Children's Medical Group

What Children's Medical Group does

Children's Medical Group, P.A. is a privately held, physician-owned pediatric medical practice founded in 1964 and headquartered in Mobile, Alabama. The practice operates two physical locations—an Airport Boulevard office and a Providence Park Drive office—and provides comprehensive pediatric care (well-child visits, sick-child acute care, immunizations, developmental screening using ASQ and M-CHAT tools, sports and pre-college physicals, and ADD/ADHD consultations) for patients from newborn through the last year of high school. It maintains hospital liaison affiliations with Springhill Medical Center, Providence Hospital, Mobile Infirmary Medical Center, and USA Children's and Women's Hospital, and offers a free monthly prenatal class ("Expectantly Expectant") to recruit expectant parents before delivery. The practice is staffed by 11 board-certified pediatricians plus nursing and medical-assistant support (101–250 total employees), with extended hours seven days a week including most holidays, and a physician always on call.

The business model is a fee-for-service professional association billing medical visits to commercial insurance (Medicaid is excluded) plus ancillary cash-pay revenue from a medical ear piercing add-on service using the Blomdahl Medical Ear Piercing System (medical-grade plastic at $100/both ears and titanium at $120/both ears). Patient acquisition is largely referral- and community-driven via prenatal classes, a website, social media, a "Turtle Talk" video series, and a monthly column in Mobile Bay Parents magazine; no online self-scheduling is offered and appointments are booked by phone. Underlying technology consists of standard electronic health records and practice management systems (no proprietary platform, no patient-facing app, no API), and the practice is HIPAA-compliant with a designated Privacy Officer. There is no disclosed revenue, no external funding, no parent company, and no evidence of AI/ML tooling or proprietary technology.

Name

Children's Medical Group

Legal name

Children's Medical Group, P.A.

Website

https://cmgdoctors.com

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

101–250 employees

Short description

Children's Medical Group is a physician-owned pediatric practice in Mobile, Alabama, founded in 1964, operating two locations staffed by 11 board-certified pediatricians serving families from birth through high school with well-child, sick-child, immunization, and ancillary ear-piercing services.

Ownership category

akta.pro rank

Product category

Pediatric Healthcare Services

NAICS

Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Pediatrics & Adolescent Medicine Practices (HLAFAJAF)

akta.pro secondary industry

Pediatric Urgent Care & After-Hours Clinics (HLAFAJAI)

Keywords

• Pediatric healthcare services
• Well-child preventive care
• Childhood immunizations
• Sick-child acute care
• Newborn pediatric care

Headquarters

HQ city

Mobile

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Patient Visits and Medical Services: Revenue from well-child visits, sick-child visits, immunizations, and other pediatric medical services billed to insurance or collected from patients at time of service.
2. Cosmetic Procedures: Revenue from medical ear piercing services performed as a separate appointment, not covered by insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Children's Medical Group, P.A. is a privately-held pediatric medical practice operating two office locations in Mobile, Alabama, providing well-child preventive visits, sick-child acute care visits, childhood immunizations, prenatal classes and hospital liaison services for expecting parents, and medical ear piercing using the Blomdahl system. Care spans infants through young adults (newborn through the last year of high school), with extended hours seven days a week including holidays.

Product overview

Children's Medical Group, P.A. is a premier pediatric medical practice offering a unified suite of healthcare services for children from newborn through young adulthood. The core offering consists of well-child preventive care visits, sick-child acute care visits, and immunizations, supplemented by an expecting parents program and medical ear piercing service. The practice operates two locations in Mobile, Alabama, with extended hours seven days a week and maintains hospital affiliations with local facilities for newborn care.

Differentiator

Problem solved

Functional benefit

Products and services

• Well-Child Visits Comprehensive preventive pediatric healthcare visits following American Academy of Pediatrics recommendations for infants through the last year of high school, including immunizations, growth tracking, developmental screening, and pre-college physicals. Targeted at families seeking preventive pediatric care on a defined well-child schedule.
• Sick-Child Visits
• Immunizations
• Expecting Parents Program
• Medical Ear Piercing

Quantifiable outcome

• Cradle to college care model ensuring continuity from newborn through last year of high school
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Expansion highlights3 records

Others

• Bright Horizons Family Solutions: Large-scale provider of employer-sponsored childcare and early education services. Not a clinical peer, but adjacent in serving working families with young children and a potential partner or complement in family-services ecosystems where pediatric practices operate.

Emerging players

• NightLight Pediatric Urgent Care: After-hours pediatric urgent care provider emphasizing evening and weekend availability — overlapping with CMG's extended-hours model. A partial peer focused on the acute/urgent segment rather than full-scope primary care.

Direct peers

• PM Pediatrics: Pediatric-focused urgent care and after-hours practice operating extended hours including evenings, weekends, and holidays — a service profile closely aligned with CMG's 7-day-a-week access model. Comparable on the sick-visit and acute pediatric side, though focused on urgent rather than primary care.
• Pediatric Associates: Large multi-site pediatric physician group operating numerous offices across Florida with a similar cradle-to-college primary care model, including well-child visits, sick visits, and immunizations. Directly comparable in service mix and patient demographics, but at meaningfully greater geographic scale.
• Children's Healthcare Associates: Independent multi-physician pediatric primary care group serving the Chicagoland area with a comparable mix of well-child, sick-child, immunization, and expecting-parent services. Direct overlap with Children's Medical Group on service breadth, patient age range, and group-practice structure.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/childsmedgroup
• Instagraminstagram.com/childrensmedicalgroup

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Children's Medical Group