British Horse Feeds
British Horse Feeds is a UK-based private manufacturer and distributor of equine feed products, founded in 2004 and headquartered in Masham, serving the British horse-owning and equestrian market with a 51–100 employee workforce.
- Company typePrivate
- Founded2004
- HeadquartersMasham, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What British Horse Feeds does
British Horse Feeds is a United Kingdom-based, private for-profit company that produces and distributes horse feeds. The company was founded in 2004 and is headquartered in Masham, operating with a workforce of 51–100 employees. Its functional role is the formulation, manufacture, and sale of equine nutrition products to the UK horse-owning and equestrian market.
The business model is conventional B2B/B2C distribution of bagged specialty feed products, channeled through equestrian retailers, feed merchants, and direct-to-yard supply. The company operates in a niche vertical — equine nutrition — where differentiation is typically driven by formulation expertise, palatability, ingredient sourcing, and brand trust built over a multi-decade operating history. No information on pricing model, contract structure, customer segments, or unit economics is available in the source data.
The source material is materially incomplete: the company's website returned only a verification/loading page, and no product catalog, management team, financial statements, ownership structure, partnerships, or distribution footprint details are documented. Consequently, this description is restricted to confirmed firmographic facts, and any deeper characterization of technology stack, customer mix, or revenue mechanics is unsupported by the input.
British Horse Feeds firmographics
Firmographics- Name
- British Horse Feeds
- Website
- https://britishhorsefeeds.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- British Horse Feeds is a UK-based private manufacturer and distributor of equine feed products, founded in 2004 and headquartered in Masham, serving the British horse-owning and equestrian market with a 51–100 employee workforce.
- Ownership category
- akta.pro rank
British Horse Feeds industry classification
Industry- Product category
- Animal Feed / Equine Nutrition
- NAICS
- Animal Food Manufacturing (3111), Other Animal Food Manufacturing (311119)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Complete Equine Feeds (Pelleted/Extruded/Textured) (AFADAEAA)
- akta.pro secondary industry
- Equine Nutrition & Therapeutic Diets (HLAMAHAE)
Keywords
Where British Horse Feeds is headquartered
LocationHeadquarters
- HQ city
- Masham
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
British Horse Feeds business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
British Horse Feeds product offering
Product offeringCore offering
British Horse Feeds produces and distributes horse feeds. The company operates as a manufacturer and distributor of equine feed products, headquartered in Masham, United Kingdom, serving the equestrian and equine nutrition market.
Differentiator
Problem solved
Functional benefit
Products and services
- British Horse Feeds Horse Feed Range Horse feed products manufactured and distributed by British Horse Feeds for the equine market. The company produces horse feeds from its Masham, UK base and distributes them to equestrian customers.
Companies that use British Horse Feeds
Customer profileIdeal customer profiles2 records
British Horse Feeds technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
British Horse Feeds partnerships and signals
Strategic signalRecent moves1 record
British Horse Feeds competitors and assessment
Company assessmentDirect peers
- Dodson & Horrell: Dodson & Horrell is a long-established UK equine feed manufacturer offering complete feeds, balancers, and supplements with a similar direct-to-yard and retail distribution model. Highly comparable as a UK-based specialist competing for the same independent retailers, breeders, and riding-school customers as British Horse Feeds.
- Allen & Page: Allen & Page is a Norfolk-based UK equine and poultry feed manufacturer producing complete feeds and balancers, primarily from non-GM and organic ingredients. Comparable as a UK specialist in equine nutrition with overlapping complete-feed and balancer ranges targeting similar independent retailers.
- Bluegrass Horse Feed: Bluegrass is an Ireland-based equine feed manufacturer with strong UK and Irish distribution, producing complete feeds and balancers. Comparable as an equine-focused specialist targeting the British Isles market with overlapping independent-retail and yard distribution.
- Baileys Horse Feeds: Baileys Horse Feeds is a UK equine nutrition specialist producing pelleted and extruded complete feeds and balancers, sold through independent retailers and direct to yards. Closely comparable product mix, customer base, and UK manufacturing-and-distribution model.
- Saracen Horse Feeds: Saracen Horse Feeds is a UK equine feed manufacturer offering a broad range of complete feeds and balancers distributed through independent retailers and direct-to-yard channels. Closely comparable in scale, product mix, and go-to-market with British Horse Feeds.
- TopSpec (HorseWise UK): TopSpec is a UK equine nutrition brand specialising in feed balancers, supplements, and complete feeds with strong technical/nutritional claims. Comparable as a UK-based equine nutrition specialist competing for the same premium and condition-specific segment of the market.
Broad incumbents
- Spillers (Mars Horsecare): Spillers is one of the UK's most recognised equine feed brands, owned by Mars, offering a broad portfolio of complete feeds, balancers, and chaffs through extensive retail and yard distribution. Comparable as a UK equine-feed incumbent but with significantly larger marketing, R&D, and distribution scale than British Horse Feeds.
- Nestlé Purina (Equine range): Purina operates a global animal nutrition platform, including equine lines, with extensive R&D and retail scale. Comparable at the category level as a broad incumbent in equine nutrition, but vastly larger and more diversified than British Horse Feeds.
- Cargill Animal Nutrition: Cargill is a global animal nutrition and feed manufacturer with equine and livestock feed capabilities. Comparable as a broad incumbent supplying formulated animal feeds into UK and European markets, but at much greater scale and breadth than British Horse Feeds.
Emerging players
- Equilibrium Products: Equilibrium Products is a UK-based equine nutrition specialist focused on supplements, balancers, and targeted nutrition rather than bulk complete feeds. Comparable as a UK equine nutrition brand targeting similar end-customers, but with a narrower product range and supplement-led positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
British Horse Feeds social profiles
Digital presenceBritish Horse Feeds financial estimates
Financial estimateRevenue estimate
Valuation estimate
British Horse Feeds leadership team
Management profileNumber of profiles
British Horse Feeds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
British Horse Feeds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about British Horse Feeds
What does British Horse Feeds do?
British Horse Feeds produces and distributes horse feeds. The company operates as a manufacturer and distributor of equine feed products, headquartered in Masham, United Kingdom, serving the equestrian and equine nutrition market.
When was British Horse Feeds founded?
British Horse Feeds was founded in 2004. It employs 51 to 100 people.
Where is British Horse Feeds based?
British Horse Feeds is headquartered in Masham, United Kingdom, in the Europe region.
Who are British Horse Feeds's main competitors?
Direct peers on record are Dodson & Horrell, Allen & Page, Bluegrass Horse Feed, Baileys Horse Feeds, Saracen Horse Feeds and TopSpec (HorseWise UK). Broad incumbents are Spillers (Mars Horsecare), Nestlé Purina (Equine range) and Cargill Animal Nutrition. Equilibrium Products is listed as an emerging player.
Does British Horse Feeds have an API?
No public API is recorded for British Horse Feeds.
What industry is British Horse Feeds in?
British Horse Feeds's product category is Animal Feed / Equine Nutrition. Its primary akta.pro industry code is AFADAEAA, Complete Equine Feeds (Pelleted/Extruded/Textured), with a secondary code of HLAMAHAE, Equine Nutrition & Therapeutic Diets. Its NAICS code is 3111 and its SIC code is 200.