Schritt Für Schritt

What Schritt Für Schritt does

Schritt für Schritt GmbH is a family-owned orthopedic healthcare retailer and workshop founded in 2011 and headquartered at Schützenstraße 1, 21244 Buchholz (Niedersachsen), Germany. The firm is jointly managed by Agnes Klör (Geschäftsführerin) and Stephan Klör (Geschäftsführer and Betriebsleiter), the latter bringing continuous orthopedic-trade experience since 1980 and a master craftsman qualification awarded in 1991. The company delivers custom-fitted orthopedic solutions across three product lines — insoles (Schuheinlagen), compression stockings (Kompressionsstrümpfe), and bandages and accessories (Bandagen & Zubehör) — plus specialized socks for diabetic and rheumatic patients. It addresses medical indications including venous disease (around 20 million affected in Germany), lymphedema, lipedema, diabetic foot complications, and pediatric foot deformities, alongside sports-performance and everyday-comfort use cases.

The technical foundation combines 3D laser foot scanning, digital foot pressure measurement (Pedographie), gyroscope-based gait analysis, and CNC milling, producing millimeter-accurate custom insoles in an on-site workshop; flat-knit compression stockings for lymphatic and lipedema therapy are also individually manufactured. Customer engagement is conducted in person in dedicated fitting rooms (Anprobe), with home visits available on request. The revenue model rests on one-time product sales and professional fitting/consultation services, with the firm facilitating statutory health insurance (Krankenkassen) reimbursement and requiring a 30% deposit on orders of €300 net or more. Distribution is exclusively direct-to-consumer via a single physical storefront with limited weekly hours, and referrals flow in from phlebologists, vascular surgeons, angiologists, lymphologists, and physiotherapists.

The business is privately held with no external investors, no disclosed revenue, no e-commerce or app presence, and no AI/ML systems. It maintains affiliation with the Bundesinnungsverband Orthopädie.Technik, engages netCo.privacy GmbH for GDPR oversight, and sources exclusively from German suppliers. Operating scale is small — essentially a two-management leadership team executing all clinical, manufacturing, and commercial functions from one location.

Name

Schritt Für Schritt

Legal name

Schritt für Schritt GmbH

Website

https://schritt-fuer-schritt.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Schritt für Schritt GmbH is a family-owned German orthopedic retailer and workshop in Buchholz that designs, fits, and manufactures custom insoles, compression stockings, bandages, and diabetic footwear for medical, pediatric, sports, and everyday consumers, leveraging 3D laser scanning, pressure measurement, gait analysis, and CNC milling.

Ownership category

akta.pro rank

Product category

Orthopedic Products and Services

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Footwear Manufacturing (31621), Shoe Retailers (45821)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Retail-Shoe Stores (5661), Knit Outerwear Mills (2253)

akta.pro primary industry

Specialty & Orthopedic Footwear Manufacturing (Medical/Diabetic/Custom) (IMAOAIAI)

Keywords

• Custom orthopedic insoles
• Compression therapy stockings
• Orthopedic bandages fittings
• Foot and gait analysis
• Diabetic foot care products

Headquarters

HQ city

Buchholz

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Orthopedic Products Sales: Sale of custom-made orthopedic products including custom insoles (Schuheinlagen), compression stockings (Kompressionsstrümpfe), bandages (Bandagen), and special footwear. Products are individually fitted and manufactured. Revenue is generated through one-time product sales with deposits required for orders over €300 net value.
2. Professional Fitting and Consultation Services: In-store professional consultation, custom fitting services, foot examinations, gait analysis, and personalized product recommendations. Also includes home visits for customers who cannot visit the store.
3. Accessories and Care Products: Sale of accessory products including donning/doffing aids for compression stockings, care products for stockings and legs, and special socks for sensitive feet including diabetic socks.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Schritt Für Schritt GmbH is a single-location orthopedic technology retailer in Buchholz, Germany that supplies custom-made orthopedic insoles, compression stockings, bandages, and diabetic/rheumatism footwear, all individually fitted and produced in an on-site workshop. The company combines retail sales of these custom products with in-person professional services including foot examinations, digital pressure measurement, 3D laser scanning, and gyroscope-based gait analysis, and supports customers in obtaining reimbursement from German statutory health insurers.

Product overview

Schritt Für Schritt GmbH is a healthcare company in Buchholz, Germany specializing in orthopedic products and services for foot and leg health. The core product portfolio consists of three main categories: (1) Custom orthopedic insoles (Schuheinlagen) manufactured using 3D laser scanning and CNC milling, available for everyday use, sports (hiking, skiing, golf, running), children, diabetics, and sensomotoric applications; (2) Compression stockings (Kompressionsstrümpfe) including round-knit for venous diseases and flat-knit for lymphatic conditions and lipedema, along with specialized diabetic socks in various materials; and (3) Bandages & accessories for foot, knee, hip, hand, elbow, shoulder, trunk, and neck. The company provides diagnostic services including foot analysis, digital pressure measurement, and gait analysis to enable personalized product fitting. Products are manufactured in Germany with a focus on quality and individual customer care.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Orthopedic Insoles (Schuheinlagen)
• Compression Stockings (Kompressionsstrümpfe)
• Bandages and Accessories (Bandagen & Zubehör)
• Diabetic Special Socks (Diabetiker-Spezialstrümpfe)
• Foot Examination and Gait Analysis (Fuß-Check & Ganganalyse)

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered moderate, minor and core.

• Bundesinnungsverband Orthopädie.Technik (Federal Guild Association Orthopädie.Technik)moderateOthersThe company is connected to and receives press releases from the Federal Guild Association Orthopädie.Technik. This suggests membership or affiliation with the industry association for orthopedic technology in Germany. The association provides industry updates and professional standards.
• netCo.privacy GmbHminorOthersExternal data protection officer (Datenschutzbeauftragter) provided by netCo.privacy GmbH located in Braak, Germany. They provide GDPR compliance and data protection oversight for the company.
• Medical Specialists (Phlebologists, Vascular Surgeons, Angiologists, Lymphologists)coreStrategic or Co-development PartnerThe company maintains collaborative relationships with medical specialists including phlebologists, vascular surgeons, angiologists, and lymphologists. They coordinate patient care and share information with these specialists for comprehensive treatment of venous and lymphatic conditions.
• PhysiotherapistscoreStrategic or Co-development PartnerActive collaboration and information sharing with physiotherapists for integrated patient care, particularly for lymphedema therapy (Complex Physical Decongestion Therapy - KPE) involving manual lymphatic drainage and compression therapy.
• German Health Insurance Providers (Krankenkassen)coreOthersThe company works with German statutory health insurance providers for cost clarification and potential reimbursement of orthopedic products. They handle the administrative process for patients seeking insurance coverage for compression stockings, insoles, and other medical aids.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Sporlastic: German manufacturer of orthopedic braces, supports, and bandages — directly overlapping with Schritt Für Schritt's joint bandage product category across foot, knee, and other joints.
• medi GmbH: German compression therapy and orthopedic products manufacturer specializing in medical compression stockings, orthoses, and foot care products — overlapping directly with Schritt Für Schritt's compression and insole offerings.
• Sanitätshaus Aktuell: Network of German orthopedic retail specialists offering insoles, compression, and rehabilitation aids through physical storefronts. Closely comparable retail/service model, though operating as a multi-location chain.
• Bort Medical: German manufacturer of orthopedic supports, bandages, and compression products distributed via Sanitätshäuser and orthotic specialists — overlapping with Schritt Für Schritt's bandage portfolio and medical channel.
• Ofa Bamberg: German manufacturer of medical compression stockings and orthopedic aids with strong presence in lymphedema and phlebology. Comparable product mix and clinical referral-driven GTM.
• Julius Zorn GmbH (Juzo): German specialist in medical compression stockings (round-knit and flat-knit for lymphedema/lipedema). Comparable in its compression product line and focus on custom-fitted, insurance-reimbursed orthopedic aids.
• Streifeneder ortho.production: German orthopedic technology manufacturer and wholesaler supplying custom insoles, orthoses, and related materials to Sanitätshäuser and orthopedic workshops — comparable craft-based orthopedic supply model.
• Bauerfeind: Leading German manufacturer of orthopedic aids including insoles, compression stockings, bandages, and orthoses. Directly comparable product portfolio with insurance-reimbursed medical positioning, though operating at much larger scale.

Broad incumbents

• Ottobock: Global leader in orthopedic technology with broad portfolio across prosthetics, orthoses, and compression. Larger and broader than Schritt Für Schritt but operates in adjacent orthopedic technology categories.
• Thuasne Deutschland: French-headquartered orthopedic manufacturer with German presence producing compression stockings, orthoses, and supports — competing in Schritt Für Schritt's compression and bandage categories with broader product breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schritt Für Schritt