LAgenceRP

What LAgenceRP does

L'AgenceRP is a French communications and public relations agency focused exclusively on B2P (Business to People) technology companies. Founded in 2015 by Natacha Favry and incorporated as L'AgenceRP SAS in Boulogne-Billancourt, the firm operates an integrated three-pillar service methodology: Façonner (constructing corporate messaging, audience identification, media training, personal branding), Révéler (visibility through press releases, journalist relations, media events, SEO/SEA, conferences), and Inspirer (societal influence via TEDx facilitation, lobbying, thought leadership content, crisis communication). It is a pure-play professional services firm: no proprietary software or technology platform is disclosed, and delivery rests on the team's media relationships, editorial judgment, and embedded work with client teams. The agency lists 30+ client logos spanning enterprise software (GitHub, Tableau, DocuSign, Dataiku, Digital Guardian, CrowdStrike), startups (Snips, EkWateur, iAdvize, Ogury, OpenDataSoft), government (Business France), and adjacent verticals (legal tech via Litige.Fr, energy via EkWateur and Voltalis).

The firm's go-to-market is sales-led and relationship-driven, relying on direct engagement, French tech ecosystem referrals, and case-study credibility rather than marketing automation. Pricing is quote-based and negotiated individually; engagements run on project or retainer bases, with documented multi-year relationships (e.g., EkWateur over 4 years). Distribution is direct: the agency works embedded with client communications teams rather than through third-party channels or productized offerings. The company operates from Boulogne-Billancourt, France (headquarters, with a secondary registered address on rue de la Saussière) and maintains a US office at 625 Massachusetts Ave, Cambridge, MA, supporting North American and EMEA engagements.

L'AgenceRP is bootstrapped and founder-controlled, with €30,000 in declared share capital, no disclosed funding rounds, no parent company, and no institutional investors identified. The team comprises 20+ professionals spanning PR consulting, content management, social media, and operations. Customer concentration spans enterprise and startup segments without a single dominant anchor apparent from public materials, though revenue dependence on individual retainers is typical for a firm of this size.

Name

LAgenceRP

Legal name

L'AgenceRP SAS

Website

https://lagencerp.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

L'AgenceRP is a French B2P technology communications and PR agency founded in 2015, serving enterprise and startup tech clients with messaging, media relations, and societal influence services from Boulogne-Billancourt and a Cambridge, MA office, with a 20+ person team.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Public Relations Agencies (54182)

SIC

Services-Advertising (7310)

akta.pro primary industry

Thought Leadership & Executive Visibility (BPAFADAG)

Keywords

• Technology public relations
• Corporate communications agency
• Media relations services
• B2P tech communications
• Thought leadership consulting

Headquarters

HQ city

Boulogne-billancourt

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. PR and Communication Services: L'AgenceRP generates revenue through professional services fees for communication consulting, media relations, content creation, and influence strategies. Services are provided on a project basis or retainer model working closely with B2P tech clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

L'AgenceRP is a B2P (Business to People) technology PR and communications agency that helps tech companies construct clear messages, achieve market visibility, and position themselves as thought leaders. Services are organized around three integrated pillars: #Façonner (Shape) for messaging and audience identification, #Révéler (Reveal) for visibility through media relations, content, and events, and #Inspirer (Inspire) for thought leadership and societal influence. The agency delivers these through embedded partnerships with client teams on a project or retainer basis.

Product overview

LAgenceRP is a B2P (Business to People) technology PR and communications agency founded in 2015. The company operates as a unified service offering organized around three core pillars: #Façonner (Shape), #Révéler (Reveal), and #Inspirer (Inspire). These services work together as an integrated communications methodology—Shape helps clients construct their messaging and identity, Reveal amplifies their visibility through media relations and events, and Inspire positions them as thought leaders influencing societal transformation. The agency serves technology companies with case studies spanning enterprise software (GitHub, Tableau, Digital Guardian), voice technology (Snips), energy (EkWateur), and legal services (Litige.Fr).

Differentiator

Problem solved

Functional benefit

Products and services

• #Façonner (Shape) Service Strategic communication service focused on constructing corporate messaging, identifying target audiences, and building company narratives for tech clients. Includes corporate image development, visibility and online reputation audits, media training, storytelling, key message grids, public speaking coaching, elevator pitches, and personal branding.
• #Révéler (Reveal) Service Visibility and influence strategy service designed to make tech companies visible to their markets and audiences. Includes content writing (press releases, opinion pieces, case studies), SEO, SEA, media launches, press event organization, journalist meetings, media relations management, and identification of public speaking opportunities at trade fairs and conferences.
• #Inspirer (Inspire) Service Societal influence and thought leadership service helping tech clients become key players in society's transformation. Includes TEDx/TED Talks facilitation, trade conference coordination, roundtables, influencer identification, lobbying, speech and conference writing, content strategy, Think Tank creation, event management, publishing, and crisis communication.
• Client Case Studies Portfolio Showcase of PR and communication success stories across the agency's client portfolio, including documented outcomes such as GitHub (brand awareness and acquisition communication), Snips (423 articles and 53 interviews in 18 months positioning against GAFAM), Tableau (French market brand awareness), EkWateur (255+ media hits over four years), Business France at Web Summit 2019, Litige.Fr (39 TV interviews and 63 media hits in 10 months), and Digital Guardian (15 rapid responses distributed).

Named customers14 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lewis Communications: Global B2B tech and enterprise PR agency with strong media relations and content capabilities. Comparable business model and client profile to L'AgenceRP, particularly in serving enterprise technology brands seeking integrated PR programs.
• Archetype: B2B and technology PR agency with offices across the US, EMEA, and Asia. Directly comparable on tech-sector specialization and integrated strategy-content-media offerings that overlap with L'AgenceRP's Shape–Reveal–Inspire methodology.
• WE Communications: Technology-specialist PR and communications firm with deep enterprise tech and B2B mandates. Comparable on tech-PR focus and global multi-region delivery model; L'AgenceRP competes for similar enterprise tech accounts at a smaller scale.
• Hotwire Global: Global tech-focused PR and communications agency serving enterprise technology and startup clients with media relations, analyst relations, and content. Directly comparable to L'AgenceRP's B2P tech positioning, with a broader geographic footprint.

Regional players

• Image7: Independent French PR and public affairs consultancy serving corporate, tech, and institutional clients. Direct competitor in the French market with overlapping media-relations and influence services targeted at similar enterprise clients.
• Hopscotch (Havas Hopscotch): Paris-based PR and influence agency with corporate, tech, and lifestyle practices. Competes with L'AgenceRP for French enterprise and tech mandates; larger network-backed footprint, similar service offering around media relations and influencer strategy.
• Wellcom PR (Agence Wellcom): Independent French PR and communications agency serving lifestyle, tech, and corporate clients. Comparable on integrated PR services (media relations, content, events) and French-market focus; operates at a larger scale than L'AgenceRP.

Broad incumbents

• Ogilvy PR: Global communications group with PR, influence, and content capabilities spanning enterprise technology. Comparable on integrated communications offerings for large tech brands, but with a network scale and breadth of services L'AgenceRP does not match.
• Edelman: Global communications and PR leader with a dedicated technology practice. Comparable on enterprise tech communications work but at vastly greater scale; competes with L'AgenceRP for large multinational tech mandates that L'AgenceRP handles at the regional/local level.
• FleishmanHillard: Global PR and integrated communications network with strong technology and B2B capabilities. Comparable on enterprise tech PR but operates as a full-service network; sets the competitive ceiling L'AgenceRP benchmarks against in the French market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/lagencerp
• Facebookfacebook.com/lagencerp
• LinkedInlinkedin.com/company/lagencerp
• Instagraminstagram.com/lagencerp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LAgenceRP