Lubrac
Lubrac is a Brazilian private industrial engineering firm that designs and manufactures custom lubrication, mechanical sealing, hydraulic, and thermal management equipment for chemical, petrochemical, food, and energy process industries via direct enterprise sales.
- Company typePrivate
- Founded2017
- HeadquartersSão Gonçalo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Lubrac does
Lubrac is a Brazilian private industrial engineering firm founded in 2017 and headquartered in Campinas, São Paulo, that designs, manufactures, and commissions custom equipment for industrial lubrication, mechanical sealing, hydraulic power, and thermal management. Its product portfolio centers on forced lubrication units (ULF) for bearings and mechanical seals, API 682-compliant sealing plans, industrial and API 614 hydraulic units, shell-and-tube heat exchangers, custom tanks and reservoirs (including soda/caustic and food-grade variants), pressure accumulators, and mobile filtering/refueling carts. Differentiated offerings include the Unidade Multiplanos, which integrates API plans 21, 23, 32, 53B, and 54 into a single structure, and a stated 10-day design-to-test cycle for forced lubrication units with 100% pre-delivery testing under simulated operating conditions.
The company serves primarily process industries (chemical, petrochemical, refining) and is expanding into food processing and energy/power generation verticals. All equipment is custom-engineered to client specifications, and the company also provides professional services including sealing plan consulting, identification of problematic equipment ('bad actors') in customer plants, field peritagem (expert assessment), installation support, and commissioning through final performance verification. Lubrac operates a direct enterprise field sales model without intermediaries, reaches both Brazilian and international markets, and uses a project-based, custom-quoted pricing model with multi-year contract structures. The firm is founder-led, employs 11-50 people, and has no disclosed institutional investors, funding rounds, or public listings.
Lubrac firmographics
Firmographics- Name
- Lubrac
- Legal name
- Lubrac
- Website
- https://lubrac.com.br
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lubrac is a Brazilian private industrial engineering firm that designs and manufactures custom lubrication, mechanical sealing, hydraulic, and thermal management equipment for chemical, petrochemical, food, and energy process industries via direct enterprise sales.
- Ownership category
- akta.pro rank
Lubrac industry classification
Industry- Product category
- Industrial Lubrication Equipment
- NAICS
- Petroleum Lubricating Oil and Grease Manufacturing (324191), Engineering Services (541330)
- SIC
- Oil & Gas Field Machinery & Equipment (3533), Services-Engineering Services (8711)
- akta.pro primary industry
- Industrial & Heavy-Duty Lubricants (IMAEAMAB)
- akta.pro secondary industry
- Lubricant Additives & Performance Chemicals (EUALAJAB)
Keywords
Where Lubrac is headquartered
LocationHeadquarters
- HQ city
- São Gonçalo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Lubrac business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Industrial Equipment Sales: Lubrac generates revenue through the design, manufacturing, and sale of custom industrial equipment including forced lubrication units, heat exchangers, tanks, pressure accumulators, and hydraulic systems. Each product is custom-designed per client specifications and project requirements, representing a project-based one-time revenue stream.
- Professional Services: Revenue generated from consulting services in sealing plans, identification of bad actors in plants, field peritagem (expert assessment), and on-site technical support during installation and equipment delivery. Services include commissioning support through final performance verification.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Lubrac product offering
Product offeringCore offering
Lubrac designs, manufactures, and commissions custom industrial equipment for lubrication, sealing, hydraulic, and thermal management applications. Core offerings include forced lubrication units (ULF) for bearings and mechanical seals, API 682-compliant sealing plans, industrial hydraulic units (pressure, test, and API 614 variants), shell-and-tube heat exchangers, tanks and reservoirs, pressure accumulators, and proprietary multi-plan units combining seal support functions. The company also provides field consulting, sealing plan assessment, bad actor identification, and on-site commissioning support.
Product overview
Lubrac is a Brazilian industrial equipment manufacturer specializing in lubrication, sealing, cooling, and hydraulic systems. The product portfolio centers on forced lubrication units (ULF) for bearings and mechanical seals, API-compliant sealing plans (API 682), industrial hydraulic units (pressure, test, and API 614 variants), heat exchangers (shell and tube), and storage solutions (tanks, reservoirs, pressure accumulators). These core products are complemented by mobile equipment (filtering and refueling carts), custom special solutions (multi-plane units, soda tanks, food-industry piping, hydraulic castle systems), and field advisory services. The offerings integrate components across lubrication, sealing, hydraulic power, and thermal management to serve chemical, petrochemical, food, and general industrial sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Forced Lubrication Units (Unidade de Lubrificação Forçada / ULF) Centralized lubrication units designed for bearing and mechanical seal lubrication at different pressures and quantities, for motors, compressors, pumps, and agitators in process industries.
- API 682 Sealing Plans (Planos API) Sealing plans compliant with API 682 standard specifications for mechanical seals in refinery, petrochemical, and industrial process applications.
- Industrial Units (Unidades Industriais) Centralized industrial lubrication units designed according to specific customer needs, including the Termosifão Industrial for natural fluid circulation in heat transfer processes.
- Heat Exchanger (Trocador de Calor) Shell-and-tube (Casco Tubo) heat exchangers designed with specific arrangements for efficient thermal transfer between fluids in chemical, petrochemical, and food industries.
- Tanks and Reservoirs (Tanques e Reservatórios) Industrial tanks and reservoirs designed with specified fluids (high or low viscosity including grease), featuring conical or torospherical bottoms for complete drainage and efficient internal stress distribution, for chemical, petrochemical, hydraulic, and food applications.
- Pressure Accumulator (Acumulador de Pressão) Pressure storage devices that store and release pressurized fluid to ensure stability and efficiency in hydraulic systems, including sealing pots for barrier/buffer fluid storage and hydraulic accumulators for energy storage.
- Filtering and Refueling Cart (Carrinho de Filtragem ou Abastecimento) Mobile filtering or refueling equipment that removes particles and contaminants to guarantee fluid quality and extend equipment lifespan in industrial systems.
- Unidade Multiplanos (Multi-Plan Unit) Proprietary multi-plan unit combining plans 21, 23, 32, 53B, and 54 in a single structure, providing thermal exchange efficiency, seal pressurization, and pressurized/filtered/refrigerated flow for multiple sealing installations.
- Hydraulic Pressure Unit (Unidade Hidráulica de Pressão) Hydraulic pressure unit providing necessary hydraulic pressure for industrial systems such as presses, cutting machines, and load movement systems.
- Hydraulic Test Unit (Unidade Hidráulica de Teste) Test unit for testing resistance and integrity of hydraulic components such as valves, pumps, and tubes by simulating operating conditions.
- API 614 Hydraulic Unit (Unidade Hidráulica API 614) API 614 compliant hydraulic unit for industrial hydraulic systems, recognized for robustness and reliability in applications requiring precise pressure and flow control.
- Industrial Mechanical Seal Unit (Unidade Industrial de Selos Mecânicos) Industrial mechanical seal units that isolate fluids in pumps, compressors, and agitators, preventing liquid or gas leaks between moving and fixed parts.
- Soda Tank (Tanque de Soda) Reservoir designed to safely store and handle caustic soda solutions, manufactured with corrosion-resistant materials such as stainless steel or high-density polyethylene.
- Refueling Unit (Unidade de Reabastecimento) System designed for safe and efficient refueling of fluids and fuels, with robust structure and high-quality components for precise flow control.
- Food Industry Piping (Tubulação de Indústria Alimentícia) Food industry piping developed with safe and resistant materials such as stainless steel, designed according to sanitary standards for easy cleaning and contamination prevention.
- Quick Coupling with Material Collection (Engate Rápido com Coleta de Material) Quick coupling with material collection enabling secure and agile connections in industrial systems, optimizing fluid transfer and collection processes with efficient sealing.
- Hydraulic-Motion Castle (Castelo com Movimento Hidráulico) Robust structure housing a hydraulic system responsible for elevating or adjusting propeller height within an industrial reactor for efficient mixing and process control.
- Field Advisory Service (Assessoria em Campo) Field technical support service including installation assistance, maintenance, and optimization of industrial systems, ensuring safety, efficiency, and compliance with technical standards.
Quantifiable outcome
- Equipment designed, manufactured, assembled, and tested in 10 days
- +1 more outcomes
Companies that use Lubrac
Customer profileSegments3 records
Ideal customer profiles3 records
Lubrac technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Lubrac partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Lubrac competitors and assessment
Company assessmentBroad incumbents
- Lincoln Industrial: Manufacturer of automated lubrication systems, grease guns, and fluid-handling equipment for industrial and automotive applications. Comparable to Lubrac's lubrication units and filtration carts, with broader product breadth and global reach.
- Graco: Global manufacturer of fluid handling equipment, including pumps, filtration systems, and lubrication products. Comparable to Lubrac's filtration carts, refueling equipment, and hydraulic units, with a broader industrial customer base.
- Flowserve: Major supplier of pumps, valves, seals, and related industrial equipment for the process industries. Comparable to Lubrac in mechanical seal support systems and process-industry customer base, including refineries and petrochemical plants.
- SKF: Global leader in bearings, seals, and lubrication systems. Directly comparable to Lubrac's bearing lubrication and seal support offerings, with a much larger scale, broader portfolio, and integrated condition-monitoring services.
- John Crane: A leading global manufacturer of mechanical seals, seal support systems, and rotating equipment solutions with extensive API 682 expertise. Larger, broader portfolio than Lubrac, but directly overlaps in seal plans and lubrication support systems for process industries.
- EagleBurgmann: Worldwide supplier of mechanical seals, seal supply systems, and related fluid-handling equipment. Comparable to Lubrac in API 682 sealing plans and lubrication/seal support units, with a much larger installed base and global service network.
Direct peers
- AESSEAL: Global manufacturer of mechanical seals and seal support systems, including API 682-compliant plans. Directly comparable to Lubrac in both product category (seal support units, API plans) and customer base (refineries, petrochemical plants).
- DropsA: Specializes in centralized lubrication systems and components for industrial machinery. Closely comparable to Lubrac's forced lubrication units and centralized lubrication offerings, with a similar focus on customized industrial systems.
- Bijur Delimon International: Specializes in centralized lubrication systems and components for industrial machinery. Directly comparable to Lubrac's forced lubrication units (ULF) and centralized lubrication systems for bearings and mechanical seals.
Regional players
- Trelan Industrial: Brazilian industrial equipment manufacturer offering lubrication systems, hydraulic units, and related solutions. Regional peer comparable to Lubrac in product mix and geographic focus, competing in the same Brazilian process-industry customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Lubrac social profiles
Digital presenceLubrac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lubrac leadership team
Management profileNumber of profiles
Lubrac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lubrac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lubrac
What does Lubrac do?
Lubrac designs, manufactures, and commissions custom industrial equipment for lubrication, sealing, hydraulic, and thermal management applications. Core offerings include forced lubrication units (ULF) for bearings and mechanical seals, API 682-compliant sealing plans, industrial hydraulic units (pressure, test, and API 614 variants), shell-and-tube heat exchangers, tanks and reservoirs, pressure accumulators, and proprietary multi-plan units combining seal support functions. The company also provides field consulting, sealing plan assessment, bad actor identification, and on-site commissioning support.
Is Lubrac a public or private company?
Lubrac is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lubrac founded?
Lubrac was founded in 2017. It employs 11 to 50 people.
Where is Lubrac based?
Lubrac is headquartered in São Gonçalo, Brazil, in the Latin America region.
How does Lubrac make money?
Two revenue lines are on record. Industrial Equipment Sales are the primary driver. The others are professional Services.
Who are Lubrac's main competitors?
Broad incumbents on record are Lincoln Industrial, Graco, Flowserve, SKF, John Crane and EagleBurgmann. Direct peers are AESSEAL, DropsA and Bijur Delimon International. Trelan Industrial is listed as a regional player.
Does Lubrac have an API?
No public API is recorded for Lubrac.
What industry is Lubrac in?
Lubrac's product category is Industrial Lubrication Equipment. Its primary akta.pro industry code is IMAEAMAB, Industrial & Heavy-Duty Lubricants, with a secondary code of EUALAJAB, Lubricant Additives & Performance Chemicals. Its NAICS code is 324191 and its SIC code is 3533.