Sound Financial Solutions

What Sound Financial Solutions does

Sound Financial Solutions operates in the U.S. wealth management space primarily through its DBA Wealth Enhancement Group, with advisory services delivered by Wealth Enhancement Advisory Services, LLC, a registered investment advisor. Founded in 2006 and headquartered in Houston, Texas, the firm serves individuals and families, business owners, plan sponsors, and high-net-worth private clients with comprehensive wealth management — integrating tax strategies, investment management, risk management and insurance, estate planning, retirement income planning, and financial planning under a team-based 'Roundtable' approach supported by local advisor teams across multiple U.S. locations.

The product platform is organized around Comprehensive Wealth Management as the core offering, with sub-products spanning tax, investment management, risk management and insurance, estate planning, retirement income planning, financial planning, and annuities. Adjacent service lines include tax preparation, trust services (delivered through Wealth Enhancement Trust Services, Inc., a wholly-owned trust company chartered under South Dakota law), special needs planning, private client services, and employee retirement account management. For business clients, the firm offers retirement plan consulting, business growth and exit planning, and employee benefits programs. No proprietary technology platform, APIs, or AI/ML capabilities are disclosed in source materials; the operating model is human-advisor-led.

Revenue mechanics are based on advisory fees tied to assets under management, with financial planning services offered at flat fees where applicable, as disclosed in Form ADV Part 2A and Form CRS. Prospect acquisition is sales-led, combining a local-advisor distribution network, partner network onboarding for independent advisors/firms, and a multi-channel marketing engine (blog, webinars, eBooks, calculators, radio show, email). The firm is private (no ticker), was named #7 Mega RIA on Barron's 2025 ranking, and appears on Forbes' 2025 Top RIA Firms and USA Today's 2025 Best Financial Advisory Firms lists.

Name

Sound Financial Solutions

Legal name

Wealth Enhancement Advisory Services, LLC

Website

https://sfs-lp.com

Company type

Private

Founded year

2006

Operating status

Operating

Short description

Sound Financial Solutions, operating as Wealth Enhancement Group, is a U.S. registered investment advisor delivering team-based comprehensive wealth management to individuals, families, business owners, and plan sponsors through local advisor teams and a partner network, integrating tax, investment, estate, and retirement planning.

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (52394), Portfolio Management and Investment Advice (523940), Trust, Fiduciary, and Custody Activities (523991)

SIC

Investment Advice (6282)

akta.pro primary industry

Financial Planning–Led RIAs (FSAAACAB)

akta.pro secondary industries

Financial Planning & Goals-Based Advice (Mass Affluent) (FSAAAAAF), Comprehensive Financial Planning (FSAEAAAA)

Keywords

• Wealth management services
• Financial planning
• Investment management
• Retirement planning
• Estate planning

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wealth Management Advisory Services: Advisory services offered through Wealth Enhancement Advisory Services, LLC, a registered investment advisor. Services include financial planning, investment management, tax strategies, estate planning, retirement income planning, and risk management.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Sound Financial Solutions delivers comprehensive wealth management through a team-based advisor model, bundling financial planning, investment management, tax strategies, estate planning, retirement income planning, and risk management. Advisory services are offered through Wealth Enhancement Advisory Services, LLC (a registered investment advisor), with trust services delivered via Wealth Enhancement Trust Services, Inc. and specialized offerings for individuals, families, high-net-worth private clients, and business owners.

Product overview

Wealth Enhancement Group offers a unified wealth management platform built around its proprietary Roundtable™ approach, which integrates multiple financial specialties into a coordinated service. The core offering is Comprehensive Wealth Management, which bundles Tax Strategies, Investment Management, Risk Management & Insurance, Estate Planning, Retirement Income Planning, Financial Planning, and Annuities. Beyond core wealth management, the company provides specialized services including Tax Preparation, Trust Services, Private Client services, Special Needs Planning, and Employee Retirement Account Management. For business clients, the company offers Retirement Plan Consulting, Business Growth & Exit Planning, and Employee Benefits Program services. All offerings are delivered through a team-based model where local advisors collaborate with specialists.

Differentiator

Problem solved

Functional benefit

Products and services

• Comprehensive Wealth Management Holistic wealth management service for individuals and families that integrates financial planning, investment management, tax strategies, estate planning, retirement income planning, and risk management, delivered through a team-based model with local advisors supported by specialists.
• Tax Preparation Tax preparation services for individuals and businesses, available as a standalone engagement separate from ongoing wealth management.
• Trust Services Trust services delivered through Wealth Enhancement Trust Services, Inc., a trust company chartered under South Dakota law, supporting estate and wealth transfer planning.
• Private Client Wealth Management Wealth management service tailored for high-net-worth private clients requiring specialized attention beyond standard comprehensive wealth management.
• Special Needs Planning Specialized financial planning services for families with special needs individuals, addressing long-term care, benefits, and lifetime planning considerations.
• Employee Retirement Account Management Management and administration services for individual employee retirement accounts (e.g., 401(k), workplace plans) for participants.
• Retirement Plan Consulting Consulting services for businesses acting as plan sponsors, including plan design oversight and plan participant education.
• Business Growth & Exit Planning Strategic planning services for business owners focused on growing business value and preparing for ownership transition or exit events.
• Employee Benefits Program Consulting on employee benefits program design and administration for businesses, supporting retention and total rewards strategy.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Partnering Firms and AdvisorscoreChannel Partner/ Reseller/ DistributorThe company offers a partnership model for advisory firms and individual advisors to join their network, providing scale and autonomy to better serve clients. Partners gain access to the firm's resources, specialists, and brand while maintaining their own practice.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Carson Group: Large US wealth management firm that partners with independent advisors and offers financial planning, investment management, and business coaching. Comparable partner-network model and planning-led positioning.
• Savant Wealth Management: Mid-to-large US RIA offering comprehensive financial planning, investment management, tax, and retirement plan services to individuals and businesses — comparable scale and integrated offering.
• Mariner Wealth Advisors: Large US Mega RIA providing comprehensive wealth planning, investment advisory, tax, and trust services to HNW families, foundations, and business owners. Closely comparable scale, service mix, and integrated-planning value proposition.
• Commonwealth Financial Network: Large US independent broker-dealer / RIA supporting independent advisors with planning, investment, and back-office services — comparable hybrid advisor-affiliation distribution model.
• Cerity Partners: Large US wealth management, tax, and consulting firm serving HNW individuals and institutions. Comparable in delivering integrated tax + wealth advisory at scale to a similar client profile.
• Sequoia Financial Group: US wealth advisory and retirement plan firm providing comprehensive planning, investment, tax, and estate services — comparable advisor-led model and HNW / business-owner client base.
• Focus Financial Partners: Leading RIA aggregator / partnership platform for high-quality independent wealth management firms. Comparable in that both operate affiliation models that bring RIAs together under a common brand and shared services.
• Creative Planning: One of the largest US RIAs offering comprehensive financial planning, investment management, tax, and estate services to HNW individuals and business owners — direct Mega RIA peer to Wealth Enhancement with a similar team-based, multi-specialist delivery model.
• Stratos Wealth Partners: US RIA / wealth management platform with a network of affiliated advisor teams — comparable affiliation-network structure and HNW client focus.

Broad incumbents

• Edelman Financial Engines: One of the largest US RIAs, combining traditional Edelman advisory with the Financial Engines digital advice platform. Comparable at the broad wealth-management level, though with a stronger digital/direct-investor footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wealthenhance
• LinkedInlinkedin.com/company/sound-financial-solutions-inc-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sound Financial Solutions