Stella Moto

What Stella Moto does

Stella Moto is an Indian electric two-wheeler manufacturer headquartered in Hosur, Krishnagiri district, Tamil Nadu, operating as an EV brand under Jaidka Power Systems Pvt. Ltd. — part of the Jaidka Group, a heritage Indian automobile business established in the 1920s. The company designs, manufactures, and sells electric scooters to individual Indian consumers through an authorized dealership network. Its product portfolio comprises five models — SA1000 (entry-level, 48V), SA2000 (mid-range, 250W BLDC), Eron (250W BLDC, upgraded brakes and 12-inch wheels), Buzz (2000W BLDC flagship), and Buzz LS — using Lead Acid and Lithium Ion battery configurations at 48V/60V with advertised per-charge ranges of 60-90+ km. A core part of the value proposition is that low-wattage models (250W) are positioned as license- and registration-free vehicles, targeting urban commuters and first-time EV buyers.

The company generates revenue exclusively through one-time hardware sales; no recurring, subscription, financing, or service revenue streams are disclosed. Go-to-market is channel-led: the company recruits authorized dealers across India, providing in-house customization and after-sales service as its dealer value proposition, complemented by direct-to-consumer test ride bookings and phone/email inquiries through stellamoto.com. No enterprise, B2B, or fleet customers are named, and the customer base is fragmented across individual urban commuters and entry-level EV buyers. Marketing is concentrated on the corporate website with limited evidence of digital advertising, social media presence, or paid acquisition infrastructure.

Stella Moto is privately held and family-controlled. Leadership comprises Nakul Jaidka (CEO), Gopal K. Jaidka (Director and founder-director of the parent Jaidka Power Systems), and Rachna Jaidka (Head of HR & Administrative operations). The company has not disclosed external institutional funding, public pricing, audited financials, or certification/IP assets. Operational scale spans 101-250 employees at a single corporate and manufacturing location in Hosur, and there is no evidence of geographic expansion beyond the Indian domestic market.

Name

Stella Moto

Legal name

Stella Moto

Website

https://stellamoto.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Stella Moto is an Indian electric two-wheeler manufacturer under Jaidka Power Systems Pvt. Ltd., producing BLDC-motor scooters (SA1000, SA2000, Eron, Buzz) for individual Indian consumers via a nationwide authorized dealership network.

Ownership category

akta.pro rank

Product category

Electric Two-Wheelers

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro industry

PRIMARYIMACAOAB

E-scooters & E-mopeds Manufacturing

Industrials, Manufacturing & Construction/Automotive & Mobility Manufacturing/Micromobility & Light Electric Mobility Manufacturing (E-bikes/E-scooters/NEVs)

SECONDARYCRACASAG

E-Mopeds & Light Electric Motorbikes (Consumer)

Consumer Products & Retail/Consumer Electronics & Appliances Retail/E-Mobility Consumer Devices (E-bikes, E-scooters, Personal Transporters)

SECONDARYIMACAEAB

Electric Motorcycles & Electric Scooters Manufacturing

Industrials, Manufacturing & Construction/Automotive & Mobility Manufacturing/Motorcycle, Scooter & Powersports Manufacturing

Keywords

• Electric two-wheelers
• Electric scooters
• BLDC motors
• Automotive manufacturing
• EV dealership network

Headquarters

HQ city

Chennai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Electric Two-Wheeler Sales: Primary revenue stream from manufacturing and selling electric scooters and two-wheelers directly to consumers through dealership network and direct purchases. One-time hardware purchase model with no recurring revenue from the vehicle itself.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Stella Moto manufactures and sells electric two-wheelers (e-scooters) under the Jaidka Power Systems Pvt. Ltd. brand. The product lineup includes SA1000, SA2000, Eron, and Buzz models featuring BLDC motors ranging from 250W to 2000W with Lead Acid or Lithium Ion battery options. The vehicles are sold primarily through a nationwide dealership network in India, with no driving license or vehicle registration required for select models.

Differentiator

Problem solved

Functional benefit

Products and services

• SA2000

Quantifiable outcome

• 60-70 km range per charge (SA2000), 70-80 km (Eron), 90+ km (Buzz)
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/StellaAutoIndia
• Facebookfacebook.com/stellaautomobili1
• LinkedInlinkedin.com/company/stellaautomobili

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stella Moto