Little Earth Residents Association
Little Earth Residents Association (LERA) operates the only Indigenous preference project-based Section 8 housing community in the United States, providing culturally-rooted housing, counseling, youth workforce development, and urban farming programs to nearly 1,000 Native American residents in Minneapolis across 38 tribal affiliations.
- Company typePrivate
- Founded1973
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Little Earth Residents Association does
Little Earth Residents Association (LERA) is a 501(c)-equivalent nonprofit organization operating the only Indigenous preference project-based Section 8 rental assistance community in the United States. Founded in 1973 in Minneapolis's East Phillips neighborhood and incorporated as Little Earth of United Tribes in 1983, the organization manages a 9.4-acre, 212-unit HUD-subsidized housing complex serving nearly 1,000 residents representing 38 tribal affiliations, with 50% of residents under age 21. The organization is governed by a 100% Native Resident Board of Directors and led by an executive team that is 75% Native.
The organization's product is a five-pillar community programming model (Education, Workforce Development, Health/Wellness, Safety, and Life Skills) delivered through on-site program modules: the Noojimowin Counseling Program (trauma-informed mental health services), the Youth Empowerment Program (ages 6-24, including S.T.E.A.M. and workforce development with technology partner Jamf), the Adult and Family Empowerment Program (advocacy, Women's Circle, Elder's Group), the Little Earth United Urban Farm (20+ produce varieties including the Four Native Medicines), and the Native Youth Arts Collective (featured by the Minneapolis College of Art and Design and Walker Art Center). Supporting infrastructure includes the Little Earth Neighborhood Early Learning Center (Baby's Space) and the Boys & Girls Club. The Urban Farm, declassified as a Superfund site in 2019, is being expanded with planned aquaponics, solar power, and the Akiins Pejuta Hub food sovereignty R&D facility, with a Smithsonian partnership for Indigenous specialty produce.
Little Earth's revenue model is built on HUD Section 8 project-based rental subsidies as the foundational stream, layered with competitive grants (notably the Bush Prize from Good Relatives Collaborative in 2024 and Minnesota State Arts Board appropriations), individual donations through the Classy.org platform, and modest community merchandise sales (e.g., Mother's Day Powwow t-shirts at $15-$25). Go-to-market is community-led and on-site only; services are not sold commercially and there is no external customer acquisition motion. The organization does not publish financial statements, so revenue figures are not publicly available.
Little Earth Residents Association firmographics
Firmographics- Name
- Little Earth Residents Association
- Legal name
- Little Earth of United Tribes
- Website
- https://littleearth.org
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Little Earth Residents Association (LERA) operates the only Indigenous preference project-based Section 8 housing community in the United States, providing culturally-rooted housing, counseling, youth workforce development, and urban farming programs to nearly 1,000 Native American residents in Minneapolis across 38 tribal affiliations.
- Ownership category
- akta.pro rank
Little Earth Residents Association industry classification
Industry- Product category
- Affordable Housing & Community Social Services
- NAICS
- Community Housing Services (62422), Child and Youth Services (62411), Child Care Services (624410)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industries
- Rural, Tribal & Special-Population Housing Programs (FSALAKAL), Community Health & Health Equity/Social Determinants Units (HLAJAAAO), Small Residential Care Homes (RCFE/Board & Care) (HLADABAF)
Keywords
Where Little Earth Residents Association is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Little Earth Residents Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- HUD Section 8 Housing Subsidies: Project-based Section 8 rental assistance through Housing and Urban Development for 212-unit housing complex
- Donations and Grants: Donations through Classy.org platform, grant funding from organizations such as Good Relatives Collaborative Bush Prize, Minnesota State Arts Board
- Community Store: Merchandise sales including event apparel (Mother's Day Powwow t-shirts, starting at $15-25)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Mother's Day Powwow merchandise |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Little Earth Residents Association product offering
Product offeringCore offering
Little Earth Residents Association operates a 212-unit, 9.4-acre HUD-subsidized affordable housing complex in Minneapolis and layers it with holistic, culturally relevant community programming across five pillars: Education, Workforce Development, Health/Wellness, Safety, and Life Skills. Core services include the Noojimowin Counseling Program, Youth Empowerment Program (including S.T.E.A.M.), Adult and Family Empowerment services, an Early Learning Center, a Boys & Girls Club, and the Little Earth United Urban Farm producing Native produce for residents.
Product overview
Little Earth Residents Association (LERA) is a community housing organization operating a comprehensive suite of resident services rather than a traditional software product. The core offering consists of HUD-subsidized housing (212 units serving ~1,000 residents) supported by holistic community programming across five pillars: Education, Workforce Development, Health/Wellness, Safety, and Life Skills. Key program modules include the Noojimowin Counseling Program (trauma-informed mental health services), Youth Empowerment Program (including S.T.E.A.M. and workforce development), Adult and Family Empowerment Program (advocacy, personal development, and cultural programming), the Little Earth United Urban Farm (food sovereignty and agricultural programming), and the Native Youth Arts Collective (youth arts and cultural expression). Supporting services include the Boys & Girls Club, Early Learning Center/Baby's Space, and an annual Mother's Day Powwow event. The organization also operates a merchandise store for powwow-related products.
Differentiator
Problem solved
Functional benefit
Products and services
- Little Earth Housing (HUD-subsidized affordable housing) A 9.4-acre, 212-unit HUD-subsidized affordable housing complex in Minneapolis serving nearly 1,000 residents from 38 Tribal Affiliations through project-based Section 8 rental assistance with Indigenous preference.
- Noojimowin Counseling Program Trauma-informed, relationship-based mental health services providing one-on-one, family, and group counseling sessions to Little Earth residents of all ages, including Youth, Teen, and Integrative Adult and Family Counselors.
- Youth Empowerment Program Youth development services for ages 6-24 offering after-school support, tutoring, S.T.E.A.M. programming (robotics and coding via Jamf partnership), and workforce development including resume building and job shadowing.
- Adult and Family Empowerment (AFE) Program Services for adults and families including advocacy, coaching, personal and professional development (Narcan, First Aid/CPR, self-defense training), Women's Circle, Elder's Group, ceremonies, and transportation services.
- Little Earth United Urban Farm A 1,000-square-foot urban farm on a former Superfund site producing over 20 varieties of produce annually including the Four Native Medicines (Sweetgrass, Sage, Cedar, Tobacco), featuring youth workforce development, pollinator landscapes, aquaponics exploration, and the Akiins Pejuta Hub renewable energy/food sovereignty vision.
- Native Youth Arts Collective (NYAC) Arts collective of Native teens and young adults creating murals and public art, featured by the Minneapolis College of Art and Design and Walker Art Center, with funding from the Minnesota State Arts Board.
- Little Earth Boys & Girls Club Boys & Girls Club programming for ages 5-17 during after-school hours, operated in partnership with the Boys & Girls Clubs of the Twin Cities.
- Little Earth Neighborhood Early Learning Center | Baby's Space Onsite early childhood education and childcare services for children, open Monday through Friday 7am-6pm.
- Mother's Day Powwow (annual community event) Annual community powwow celebrating Native traditions with traditional drumming, singing, and dancing, featuring Grand Entries and feast, honoring mother figures in the community.
- LERA Community Programs (Five-Pillar Programmatic Approach) Comprehensive holistic community programming serving nearly 1,000 residents across five pillars: Education, Workforce Development, Health/Wellness, Safety, and Life Skills, including the 100 Days of Food Security Initiative to safeguard against natural and urban disasters.
Companies that use Little Earth Residents Association
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Little Earth Residents Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Little Earth Residents Association partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Minneapolis College of Art and DesigncoreCollaboration with NYAC to design and complete stunning mural; NYAC artists have been featured by the institution
- Walker Art CenterminorFeatured NYAC artists' work at the Walker Art Center
- City of Minneapolis Public WorksminorPartnership for community art projects to ensure Native representation in the community
- SmithsoniancorePartnership to grow specialty produce available only to indigenous populations of North America for farm-to-fork Indigenous food source
- Local Chefs and Native HistoriansminorPartnership in Little Earth Farm to Fork Indigenous Food Source initiative
- Line Break MediaminorVideo production services for Little Earth storytelling
- Oshkii Giizhik SingersminorMusic performances for community events
- Hennepin CountyminorServices through Omniciye program for residents
Scale indicators11 records
Recent moves9 records
Expansion highlights4 records
Little Earth Residents Association competitors and assessment
Company assessmentDirect peers
- Boys & Girls Clubs of Twin Cities: Local affiliate operating the Little Earth Boys & Girls Club site. Comparable as the operational partner delivering youth programming on-site and a fellow youth services provider in the Twin Cities.
- NAYA Family Center: Portland-based Native American youth and family services nonprofit offering housing, education, cultural programs, and family support. Closely comparable operating model to Little Earth's wrap-around community services structure.
- Dream of Wild Health: Indigenous-led nonprofit operating a farm and food sovereignty program serving Native communities in the Twin Cities. Directly comparable to Little Earth United Urban Farm in mission and programming.
- Dakota Wicohan: Minnesota-based Indigenous-led organization focused on cultural revitalization and community building. Comparable as a Native-led nonprofit using culturally grounded programming to serve Dakota communities.
- Native American Community Clinic: Minneapolis-based Indigenous-led health and wellness provider serving the same urban Native population. Comparable as an in-market, Native-governed nonprofit delivering wrap-around services with cultural programming.
- Minneapolis American Indian Center: Long-standing Minneapolis-based Native American community organization providing cultural programming, education, and social services to urban Indigenous residents. Directly comparable as a place-based Indigenous-led social services nonprofit in the same metro.
- American Indian Center of Chicago: Chicago-based Native American community organization delivering cultural, educational, and human services to urban Indigenous populations. Comparable mission, funding model, and Indigenous-preference programming structure.
Broad incumbents
- National American Indian Housing Council: National advocacy organization supporting tribal housing programs across the US. Comparable as the broader incumbent ecosystem serving Native housing interests, though operating at industry level rather than single-site service delivery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Little Earth Residents Association social profiles
Digital presenceLittle Earth Residents Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Little Earth Residents Association leadership team
Management profileNumber of profiles
Profiles10 records
Little Earth Residents Association subsidiaries and ownership
Company hierarchySubsidiaries7 records
Little Earth Residents Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Little Earth Residents Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Little Earth Residents Association
What does Little Earth Residents Association do?
Little Earth Residents Association operates a 212-unit, 9.4-acre HUD-subsidized affordable housing complex in Minneapolis and layers it with holistic, culturally relevant community programming across five pillars: Education, Workforce Development, Health/Wellness, Safety, and Life Skills. Core services include the Noojimowin Counseling Program, Youth Empowerment Program (including S.T.E.A.M.), Adult and Family Empowerment services, an Early Learning Center, a Boys & Girls Club, and the Little Earth United Urban Farm producing Native produce for residents.
Is Little Earth Residents Association a public or private company?
Little Earth Residents Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Little Earth Residents Association founded?
Little Earth Residents Association was founded in 1973. It employs 11 to 50 people.
Where is Little Earth Residents Association based?
Little Earth Residents Association is headquartered in Minneapolis, United States, in the North America region.
How does Little Earth Residents Association make money?
Three revenue lines are on record. HUD Section 8 Housing Subsidies are the primary driver. The others are donations and Grants and community Store.
Who are Little Earth Residents Association's main competitors?
Direct peers on record are Boys & Girls Clubs of Twin Cities, NAYA Family Center, Dream of Wild Health, Dakota Wicohan, Native American Community Clinic, Minneapolis American Indian Center and American Indian Center of Chicago. National American Indian Housing Council is listed as a broad incumbent.
Does Little Earth Residents Association have an API?
No public API is recorded for Little Earth Residents Association.
What industry is Little Earth Residents Association in?
Little Earth Residents Association's product category is Affordable Housing & Community Social Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of FSALAKAL, Rural, Tribal & Special-Population Housing Programs. Its NAICS code is 62422 and its SIC code is 8300.