KBZK
KBZK is a local broadcast television news station serving Butte-Bozeman and Southwest Montana, owned by E.W. Scripps, delivering local news, weather, and sports across over-the-air TV, streaming, mobile apps, and social media.
- Company typePrivate
- Founded2007
- HeadquartersBozeman, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What KBZK does
KBZK is a local television news station licensed to serve the Butte-Bozeman market in Southwest Montana, owned and operated by The E.W. Scripps Company (NASDAQ: SSP). The station produces and distributes local news, weather forecasting, sports coverage (including Montana State Bobcats and high school athletics), and community content across multiple platforms: over-the-air broadcast television on VHF/UHF frequencies, live streaming at kbzk.com, iOS and Android mobile applications, and social media channels (Facebook, Twitter/X, Instagram). KBZK is a founding member of the MTN News regional network, which shares news-gathering resources and syndicated content with other Scripps-owned Montana stations including KXLF, KTVQ, and KPAX.
The station's product portfolio centers on KBZK News (core broadcast), KBZK Weather (forecasting with interactive radar and weather cameras), MTN Investigates (investigative journalism), Breaking News Alerts, and Video On Demand. Core technology comprises broadcast television infrastructure, weather radar integration, and digital content management via Scripps' Brightspot CDN with Uplynk video delivery. The station also distributes national and international news under a content licensing agreement with the Associated Press.
KBZK generates revenue primarily through television advertising (local/regional spot sales during news programming) and digital advertising (display, pre-roll video on kbzk.com and streaming). A secondary recurring revenue stream comes from subscription-based communication services — text and phone alerts for weather and breaking news, billed monthly with automatic renewal. Pricing for subscription alerts is not publicly disclosed. The target customer is the general Southwest Montana consumer audience for news consumption and the local/regional SMB advertiser base for ad inventory, with the MTN News network extending reach across the Montana market.
KBZK firmographics
Firmographics- Name
- KBZK
- Legal name
- The E.W. Scripps Company
- Website
- https://kbzk.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- KBZK is a local broadcast television news station serving Butte-Bozeman and Southwest Montana, owned by E.W. Scripps, delivering local news, weather, and sports across over-the-air TV, streaming, mobile apps, and social media.
- Ownership category
- akta.pro rank
KBZK industry classification
Industry- Product category
- Local Television Broadcasting
- NAICS
- Television Broadcasting Stations (516120), Radio and Television Broadcasting Stations (5161)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)
- akta.pro secondary industries
- Local/Regional News Channels (MPABAIAD), Local TV Station Groups (Owned & Operated/Station Chains) (MPABACAA)
Keywords
Where KBZK is headquartered
LocationHeadquarters
- HQ city
- Bozeman
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
KBZK business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Television Advertising: Revenue generated from broadcast television commercials aired during news programming, morning shows, and evening news slots targeting local Montana audiences.
- Digital Advertising: Revenue from digital display advertising on kbzk.com website, including banner ads, sponsored content, and pre-roll video advertisements on streaming video content.
- Communication Services Subscriptions: Optional text message and phone call subscription services for weather alerts and breaking news notifications, with recurring subscription fees and automatic renewal terms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Communication Services Subscription |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
KBZK product offering
Product offeringCore offering
KBZK operates a local television news station serving Southwest Montana (Butte, Bozeman, Helena) as part of the Montana Television Network (MTN News) under E.W. Scripps Company. The station delivers local news, weather, sports, and community content via over-the-air broadcast, website streaming, and iOS/Android mobile applications, with on-demand video and breaking news alert subscriptions.
Product overview
KBZK is a local television news station based in Butte-Bozeman, Montana, owned by E.W. Scripps Company. The station operates as part of the Montana Television Network (MTN News), offering a multi-platform news operation including broadcast television, live streaming, mobile apps, and a comprehensive weather service. The product portfolio centers on KBZK News as the core broadcast brand, supplemented by KBZK Weather for meteorological services, KBZK Live Streaming for real-time content delivery, KBZK Apps for mobile access, and Breaking News Alerts for direct notifications. The station also distributes content through MTN News, a statewide network extending its regional coverage.
Differentiator
Problem solved
Functional benefit
Brands
- MTN News: Montana Television Network - regional news brand covering Montana
- MTN Weather
Products and services
- KBZK News Local television news broadcasting service covering Montana, providing local news, national news, weather, sports, and community content across multiple platforms for Southwest Montana viewers.
- KBZK Live Streaming Live broadcast and streaming service allowing viewers to watch KBZK content in real-time via the kbzk.com website and mobile applications.
- KBZK Weather Weather forecasting service providing local forecasts, interactive radar, severe weather alerts, weather cameras, and meteorological information for Southwest Montana regions.
- KBZK Mobile Apps Mobile applications for iOS and Android devices providing on-the-go access to news, weather, live streaming, and video content.
- Breaking News Alerts Real-time notification service delivering breaking news and weather alerts via text message, email, and mobile push notifications to subscribers under a recurring subscription with automatic renewal.
- Video On Demand On-demand video content library featuring news clips, weather reports, sports coverage, and featured stories accessible via the kbzk.com website.
Companies that use KBZK
Customer profileSegments1 record
Ideal customer profiles3 records
KBZK technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
KBZK partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- The E.W. Scripps CompanycoreParent company ownership and operational support. Scripps is a publicly traded broadcast media company (NASDAQ: SSP) that owns KBZK and provides corporate resources, technology infrastructure, advertising sales support, and content syndication through the Scripps News network.
- Associated Press (AP)coreNews content licensing agreement for national and international news stories, photos, and video content. KBZK republishes AP content under terms that prohibit commercial redistribution and require attribution to AP.
- MTN News NetworkcoreRegional news network partnership with other Scripps-owned Montana stations including KXLF, KTVQ, and KPAX. Shared news gathering, investigative journalism (MTN Investigates), and content syndication across Montana markets.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
KBZK competitors and assessment
Company assessmentOthers
- Associated Press (AP): Existing content licensing partner of KBZK for national and international news stories. Relevant peer/comparable for the upstream news wire and content syndication model that underpins KBZK's national news coverage.
- Scripps News Network: Corporate parent network (part of E.W. Scripps) that syndicates national content to KBZK and other Scripps local stations. Comparable as an enabling ecosystem and content distribution counterpart that extends KBZK's reach beyond its local market.
Direct peers
- KTVQ: Scripps-owned CBS-affiliated station in Billings, Montana, and core partner in the MTN News regional network. Operates the same MTN Investigates shared content model and comparable broadcast-plus-digital news operation across Montana.
- KPAX: Scripps-owned CBS-affiliated station in Missoula, Montana, and the fourth anchor of the MTN News network with KBZK, KXLF, and KTVQ. Directly comparable local TV news operation serving Western Montana with the same content syndication structure.
- KXLF: Sister Scripps station co-located in the same Butte, Montana facility as KBZK, sharing MTN News content, newsroom resources, and serving an overlapping Southwest Montana audience. Directly comparable in business model, content mix, and distribution.
Broad incumbents
- Gray Television local stations: Operates a portfolio of local TV stations across the U.S. with comparable mid-market news, weather, and digital advertising operations. Directly relevant for station-level valuation and operational benchmarking against KBZK's Scripps ownership model.
- Sinclair Broadcast Group local stations: Major U.S. local TV station owner with deep penetration across mid-sized and regional markets. Operates network-affiliated stations with overlapping news and weather content models; a structural competitor and benchmark for station-level economics.
- Nexstar Media Group local stations: Operates the largest U.S. portfolio of local TV stations, including competing network affiliates in regional markets comparable to KBZK's Southwest Montana footprint. Comparable as a multi-station local broadcast operator with advertising-led revenue and digital expansion.
Emerging players
- Montana Sports (MTSports.com): Scripps-operated digital sports vertical embedded within the MTN News ecosystem (referenced in KBZK's main navigation). Comparable as a digital extension of Montana local sports coverage, including high school and college sports that KBZK also produces.
Regional players
- KULR-8 (Cowles Media): Billings-based NBC affiliate serving Southern Montana, partially overlapping with KBZK's Southwest Montana coverage. Comparable as a competing Montana network-affiliated local TV station with similar news, weather, and sports operations.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
KBZK social profiles
Digital presenceKBZK financial estimates
Financial estimateRevenue estimate
Valuation estimate
KBZK leadership team
Management profileNumber of profiles
Profiles2 records
KBZK funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KBZK M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KBZK
What does KBZK do?
KBZK operates a local television news station serving Southwest Montana (Butte, Bozeman, Helena) as part of the Montana Television Network (MTN News) under E.W. Scripps Company. The station delivers local news, weather, sports, and community content via over-the-air broadcast, website streaming, and iOS/Android mobile applications, with on-demand video and breaking news alert subscriptions.
Is KBZK a public or private company?
KBZK is a private company. It is classified as corporate owned and is currently operating.
When was KBZK founded?
KBZK was founded in 2007. It employs 11 to 50 people.
Where is KBZK based?
KBZK is headquartered in Bozeman, United States, in the North America region.
How does KBZK make money?
Three revenue lines are on record. Television Advertising is the primary driver. The others are digital Advertising and communication Services Subscriptions.
Who are KBZK's main competitors?
Others on record are Associated Press (AP) and Scripps News Network. Direct peers are KTVQ, KPAX and KXLF. Broad incumbents are Gray Television local stations, Sinclair Broadcast Group local stations and Nexstar Media Group local stations. Montana Sports (MTSports.com) is listed as an emerging player. KULR-8 (Cowles Media) is listed as a regional player.
Does KBZK have an API?
No public API is recorded for KBZK.
What industry is KBZK in?
KBZK's product category is Local Television Broadcasting. Its primary akta.pro industry code is MPABACAE, Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.), with a secondary code of MPABAIAD, Local/Regional News Channels. Its NAICS code is 516120 and its SIC code is 4833.