Delaware Mud Run

What Delaware Mud Run does

Delaware Mud Run is a privately held, event-based charity fundraiser based in Middletown, Delaware. It operates an annual 5K mud run obstacle course event branded as "Delaware's Dirtiest 5K," co-directed by Todd Roselle, and has extended the concept into a youth-focused offering, Mud Run Jr. One hundred percent of event proceeds are directed to the Leukemia Research Foundation of Delaware, making the entity structurally a fundraising vehicle rather than a profit-generating business.

Operationally, the organization is event-driven with no proprietary technology stack. Registration and donor transactions are processed through an external SaaS platform, charitysuite.org, and corporate sponsorship — led by Frightland as presenting sponsor — provides a secondary revenue layer alongside pass-through participant fees and donations. There is no disclosed headcount, no management team beyond the named co-director, no funding history, and no financial reporting.

As of 2020, operations are on hold under COVID-19 restrictions, and documented event activity does not extend past 2018. The subject is a thin-data entity for traditional investment analysis: small scale, no retained economics of significance, concentrated sponsorship dependency, suspended operations, and no measurable growth signals in the available data.

Name

Delaware Mud Run

Legal name

Delaware Mud Run

Website

https://delawaremudrun.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Charity Fundraising Events

NAICS

Promoters of Performing Arts, Sports, and Similar Events (7113)

akta.pro industry

PRIMARYMPAKAIAE

Obstacle Course & Adventure Races (OCR, Mud Runs, Adventure Racing)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Endurance & Mass Participation Events (Marathons, Triathlons, Cycling Events)

SECONDARYMPAKADAD

Mass Participation Race Organizers (Runs, Triathlons, Cycling)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Event & Tournament Organizers (Tours, Championships, Meets)

Keywords

• Charity mud run
• 5K obstacle run
• Leukemia fundraising event
• Outdoor fitness event
• Community charity race

Headquarters

HQ city

Middletown

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Others

Revenue model

1. Event Registration Fees: Participants pay registration fees to participate in the 5K mud run events. These fees are passed through entirely to the Leukemia Research Foundation of Delaware as the organization operates with 100% of proceeds benefiting the charity.
2. Donations: Direct donations are collected through the organization's website and passed through to the Leukemia Research Foundation of Delaware.
3. Corporate Sponsorships: Corporate sponsors such as Frightland and other presenting sponsors provide support for the events.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Delaware Mud Run organizes and hosts annual outdoor 5K mud run obstacle events in Delaware, including a junior version (Mud Run Jr.) for younger participants. The organization runs registration, donations, volunteer coordination, and corporate sponsorship outreach, with 100% of event proceeds directed to the Leukemia Research Foundation of Delaware.

Product overview

Delaware Mud Run operates two event products: the main Delaware Mud Run (Delaware's Dirtiest 5K) and Mud Run Jr. (a junior version for younger participants). Both events are outdoor mud run/obstacle course events held in Delaware, with 100% of proceeds benefiting the Leukemia Research Foundation of Delaware. The events are currently on HOLD due to COVID-19 restrictions. The company operates as a simple event registration platform with external registration systems through charitysuite.org.

Differentiator

Problem solved

Functional benefit

Brands

• Mud Run Jr. Junior version of the mud run event for younger participants

Products and services

• Delaware Mud Run (Delaware's Dirtiest 5K) An outdoor 5K mud run obstacle course event held annually in Delaware for adult participants, positioned as 'Delaware's Dirtiest 5K'. 100% of registration proceeds benefit the Leukemia Research Foundation of Delaware.
• Mud Run Jr. A junior version of the Delaware Mud Run designed for younger participants and families, offering an age-appropriate outdoor mud run obstacle course. 100% of proceeds benefit the Leukemia Research Foundation of Delaware.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Leukemia Research Foundation of DelawarecoreStrategic or Co-development PartnerThe Leukemia Research Foundation of Delaware is the exclusive charitable beneficiary of the Delaware Mud Run. 100% of event proceeds go directly to the foundation to support leukemia research. The partnership is the core purpose of the organization, with the mud run serving as a fundraising vehicle for the foundation.
• FrightlandcoreStrategic or Co-development PartnerFrightland is listed as a presenting sponsor of the Delaware Mud Run. Frightland appears to be a venue or entertainment partner that hosts or co-sponsors the event. The partnership provides sponsorship support and likely serves as the event venue.

Scale indicators1 record

Recent moves5 records

Expansion highlights1 record

Direct peers

• Savage Race: Savage Race is a multi-terrain obstacle race series with mud-heavy courses and 5K-style formats aimed at recreational adult participants. Comparable in product offering, target market, and event-based mass participation model to Delaware Mud Run.
• Bonefrog Challenge: Bonefrog Challenge is a Navy SEAL-themed obstacle mud run held in multiple regions. Comparable as a regional/national OCR event operator with similar distance formats and obstacle course structure.
• Terrain Racing: Terrain Racing runs military-style obstacle mud races across multiple US cities. Comparable as a multi-event OCR operator in the same product category, though with a more military-themed brand positioning.
• Bigfoot 5K/8K: Bigfoot is a regional series of mud and obstacle 5K/8K races in the US Mid-Atlantic and Northeast. Highly comparable to Delaware Mud Run in geography, format, and participant profile, and likely a direct competitor for the same regional runner base.
• Warrior Dash: Warrior Dash is a national 5K mud run/obstacle series often tied to charity partners. Directly comparable in distance, obstacle format, charity tie-ins, and casual adult participant demographic.
• Rugged Maniac: Rugged Maniac is a national obstacle race series built around a 5K mud run format with similar distance and audience. It is one of the closest direct peers in terms of event structure, pricing tier, and target participant (recreational adult runners seeking a fun, muddy challenge).

Broad incumbents

• Spartan Race: Spartan Race is a global obstacle course race brand offering mud-based endurance events of varying distances. It competes in the same OCR category as Delaware Mud Run, but at a much larger commercial scale with professional event production and global sponsorship.
• Tough Mudder: Tough Mudder is a national obstacle course race series featuring mud runs and adventure challenges. It is comparable as a direct competitor in the OCR/mud run category, but operates at vastly larger scale, with multiple event formats and a broader geographic footprint than the regional Delaware Mud Run.

Others

• Leukemia Research Foundation: The Leukemia Research Foundation (national) is thematically related as a beneficiary/advertising partner of regional charity mud runs and endurance events. Comparable as an adjacent organization that benefits from and sometimes co-promotes charity obstacle events, though it is a nonprofit beneficiary rather than an event operator.
• Frightland: Frightland is a Delaware-based Halloween/haunted attraction venue that serves as presenting sponsor for Delaware Mud Run. It is comparable as a venue/entertainment partner that supplies event space and cross-promotional marketing for community events in Delaware.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/delawaremudrun
• Facebookfacebook.com/DelawareMudRun

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delaware Mud Run