Smith-Madrone Vineyards & Winery

What Smith-Madrone Vineyards & Winery does

Smith-Madrone Vineyards & Winery is a family-owned estate winery founded in 1971 by brothers Stuart and Charles Smith on Spring Mountain in the Spring Mountain District AVA of Napa Valley, California. The company operates a 38-acre dry-farmed vineyard at approximately 1,800 feet elevation on steep volcanic slopes, producing roughly 3,000 cases per year across six estate wines: Cabernet Sauvignon, Chardonnay, Riesling, Cabernet Franc, Rosé, and the flagship Cook's Flat Reserve. Winemaking follows a minimal-intervention approach using native yeasts and extended aging, with most Riesling vines still on original 1972 rootstock.

The product portfolio is anchored by terroir-driven mountain wines: Cabernet Sauvignon, Chardonnay, and Riesling form the historical core, while Cabernet Franc (first released as a single-variety wine in 2021) and the 2025 Rosé expand the range. Cook's Flat Reserve, produced only in exceptional vintages at roughly 1,000 numbered bottles per release, draws from an eight-acre block originally planted in 1972 and serves as the premium flagship. Wines are estate-grown, dry-farmed without irrigation, and consistently earn 94-97 points from major critics including James Suckling, Vinous, WineReviewOnline, and The Drunken Cyclist.

Revenue is generated through a hybrid direct-to-consumer and wholesale model. DTC channels include the buy.smithmadrone.com e-commerce storefront (shipping to most US states except Mississippi, Rhode Island, and Utah) and a Tock-reservation tasting room open three days per week. Wholesale distribution runs through a network of US distributors (Vinifera Wine Marketing, Green Light Distribution, New France, and 20+ others) plus international importers in Canada, the UK, Germany, Denmark, the Czech Republic, and Japan, with corporate accounts handled by Craft & Cru Consulting. Pricing is per-bottle unit pricing across the range, with Cabernet Franc at $85 per 750ml, Riesling around $40, and Cook's Flat Reserve commanding a premium for its scarcity.

Name

Smith-Madrone Vineyards & Winery

Legal name

Smith-Madrone Vineyards & Winery

Website

https://smithmadrone.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

11–50 employees

Short description

Smith-Madrone is a family-owned Napa Valley estate winery founded in 1971, producing roughly 3,000 cases annually of dry-farmed mountain wines (Cabernet Sauvignon, Chardonnay, Riesling, Cabernet Franc, Rosé, Cook's Flat Reserve) sold direct-to-consumer and via US and international wholesale distributors.

Ownership category

akta.pro rank

Product category

Premium Estate Wines

NAICS

Wineries (312130), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Organic Vineyard & Wine Grape Farming (AFAGAKAI)

Keywords

• Estate wine production
• Mountain viticulture
• Napa Valley wines
• Dry-farmed vineyards
• Premium red wines

Headquarters

HQ city

St. Helena

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales

Revenue model

1. Direct wine sales: The winery sells its wines directly to consumers through its own e-commerce platform and during winery visits. Current releases include Cabernet Sauvignon, Chardonnay, Riesling, Cabernet Franc, Cook's Flat Reserve, and Rosé.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Smith-Madrone Vineyards & Winery is a family-owned estate winery that grows, produces, and sells premium dry-farmed wines from its 38-acre Spring Mountain vineyard in the Spring Mountain District AVA of Napa Valley. Its portfolio includes Cabernet Sauvignon, Chardonnay, Riesling, Rosé, Cabernet Franc, and the flagship Cook's Flat Reserve, sold directly to consumers through the winery's own e-commerce platform and tasting room visits, plus wholesale distribution.

Product overview

Smith-Madrone Vineyards & Winery is a family-owned winery producing six estate wines from their 38-acre vineyard on Spring Mountain in Napa Valley, founded in 1971 by brothers Stu and Charlie Smith. The product portfolio consists of four core varietal wines (Cabernet Sauvignon, Chardonnay, Riesling, and Cabernet Franc) plus Rosé and the flagship Cook's Flat Reserve. All wines are estate-grown, dry-farmed, and reflect the mountain terroir of the Spring Mountain District AVA. The winery also offers visits through Tock reservations and sells directly through their e-commerce platform.

Differentiator

Problem solved

Functional benefit

Brands

• Cook's Flat Reserve: Flagship reserve wine, a proprietary blend of Cabernet Sauvignon and Cabernet Franc, produced only in exceptional vintages. Named after George Cook, the first owner of the property. Bottles are numbered and wrapped in tissue printed with a copy of the U.S. Land Office Patent signed by President Chester Arthur.

Products and services

• Estate Cabernet Sauvignon Estate Cabernet Sauvignon from the Spring Mountain District AVA, Napa Valley; dry-farmed and aged in French oak. Current release is the 2022 vintage.
• Estate Chardonnay Estate Chardonnay from the Spring Mountain District AVA, Napa Valley; current release is the 2021 vintage.
• Estate Riesling Estate dry Riesling from the Spring Mountain District AVA, Napa Valley; current release is the 2021 vintage.
• Estate Rosé Estate Rosé made from Merlot and Cabernet Franc grown on the Spring Mountain estate; current release is the 2025 vintage.
• Estate Cabernet Franc Estate Cabernet Franc from the Spring Mountain District AVA, Napa Valley; current release is the 2022 vintage.
• Cook's Flat Reserve Flagship limited-production wine blending Cabernet Sauvignon and Cabernet Franc from the eight-acre Cook's Flat block on the Spring Mountain estate. Each bottle is individually numbered.

Quantifiable outcome

• 95-97 points from major wine critics including James Suckling, Vinous, WineReviewOnline, and The Drunken Cyclist
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core.

• Vinifera Wine MarketingcoreChannel Partner/ Reseller/ DistributorCalifornia distributor handling Smith-Madrone wines in the California market. Contact: 510/734-8944.
• Green Light DistributioncoreChannel Partner/ Reseller/ DistributorTexas distributor handling Smith-Madrone wines in the Texas market. Contact: 832/942-9670.
• Craft & Cru Consulting (Antonette Chadwick)coreChannel Partner/ Reseller/ DistributorCorporate Accounts Consultant handling corporate accounts for Smith-Madrone wines. Contact: 949/280-4820.
• New FrancecoreChannel Partner/ Reseller/ DistributorMinnesota distributor handling Smith-Madrone wines. Contact: 612/806-2269.
• Richmond Hill WinescoreChannel Partner/ Reseller/ DistributorCanadian importer distributing Smith-Madrone wines in Canada. Contact: 403/686-1980.
• RobersoncoreChannel Partner/ Reseller/ DistributorUK importer distributing Smith-Madrone wines in the United Kingdom. Contact: 020-7381-7870.
• SchreiblehnercoreChannel Partner/ Reseller/ DistributorGerman importer distributing Smith-Madrone wines in Germany. Contact: 49 8677 50 70 620.
• Dept. PlanningcoreChannel Partner/ Reseller/ DistributorJapanese importer distributing Smith-Madrone wines in Japan. Contact: 81-3-5778-4020.
• American Wine DKcoreChannel Partner/ Reseller/ DistributorDanish importer distributing Smith-Madrone wines in Denmark. Contact: 45 4038 4480.
• Californian Wines (Czech Republic)coreChannel Partner/ Reseller/ DistributorCzech importer distributing Smith-Madrone wines in the Czech Republic. Contact: 420-603-213-976.
• Spring Mountain DistrictcoreStrategic or Co-development PartnerSmith-Madrone is a member of the Spring Mountain District AVA association, a nonprofit trade organization representing wineries and growers in the Spring Mountain District of Napa Valley.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Stag's Leap Wine Cellars: Premium Napa Valley winery producing estate Cabernet Sauvignon from a distinctive hillside terroir. Directly comparable to Smith-Madrone as a single-estate, mountain-origin producer with strong collector reputation and family/legacy heritage.
• Philip Togni Vineyard: Boutique Napa Valley mountain winery producing limited-production estate Cabernet Sauvignon and Cabernet Franc blends. Closely comparable to Smith-Madrone in its small-scale, family-operated, terroir-driven approach.
• Cain Vineyard & Winery: Boutique Spring Mountain District winery producing estate wines from a high-elevation mountain vineyard. The most direct geographic and stylistic peer - both share dry-farmed mountain viticulture, low-intervention winemaking, and limited production.
• Mayacamas Vineyards & Winery: Historic Napa Valley mountain winery on Mt. Veeder with classic, terroir-driven Cabernet Sauvignon and Chardonnay. Comparable to Smith-Madrone in its traditional winemaking philosophy, mountain terroir, and old-school aesthetic that contrasts with modern Napa style.
• Pride Mountain Vineyards: Mountain estate winery producing Cabernet Sauvignon, Chardonnay, and Merlot from high-elevation vineyards. Comparable to Smith-Madrone through mountain terroir, premium estate wines, and visitor/tasting room experience.
• Trefethen Family Vineyards: Family-owned Napa Valley winery with estate vineyards producing Chardonnay, Cabernet Sauvignon, and Riesling. Comparable to Smith-Madrone through family ownership, multi-generational heritage, and estate wine focus.

Broad incumbents

• Stags' Leap Winery: Historic Napa Valley producer of estate wines including Cabernet Sauvignon, Petite Syrah, and Chardonnay. Comparable through estate-based mountain-influenced viticulture and premium wine positioning, though at notably larger production scale.
• Robert Mondavi Winery: Established Napa Valley winery with Fumé Blanc, Cabernet Sauvignon, and Chardonnay portfolio. Comparable as a Napa producer with strong estate lineage, though at much larger scale and broader distribution.
• Chateau Montelena Winery: Iconic Napa Valley winery with mountain and valley-floor estate vineyards. Comparable through estate wine production, premium positioning, and Chardonnay/Cabernet Sauvignon portfolio, though at significantly larger scale.
• Joseph Phelps Vineyards: Multi-vineyard Napa Valley producer best known for Insignia Bordeaux blend. Comparable through premium Napa estate wine production, though substantially larger and more diversified.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/WinerySmith
• YouTubeyoutube.com/user/mountslope
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/smith_madrone

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smith-Madrone Vineyards & Winery