Santa Cruz Ballet Theatre
Santa Cruz Ballet Theatre is a non-profit ballet company in Soquel, California, founded in 1982, focused on the creation and presentation of artistic dance works for its local community.
- Company typePrivate
- Founded1982
- HeadquartersSoquel, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Santa Cruz Ballet Theatre does
Santa Cruz Ballet Theatre is a non-profit performing-arts organization based in Soquel, California (United States), founded in 1982. Its stated mission is the creation and presentation of artistic works, consistent with a community ballet company producing live dance performances, likely complemented by education/outreach programming typical of regional ballet institutions of similar vintage and size.
The organization operates with a staff of 51-100 employees and maintains a public web presence at scbt.org. As a private non-profit, it is not publicly traded and does not pursue equity-funded growth. Its underlying technology footprint, ticketing platform, donor-management systems, programming mix, and revenue mechanics are not disclosed in the available input data — only high-level firmographic attributes are present.
Detailed financial, operational, programmatic, and strategic information is materially absent from the supplied source material. The input corpus contains an extensive block of data describing a separate Vietnamese live-sports streaming platform (Xoilac TV); that content is attributable to a different entity and is not used to characterize SCBT. As a result, any assessment of SCBT's revenue scale, growth direction, AI posture, or competitive position rests on firmographic inference alone and should be treated as low-signal.
Santa Cruz Ballet Theatre firmographics
Firmographics- Name
- Santa Cruz Ballet Theatre
- Legal name
- Xoilac TV
- Website
- https://scbt.org
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Santa Cruz Ballet Theatre is a non-profit ballet company in Soquel, California, founded in 1982, focused on the creation and presentation of artistic dance works for its local community.
- Ownership category
- akta.pro rank
Santa Cruz Ballet Theatre industry classification
Industry- Product category
- Performing Arts (Ballet)
- NAICS
- Dance Companies (711120), Dance Companies (71112), Performing Arts Companies (7111), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Classical Ballet (Full-Length & Repertoire) (MPAGADAA)
- akta.pro secondary industries
- Theater, Musicals & Performing Arts (THAJAFAB), Dance Performances (THAJAFAD)
Keywords
Where Santa Cruz Ballet Theatre is headquartered
LocationHeadquarters
- HQ city
- Soquel
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Santa Cruz Ballet Theatre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Advertising revenue: The platform displays third-party advertising content, including references to gambling sites and affiliate links, suggesting an advertising-based revenue model. The site contains promotional links and affiliate relationships that generate income.
- Affiliate marketing: The platform features affiliate links to gambling/betting sites (VSBET) and other promotional content, generating referral commissions from user clicks and sign-ups through these partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free access to all streaming content |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Santa Cruz Ballet Theatre product offering
Product offeringCore offering
Santa Cruz Ballet Theatre is a non-profit performing arts organization that creates and presents artistic works, most centrally live ballet performances, to local and regional audiences. Founded in 1982, the company operates out of Soquel, California and supports its productions with an in-house staff of artistic, production, and administrative personnel.
Product overview
Xoilac TV is a single unified live sports streaming platform providing free HD broadcasts of major international football leagues and tournaments, featuring professional commentary, match analysis, live scores, schedules, and rankings.
Differentiator
Problem solved
Functional benefit
Products and services
- Live Ballet Performances Staged classical and contemporary ballet productions presented to local and regional audiences in Soquel and the broader Santa Cruz County area, delivered as in-person performances supported by an in-house staff of 51–100 artistic and production personnel.
- Artistic Works Creation and Presentation The company's core artistic output — original and curated artistic works including full-length ballets, shorter works, and accompanying educational or community programming — produced in-house and presented to the public through its performance schedule.
Companies that use Santa Cruz Ballet Theatre
Customer profileSegments1 record
Ideal customer profiles1 record
Santa Cruz Ballet Theatre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Santa Cruz Ballet Theatre partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- VSBETminorAffiliate marketing partnership with VSBET gambling/betting platform. Xoilac TV features promotional links to VSBET on its website, generating referral commissions when users click through to register or bet. This is a commercial affiliate relationship focused on revenue generation rather than product integration.
Scale indicators3 records
Santa Cruz Ballet Theatre competitors and assessment
Company assessmentDirect peers
- Milwaukee Ballet: A regional ballet company combining performance with a prominent school. Directly comparable to SCBT in mid-size regional positioning, education programming, and nonprofit structure.
- Ballet Arizona: A mid-sized U.S. regional ballet company presenting classical and contemporary repertoire. Comparable to SCBT in organizational scale, repertoire breadth, and nonprofit structure.
- Nashville Ballet: A regional ballet company producing classical repertoire and contemporary works. Similar in scale, mission, and operating model to SCBT as a mid-sized creation-and-presentation non-profit.
- Sacramento Ballet: A Northern California regional ballet company producing classical and contemporary works. Highly comparable to SCBT in scale, mission, and regional California footprint.
- Oakland Ballet: A Bay Area ballet company focused on creation and presentation of new and classical works. Closely mirrors SCBT's mission and Northern California operating geography.
Broad incumbents
- American Ballet Theatre: One of the largest classical ballet companies in the United States with national touring. Comparable as a creation-and-presentation ballet nonprofit, but operating at a vastly larger scale than SCBT.
- Pacific Northwest Ballet: A major regional ballet company producing full-length and repertoire works. Comparable as a creation-and-presentation ballet company, but larger and operating on a different coast.
- San Francisco Ballet: America's oldest professional ballet company and the largest in California. Comparable as a California-based ballet presenting and creation organization, but materially larger and serving a major metro audience.
- Alvin Ailey American Dance Theater: A nationally prominent American dance company with a school and touring operation. Comparable as a nonprofit dance creation-and-presentation organization, but at a substantially larger scale and national reach.
Regional players
- SALT Contemporary Dance: A Northern California contemporary dance organization presenting original work. Comparable as a California-based non-profit creating and presenting dance, though stylistically more contemporary than SCBT's classical focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Santa Cruz Ballet Theatre social profiles
Digital presenceSanta Cruz Ballet Theatre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Santa Cruz Ballet Theatre leadership team
Management profileNumber of profiles
Santa Cruz Ballet Theatre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Santa Cruz Ballet Theatre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Santa Cruz Ballet Theatre
What does Santa Cruz Ballet Theatre do?
Santa Cruz Ballet Theatre is a non-profit performing arts organization that creates and presents artistic works, most centrally live ballet performances, to local and regional audiences. Founded in 1982, the company operates out of Soquel, California and supports its productions with an in-house staff of artistic, production, and administrative personnel.
When was Santa Cruz Ballet Theatre founded?
Santa Cruz Ballet Theatre was founded in 1982. It employs 51 to 100 people.
Where is Santa Cruz Ballet Theatre based?
Santa Cruz Ballet Theatre is headquartered in Soquel, United States, in the North America region.
How does Santa Cruz Ballet Theatre make money?
Two revenue lines are on record. Advertising revenue is the primary driver. The others are affiliate marketing.
Who are Santa Cruz Ballet Theatre's main competitors?
Direct peers on record are Milwaukee Ballet, Ballet Arizona, Nashville Ballet, Sacramento Ballet and Oakland Ballet. Broad incumbents are American Ballet Theatre, Pacific Northwest Ballet, San Francisco Ballet and Alvin Ailey American Dance Theater. SALT Contemporary Dance is listed as a regional player.
Does Santa Cruz Ballet Theatre have an API?
No public API is recorded for Santa Cruz Ballet Theatre.
What industry is Santa Cruz Ballet Theatre in?
Santa Cruz Ballet Theatre's product category is Performing Arts (Ballet). Its primary akta.pro industry code is MPAGADAA, Classical Ballet (Full-Length & Repertoire), with a secondary code of THAJAFAB, Theater, Musicals & Performing Arts. Its NAICS code is 711120 and its SIC code is 7900.