First Robinson Financial Corp

Community Bankingfrsb.net

First Robinson Financial Corporation is the bank holding company for First Robinson Savings Bank, an independent community bank founded in 1883 that serves retail consumers, small/mid-size businesses, and agricultural customers across Crawford County, Illinois and Knox County, Indiana through four branches and a digital banking platform.

Company typePublic
Founded1883
HeadquartersRobinson, United States
Headcount51–100
GTM typeB2C
OfferingServices

What First Robinson Financial Corp does

First Robinson Financial Corporation is the bank holding company for First Robinson Savings Bank, National Association, an independent community bank founded in 1883 and headquartered in Robinson, Illinois. Through four full-service branches and nine ATM/ITM locations across Crawford County, Illinois and Knox County, Indiana, the bank provides personal and business deposit products (Kasasa Cash and Kasasa Cash Back reward checking, Community Checking, savings accounts, money market, CDs, IRAs, HSAs), a full lending suite (personal, auto, home equity, mortgage, business term loans, lines of credit, commercial real estate, agriculture), and ancillary services including trust and estate administration, merchant card processing, and investment services delivered through a partnership. The bank serves individual consumers, small to mid-size businesses, and agricultural customers in the Wabash Valley region, with explicit geographic restrictions on account opening to its defined primary market.

The bank operates a traditional community banking technology stack centered on its own digital channels (online banking with bill pay, iOS and Android mobile banking apps with mobile deposit, eStatements) layered on top of vendor integrations. Differentiated features include the Kasasa licensed reward checking and savings products, the Fiserv-powered Card Suite Lite debit card management app, interactive teller machines (ITMs) with live video teller support, and mobile wallet acceptance (Apple Pay, Google Pay, Samsung Pay). The core operating technology is conventional core banking with digital wrappers rather than a proprietary platform; advanced functions like fraud detection and personalization are not described as in-house capabilities.

The revenue model is net interest margin driven, with interest income from the diversified loan book as the dominant stream, supplemented by deposit account fees (overdraft at $35 per item, monthly service fees, ATM and wire fees), merchant card transaction processing, trust and investment services fees, and other ancillary charges. The go-to-market is community-led relationship banking with local decision-making, supported by community sponsorships, a website, and social media presence on Facebook and YouTube. The bank has been publicly traded on the OTC market under symbol FRFC since at least 2014, with Computershare as transfer agent, and has no disclosed private equity or institutional investor ownership.

First Robinson Financial Corp firmographics

Firmographics

Name: First Robinson Financial Corp
Legal name: First Robinson Savings Bank, National Association
Website: https://frsb.net
Company type: Public
Founded year: 1883
Operating status: Operating
Headcount range: 51–100 employees
Short description: First Robinson Financial Corporation is the bank holding company for First Robinson Savings Bank, an independent community bank founded in 1883 that serves retail consumers, small/mid-size businesses, and agricultural customers across Crawford County, Illinois and Knox County, Indiana through four branches and a digital banking platform.
Ownership category
akta.pro rank

First Robinson Financial Corp industry classification

Industry

Product category: Community Banking
NAICS: Savings Institutions and Other Depository Credit Intermediation (52218), Depository Credit Intermediation (5221)
SIC: Savings Institution, Federally Chartered (6035)
akta.pro primary industry: Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
akta.pro secondary industry: Small Business Banking (Microbusiness/Sole Proprietor) (FSABAAAI)

Keywords

Community banking
Retail banking services
Commercial lending
Agricultural loans
Trust services

Where First Robinson Financial Corp is headquartered

Location

Headquarters

HQ city: Robinson
HQ country: United States
HQ region: North America

Offices13 records

Markets served

First Robinson Financial Corp business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

Interest Income: Interest earned on loans including personal loans, auto loans, home equity loans, mortgages, business loans, commercial real estate loans, and agriculture loans. Core revenue stream from net interest margin.
Deposit Account Fees: Monthly service fees, ATM fees, overdraft fees ($35 Bounce Protection fee), wire transfer fees, and other account-related charges
Transaction Processing: Merchant card services for business customers, processing credit and debit card transactions
Trust and Investment Services: Trust officer services, estate administration, investment management, and fiduciary services
Other Banking Services: Safe deposit box rentals, notary services, night depository services, check reordering, and wire transfers

Pricing tiers

Model	Billing	Price
Subscription	Monthly	Kasasa Cash Checking - Earns up to 2.50% APY on balances up to $15,000
Subscription	Monthly	Kasasa Cash Back - Earns 3% cash back on debit purchases up to $200 monthly
Subscription	Monthly	Community Checking - Basic checking account
Freemium	Monthly	Cash Management - Free basic service
Transaction based/ take rate	Pay-as-you-go	Bounce Protection - Overdraft coverage
Subscription	Monthly	Business Money Market - Tiered interest rates
Subscription	Quarterly	Business Savings - Interest-bearing business savings
One time/ perpetual license	Multi-year contract	Business CDs - Terms from 3 months to 5 years

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

First Robinson Financial Corp product offering

Product offering

Core offering

First Robinson Financial Corp is the holding company for First Robinson Savings Bank, an independent community bank founded in 1883 that provides personal and business deposit accounts, consumer and commercial lending (including agricultural loans), digital banking, merchant card services, and trust and estate services to customers in Crawford County, Illinois and Knox County, Indiana.

Product overview

First Robinson Savings Bank operates as a traditional full-service community bank offering a unified portfolio of deposit, lending, and financial services products. The bank is organized around two core pillars: personal/basic banking (Kasasa Cash Checking, Kasasa Cash Back, Community Checking, Kasasa Saver, savings, CDs, IRAs, HSA) and business banking (Business Checking, Business Interest Checking, Business Savings, Business Money Market, Business CDs, Business Term Loans, Business Lines of Credit, Commercial Real Estate Loans, Agriculture Loans). These are supplemented by digital service add-ons including Online Banking & Bill Pay, Mobile Banking with Mobile Deposit, Mobile Wallet (Apple Pay, Google Pay, Samsung Pay), Card Suite Lite, eStatements, Bounce Protection, Cash Management, Business Mobile Banking, and Merchant Card Services. Trust Services and Investment Services round out the wealth management offering. The bank serves Crawford County, Illinois and Knox County, Indiana from five branch locations and multiple ATM/ITM sites, positioning itself as a locally-owned alternative to larger national banks.

Differentiator

Problem solved

Functional benefit

Brands

Kasasa Cash: High-interest checking account product with ATM fee refunds and APY rewards up to 2.50%
Kasasa Cash Back
Kasasa Saver
White Foundation Grant

Products and services

Kasasa Cash Checking

Quantifiable outcome

Earn up to 2.50% APY on Kasasa Cash checking balances up to $15,000
+2 more outcomes

Companies that use First Robinson Financial Corp

Customer profile

Segments4 records

Ideal customer profiles4 records

First Robinson Financial Corp technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

First Robinson Financial Corp partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

Kasasa, Ltd.coreTechnology or IntegrationLicensing partnership for Kasasa branded reward checking and savings products (Kasasa Cash, Kasasa Saver, Kasasa Cash Back). These branded products provide high-yield checking accounts with ATM fee refunds that differentiate First Robinson from larger banks.
ComputersharecoreOthersTransfer agent for stock transfers, name changes, lost certificates, dividend inquiries, and other stockholder services for First Robinson Financial Corporation (OTC: FRFC).
Apple Pay / Google Pay / Samsung PaycoreTechnology or IntegrationMobile wallet integration allowing customers to add First Robinson debit cards to Apple Pay, Google Pay, and Samsung Pay for contactless payments.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

First Robinson Financial Corp competitors and assessment

Company assessment

Direct peers

InBankshares Corporation: Small Illinois-based community bank holding company (OTCQX: INBC) headquartered in the Chicago suburbs. Direct comparable on size profile, public company structure, and Illinois community banking focus, with consumer and small business banking as core revenue.
Old Second Bancorp: Illinois-based community bank holding company (NASDAQ: OSBC) operating branches in northern Illinois. Comparable as a publicly traded Illinois community bank with similar consumer and business banking products and a comparable mid-size community bank operating model.
Lakeland Financial Corporation: Indiana-based community bank holding company (NASDAQ: LKFN) operating Lake City Bank across northern Indiana. Comparable as a publicly traded Midwest community bank with consumer, business, ag, and treasury management services targeting small communities.
First Busey Corporation: Illinois-headquartered community bank holding company (NASDAQ: BUSE) with branches across Illinois, Indiana, Missouri, and Florida. Comparable as a multi-state Midwest community bank with consumer, business, ag, and wealth management services.
German American Bancorp: Indiana-headquartered community bank holding company (NASDAQ: GABC) operating in similar rural/small-metro Indiana and adjacent states. Comparable as a Midwest community banking franchise with consumer, business, and ag lending, although larger in scale than First Robinson.
CNB Financial Corporation: Pennsylvania-based community bank holding company (NASDAQ: CCNE) operating CNB Bank across Pennsylvania, Ohio, and New York. Comparable on mid-size community bank profile, with consumer, business, and wealth management lines, though in a different geography.
First Mid-Illinois Bancshares: Illinois-based community bank holding company (NASDAQ: FMBH) operating in central and southern Illinois. Direct comparable on Illinois community banking footprint, including agricultural lending, and a similar full-service consumer and business product mix.
S&T Bancorp: Pennsylvania-based community bank holding company (NASDAQ: STBA) operating in western and central Pennsylvania. Comparable on size band, public community bank structure, and full-service consumer and business banking model, though in a different geography.
First Financial Corporation: Indiana-based community bank holding company (NASDAQ: THFF) serving small communities and ag customers across Indiana, Illinois, Kentucky, and Ohio. Direct comparable on Midwest community banking model with consumer, business, ag, and wealth management lines.
SB Financial Group: Ohio-based community bank holding company (NASDAQ: SBFG) operating State Bank and other brands across Ohio and Indiana. Comparable as a Midwest community bank holding company of similar scale, with consumer, business, and commercial real estate lending.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

First Robinson Financial Corp financial estimates

Financial estimate

Revenue estimate

Valuation estimate

First Robinson Financial Corp leadership team

Management profile

Number of profiles

Profiles4 records

First Robinson Financial Corp subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

First Robinson Financial Corp funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

First Robinson Financial Corp M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about First Robinson Financial Corp

What does First Robinson Financial Corp do?

Is First Robinson Financial Corp a public or private company?

First Robinson Financial Corp is a public company. It is classified as public and is currently operating.

When was First Robinson Financial Corp founded?

First Robinson Financial Corp was founded in 1883. It employs 51 to 100 people.

Where is First Robinson Financial Corp based?

First Robinson Financial Corp is headquartered in Robinson, United States, in the North America region.

How does First Robinson Financial Corp make money?

Five revenue lines are on record. Interest Income is the primary driver. The others are deposit Account Fees, transaction Processing, trust and Investment Services and other Banking Services.

Who are First Robinson Financial Corp's main competitors?

Direct peers on record are InBankshares Corporation, Old Second Bancorp, Lakeland Financial Corporation, First Busey Corporation, German American Bancorp, CNB Financial Corporation, First Mid-Illinois Bancshares, S&T Bancorp, First Financial Corporation and SB Financial Group.

Does First Robinson Financial Corp have an API?

No public API is recorded for First Robinson Financial Corp.

What industry is First Robinson Financial Corp in?

First Robinson Financial Corp's product category is Community Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSABAAAI, Small Business Banking (Microbusiness/Sole Proprietor). Its NAICS code is 52218 and its SIC code is 6035.