Mobilife RV Centre

What Mobilife RV Centre does

Mobilife RV Centre is a family-owned recreational vehicle dealership operating under the legal entity 1445023 Ontario Ltd. from a single retail location in Kitchener, Ontario, Canada. The business has been in continuous operation since 1969, giving it 55-plus years of operating history under family ownership and making it one of the longer-tenured RV dealers in the southwestern Ontario market.

The company sells new and pre-owned RVs carrying a diversified multi-brand portfolio that includes Keystone, Coachmen, Forest River, Dutchmen, Heartland, Thor, Riverside, PrimeTime, and Georgian Bay, with more recent additions of Rockwood (OTG, Hardside, Geo Pro), Northern Spirit Bijou, and Coleman Lantern 2025. Beyond unit sales, the dealership generates revenue from service, parts (including dedicated Roadtrek parts inventory), in-house and online financing, and protection products such as extended warranties.

The business model is a traditional full-service RV dealership: gross profit on new and used unit sales, recurring service and parts revenue from the installed base, and finance-and-insurance income on retail credit contracts. Mobilife is a member of the RV Care Network, a Canadian dealer consortium that provides reciprocal warranty and service coverage nationwide. Customer engagement channels include an online credit application and after-hours appointment scheduling, and the company participates in community sponsorship activity in the Kitchener-Waterloo region.

Name

Mobilife RV Centre

Legal name

1445023 Ontario Ltd.

Website

https://mobiliferv.ca

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

Mobilife RV Centre is a family-owned RV dealership in Kitchener, Ontario, operating since 1969. It sells new and pre-owned RVs from multiple manufacturers and offers service, parts, financing, and protection products to retail customers across southwestern Ontario.

Ownership category

akta.pro rank

Headquarters

HQ city

Kitchener

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. New RV Sales: Sale of new recreational vehicles including travel trailers, fifth wheels, tent trailers, park models, and Class C motorhomes across multiple brands (Keystone, Coachmen, Forest River, Dutchmen, Heartland, Thor Motor Coach, Riverside RV, PrimeTime, Georgian Bay).
2. Pre-Owned RV Sales: Sale of used and pre-owned recreational vehicles from their existing inventory.
3. RV Parts & Accessories: Sale of RV parts and accessories including Roadtrek parts, Lynx Levelers, RV mattresses, and general RV consumables and supplies.
4. RV Service & Maintenance: Service department offering maintenance and repairs for all makes and models of RVs and trailers, drawing on 50+ years of experience and RV Care Network certification.
5. RV Financing: Finance department providing financing options for RV purchases, including credit application processing.
6. RV Protection Products: Sale of extended protection plans and RV protection products as add-on coverage for purchased RVs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Mobilife RV Centre is a family-owned recreational vehicle dealership retailing new and pre-owned travel trailers, fifth wheels, tent trailers, park models, and Class C motorhomes from manufacturers including Keystone, Coachmen, Forest River, Dutchmen, Heartland, Thor Motor Coach, Riverside RV, PrimeTime, and Georgian Bay. The dealership complements sales with an in-house service department, a parts and accessories department (including authorized Roadtrek parts), RV financing through a credit application process, and RV protection products.

Product overview

Mobilife RV Centre is a family-owned RV dealership since 1969, offering a diverse portfolio of recreational vehicles across multiple brands. The core offering consists of five main RV types: Tent Trailers, Travel Trailers, Fifth Wheels, Class C Motorhomes, and Park Models. The company carries an extensive brand portfolio including Keystone (Cougar, Cougar Half-Ton, Hideout Mini, Coleman, Coleman Lantern), Forest River (Rockwood Geo Pro, Rockwood Mini Lite, Rockwood Ultra Lite, Rockwood Signature, Rockwood Tent Campers), Coachmen (Clipper, Clipper ROK, Northern Spirit, Northern Spirit Bijou), Prime Time (Tracer), Dutchmen (Astoria), Heartland (Trail Runner, Sundance), Riverside (Xplorer), and Thor Motor Coach (Four Winds). Beyond vehicle sales, Mobilife provides complementary services including a full-service maintenance department (part of RV Care network), a parts department with Roadtrek parts inventory, and financing services. The company positions itself as a one-stop destination for RV sales, service, parts, and financing in the Kitchener-Waterloo region of Ontario.

Differentiator

Problem solved

Functional benefit

Products and services

• Travel Trailers Towable recreational vehicles in various sizes and floor plans including lightweight, luxury, couples, and family-friendly models, available across brands such as Keystone (Cougar, Cougar Half-Ton, Hideout, Hideout Mini, Coleman, Coleman Lantern), Forest River (Rockwood Mini Lite, Ultra Lite, Signature, Geo Pro), Coachmen (Clipper, Northern Spirit, Northern Spirit Bijou, Northern Spirit SE, Northern Spirit XTR), Dutchmen (Astoria, Coleman Light, Coleman Lantern LT), Heartland (Trail Runner, Sundance), PrimeTime (Tracer), and Riverside RV (Xplorer). Targeted at individual consumers and families for personal camping and travel.
• Fifth Wheels Larger towable RVs that hitch onto a truck bed, offering enhanced stability and additional living space with high ceilings and multiple slide-outs. Brands include Keystone Cougar, Cougar Half-Ton, Cougar Sport, Hideout Sport, Hideout Destination, Retreat Destination, Dutchmen Astoria Platinum, Astoria 1500, and Forest River Rockwood Signature. Targeted at RV buyers seeking larger living space.
• Tent Trailers Lightweight collapsible trailers designed for easy towing and storage. Includes Rockwood Camping Trailer (OTG Series and Freedom Series), Rockwood Hardside, and Coachmen Clipper ROK off-road teardrop trailers. Targeted at camping enthusiasts seeking a compact and affordable option.
• Park Models Seasonal recreational vehicles designed for extended stays at campgrounds or resort properties, featuring residential-style amenities. Brands include Keystone Retreat Destination Trailers and Forest River Sierra. Targeted at buyers seeking durable, residential-comfort RVs for seasonal campsite placement.
• Class C Motorhomes Motorized RVs built on a truck chassis offering a middle ground between Class A and Class B with overhead sleeping areas. Includes the Thor Four Winds motorhome. Targeted at consumers seeking a drivable RV.
• Pre-Owned RV Sales Sale of used and pre-owned recreational vehicles from Mobilife's existing inventory, spanning travel trailers, fifth wheels, and other RV types. Targeted at value-conscious RV buyers.
• RV Service & Maintenance Full-service maintenance and repair facility servicing all makes and models of RVs and trailers, drawing on 50+ years of experience and RV Care Network certification. Targeted at RV owners needing maintenance, repair, and warranty service.
• RV Parts & Accessories Parts department offering genuine parts, accessories, Roadtrek parts, web coupons, and general RV consumables and supplies for RV maintenance and upgrades, available in-store and via online catalogue. Targeted at RV owners.
• RV Financing Finance department providing financing options for RV purchases via an online credit application processed through RV Data. Targeted at RV buyers needing financing.
• RV Protection Products Extended protection plans and RV protection products offered as add-on coverage for purchased RVs. Targeted at RV buyers seeking additional coverage beyond standard warranties.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• RV Care NetworkcoreChannel Partner/ Reseller/ DistributorMobilife RV Centre is a member of the exclusive RV Care Network — a national network of RV dealers across Canada. When customers purchase an RV from Mobilife, they become members of this service club offering travel support from coast to coast in Canada and extending to the USA. Customers receive highest-priority service if they experience problems while travelling with the RV they purchased. The RV Care app also helps customers locate the nearest dealer while on the road.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Camping World: Largest US-based RV retailer and the dominant industry incumbent with hundreds of locations, a national service network, and proprietary financing. Comparable product lines but vastly larger scale and broader geographic footprint than Mobilife.
• General RV: One of the largest family-owned RV dealership groups in the US, operating supercenters across many states. Comparable full-service model and product breadth but at significantly larger scale than a single-store Canadian operator.
• Lazydays RV: Major publicly-traded US RV dealer with showrooms across multiple states offering new and used RVs plus service and parts. Compares on the full-service dealership model at much greater scale and geographic reach.

Regional players

• WL Dryland RV: Western Canadian RV dealer offering comparable multi-brand sales, service, and parts. Similar business model and brand relationships but serves Alberta and western markets rather than the Kitchener-Waterloo catchment.
• Campers Carrel: Quebec-based RV dealer carrying many of the same OEM brands including Keystone and Forest River. Comparable product mix and full-service offering, but primarily serves the French-Canadian market rather than southern Ontario.

Direct peers

• Outdoor Travel: Canadian RV dealer with focus on travel trailers and motorhomes across multiple Ontario and western Canadian locations. Comparable multi-brand dealer model serving similar consumer segments and overlapping brand relationships.
• Can-Am RV: Ontario-based multi-location RV dealership carrying many of the same OEM brands (Forest River, Keystone). Closely comparable product portfolio, geography, and full-service sales/service/parts model to Mobilife.
• Fraserway RV: One of Canada's largest family-owned RV dealer networks with multiple locations across Western and Central Canada. Directly comparable as a multi-brand, full-service Canadian RV retailer offering sales, service, parts, and rentals with similar OEM brand mix.
• The Hitch House: Southern Ontario RV dealership offering a comparable mix of towable RVs and motorhomes with full sales and service capabilities. Operates in overlapping catchment areas with a similar multi-brand full-service approach.

Others

• RV Care Network: National Canadian dealer network and partner ecosystem that Mobilife belongs to. Indirectly comparable as the service infrastructure that enables Mobilife's coast-to-coast travel support offering and referral flow.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mobiliferv
• Facebookfacebook.com/mobilifervcentre
• LinkedInlinkedin.com/company/mobilife-rv-centre

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mobilife RV Centre