Really Interactive

What Really Interactive does

Really Interactive is a Stockholm-based game development and interactive entertainment studio, operating as an employee cooperative with a team of approximately nine members. The company operates a dual business: a professional services practice delivering Unity/C# development, audio design and optimization, UI/UX programming, technical art, and full VR/AR project delivery for game studios and entertainment companies; and an own-IP product line built around VR experiences, principally Virtuoso (a VR musical sandbox with six custom instruments, available on Meta Quest and SteamVR) and Toran (a VR puzzle adventure showcased at Unite '17).

The studio's technical core is Unity/C# engine development with cross-platform VR expertise spanning Oculus Rift, HTC Vive, Windows Mixed Reality, PlayStation VR, and Meta Quest. Demonstrated technical capabilities include extreme audio compression (700 sound effects and 15 minutes of music optimized to 10 MB for Rovio's Angry Birds 2) and memory-efficient multi-platform deployment (Mojang's Minecraft Dungeons). Notable client engagements include technical lead work on Microsoft's Childish Gambino PHAROS VR experience, an AR application for Disney's 2017 Beauty and the Beast release in Microsoft stores, and audio/UI work for FastTravelGames' Apex Construct.

Revenue derives from project-based professional services contracts with enterprise clients supplemented by direct-to-consumer sales of own-IP VR titles on Meta Quest, SteamVR, and Steam. The cooperative ownership structure, with one-member-one-vote governance and profits shared among employee-members, removes external investor pressure and orients the company toward sustainability rather than aggressive growth. Geographic operations are rooted in Sweden with project delivery to international clients in Finland, the United States (Microsoft, Disney), and elsewhere.

Name

Really Interactive

Legal name

Really Interactive

Website

https://really-interactive.se

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Really Interactive is a Stockholm-based employee cooperative of ~9 specialists building VR/AR experiences and Unity/C# development services for game studios and entertainment companies, with own-IP products including the Virtuoso VR musical sandbox.

Ownership category

akta.pro rank

Product category

Game Development

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

VR/AR/XR Game Studios (MPAFAAAE)

akta.pro secondary industries

VR/AR Game Publishing & Distribution (MPAFABAK), Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)

Keywords

• Game development services
• VR game development
• Unity development services
• Audio design services
• Interactive entertainment

Headquarters

HQ city

Danderyd

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Professional Game Development Services: Contract-based development work providing audio direction, UI programming, technical art, and full project delivery for game studios and entertainment companies
2. Own IP Product Sales: Sale of proprietary VR products including Virtuoso (available on Meta Quest and SteamVR) and Toran (available on Steam)

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Really Interactive creates games and interactive entertainment, real-time applications, and virtual/augmented reality. It sells its own VR products (Virtuoso and Toran) through major digital storefronts and provides contract-based Unity game development services including audio direction, UI programming, technical art, and full project delivery for game studios and entertainment companies. The company specializes in integrating graphics and audio in complex technical environments to deliver polished, immersive experiences.

Product overview

Really Interactive is a game development and interactive entertainment studio offering a portfolio of original VR products alongside professional development services. Their core products include Virtuoso (a VR musical sandbox with six unique instruments for Meta Quest and SteamVR), Toran (their own VR puzzle adventure), and 20,000 Leagues Above the Clouds (a steampunk adventure game). Services include Unity/C# development, technical art & 3D art, audio design & programming, UI/UX design and programming, and full interactive project development. The company operates as an employee cooperative based in Stockholm, Sweden.

Differentiator

Problem solved

Functional benefit

Brands

• Virtuoso: A VR musical sandbox available on Meta Quest and SteamVR that lets users play and perform music in immersive ways using unique VR instruments.
• Toran
• 20,000 Leagues Above the Clouds

Products and services

• Virtuoso A VR musical sandbox that lets users play and perform music immersively using six unique VR instruments including Empads (drum kit), Oorgan (3D keyboard), and a virtual microphone with reverb, with a Looper for real-time music creation and sharing. Available on Meta Quest, Rift, and SteamVR.
• Toran An original VR puzzle adventure game developed with Unity where players take on the role of a scientist solving holographic puzzles while traveling to immersive VR locations, designed for complete immersion with high audiovisual quality. Available on Steam.
• 20,000 Leagues Above the Clouds A steampunk airship adventure game set in Pinefiord, a tranquil world of floating islands where humans and automatons live together, with an ominous threat lurking below. The studio's original passion project originating at the Stugan indie game accelerator.
• Professional Unity/C# Game Development Services Contract-based Unity engine and pipeline development expertise delivered to game studios and entertainment companies. Includes full project delivery, augmentation of client development teams, and cross-platform execution (mobile, PC, console, VR, AR).
• Audio Design, Direction and Programming Full audio pipeline service including sound design, editing, audio direction, and audio programming. Includes Wwise integration and proprietary optimization techniques that have compressed hundreds of sound effects plus minutes of music into a few megabytes of memory for mobile titles.
• UI/UX Design and Programming Interface creation and experience design and programming delivered across touch screens, console, PC, and virtual reality environments, with proven delivery on AAA and mobile titles such as Angry Birds 2.
• Virtual and Augmented Reality Development Development of VR and AR experiences and applications, delivered cross-platform across Oculus Rift, HTC Vive, Windows Mixed Reality, PlayStation VR, and Meta Quest. Shipped projects include Virtuoso, Toran, the Childish Gambino PHAROS VR experience, and the Beauty and the Beast AR application.
• Technical Art and 3D Art Technical art and 3D art services that bring visuals to life through shaders, physics, animation, and programming, applied across both client projects and own-IP games.

Quantifiable outcome

• 700 sound effects and 15 minutes of music delivered in 10 megabytes for Angry Birds 2
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• MojangcoreStrategic or Co-development Partner · 1 January 2018Assisted with audio optimization and memory management for Minecraft Dungeons, Mojang's first stand-alone game in the Minecraft universe, across four different platforms
• FastTravelGamesminorStrategic or Co-development Partner · 1 January 2017Provided audio and user interface development services for Apex Construct, FastTravelGames' VR action-adventure game developed across multiple VR platforms including Oculus Rift, HTC Vive, Windows Mixed Reality, and PlayStation VR
• MicrosoftcoreStrategic or Co-development Partner · 1 January 2017Took on technical lead role for Childish Gambino PHAROS VR experience created with Microsoft for the Awaken My Love album, and developed Beauty and the Beast AR application for Microsoft stores using Microsoft hardware
• DisneycoreStrategic or Co-development Partner · 1 January 2017Created augmented reality application for the 2017 live action Beauty and the Beast release, allowing fans to pose for photos with animated characters from the movie in Microsoft stores
• Toadman InteractiveminorStrategic or Co-development Partner · 1 January 2017Provided audio design and Wwise integration support for Immortal: Unchained video game using Stingray Engine when Toadman was suddenly without an audio designer
• StuganminorStrategic or Co-development Partner · 1 January 2017Indie game accelerator where founders of Really Interactive met and joined forces. The company's first project 20,000 Leagues Above the Clouds was selected for the inaugural Stugan program
• RoviocoreStrategic or Co-development Partner · 1 January 2016Provided audio direction and user interface development for Angry Birds 2, Rovio's flagship sequel. Work included optimization of 700 sound effects and 15 minutes of music to fit within 10 megabytes

Scale indicators1 record

Recent moves7 records

Expansion highlights4 records

Direct peers

• Bossa Studios: London-based indie game studio (I Am Bread, Surgeon Simulator, Worlds Adrift). Comparable as a Unity-powered independent game developer with shared team heritage (João Guerra previously worked there) and a similar small-team creative culture.
• Resolution Games: Stockholm-based VR game studio publishing titles like Demeo, Angry Birds VR, and Cook-Out across Meta Quest, SteamVR, and PSVR. Closely comparable as a similarly sized Swedish VR-native developer with cross-platform distribution and own-IP focus.
• Funrock: Swedish VR development studio (Operation Wolf VR, Dead Zone). Comparable as another Stockholm-area VR game developer publishing own-IP on major VR platforms with a similar headcount profile.
• nDreams: UK-based VR game studio and publisher with Phantom: Covert Ops, Far Cry VR, and Little Cities. Comparable as a focused VR-native developer/publisher delivering own-IP across major VR storefronts with a services arm.
• FastTravelGames: Stockholm-based VR game publisher/developer (Apex Construct, Wraith: The Oblivion). Direct comparable: same geography, similar size, cross-platform VR publishing model, and was an actual client of Really Interactive for audio/UI work.
• Survios: Los Angeles-based VR game studio (Creed, Sprint Vector, Electronauts). Comparable as a VR-focused developer with a music-rhythm title (Electronauts) that overlaps directly with Really Interactive's Virtuoso VR music sandbox positioning.
• Toadman Interactive: Stockholm-based game developer and publisher (Immortal: Unchained, Warhammer: Odyssey). Comparable as a Swedish game studio that contracted Really Interactive for audio services and operates in the same regional talent and publishing ecosystem.

Emerging players

• Warpzone Studios: German indie VR/AR development studio with Unity expertise. Comparable as a small European Unity-focused VR/AR developer offering interactive entertainment products and services.
• Framvik: Stockholm-based interactive and game development studio. Comparable as a small Swedish studio in Really Interactive's local ecosystem with overlapping Unity/interactive entertainment capabilities.

Broad incumbents

• Schell Games: Pittsburgh-based studio with deep VR/AR portfolio (I Expect You To Die, Until You Fall) plus broader game and 'transformative' services. Comparable as an established VR-native studio offering both own-IP and client services, though at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ReallyInteractive

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Really Interactive