Investment Management Associates

Name

Investment Management Associates

Legal name

Investment Management Associates, Inc.

Website

https://imausa.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Discretionary Portfolio Management (Retail) (FSAAAAAH)

akta.pro secondary industries

Investor Education, Research & Portfolio Analytics Services (Retail) (FSAAAAAO), Advisory Portfolio Management (Non-Discretionary) (FSAAABAD)

Keywords

• Value investing
• Portfolio management
• Wealth management
• Asset management
• Active management

Headquarters

HQ city

Greenwood Village

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Asset Management Fees: IMA earns an annual management fee based on assets under management (AUM). Fees are billed quarterly based on account value. There are no fees to open or close an account. The firm's revenue grows or shrinks directly with client portfolio performance, aligning firm and client interests.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Investment Management Associates provides individually managed, actively managed equity portfolios under its Active Value Investing philosophy, applying Benjamin Graham and Warren Buffett principles through proprietary financial modeling. The firm serves as a discretionary SEC-registered investment adviser to high-net-worth individuals and families, managing assets against a stated minimum investment of $500,000. Its offering is centered on fundamental, company-by-company research and concentrated, long-term ownership of mispriced securities.

Product overview

IMA is a value investing firm providing individually managed portfolio services through two main portfolio offerings: the Active Value Investing Core Portfolio focused on growth, and the Dividend Portfolio focused on income generation. Both portfolios are all-terrain, crisis-resistant, and long-term oriented, built on IMA's Active Value Investing principles derived from Benjamin Graham and Warren Buffett. IMA crafts individual portfolios for each client rather than using a one-size-fits-all approach.

Differentiator

Problem solved

Functional benefit

Products and services

• Active Value Investing Core Portfolio Individually managed, concentrated equity portfolio that applies the firm's Active Value Investing philosophy (Benjamin Graham/Warren Buffett principles) through proprietary financial modeling; designed for high-net-worth individuals and families with a minimum $500,000 investment.
• Dividend Portfolio Separately managed equity portfolio focused on dividend-paying companies, offered under the same Active Value Investing framework; targeted at high-net-worth investors seeking income-oriented value exposure.

Quantifiable outcome

• Portfolio performance: +1.0% in 2022 when NASDAQ was down 33.1% and S&P 500 was down 19.4%
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Orion Advisor SolutionscoreTechnology or IntegrationOrion provides the client portal (login.orionadvisor.com) used by IMA clients to access portfolio reporting, account information, and related advisory technology services.
• Charles SchwabcoreOthersOne of two qualified custodians where client assets are held. Clients maintain direct account access while IMA has limited power of attorney to execute trades.
• Fidelity InvestmentscoreOthersOne of two qualified custodians where client assets are held. Clients maintain direct account access while IMA has limited power of attorney to execute trades.

Scale indicators7 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Longleaf Partners (Southeastern Asset Management): Boutique value manager running concentrated, low-turnover portfolios for institutions and individuals. Shares IMA's fundamental, margin-of-safety style and similar boutique distribution model.
• Davis Advisors: Multi-generational active manager with deep value roots and broad retail/wealth distribution. Comparable to IMA in active value philosophy and serving individual investors through separately managed accounts and funds.
• Ruane, Cunniff & Goldfarb: Long-standing, founder-led value-investing firm running the Sequoia Fund and separate accounts. Highly comparable to IMA in philosophy (Graham/Buffett-style value), focus on individual high-net-worth investors, and small-team research-driven approach.
• Ariel Investments: Boutique value manager serving individual investors, retirement plans, and institutions. Highly comparable to IMA in offering value-focused separately managed accounts with a research-intensive approach.
• Third Avenue Management: Concentrated value manager with deep fundamental research and exposure to individual separate accounts. Directly comparable to IMA in investment style and boutique structure.
• Tweedy, Browne Company: Classic deep-value manager with a research-intensive process and a long history of serving individual investors through managed accounts. Closely comparable in methodology, target audience, and boutique-firm profile to IMA.
• First Pacific Advisors: Boutique active manager with multiple value-oriented strategies, serving institutional and retail clients. Comparable to IMA in fundamental, research-led approach and boutique distribution to HNWIs.
• Pzena Investment Management: Public value-investing boutique applying fundamental research to a concentrated portfolio. Comparable to IMA in classic value methodology, research-driven stock selection, and serving institutional and wealth channels.

Broad incumbents

• Dodge & Cox: Large, established value-oriented asset manager with mutual funds and separate accounts. Comparable in investment philosophy to IMA but operates at materially greater scale and broader distribution.
• Vanguard Personal Advisor Services: Scale incumbent offering hybrid robo-plus-advisor wealth management at significantly lower fees. Represents the fee-compression competitive pressure facing boutique active managers like IMA in the HNWI segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/imausa1

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Investment Management Associates