IAD Investments
IAD Investments is the oldest Slovak asset management company (founded 1991), managing 15 mutual funds with 2.63 billion EUR in AUM for 83,500+ retail and high-net-worth clients across Slovakia, Czech Republic, Hungary, Poland, and Croatia. The Bratislava-headquartered firm, owned by Pro Partners Holding, generates revenue through management fees and entry fees distributed via financial intermediaries, banks, insurers, and digital channels.
- Company typePrivate
- Founded1991
- HeadquartersBratislava
- Headcount11–50
- GTM typeB2C
- OfferingServices
What IAD Investments does
IAD Investments, správ. spol., a.s. is the oldest Slovak asset management company, founded in 1991 (originally as AGROINVEST investičná a.s.) and headquartered at Malý trh 2/A in Bratislava. The firm is wholly owned by Pro Partners Holding, a.s., operates under a license from the National Bank of Slovakia, and serves 83,500+ clients across Slovakia and four additional Central European markets (Czech Republic, Hungary, Poland, Croatia). As of 2024, IAD managed 15 mutual funds with 2.63 billion EUR in total assets under management, up from 2 billion EUR in 2023 and 1 billion EUR in November 2019.
IAD's product platform spans three pillars: a 15-fund mutual fund range covering conservative, balanced, dynamic, equity, bond, real estate, and qualified-investor strategies; savings programs (largely being wound down, with ETF Sporenie suspended from October 2025 and IAD Sporenie discontinued the same date); and an IAD Wealth Management service delivered through dedicated relationship managers. The flagship Prvý realitný fond (First Real Estate Fund) holds more than 656 million EUR in tangible real estate assets across office, retail, logistics, residential, and development land in five Central European countries, with a Korunový realitný fond CZK feeder vehicle complementing it.
Revenue is generated through ongoing management fees calculated as a percentage of fund net asset value (with possible performance fees), plus scaled entry fees deducted at point of investment (minimum 20 EUR initial investment per fund). Distribution runs through a 30+ financial intermediary network, bank partnerships (OTP Banka Slovakia since 2016, Slovenská sporiteľňa as depositary, Privatbanka), insurance company partners (Allianz, Generali, Wustenrot, MetLife, NN), and direct digital channels including IAD Online, IAD Mobile, and PayBySquare QR code investment. Independent depositary oversight is provided by Slovenská sporiteľňa (Erste Group).
IAD Investments firmographics
Firmographics- Name
- IAD Investments
- Legal name
- IAD Investments, správ. spol., a.s.
- Website
- https://iad.sk
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- IAD Investments is the oldest Slovak asset management company (founded 1991), managing 15 mutual funds with 2.63 billion EUR in AUM for 83,500+ retail and high-net-worth clients across Slovakia, Czech Republic, Hungary, Poland, and Croatia. The Bratislava-headquartered firm, owned by Pro Partners Holding, generates revenue through management fees and entry fees distributed via financial intermediaries, banks, insurers, and digital channels.
- Ownership category
- akta.pro rank
IAD Investments industry classification
Industry- Product category
- Asset Management
- NAICS
- Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- AML/KYC, Investor Onboarding & Compliance Services (FSAAAMAE)
Keywords
Where IAD Investments is headquartered
LocationHeadquarters
- HQ city
- Bratislava
Offices1 record
Markets served
IAD Investments business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Asset Management Fees: IAD Investments generates revenue primarily through management fees charged on assets under management (AUM) across its portfolio of mutual funds. These fees are calculated as a percentage of the net asset value of each fund and represent ongoing recurring revenue tied directly to fund size and performance. The company also earns performance fees where applicable.
- Entry/Subscription Fees: Investors pay an entry fee (vstupný poplatok) when purchasing mutual fund units, which is deducted from the invested amount. The fee varies depending on the investment size and the specific fund.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard entry fee based on investment amount and fund type |
| Unit Pricing | Pay-as-you-go | Minimum initial and subsequent investment per fund |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
IAD Investments product offering
Product offeringCore offering
IAD Investments is the oldest Slovak asset management company (founded 1991) managing a portfolio of 15 mutual funds spanning conservative bond, balanced, dynamic equity, and real estate strategies for retail and qualified investors across Central Europe. The company also offers structured savings programs, personalized wealth management services for high-net-worth clients, and direct digital investment access via IAD Online, IAD Mobile, and PayBySquare QR code functionality. Independent custody is provided by Slovenská sporiteľňa and operations are regulated by the National Bank of Slovakia.
Product overview
IAD Investments operates a multi-product investment services platform organized around three core pillars: (1) Mutual Funds (Podielové fondy) — a portfolio of 15 funds spanning conservative bond funds (1. PF Slnko, Český konzervativní, Zaistený–IAD depozitné konto), balanced/mixed funds (CE Bond, Growth Opportunities, Optimal Balanced, Protected Equity 1 & 2), dynamic equity funds (Global Index, KD RUSSIA), and two flagship special real estate funds (Prvý realitný fond in EUR and CZK share classes, and Korunový realitný fond in CZK), plus three special funds for qualified investors (Privátny investičný fond, Privátny investičný fond 3, IAD Energy Fund); (2) Savings Programs — now largely discontinued products (ETF Sporenie suspended Oct 2025, IAD SPORENIE discontinued Oct 2025, PROFIT 2 discontinued Feb 2020) that previously offered regular savings into mutual funds or ETFs with 5–40 year horizons; and (3) Wealth Management — personalized portfolio management services for private clients including securities trading and real estate advisory. The offering is delivered through IAD ONLINE (web portal), IAD Mobile (mobile app), QR code investment, and an investment calculator, all underpinned by independent custody from Slovenská sporiteľňa.
Differentiator
Problem solved
Functional benefit
Brands
- IAD Sporenie: Investment savings program offering high variability and flexibility with savings periods ranging from 5 to 20 years.
- ETF Sporenie
- PROFIT 2
- IAD Wealth Management
- IAD Online
- IAD Mobile
Products and services
- Mutual Funds (Podielové fondy) A diversified portfolio of mutual funds spanning bond (1. PF Slnko, Český konzervativní, Zaistený – IAD depozitné konto, CE Bond), balanced/mixed (Growth Opportunities, Optimal Balanced, Protected Equity 1 & 2), dynamic equity (Global Index, KD RUSSIA), and special qualified-investor funds (Privátny investičný fond, Privátny investičný fond 3, IAD Energy Fund). Clients select funds based on expected return, risk tolerance, and liquidity needs, with minimum investments starting from 20 EUR.
- Prvý realitný fond (First Real Estate Fund) Flagship special real estate fund investing directly in properties (office, retail, logistics, residential), real estate companies, and related financial assets across Slovakia, Czech Republic, Poland, Hungary, and Croatia. Offered in EUR and CZK share classes with assets exceeding 656 million EUR. The longest-running Slovak real estate fund, delivered 189.03% total return since inception.
- Korunový realitný fond Special real estate fund denominated in Czech koruna (CZK), with at least 85% of assets continuously invested in units of Prvý realitný fond. Provides Czech investors with CZK-denominated real estate exposure and was named Top Fond Slovakia 2020 and 2023.
- IAD Wealth Management Comprehensive portfolio management service for high-net-worth private clients, providing personalized investment portfolios aligned with individual risk profiles and financial goals. Services include portfolio management, global securities trading, and real estate advisory. Delivered through dedicated relationship managers covering Bratislava, Košice, Prešov, Banská Bystrica, Trnava, Nitra, Trenčín, and Žilina.
Quantifiable outcome
- Assets under management reached 2.63 billion EUR as of 2024, up from 2 billion EUR in 2023 and 1 billion EUR in November 2019.
- +3 more outcomes
Companies that use IAD Investments
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
IAD Investments technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
IAD Investments partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered major, core and minor.
- OTP Banka Slovensko, a.s.majorOTP Banka Slovensko distributes IAD Investments mutual fund products through its branch network. The partnership began in April 2016 and provides IAD with access to OTP Banka's retail customer base across Slovakia.
- Slovenská sporiteľňa, a.s.coreSlovenská sporiteľňa (Erste Group) serves as the independent depositary for all IAD mutual fund assets, providing depositary custody and performing control functions over fund assets, valuations, and transactions. This is a mandatory regulatory requirement under Slovak law.
- Privatbanka, a.s.minorPrivatbanka distributes select IAD mutual fund products to its clients.
- AllianzminorInsurance company distributing IAD investment products alongside its own insurance offerings.
- GeneraliminorInsurance company distributing IAD investment products alongside its own insurance offerings.
- WustenrotminorBuilding society and insurance company distributing IAD investment products.
- MetLifeminorInsurance company distributing IAD investment products alongside its own insurance offerings.
- NN (Nationale-Nederlanden)minorInsurance company distributing IAD investment products alongside its own insurance offerings.
- SASS (Slovenská asociácia správcovských spoločností)coreIAD Investments is a member of the Slovak Association of Asset Management Companies (SASS), the primary industry self-regulatory body for Slovak investment management companies.
- AKAT ČR (Asociace pro kapitálový trh ČR)coreIAD Investments is a member of the Czech Association for Capital Markets (AKAT ČR), supporting its operations and distribution activities in the Czech Republic.
- AOCP (Asociácia obchodníkov s cennými papiermi)minorIAD Investments is a member of the Association of Securities Dealers (AOCP), supporting its securities trading and investment services activities.
- HB Reavis Investment Management S.à r.l. (now IAD Investments Management S.à r.l.)majorIAD acquired HB Reavis Investment Management S.à r.l., the general partner of HB Reavis Real Estate Investment Fund, in 2024. The company was renamed IAD Investments Management S.à r.l. and the fund was renamed IAD Investments Fund, expanding IAD's real estate investment management capabilities.
- Alfa Life s.r.o.minorFinancial intermediary based in Nitra distributing IAD mutual fund and savings products.
- Broker Consulting, a.s.minorFinancial advisory and brokerage firm distributing IAD investment products from its office in Bratislava.
- Swiss Life Select Slovensko, a.s.minorPart of Swiss Life Select network, distributing IAD investment products through its Slovak branch.
Scale indicators11 records
Recent moves11 records
Expansion highlights6 records
IAD Investments competitors and assessment
Company assessmentDirect peers
- Conseq Investment Management: Czech asset manager with significant Slovak market presence through fund distribution and pension management. Comparable as a regional mutual fund and investment management competitor operating across both Czech and Slovak markets.
- REICO (ČS nemovitostní fond): Czech real estate fund manager affiliated with Česká spořitelna, managing open-ended real estate funds for retail and institutional investors in Czech Republic and Slovakia. Direct peer in the CEE retail-accessible real estate fund category where Prvý realitný fond competes.
- Across Private Investments: Slovak private investment and wealth management firm with both mutual fund and qualified-investor offerings. Comparable as a domestic Slovak asset manager serving retail, HNW, and qualified investor segments in overlapping products.
- J&T INVESTIČNÁ SPRÁVCOVÁ SPOLOČNOSŤ: Slovak asset management company affiliated with J&T Financial Group, managing mutual funds for retail and institutional clients in Slovakia and the Czech Republic. Directly comparable as a domestic peer competing for the same Slovak intermediary distribution network.
Broad incumbents
- Allianz Global Investors / Allianz Invest: Global asset manager with established CEE mutual fund and insurance-linked investment offerings. Comparable as a broad incumbent; notably IAD acquired Allianz Asset Management's Slovak fund book in 2011, evidencing direct competitive overlap.
- NN Investment Partners (now Goldman Sachs AM): Pension and insurance-affiliated asset manager with strong CEE footprint and pension fund offerings. Comparable as a broad incumbent in mutual funds and pension savings — directly relevant given IAD's 2022 entry into supplementary pensions via STABILITA d.d.s.
- Erste Asset Management: The asset management arm of Erste Group, headquartered in Vienna with extensive CEE presence across multiple countries. Highly comparable as the most established CEE asset manager, and additionally acts as the parent of IAD's depositary (Slovenská sporiteľňa).
- Amundi: Europe's largest asset manager with strong CEE presence through former Pioneer Investments operations, offering both active and passive mutual funds across multiple asset classes. Comparable as the dominant European incumbent competing for retail intermediary shelf space in Slovakia and Czech Republic.
- BlackRock: Global asset manager and ETF leader whose iShares franchise increasingly distributes through CEE retail channels. Comparable as the dominant global competitor whose low-cost passive products are reshaping the pricing environment for traditional active managers like IAD.
- Generali Investments: Asset management arm of Generali Group offering mutual funds and investment products with CEE distribution. Comparable as an insurance-affiliated incumbent distributing investment products through CEE channels in competition with IAD's intermediary network.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
IAD Investments social profiles
Digital presenceIAD Investments compliance and trust
Trust signalCompliance8 records
IAD Investments financial estimates
Financial estimateRevenue estimate
Valuation estimate
IAD Investments leadership team
Management profileNumber of profiles
Profiles15 records
IAD Investments subsidiaries and ownership
Company hierarchySubsidiaries2 records
IAD Investments funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IAD Investments M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IAD Investments
What does IAD Investments do?
IAD Investments is the oldest Slovak asset management company (founded 1991) managing a portfolio of 15 mutual funds spanning conservative bond, balanced, dynamic equity, and real estate strategies for retail and qualified investors across Central Europe. The company also offers structured savings programs, personalized wealth management services for high-net-worth clients, and direct digital investment access via IAD Online, IAD Mobile, and PayBySquare QR code functionality. Independent custody is provided by Slovenská sporiteľňa and operations are regulated by the National Bank of Slovakia.
Is IAD Investments a public or private company?
IAD Investments is a private company. It is classified as corporate owned and is currently operating.
When was IAD Investments founded?
IAD Investments was founded in 1991. It employs 11 to 50 people.
Where is IAD Investments based?
IAD Investments is headquartered in Bratislava.
How does IAD Investments make money?
Two revenue lines are on record. Asset Management Fees are the primary driver. The others are entry/Subscription Fees.
Who are IAD Investments's main competitors?
Direct peers on record are Conseq Investment Management, REICO (ČS nemovitostní fond), Across Private Investments and J&T INVESTIČNÁ SPRÁVCOVÁ SPOLOČNOSŤ. Broad incumbents are Allianz Global Investors / Allianz Invest, NN Investment Partners (now Goldman Sachs AM), Erste Asset Management, Amundi, BlackRock and Generali Investments.
Does IAD Investments have an API?
No public API is recorded for IAD Investments.
What industry is IAD Investments in?
IAD Investments's product category is Asset Management. Its primary akta.pro industry code is FSAAAMAE, AML/KYC, Investor Onboarding & Compliance Services. Its NAICS code is 523940 and its SIC code is 6282.