Riobel, Inc.
plumbing company specializing in premium showroom bath and shower fittings
- Company typePrivate
- Founded1995
- HeadquartersMontreal, Canada
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Riobel, Inc. does
Riobel is a faucet and shower system designer and assembler. It provides the best selection of faucets, shower systems and accessories on the market. Riobel products are made to match the style of your home; perfect for kitchens and bathrooms alike.
Riobel, Inc. firmographics
Firmographics- Name
- Riobel, Inc.
- Legal name
- Riobel Inc.
- Website
- http://www.riobelpro.ca/
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Short description
- plumbing company specializing in premium showroom bath and shower fittings
- Ownership category
- akta.pro rank
Riobel, Inc. industry classification
Industry- Product category
- Plumbing Fixtures
- NAICS
- Plumbing Fixture Fitting and Trim Manufacturing (332913), Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110)
- SIC
- Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430)
- akta.pro primary industry
- Plumbing Fixtures (Faucets, Sinks & Bath Fixtures) (IMADALAA)
- akta.pro secondary industry
- Plumbing Fixtures & Faucets Showrooms (CRAIAFAC)
Keywords
Where Riobel, Inc. is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Riobel, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Bathroom Fixtures: Sale of bathroom products including lavatory faucets, shower components, tub fillers, and accessories through dealer network.
- Kitchen Faucets: Sale of kitchen faucets including pull-out and pull-down models through retail and professional channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Others | Pay-as-you-go | Standard pricing through dealer network |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Riobel, Inc. product offering
Product offeringCore offering
Riobel, Inc. designs and manufactures premium bathroom and kitchen fixtures under the Riobel and RiobelPro brands, including lavatory faucets, shower components (rain showerheads, handshowers, rough-in valves), tub fillers, kitchen faucets (pull-out and pull-down), and accessories. Products are organized into contemporary design collections (Quadrik, Ever, Jazz, Interval, Dee-J, Pixi, Pronto) with multiple finish options and feature thermostatic/pressure balance valve technology and WaterSense/CEC compliant flow rates for residential and commercial applications.
Product overview
Riobel, Inc. operates the RiobelPro brand, a professional product line featuring contemporary design collections for kitchen and bath applications. The portfolio is organized into multiple named collections (Quadrik, Ever, Jazz, Interval, Dee-J, and Pronto) offering bathroom and kitchen fixtures including single-handle and widespread lavatory faucets, kitchen faucets (pull-out and pull-down), shower components (rain showerheads, handshower sets, slide bars, shower arms), tub fillers (deck mount and floor mount), and bathroom accessories (robe hooks, towel bars, towel rings, toilet paper holders). The product line includes complete shower assemblies and shower kits that combine rough-in valves, trims, showerheads, and accessories. Products are designed for residential and commercial applications with various certifications including WaterSense, CEC, ADA, and ASME standards.
Differentiator
Problem solved
Functional benefit
Brands
- Quadrik: Bathroom collection featuring contemporary design single handle lavatory faucets, tub fillers, and shower components
- Ever
- Interval
- Jazz
- Dee-J
- Conik
- Pronto
- Pixi
Quantifiable outcome
- WaterSense compliant products reduce water consumption to 1.5-2.0 GPM
- +1 more outcomes
Companies that use Riobel, Inc.
Customer profileSegments2 records
Ideal customer profiles2 records
Riobel, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Riobel, Inc. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- House of RohlcoreRiobel operates as part of the House of Rohl portfolio of bathroom fixture brands. The House of Rohl provides distribution infrastructure and shared brand positioning for Riobel products in the North American market.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Riobel, Inc. competitors and assessment
Company assessmentBroad incumbents
- Moen Incorporated: Moen is one of the largest North American kitchen and bath faucet brands, offering thermostatic and pressure-balance shower systems and broad distribution through home improvement and plumbing channels. Highly comparable to Riobel in product categories and professional/retail channel mix, though at much greater scale.
- Delta Faucet Company: Delta Faucet, a Masco Corporation brand, is a major competitor in residential kitchen and bath faucets and showers, with similar WaterSense-certified product lines and multi-channel distribution. Overlaps with Riobel on thermostatic/pressure-balance shower technology and professional specification channels.
- Kohler Co. Kohler is a global leader in kitchen and bath products, including premium and luxury faucets, shower systems, and decorative finishes that compete head-to-head with Riobel's premium positioning. Strongly comparable product breadth and showroom/channel strategy.
- American Standard Brands: American Standard is a long-established kitchen and bath brand offering faucets, shower systems, and bathroom fixtures across mainstream and premium tiers through pro and retail channels. Comparable to Riobel on product lines and channel strategy, though with broader mass-market positioning.
Direct peers
- Brizo: Brizo is Delta Faucet's premium, design-forward sub-brand targeting showrooms and designers with high-end kitchen and bath fixtures, multiple finish options, and contemporary styling. Directly competes with Riobel in the same premium showroom channel with similar design-led differentiation.
- Hansgrohe Group: Hansgrohe (including AXOR) is a German premium shower and faucet brand with strong North American showroom presence and emphasis on thermostatic technology and contemporary design. Closely aligned with Riobel on product technology, premium positioning, and professional/showroom distribution.
- Grohe AG: Grohe is a leading European premium kitchen and bath brand with significant North American sales through showrooms and dealers, offering thermostatic shower systems and design-forward collections. Directly competes with Riobel for premium specification business.
- Pfister (Spectrum Brands): Pfister is a US-based mid-premium kitchen and bath faucet brand distributed through home improvement and pro channels with multi-finish collections. Comparable to Riobel on product categories, channel mix, and price-point overlap in the dealer/specifier channel.
- Rohl LLC: Rohl is a sister premium bath and kitchen brand within the House of Rohl portfolio alongside Riobel, sharing dealer networks and brand positioning. Most directly comparable peer given shared distribution infrastructure and overlapping luxury plumbing category focus.
Emerging players
- Speakman Company: Speakman is a US shower and faucet manufacturer known for premium showerheads and thermostatic shower systems sold through dealers and commercial channels. Comparable to Riobel on shower system technology and premium contractor/showroom positioning, though smaller scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Riobel, Inc. social profiles
Digital presenceRiobel, Inc. compliance and trust
Trust signalCompliance14 records
Riobel, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Riobel, Inc. leadership team
Management profileNumber of profiles
Riobel, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Riobel, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Riobel, Inc.
What does Riobel, Inc. do?
Riobel, Inc. designs and manufactures premium bathroom and kitchen fixtures under the Riobel and RiobelPro brands, including lavatory faucets, shower components (rain showerheads, handshowers, rough-in valves), tub fillers, kitchen faucets (pull-out and pull-down), and accessories. Products are organized into contemporary design collections (Quadrik, Ever, Jazz, Interval, Dee-J, Pixi, Pronto) with multiple finish options and feature thermostatic/pressure balance valve technology and WaterSense/CEC compliant flow rates for residential and commercial applications.
Is Riobel, Inc. a public or private company?
Riobel, Inc. is a private company. It is classified as unknown and is currently operating.
When was Riobel, Inc. founded?
Riobel, Inc. was founded in 1995.
Where is Riobel, Inc. based?
Riobel, Inc. is headquartered in Montreal, Canada, in the North America region.
How does Riobel, Inc. make money?
Two revenue lines are on record. Bathroom Fixtures are the primary driver. The others are kitchen Faucets.
Who are Riobel, Inc.'s main competitors?
Broad incumbents on record are Moen Incorporated, Delta Faucet Company, Kohler Co. and American Standard Brands. Direct peers are Brizo, Hansgrohe Group, Grohe AG, Pfister (Spectrum Brands) and Rohl LLC. Speakman Company is listed as an emerging player.
Does Riobel, Inc. have an API?
No public API is recorded for Riobel, Inc..
What industry is Riobel, Inc. in?
Riobel, Inc.'s product category is Plumbing Fixtures. Its primary akta.pro industry code is IMADALAA, Plumbing Fixtures (Faucets, Sinks & Bath Fixtures), with a secondary code of CRAIAFAC, Plumbing Fixtures & Faucets Showrooms. Its NAICS code is 332913 and its SIC code is 3430.