What VIZPARK does

VIZPARK is a German-based (Aumühle) manufacturer and developer of 3D assets, textures, HDRI skydomes, and procedural pattern software for the architectural visualization (ArchViz) market. Founded around 2011–2012, the small 1–10-person firm operates as an independent, bootstrapped private company specializing in photogrammetry-based asset creation. Its content is built through proprietary scanning workflows that capture real-world plants (trees, shrubs, grasses, flowers, fruits, herbs), food items, boulders, and ground surfaces for digital reproduction, producing 3D models with PBR textures up to 8K resolution and supporting six levels of detail from high-end archviz renders down to real-time engines.

The product portfolio spans four lines: 3D Models (Real Trees III, Interior Plants II, Real Boulders, Kitchen Herbs, Real Fruits, Real Food, Real Flowers/Grass/Shrubs), Textures (brickwalls, stone floors, ground surfaces — Standard, Modern, and Aged Walls plus Real Grounds/Floors), HDRI Skydomes (resolutions up to 20,000 pixels), and the Omnitiles Standalone software (a procedural pattern editor with an "A.I. slicer" and 3ds Max Bridge). Assets target broad compatibility — formats including 3ds Max, Blender, Cinema 4D, Sketchup, Rhino, MODO, FBX, and Unreal Engine; renderers including V-Ray, Corona, Octane, Cycles, Eevee, and FStorm — with Forest Pack Pro presets bundled for vegetation scattering.

VIZPARK earns revenue through one-time perpetual license sales of individual asset packs and a bundled VP COMPLETE product, with pricing not publicly disclosed. Distribution combines its own e-commerce storefront (vizpark.com), the Turbosquid marketplace, and a network of European resellers. The customer base is primarily architectural visualization professionals and small studios globally, with marquee showcase customers including Herzog & de Meuron, IKEA, XOIO.de, SPIRE.com.au, and Pure Render. Marketing is content-led (blog, tutorials, featured artists), supported by social-media presence (notably a ~26k Facebook following) and post-sale community mechanics (user gallery, world user map).

Name

VIZPARK

Legal name

VIZPARK

Website

https://vizpark.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

VIZPARK, founded around 2011–2012 in Germany, develops photogrammetry-based 3D plant models, textures, HDRIs, and pattern software for architectural visualization professionals, selling one-time perpetual licenses globally through its storefront, Turbosquid, and European resellers.

Ownership category

akta.pro rank

Product category

3D Visualization Assets

NAICS

Graphic Design Services (541430), Landscape Architectural Services (54132)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Animation Pipeline, Asset & Render Services (MPADACAM)

akta.pro secondary industries

Look Development, Shading & Lighting (Animation) (MPAHACAI), Real-Time Environment/Asset Creation & Photogrammetry (MPAHADAI)

Keywords

• 3D plant models
• Architectural visualization assets
• Photogrammetry 3D scanning
• HDRI skydomes
• Procedural texture software

Headquarters

HQ city

Aumühle

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Revenue model

1. 3D Model Sales: One-time purchases of 3D model bundles including trees, plants, fruits, boulders, and food models. Products are sold as perpetual licenses with formats for multiple 3D applications.
2. Texture Packs Sales: One-time purchases of texture bundles including brickwalls, stone floors, wood parquet, and scanned ground textures. Sold with perpetual licensing.
3. HDRI SkyDome Sales: One-time purchases of HDRI lighting packs for architectural visualization. Multiple volumes available (Skydomes III, IV, V).
4. Software Licensing: Sales of Omnitiles Standalone software for procedural pattern and texture creation. Includes perpetual licenses with updates.
5. VP Complete Bundle: All-in-one package combining complete model libraries, textures, HDRIs, and Omnitiles software at a bundled price point.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

VIZPARK develops and sells photogrammetry-based 3D models (trees, shrubs, plants, flowers, grass, fruits, food, boulders), scanned PBR-ready textures (brickwalls, stone floors, ground textures), 360-degree HDRI skydomes for scene lighting, and the Omnitiles Standalone procedural pattern creation software. The portfolio is sold via perpetual licenses to architectural visualization professionals and 3D artists worldwide.

Product overview

VIZPARK provides a comprehensive suite of high-quality 3D assets and software tools specifically designed for architectural visualization (ArchViz). The portfolio centers on four core product lines: 3D Models (trees, shrubs, grass, plants, fruits, food, decoration), Textures (brickwalls, floors, grounds in scanned/PBR formats), HDRIs (360-degree skydomes for lighting), and Omnitiles Standalone (procedural texture creation software). The flagship bundle, VP COMPLETE, combines all product lines into one package. Key products include Real Trees III (96 tree models with 9 species), Real Food (40 photoscanned food models with bakery scene), Kitchen Herbs (40 herb models), Real Fruits (90+ fruit models), Real Boulders (15 photogrammetry-based boulders), and multiple HDRI Skydome collections. All products are designed for compatibility with major 3D applications (3ds Max, Blender, Cinema 4D, Sketchup, Rhino, MODO, Unreal Engine) and renderers (V-Ray, Corona, Octane, Cycles, Eevee).

Differentiator

Problem solved

Functional benefit

Products and services

• VP COMPLETE Complete bundle combining the full VIZPARK library of 3D plant models, textures, HDRIs, and the Omnitiles Standalone software for architectural visualization professionals at a bundled price.
• Omnitiles Standalone Standalone software for creating procedural brickwalls, stone floors, interior tiles, and wood parquet floors with a pattern editor, multi-textures, A.I. slicer, and 3ds Max Bridge for seamless tileable pattern materials.
• Real Trees III 96 photogrammetry-based 3D tree models across 9 species (Birch, Ginkgo, Summer Linden, Cherry Blossom, Oak, Black Plum, Sycamore Maple, American Plane, American Pepper) with 10+ variations each, PBR textures, and Forest Pack Pro presets.
• Interior Plants II 61 new interior plant models in pots for architectural visualization with multiple variations, supporting 3ds Max, Blender, and FBX formats.
• Real Food 40 photoscanned food 3D models (baguettes, bread, buns, croissants, donuts, cookies) with 30 decoration models, a fully decorated coffee bakery scene, and 6 levels of detail from 20,000 to 200 polygons.
• Kitchen Herbs 40 3D models of 8 kitchen herb species (parsley, mint, rosemary, chives, dill, sage, lemon balm, basil) with 5 variations each and photoscanned textures.
• Real Fruits Set of 25 realistic fruit types (choice fruits, exotic fruits, citrus fruits, melons) with over 90 3D models including single fruits and 15 fruit arrangements in bowls and plates.
• Real Boulders 15 photogrammetry-based boulder models (Granite, Limestone, Sandstone) with 4K textures for diffuse, bump, reflection, normal and displacement mapping.
• Real Flowers Photoscanned flower models for decoration in architectural visualizations.
• Real Grass Photoscanned grass models for architectural visualization.
• Real Shrubs Photoscanned shrub models for garden and landscape architectural visualization.
• Aged Walls 24 highly detailed aged brick texture sets for creating old brickwalls for castles, villas, or ruins.
• Standard Walls Brick wall textures in standard style for architectural visualization.
• Modern Walls Modern brick wall textures for contemporary architectural visualization.
• Real Grounds Photoscanned ground and terrain textures for architectural visualization.
• Real Floors Photoscanned floor textures for architectural visualization.
• Stone Floors Photoscanned stone floor textures in 8k to 2k resolution, tileable and PBR-ready.
• HDRI Skydomes IV Fourth collection of 360-degree HDRIs for scene lighting with high dynamic range.
• HDRI Skydomes V Fifth collection of 360-degree HDRIs for scene lighting with resolutions up to 20,000 pixels.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• CGSocietycoreGTM or Marketing PartnerStrategic partnership with CGSociety, the leading online platform for digital artists. CGSociety is a major community hub for 3D artists and serves as a marketing and distribution partner for VIZPARK products.
• TurbosquidcoreChannel Partner/ Reseller/ DistributorPrimary distribution partner selling VIZPARK products through Turbosquid marketplace, reaching their global user base of 3D artists and studios.
• European ResellersminorChannel Partner/ Reseller/ DistributorNetwork of European resellers for regional distribution, with contact information provided for European distributor inquiries.

Scale indicators4 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Poly Haven: Free CC0 library of HDRIs, textures, and 3D models for 3D artists and archviz. Directly competes on HDRI skydomes and PBR textures, putting free price pressure on the segment.
• CGAxis: Long-running marketplace of 3D models and textures for archviz, interiors, and product visualization. Comparable asset library and perpetual-license business model.
• Poliigon: Subscription-based library of photorealistic 3D textures, models, and HDRIs for archviz and 3D rendering. Closely comparable catalog focused on architectural and product visualization.
• Quixel (by Epic Games): Photogrammetry-based 3D asset library (Megascans) for games, film, and archviz. Directly comparable product offering in photorealistic 3D scans, with substantially larger distribution via Unreal Engine.
• Renderpeople: Specialist in scanned 3D people, vegetation, and accessories for archviz. Direct competitor in the scanned 3D content category serving the same archviz customer base.
• Dosch Design: Provider of 3D models, textures, and HDRIs for product visualization, archviz, and design. Comparable catalog and perpetual-license distribution model.
• Maxtree: Curated 3D plant and tree library for archviz and 3D visualization, with format coverage for V-Ray, Corona, Octane and Forest Pack Pro. Closely overlaps with VIZPARK's vegetation catalog.

Broad incumbents

• TurboSquid: Large 3D asset marketplace where VIZPARK distributes alongside thousands of other 3D vendors. Acts as both a channel for VIZPARK and an indirect competitor with massive catalog breadth.
• Adobe Substance 3D Assets: Adobe's 3D texture, material, and model asset platform integrated into the Substance suite. Competes on PBR materials and scanned assets for visualization, bundled with broader Adobe creative subscriptions.

Others

• iToo Software (Forest Pack Pro): Scattering and instancing plugin for 3ds Max used in archviz. VIZPARK integrates with Forest Pack Pro via presets, making it a complementary technology partner rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/VIZPARK
• YouTubeyoutube.com/user/vizpark
• Facebookfacebook.com/vizpark
• LinkedInlinkedin.com/company/vizpark
• Instagraminstagram.com/vizpark
• Pinterestpinterest.com/VIZPARK

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VIZPARK