UNE EN 1143-1:2019 standards for secure weapon storage, available in Grade I and Grade III levels, from brand Infac.
• Hunting Accessories (Accesorios de Caza) Hunting accessories including decoys, gun cases, ammunition pouches, hearing protection, gun cleaning kits, digital game call players, backpacks, chairs, game cameras, flashlights, bipods/tripods, scope covers, chokes, plucking tools, and personal defense spray.
• Hunting Dog Accessories (Accesorios Perros de Caza) Hunting dog accessories including training collars, woodcock collars, bark control collars, GPS locators, collars, dog vests, and cages/transport carriers.
• Hunting Knives (Cuchillos de Caza) Hunting knives including mountain knives, axes and cane cutters, and multi-purpose knives from brands such as Martínez Albainox and Cuchillos Muela.
• Hunting Footwear and Clothing (Calzado y Ropa de Caza) Hunting apparel including vests, pants, jackets, shirts, jerseys and fleeces, caps, hunting suits, gloves, and footwear such as boots, waterproof boots, socks, and accessories.
• Second-hand Weapons (Armas de Segunda Mano) Pre-owned hunting weapons including second-hand shotguns, rifles, and carbines sold at discounted prices versus new equivalents, targeting budget-conscious customers and collectors.
• Product Personalization and Engraving Service In-house personalization service using screen printing, vinyl, laser engraving, diamond pantograph, transfer, and color ink techniques on textile products, glass, wood, steel, acrylic, and other materials, offered as a value-added upsell and for gift buyers.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Frankonia: Germany-based hunting and shooting specialist with broad catalog spanning firearms, optics, clothing, and accessories. Comparable category depth and customer profile at a larger European scale.
• Bass Pro Shops: Largest North American specialty outdoor retailer covering firearms, hunting gear, optics, and apparel. Comparable hunting-retail DNA at a substantially larger scale, useful as a strategic benchmark.
• Sportsman's Warehouse: US-based specialty outdoor retail chain with deep firearms, ammunition, optics, and hunting accessory assortments. Comparable category specialization at materially larger scale.
• Decathlon: Global sporting goods mass-market retailer with a meaningful hunting/outdoor assortment (optics, clothing, accessories) in Spain. Adjacent rather than directly competitive in firearms, but competes for the same outdoor consumer wallet.

Direct peers

• Armería Carril: Long-established Spanish hunting and shooting retailer operating both physical stores and an online catalog covering firearms, ammunition, optics, and accessories. Directly comparable omnichannel proposition to Armeria Sabater in the same national market.
• Sport & Country (Spain): Spanish specialty hunting retailer with online and physical presence offering firearms, ammunition, and hunting accessories. Comparable catalog breadth and customer base.
• Artesanía Ramírez Ruiz: Spanish specialty hunting goods retailer, including knives, accessories, and outdoor gear. Carried as a brand on Armeria Sabater's website and operates as a similar specialty hunting retailer in the Spanish market.
• Caza y Pesca: Spanish specialty retailer focused on hunting and fishing equipment, with a multi-category catalog including firearms, optics, and outdoor gear. Comparable in scope and target customer to Armeria Sabater.
• Borchers (Borchers Armería): Spanish firearms and hunting accessories retailer with a broad online catalog spanning shotguns, rifles, optics, and ammunition. Operates as a specialty competitor in the same regulatory and customer environment as Armeria Sabater.
• Bernedo: Spanish hunting and shooting retailer offering firearms, ammunition, optics, and accessories through a physical store and e-commerce. Directly comparable omnichannel hunting retail model targeting licensed Spanish hunters.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/armeriasabater
• LinkedInlinkedin.com/company/armeria-sabater

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Armeria Sabater